---
title: "Search terms — redken brews molding paste - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/redken-brews-molding-paste/search-terms"
last_updated: "2026-08-10T22:00:09.212Z"
locale: en
meta:
  description: "Niche score 48/100 · $586K/yr market · 195K searches/yr · $18.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $586K/yr market · 195K searches/yr · $18.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — redken brews molding paste - Flapen"
---

# **redken brews molding paste**

**Skip it**

Soft demand (-19.7% this quarter) — this niche doesn't clear our bar today.

Market size 64Growth 15Conversion 98Competition 15Returns 97Price range 56Avg price 83Brand share 23Review moat 24Quality gap 37

**Conversion**

**Incredible****16.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$18.19**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$586K**

$586K/yr · 195K searches

**Price range**

**Good****$5.08–$27.42**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****5,246.33**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-19.7%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****82%**

top-5 click share — a locked-up shelf

## Search terms