---
title: "Pore Minimizer Mask — $428K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/pore-minimizer-mask"
last_updated: "2026-08-10T21:13:57.938Z"
locale: en
meta:
description: "Niche score 45/100 · $428K/yr market · 271K searches/yr · $22.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $428K/yr market · 271K searches/yr · $22.34 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pore Minimizer Mask — $428K/yr Amazon US Niche (2026) - Flapen"
---
# **pore minimizer mask**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 57Growth 25Conversion 75Competition 5Returns 96Price range 95Avg price 93Brand share 0Review moat 55Quality gap 25
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Price range**
**Incredible****$16.10–$41.56**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$22.34**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****7.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$428K**
$428K/yr · 271K searches
**Review moat**
**Good****1,316.29**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-1.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****94%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pore minimizer mask is a $428K/yr Amazon United States market (271K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Skip it — 45/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pore minimizer mask market data**
- **Units sold / yr**
- **25K–30K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$559K–$670K**
- units × avg price
- **Conversion rate**
- **7.1%**
- **Avg BSR**
- **#139**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **57%**
- **Out of stock**
- **20.0%**
- **Avg brand age**
- **65 months**
- **Avg seller age**
- **136 days**
## **Competition & brand share**
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**94%**
Top 20: 100%
**Open market**
**0%**
- innisfree56% - Kiehl's25% - Cetaphil13% - La Roche-Posay7% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.0% search growth over the last 90 days.
6K4KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/pore-minimizer-mask/trend)
## **Top pore minimizer mask search terms**
- **innisfree super volcanic pore clay mask**42K/yr+1.0%14.0% conv. - **kiehls rare earth deep pore cleansing mask**24K/yr-22.8%9.3% conv. - **la roche posay mask**21K/yr+8.1%1.7% conv. - **cetaphil deep hydration**20K/yr-21.0%8.7% conv. - **innisfree clay mask**18K/yr-5.8%9.7% conv. - **kiehls face mask**19K/yr-2.2%4.4% conv. - **kiehls mask**18K/yr-1.8%5.3% conv. - **kiehls clay mask**13K/yr+29.6%7.3% conv. - **cetaphil clay mask**12K/yr+22.3%1.0% conv. - **innisfree mask**12K/yr+25.9%4.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/pore-minimizer-mask/search-terms)
## **Top pore minimizer mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$64K30%$128K45%$192K60%$257K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Innisfree Super Volcanic Pore Clay Mask | Exfoliating Korean Clay Mask with AHA and Hyaluronic Acid for Oily Skin | Minimizes Pores | Available in Limited Edition and Gift Sets**innisfree**$16.89**4.6★2,026 rev](https://www.amazon.com/dp/B0CQZ3W88P) [2**Kiehls Rare Earth Pore Minimizing Clay Face Mask Clarifying Facial Mask Reduces Excess Oil Clogged Pores Blackheads and Sebum With Amazonian White and Bentonite Clay For All Skin Types**Kiehl's**$41.56**4.6★229 rev](https://www.amazon.com/dp/B0FGXQRRC7) [3**Cetaphil Deep Hydration Healthy Glow Daily Face Cream 1.7 oz 48 Hour Dry Skin Face Moisturizer for Sensitive Skin With Hyaluronic Acid Vitamin E & Vitamin B5**Cetaphil**$16.10**4.6★2,639 rev](https://www.amazon.com/dp/B09Y3W7Q2H) [4**La Roche-Posay Effaclar Clarifying Clay Face Mask for Oily Skin Unclogs Pores and Controls Shine Without Over-Drying Packaging May Vary**La Roche-Posay**$20.30**4.6★2,331 rev](https://www.amazon.com/dp/B06XH1WJNR) [5**Kiehls Rare Earth Deep Pore Daily Cleanser Gentle Exfoliating Face Wash for Oily Skin Detoxifies & Exfoliates Skin Minimizes Pores with Amazonian White Clay Fragrance-free - 5 fl oz**Kiehl's**$25.33**4.7★676 rev](https://www.amazon.com/dp/B003044ZCM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kiehls Rare Earth Pore Minimizing Clay Face Mask Clarifying Facial Mask Reduces Excess Oil Clogged Pores Blackheads and Sebum With Amazonian White and Bentonite Clay For All Skin Types**Kiehl's**$41.56**229 rev7mo ago](https://www.amazon.com/dp/B0FGXQRRC7) [**Innisfree Mint Chocolate Super Volcanic Clay Mask | Exfoliating Korean Mask with AHA and Hyaluronic Acid for Oily Skin | Cooling and Calming | Suitable for Normal to Dry Skin |Limited Edition**innisfree**$17.95**37 rev8mo ago](https://www.amazon.com/dp/B0F2537ZJ5) [**Innisfree Super Volcanic Pore Clay Mask | Exfoliating Korean Clay Mask with AHA and Hyaluronic Acid for Oily Skin | Minimizes Pores | Available in Limited Edition and Gift Sets**innisfree**$16.89**2,026 rev2y ago](https://www.amazon.com/dp/B0CQZ3W88P) [**Cetaphil Deep Hydration Healthy Glow Daily Face Cream 1.7 oz 48 Hour Dry Skin Face Moisturizer for Sensitive Skin With Hyaluronic Acid Vitamin E & Vitamin B5**Cetaphil**$16.10**2,639 rev4y ago](https://www.amazon.com/dp/B09Y3W7Q2H) [**Cetaphil Deep Hydration Skin Restoring Water Gel with Hyaluronic and Polyglutamic Acid Face Moisturizer 72 Hour Hydration For Dry Dehydrated Sensitive Skin Fragrance Free 1.7 oz Fragrance Free**Cetaphil**$18.22**1,276 rev4y ago](https://www.amazon.com/dp/B09Y3XQSXL)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**La Roche-Posay Effaclar Clarifying Clay Face Mask for Oily Skin Unclogs Pores and Controls Shine Without Over-Drying Packaging May Vary**La Roche-Posay**$20.30**4.6★**▲ 47%**](https://www.amazon.com/dp/B06XH1WJNR) [**Kiehls Rare Earth Pore Minimizing Clay Face Mask Clarifying Facial Mask Reduces Excess Oil Clogged Pores Blackheads and Sebum With Amazonian White and Bentonite Clay For All Skin Types**Kiehl's**$41.56**4.6★**▲ 43%**](https://www.amazon.com/dp/B0FGXQRRC7) [**Innisfree Mint Chocolate Super Volcanic Clay Mask | Exfoliating Korean Mask with AHA and Hyaluronic Acid for Oily Skin | Cooling and Calming | Suitable for Normal to Dry Skin |Limited Edition**innisfree**$17.95**4.6★**▲ 32%**](https://www.amazon.com/dp/B0F2537ZJ5) [**Cetaphil Deep Hydration Healthy Glow Daily Face Cream 1.7 oz 48 Hour Dry Skin Face Moisturizer for Sensitive Skin With Hyaluronic Acid Vitamin E & Vitamin B5**Cetaphil**$16.10**4.6★**— 8%**](https://www.amazon.com/dp/B09Y3W7Q2H) [**Innisfree Super Volcanic Pore Clay Mask | Exfoliating Korean Clay Mask with AHA and Hyaluronic Acid for Oily Skin | Minimizes Pores | Available in Limited Edition and Gift Sets**innisfree**$16.89**4.6★**▼ 11%**](https://www.amazon.com/dp/B0CQZ3W88P)
**~~View all trending →~~**
## **What buyers say about pore minimizer mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**15%
*“I love this moisturizer”*
**Suitability Combination Skin**11%
*“Love it for my combination skin”*
**Soft Feel**11%
*“Skin feels so soft”*
**Suitability Dry Skin**7%
*“This is perfect for my dry skin”*
**Quality-Overall**6%
*“Not a single complaint makes my face bright and beautiful”*
**Smell**5%
*“Lightly scented”*
**Value For Money**4%
*“Decent value for the money”*
**Cleansing**4%
*“has a clean feel”*
**Allergies**3%
*“So far no irritation”*
**Ease Of Application**3%
*“Nice application”*
### **What buyers complain about **
**Moist/Dry**12%
*“Not enough hydration”*
**Allergies**11%
*“allergic reaction”*
**Size-Overall**10%
*“the container is small”*
**Value For Money**6%
*“A bit pricey”*
**Smell**6%
*“Chemical smell”*
**Symptom Reduction**3%
*“Maybe poor reduction”*
**Functionality-Overall**3%
*“Doesnt work”*
**Adhesion/Stickiness**2%
*“It actually makes my face feel sticky”*
**Side Effects**2%
*“The itchiness was so bad it even woke me in the middle of the night”*
**Advertised Vs Actual Product**2%
*“False advertisement”*
### **Top return reasons **
**Functionality-Overall**11%
**Advertised Vs Actual Product**10%
**Moist/Dry**9%
**Product Condition**8%
**Value For Money**8%
**Smell**7%
**Skin Health**5%
**Size-Overall**5%
**Suitability Dry Skin**4%
**Adhesion/Stickiness**3%
## **Common questions**
- **Is pore minimizer mask profitable to sell on Amazon United States?**
- The niche generates $428K/yr across 7 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.0%. Flapen's verdict: Skip it (45/100).
- **How competitive is the pore minimizer mask niche?**
- 4 brands and 44 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in pore minimizer mask?**
- Top complaints mined from reviews: Moist/Dry, Allergies, Size-Overall. The return rate is 0.8%.
- **When does demand for pore minimizer mask peak?**
- Demand peaks in Jul; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the pore minimizer mask niche?**
- Listings span $16.10–$41.56; the average listing price is $22.34 (sweet spot $15–$100). The average incumbent carries 1,316 reviews — the moat a new listing must climb.
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