---
title: "Qianwhite Foundation Stick — $12K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/qianwhite-foundation-stick"
last_updated: "2026-08-10T23:05:27.730Z"
locale: en
meta:
description: "Niche score 38/100 · $12K/yr market · 82K searches/yr · $25.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $12K/yr market · 82K searches/yr · $25.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Qianwhite Foundation Stick — $12K/yr Amazon US Niche (2026) - Flapen"
---
# **qianwhite foundation stick**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 3Growth 11Conversion 7Competition 14Returns 96Price range 75Avg price 95Brand share 0Review moat 97Quality gap 99
**Quality gap**
**Incredible****3.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Incredible****62.67**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$25.17**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$7.85–$37.01**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-27.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$12K**
$12K/yr · 82K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United States niche tracking, qianwhite foundation stick is a $12K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **qianwhite foundation stick market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$25K–$31K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#582**
- **Page quality**
- **0%**
- **Prime**
- **67%**
- **Sponsored**
- **100%**
- **Out of stock**
- **5.1%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **134 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **
**Sellers**
**6**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- QIANWHITE83% - Generic5% - Truayur5% - Chinosuo4% - Gymfber3%
## **Demand**
Weekly Amazon search volume, last 18 weeks — -27.7% search growth over the last 90 days.
4K3KSpike '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/qianwhite-foundation-stick/trend)
## **Top qianwhite foundation stick search terms**
- **qianwhite foundation stick korean**35K/yr+51.6%0.8% conv. - **siimunana foundation stick**16K/yr-62.8%1.4% conv. - **qianwhite foundation stick**19K/yr-73.0%0.6% conv. - **qian white foundation stick**6K/yr-30.5%0.6% conv. - **quian white foundation stick**6K/yr-88.1%0.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/qianwhite-foundation-stick/search-terms)
## **Top qianwhite foundation stick products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$2K30%$4K45%$5K60%$7K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (NATURAL)**QIANWHITE**$29.01**3.8★114 rev](https://www.amazon.com/dp/B0GVDX1XGK) [2**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (LIGHT SKIN)**QIANWHITE**$28.77**3.8★114 rev](https://www.amazon.com/dp/B0GVF3LYNG) [3**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (DARK COFFEE)**QIANWHITE**$28.82**3.8★114 rev](https://www.amazon.com/dp/B0GVF1V5V5) [4**QIANWHITE Foundation Stick Waterproof Natural Nude Makeup Full Coverage Korean Makeup Skin Tint With Brush for All Skin(IVORY 0.7 Oz / 20g)**QIANWHITE**$37.01**3.6★36 rev](https://www.amazon.com/dp/B0GG5LGD8S) [5**QIANWHITE Foundation Stick Waterproof Makeup Natural Nude Full Coverage Korean Makeup Skin Tint With Brush for All Skin (NATURAL BEIGE 0.7 Oz / 20g)**QIANWHITE**$31.71**3.6★36 rev](https://www.amazon.com/dp/B0GTYNLNFP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Simunana Foundation Stick Korean Multi-use Double Head Makeup Stick Longwear Natural Finish Waterproof & Sweat-Proof for All Skin Types (NATURAL BEIGE)**Truayur**$19.70**7 rev2mo ago](https://www.amazon.com/dp/B0GYXS9XD1) [**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (LIGHT SKIN)**QIANWHITE**$28.77**114 rev3mo ago](https://www.amazon.com/dp/B0GVF3LYNG) [**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (DARK COFFEE)**QIANWHITE**$28.82**114 rev3mo ago](https://www.amazon.com/dp/B0GVF1V5V5) [**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (NATURAL)**QIANWHITE**$29.01**114 rev3mo ago](https://www.amazon.com/dp/B0GVDX1XGK) [**QIANWHITE Foundation Stick Waterproof Makeup Natural Nude Full Coverage Korean Makeup Skin Tint With Brush for All Skin (NATURAL BEIGE 0.7 Oz / 20g)**QIANWHITE**$31.71**36 rev3mo ago](https://www.amazon.com/dp/B0GTYNLNFP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (DARK COFFEE)**QIANWHITE**$28.82**3.8★**▲ 61%**](https://www.amazon.com/dp/B0GVF1V5V5) [**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (LIGHT SKIN)**QIANWHITE**$28.77**3.8★**▲ 61%**](https://www.amazon.com/dp/B0GVF3LYNG) [**QIANWHITE Korean Foundation Stick Foundation for Mature Skin Tint Buildable Light to Medium Coverage Foundation Makeup Concealer Dual-Ended with Brush for All Skin - Natural Finish (NATURAL)**QIANWHITE**$29.01**3.8★**▲ 61%**](https://www.amazon.com/dp/B0GVDX1XGK) [**Simunana Foundation Stick Korean Multi-use Double Head Makeup Stick Longwear Natural Finish Waterproof & Sweat-Proof for All Skin Types (NATURAL BEIGE)**Truayur**$19.70**3.1★**▲ 61%**](https://www.amazon.com/dp/B0GYXS9XD1) [**2PCS Flawless & Long-Lasting Dual-Ended Foundation Stick 3-In-1 Contouring Foundation Full Coverage Cream Lightweight Brightens Long-Lasting for All Skin Types (#02 Natural Color)**Chinosuo**$7.85**3.3★**▲ 59%**](https://www.amazon.com/dp/B0GHYD3C9W)
**~~View all trending →~~**
## **What buyers say about qianwhite foundation stick**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**24%
*“Easy to Use”*
**Suitability Combination Skin**11%
*“It gives decent coverage while still looking natural on the skin”*
**Quality-Overall**11%
*“Coverage is good”*
**Stitch/Finish/Polish**8%
*“Lovely finish and application”*
**Wrinkle**8%
*“It erases most of the wrinkles”*
**Coverage**7%
*“Coverage is good”*
**Color**7%
*“It is a perfect color too”*
**Value For Money**6%
*“Good for price”*
**Durability**4%
*“stays all day”*
**Moist/Dry**3%
*“This one is moist”*
### **What buyers complain about **
**Color**17%
*“Color not good”*
**Coverage**17%
*“the coverage it provides isnt good”*
**Moist/Dry**12%
*“Not for dry shin”*
**Texture/Consistency-Overall**10%
*“a little cakey”*
**Adhesion/Stickiness**7%
*“it feel like I put glue in my face, ah”*
**Value For Money**7%
*“Not worth the money”*
**Product Condition**5%
*“I did not see any foundation on the item, I used”*
**Oily/Greasy**5%
*“Very oily”*
**Advertised Vs Actual Product**5%
*“Not as good as advertised”*
**Skin Health**5%
*“Received a full refund because this foundation caused a burning sensation on my face”*
### **Top return reasons **
**Color**34%
**Advertised Vs Actual Product**20%
**Adhesion/Stickiness**10%
**Coverage**6%
**Weight Light**4%
**Functionality-Overall**4%
**Defective Material/Parts**3%
**Size-Overall**2%
**Moist/Dry**2%
**Texture/Consistency-Overall**2%
## **Common questions**
- **Is qianwhite foundation stick profitable to sell on Amazon United States?**
- The niche generates $12K/yr across 9 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is -27.7%. Flapen's verdict: Skip it (38/100).
- **How competitive is the qianwhite foundation stick niche?**
- 5 brands and 6 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in qianwhite foundation stick?**
- Top complaints mined from reviews: Color, Coverage, Moist/Dry. The return rate is 0.8%.
- **What does it cost to enter the qianwhite foundation stick niche?**
- Listings span $7.85–$37.01; the average listing price is $25.17 (sweet spot $15–$100). The average incumbent carries 63 reviews — the moat a new listing must climb.
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