---
title: "Search terms — portable shaver for women - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/portable-shaver-for-women/search-terms"
last_updated: "2026-08-10T22:29:54.659Z"
locale: en
meta:
  description: "Niche score 53/100 · $329K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $329K/yr market. Brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — portable shaver for women - Flapen"
---

# **portable shaver for women**

**Worth a look**

Shows a sweet-spot price point ($31.25 avg), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.

Market size 52Growth 43Conversion 42Competition 82Returns 40Price range 87Avg price 95Brand share 4Review moat 22Quality gap 79

**Avg price**

**Incredible****$31.25**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.70–$103.63**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$329K**

$329K/yr · 312K searches

**Growth**

**Okay****+14.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Review moat**

**Bad****9,242.36**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## Search terms