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money",{"topic":683,"percentOfMentions":684,"verbatims":685},"Quality-Overall",0.1007,[686,687,688],"Good quality","Great product","Great price and high quality, did the job done for my mom and she got the results she wanted for her hair",{"topic":690,"percentOfMentions":691,"verbatims":692},"Color",0.099,[693,694,695],"turned it to the perfect shade","Love that gives me the blonde tone that I love","Has helped with my color correction",{"topic":697,"percentOfMentions":698,"verbatims":699},"Moist\u002FDry",0.048600000000000004,[700,701,702],"And doesnt dry my hair at all","Works good adding to my leave in conditioner","moisturized, hair feels great, excited to use again",{"topic":704,"percentOfMentions":705,"verbatims":706},"Brightness\u002FShine\u002FGlow",0.0319,[707,708,709],"The result is a bright","shine to the hair","Keep it nice and soft and keep it bright and shiny",{"topic":711,"percentOfMentions":712,"verbatims":713},"Ease Of Use",0.0313,[714,715,716],"Its so easy to use","Super Easy to use, 5 minutes, game changer","Super easy to use with high result",{"topic":718,"percentOfMentions":712,"verbatims":719},"Hair Styling",[720,688],"Its better than the hairdresser fixing color",{"topic":722,"percentOfMentions":712,"verbatims":723},"Suitability Curly Hair",[724,725,726],"Great for blonde bair","Good for Blonde Wigs","Helps keep blonde hair blonde",[728,734,741,747,752,759,765,771,778,783],{"topic":697,"percentOfMentions":729,"verbatims":730},0.1061,[731,732,733],"It felt very dry","Other products dried it out","Dry dry dry",{"topic":735,"percentOfMentions":736,"verbatims":737},"Hair Related",0.0934,[738,739,740],"My hair sometimes gets a little more yellow looking than I like","Made hair fall out in clumps when applied to scalp","It makes my hair unmanageable to work with",{"topic":662,"percentOfMentions":742,"verbatims":743},0.0758,[744,745,746],"smells terrible","Smelly and doesn't help with brassyness","It also doesnt have the great smell of the original",{"topic":676,"percentOfMentions":742,"verbatims":748},[749,750,751],"Not worth it","A bit overpriced for the volume","Waste of Money",{"topic":753,"percentOfMentions":754,"verbatims":755},"Functionality-Overall",0.0707,[756,757,758],"Does not work","didn't work at all","But its just not working for me",{"topic":760,"percentOfMentions":761,"verbatims":762},"Suitability Short Hair",0.060599999999999994,[763,764],"Didn't work for me or my daughters hair at all","dulled hair",{"topic":690,"percentOfMentions":766,"verbatims":767},0.050499999999999996,[768,769,770],"I didn't have any purple tint","obviously my single bleach couldnt get rid of ALL the red","after rinsing it looks just as yellow",{"topic":772,"percentOfMentions":773,"verbatims":774},"Oily\u002FGreasy",0.0455,[775,776,777],"This is like cooking oil","Oil will dissolve in strands","I do not care for the oil",{"topic":711,"percentOfMentions":779,"verbatims":780},0.0404,[781,782],"there is NO WAY to get it off","Use sparingly",{"topic":669,"percentOfMentions":779,"verbatims":784},[785,786],"I can say with confidence that this does not work on silver hair","BEWARE IF YOU BLEACH YOUR HAir",[788,791,794,796,798,800,803,805,807,809],{"reason":789,"pct":790},"Size-Overall",0.1514,{"reason":792,"pct":793},"Advertised Vs Actual Product",0.12179999999999999,{"reason":753,"pct":795},0.1202,{"reason":690,"pct":797},0.0962,{"reason":662,"pct":799},0.0697,{"reason":801,"pct":802},"Leak-Proof",0.0673,{"reason":772,"pct":804},0.0481,{"reason":669,"pct":806},0.0433,{"reason":676,"pct":808},0.0409,{"reason":735,"pct":810},0.0377,[812,816,821,826,831,836],{"term":169,"volume":813,"growthQoq":814,"conversionRate":815},9644,0.5493,0.0416,{"term":817,"volume":818,"growthQoq":819,"conversionRate":820},"ogx purple toning drops",3244,1.0015,0.0548,{"term":822,"volume":823,"growthQoq":824,"conversionRate":825},"toning drops",2177,0.0986,0.0356,{"term":827,"volume":828,"growthQoq":829,"conversionRate":830},"igk mixed feelings toning drops",1976,0.0259,0.1705,{"term":832,"volume":833,"growthQoq":834,"conversionRate":835},"purple drops for blonde hair",3168,-0.3314,0.0541,{"term":837,"volume":838,"growthQoq":839,"conversionRate":840},"igk purple toning drops",1033,-0.2019,0.1506,[842,849,854,860,865,870],{"title":843,"href":844,"score":845,"verdict":846,"marketSize":847,"growth90":848},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":850,"href":851,"score":845,"verdict":846,"marketSize":852,"growth90":853},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":855,"href":856,"score":845,"verdict":857,"marketSize":858,"growth90":859},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":861,"href":862,"score":845,"verdict":846,"marketSize":863,"growth90":864},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":866,"href":867,"score":845,"verdict":857,"marketSize":868,"growth90":869},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":871,"href":872,"score":873,"verdict":846,"marketSize":874,"growth90":875},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]