---
title: "Porto Neroli — $248K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/porto-neroli"
last_updated: "2026-08-07T14:24:12.187Z"
locale: en
meta:
description: "Niche score 50/100 · $248K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $248K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Porto Neroli — $248K/yr Amazon US Niche (2026) - Flapen"
---
# **porto neroli**
**Worth a look**
Shows low returns (0.1%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Market size 46Growth 59Conversion 31Competition 22Returns 100Price range 32Avg price 78Brand share 6Review moat 74Quality gap 77
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$91.17**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****525.69**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+34.1%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$248K**
$248K/yr · 111K searches
**Price range**
**Okay****$21.34–$267.45**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, porto neroli is a $248K/yr Amazon United States market (111K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May. Verdict: Worth a look — 50/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **porto neroli market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$182K–$228K**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#2,763**
- **Page quality**
- **0%**
- **Prime**
- **69%**
- **Sponsored**
- **38%**
- **Out of stock**
- **4.1%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **155 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**75**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**0%**
- Tom Ford42% - Maison Alhambra27% - DREAM attitude21% - Generic4% - HOUSE OF TWIST3% - ElysianAura2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 54 weeks — +34.1% search growth over the last 90 days.
3K2KPrime Day '25Black Friday '25Spike '26 seasonJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: May · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/porto-neroli/trend)
## **Top porto neroli search terms**
- **tom ford neroli portofino**26K/yr+41.4%1.9% conv. - **porto neroli**17K/yr+26.4%1.8% conv. - **neroli portofino**18K/yr+25.0%2.1% conv. - **maison alhambra porto neroli**9K/yr+52.6%1.6% conv. - **porto neroli maison alhambra**15K/yr+4.4%1.3% conv. - **pacific blue maison alhambra**7K/yr+65.1%4.2% conv. - **tom ford taormina orange**3K/yr+500.8%0.3% conv. - **maison alhambra pacific blue**3K/yr+78.5%5.5% conv. - **tom ford neroli**4K/yr+64.3%2.3% conv. - **neroli riviera**3K/yr-34.8%0.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/porto-neroli/search-terms)
## **Top porto neroli products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$25K20%$50K30%$75K40%$99K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Maison Alhambra Pacific Blue EDP Unisex 2.7 Fl Oz**Maison Alhambra**$21.34**4.2★1,770 rev](https://www.amazon.com/dp/B09Y2B8SC8) [2**DREAM attitude Porto Neroli Unisex Eau De Parfum -80**DREAM attitude**$33.57**4.1★35 rev](https://www.amazon.com/dp/B0DH4LFYT6) [3**Tom Ford Neroli Portofino By Tom Ford Eau De Parfum Spray 1 Fl Oz (Pack of 1)**Tom Ford**$129.22**4.4★715 rev](https://www.amazon.com/dp/B00C93YKPM) [4**Tom Ford Neroli Portofino Eau de Parfum Spray for Women 3.4 Ounce**Tom Ford**$267.45**4.4★715 rev](https://www.amazon.com/dp/B004XJ9SDE) [5**Tom Ford Neroli Portofino Eau de Parfum Mini Splash Bottle 4 ml for Men and Women UNBOXED**Tom Ford**$35.98**4.6★3 rev](https://www.amazon.com/dp/B0FZ3Z7B4V)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ElysianAura Porto Neroli Luxury Parfume Teal Bottle Fresh Orange Blossom Citrus Floral Fragrance Long Lasting Clean Scent Light Elegant Everyday Perfume 2.7 FL OZ**ElysianAura**$79.62**0 rev3mo ago](https://www.amazon.com/dp/B0GVSRZ28T) [**Tom Ford Neroli Portofino Eau de Parfum Mini Splash Bottle 4 ml for Men and Women UNBOXED**Tom Ford**$35.98**3 rev7mo ago](https://www.amazon.com/dp/B0FZ3Z7B4V) [**Maison Alhambra Jean Lowe Vibe Citrus Fruity Aromatic Woody Eau de Parfum Spray for Unisex 3.4 Ounce / 100 ml**Maison Alhambra**$30.29**1,571 rev1y ago](https://www.amazon.com/dp/B0DT3VBJY6) [**Twist Amalfi No. 45 - Eau De Parfum Inspired by T. Fords Neroli Portofino Long-Lasting Perfume For Women & Men Paraben Free Vegan Clean Ingredients Unisex - Spray 100 ml | 3.4 fl. oz.**HOUSE OF TWIST**$39.31**142 rev2y ago](https://www.amazon.com/dp/B0CZ5YDVH9) [**DREAM attitude Porto Neroli Unisex Eau De Parfum -80**DREAM attitude**$33.57**35 rev2y ago](https://www.amazon.com/dp/B0DH4LFYT6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ElysianAura Porto Neroli Luxury Parfume Teal Bottle Fresh Orange Blossom Citrus Floral Fragrance Long Lasting Clean Scent Light Elegant Everyday Perfume 2.7 FL OZ**ElysianAura**$79.62**0.0★**▲ 179%**](https://www.amazon.com/dp/B0GVSRZ28T) [**Tom Ford Neroli Portofino Eau de Parfum Mini Splash Bottle 4 ml for Men and Women UNBOXED**Tom Ford**$35.98**4.6★**▲ 108%**](https://www.amazon.com/dp/B0FZ3Z7B4V) [**DREAM attitude Porto Neroli Unisex Eau De Parfum -80**DREAM attitude**$33.57**4.1★**▲ 50%**](https://www.amazon.com/dp/B0DH4LFYT6) [**TOM FORD Neroli Portofino All Over Body Spray 5.0 Ounce (Unisex)**Tom Ford**$72.90**4.3★**▲ 37%**](https://www.amazon.com/dp/B00IQS4QGW) [**Tom Ford Neroli Portofino Eau de Parfum Spray for Women 3.4 Ounce**Tom Ford**$267.45**4.4★**▲ 28%**](https://www.amazon.com/dp/B004XJ9SDE)
**~~View all trending →~~**
## **What buyers say about porto neroli**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**71%
*“Long lasting wonderful fragrance”*
**Value For Money**8%
*“Great price too”*
**Quality-Overall**4%
*“Great projection, fairly long lasting, great price point”*
**Advertised Vs Actual Product**2%
*“Better than expected”*
**Durability**2%
*“it still holds up”*
**Suitability Hot Weather**2%
*“Perfect for summer”*
**Soft Feel**1%
*“Smooth, fresh, slightly woody, and way more refined than I expected”*
**Certifications**1%
*“Summer scent certified”*
**Ease Of Cleaning**1%
*“Very clean and classy”*
**Suitability Dry Skin**1%
*“Fresh and over 8 hours on the skin”*
### **What buyers complain about **
**Smell**47%
*“Smell terrible”*
**Durability**21%
*“does not last”*
**Value For Money**6%
*“This is waste of money”*
**Quality-Overall**5%
*“Probably one of the lowest quality dupes Ive bought”*
**Size-Overall**2%
*“Just wish it came in a bigger size”*
**Leak-Proof**1%
*“the bottle leaked so much that it crusted over”*
**Strength**1%
*“Not strong”*
**Skin Health**1%
*“However, my biggest gripping complaint here is on my skin”*
## **Common questions**
- **Is porto neroli profitable to sell on Amazon United States?**
- The niche generates $248K/yr across 13 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +34.1%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the porto neroli niche?**
- 6 brands and 75 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in porto neroli?**
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.1%.
- **When does demand for porto neroli peak?**
- Demand peaks in May; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the porto neroli niche?**
- Listings span $21.34–$267.45; the average listing price is $91.17 (sweet spot $15–$100). The average incumbent carries 526 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)