---
title: "Search terms — reef safe sunscreen spf 70 - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/reef-safe-sunscreen-spf-70/search-terms"
last_updated: "2026-08-11T03:46:29.876Z"
locale: en
meta:
  description: "Niche score 56/100 · $472K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $472K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — reef safe sunscreen spf 70 - Flapen"
---

# **reef safe sunscreen spf 70**

**Worth a look**

Shows searches that convert (16.8% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 59Growth 91Conversion 98Competition 36Returns 98Price range 62Avg price 57Brand share 0Review moat 24Quality gap 16

**Conversion**

**Incredible****16.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Growth**

**Great****+99.5%**

90-day search growth — must beat 0% to launch

**Price range**

**Good****$6.34–$29.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$472K**

$472K/yr · 218K searches

**Avg price**

**Good****$12.86**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****6,007.44**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms