---
title: "Trend — plum oil - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/plum-oil/trend"
last_updated: "2026-08-11T02:07:37.166Z"
locale: en
meta:
  description: "Niche score 46/100 · $57K/yr market · 29K searches/yr · $44.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $57K/yr market · 29K searches/yr · $44.27 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — plum oil - Flapen"
---

# **plum oil**

**Skip it**

Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 25Conversion 54Competition 25Returns 95Price range 88Avg price 95Brand share 11Review moat 73Quality gap 73

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$44.27**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.93–$78.19**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****563.92**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+0.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$57K**

$57K/yr · 29K searches

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend