---
title: "Trend — pomade - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/pomade/trend"
last_updated: "2026-08-11T00:02:04.307Z"
locale: en
meta:
  description: "Niche score 57/100 · $9.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $9.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — pomade - Flapen"
---

# **pomade**

**Worth a look**

Shows a $9.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 21Conversion 96Competition 35Returns 97Price range 80Avg price 88Brand share 25Review moat 21Quality gap 27

**Market size**

**Incredible****$9.1M**

$9.1M/yr · 3.4M searches

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****13.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$20.03**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.92–$40.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Growth**

**Bad****-7.7%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****10,955**

avg incumbent reviews — the moat a new listing must climb

## Trend