[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-plum-nail-polish":3,"research-sidebar-rollups":706},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":51,"baselines":89,"demand":94,"seasonality":217,"brandShare":218,"products":239,"feedback":476,"searchTerms":631,"related":671,"lastUpdated":36},"3c1a53c5-8913-48e3-b2d1-5d448a2be84e","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":50,"top20BrandShare":31,"primePct":31,"oosRate":42},22166,92664,3.4088,-0.0165,0.0262,0.45,0.8604,4.47,28770,9.13,2.32,23.77,29,4000,0.6897,0.0024,1,"plum nail polish","plum-nail-polish","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fplum-nail-polish","Nail Polish","2026-07-13T00:06:23.246818+00:00",12,8,91,[],252,0,3000,100,250,27390,36520,69,161,0.8913,{"score":52,"verdict":53,"components":54},39,"skip",[55,60,63,67,70,73,76,79,82,85],{"key":56,"score":57,"weight":58,"raw":59},"marketSize",6,0.15,22165.78,{"key":61,"score":62,"weight":58,"raw":18},"growth",24,{"key":64,"score":65,"weight":66,"raw":19},"conversion",33,0.1,{"key":68,"score":69,"weight":58,"raw":20},"competition",67,{"key":71,"score":72,"weight":66,"raw":21},"brandShare",32,{"key":74,"score":75,"weight":66,"raw":22},"qualityGap",47,{"key":77,"score":37,"weight":78,"raw":23},"reviewMoat",0.05,{"key":80,"score":81,"weight":66,"raw":30},"returns",99,{"key":83,"score":84,"weight":78,"raw":24},"avgPrice",26,{"key":86,"score":87,"weight":78,"raw":88},"priceRange",41,0.40885780885780887,{"avgRating":90,"medianPrice":91,"medianReturnRate":92,"nichesTracked":93},4.42,24.38,0.0215,115062,{"points":95,"droppedPartialWeek":216},[96,99,102,105,108,111,114,117,120,123,126,129,132,135,138,141,144,147,150,153,156,159,162,165,168,171,174,177,180,183,186,189,192,195,198,201,204,207,210,213],{"week":97,"volume":98},"2025-10-05",5752,{"week":100,"volume":101},"2025-10-12",4895,{"week":103,"volume":104},"2025-10-19",4154,{"week":106,"volume":107},"2025-10-26",3833,{"week":109,"volume":110},"2025-11-02",2548,{"week":112,"volume":113},"2025-11-09",2584,{"week":115,"volume":116},"2025-11-16",2547,{"week":118,"volume":119},"2025-11-23",3059,{"week":121,"volume":122},"2025-11-30",2655,{"week":124,"volume":125},"2025-12-07",2348,{"week":127,"volume":128},"2025-12-14",1768,{"week":130,"volume":131},"2025-12-21",1393,{"week":133,"volume":134},"2025-12-28",1119,{"week":136,"volume":137},"2026-01-04",1418,{"week":139,"volume":140},"2026-01-11",1161,{"week":142,"volume":143},"2026-01-18",1107,{"week":145,"volume":146},"2026-01-25",1219,{"week":148,"volume":149},"2026-02-01",1052,{"week":151,"volume":152},"2026-02-08",1094,{"week":154,"volume":155},"2026-02-15",903,{"week":157,"volume":158},"2026-02-22",913,{"week":160,"volume":161},"2026-03-01",829,{"week":163,"volume":164},"2026-03-08",754,{"week":166,"volume":167},"2026-03-15",859,{"week":169,"volume":170},"2026-03-22",814,{"week":172,"volume":173},"2026-03-29",688,{"week":175,"volume":176},"2026-04-05",850,{"week":178,"volume":179},"2026-04-12",786,{"week":181,"volume":182},"2026-04-19",776,{"week":184,"volume":185},"2026-04-26",821,{"week":187,"volume":188},"2026-05-03",962,{"week":190,"volume":191},"2026-05-10",897,{"week":193,"volume":194},"2026-05-17",847,{"week":196,"volume":197},"2026-05-24",756,{"week":199,"volume":200},"2026-05-31",1205,{"week":202,"volume":203},"2026-06-07",954,{"week":205,"volume":206},"2026-06-14",1024,{"week":208,"volume":209},"2026-06-21",1068,{"week":211,"volume":212},"2026-06-28",1028,{"week":214,"volume":215},"2026-07-05",917,false,null,{"top":219,"otherBrandCount":57,"otherClickShare":238},[220,223,226,229,232,235],{"brand":221,"clickShare":222},"OPI",0.4027,{"brand":224,"clickShare":225},"essie",0.2199,{"brand":227,"clickShare":228},"Sally Hansen",0.1485,{"brand":230,"clickShare":231},"Orly",0.0544,{"brand":233,"clickShare":234},"REVLON",0.0348,{"brand":236,"clickShare":237},"CANNI",0.0303,0.10939999999999994,[240,251,261,271,280,291,300,309,318,328,337,347,356,365,375,387,398,408,417,427,436,445,456,467],{"asin":241,"title":242,"brand":221,"imageUrl":243,"price":244,"rating":245,"reviews":246,"clickShare90":247,"clickShare360":248,"launchDate":249,"amazonUrl":250},"B089R3D9LY","OPI Nail Lacquer Complimentary Wine | Opaque Dark Red Crme Chip Resistant Nail Polish | Muse of Milan Collection","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F319KQsV6NTL.jpg",11.92,4.6,91450,0.158,0.2744,"2020-07-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB089R3D9LY",{"asin":252,"title":253,"brand":227,"imageUrl":254,"price":25,"rating":255,"reviews":256,"clickShare90":257,"clickShare360":258,"launchDate":259,"amazonUrl":260},"B09LBFSLM4","Sally Hansen Hard as Nails Garnet Attention Long Lasting Chip Resistant Opaque Shiny Red Nail Polish","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31cvFB39mLL.jpg",4.4,28405,0.0794,0.0482,"2021-11-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09LBFSLM4",{"asin":262,"title":263,"brand":224,"imageUrl":264,"price":265,"rating":245,"reviews":266,"clickShare90":267,"clickShare360":268,"launchDate":269,"amazonUrl":270},"B004FGCYXQ","essie Salon-Quality Nail Polish 8-Free Vegan Deep Plum Bahama Mama 0.46 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31oC-Kb6h+L.jpg",8.57,13561,0.0792,0.0761,"2011-01-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB004FGCYXQ",{"asin":272,"title":273,"brand":221,"imageUrl":274,"price":275,"rating":245,"reviews":246,"clickShare90":276,"clickShare360":277,"launchDate":278,"amazonUrl":279},"B000E34464","OPI Nail Lacquer In The Cable Car-Pool Lane | Opaque Dark Purple Crme Chip Resistant Nail Polish | Vegan Fast Drying Streak Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31pDevRfwCL.jpg",12.01,0.067,0.0323,"2013-07-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000E34464",{"asin":281,"title":282,"brand":224,"imageUrl":283,"price":284,"rating":285,"reviews":286,"clickShare90":287,"clickShare360":288,"launchDate":289,"amazonUrl":290},"B0D9PC4DT4","essie Nail Polish Salon-Quality Purple Nail Polish Vegan Fall 2024 Leather Weather 0.46 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31nxKYXXRRL.jpg",7.58,4.5,121,0.0664,0.0527,"2024-07-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D9PC4DT4",{"asin":292,"title":293,"brand":221,"imageUrl":294,"price":295,"rating":245,"reviews":246,"clickShare90":296,"clickShare360":297,"launchDate":298,"amazonUrl":299},"B00149RO2S","OPI Nail Lacquer Black Cherry Chutney | Opaque Dark Red Pearl Chip Resistant Nail Polish | Fast Drying Streak Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41uNLIHbvML.jpg",11.74,0.0572,0.0811,"2008-03-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00149RO2S",{"asin":301,"title":302,"brand":230,"imageUrl":303,"price":304,"rating":255,"reviews":305,"clickShare90":231,"clickShare360":306,"launchDate":307,"amazonUrl":308},"B005G857E0","Orly Nail Lacquer Plum Noir 0.6 Fluid Ounce","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21XHAC7WhJL.jpg",10.24,3334,0.0488,"2016-12-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB005G857E0",{"asin":310,"title":311,"brand":233,"imageUrl":312,"price":313,"rating":285,"reviews":314,"clickShare90":234,"clickShare360":315,"launchDate":316,"amazonUrl":317},"B004K0MU9K","Revlon Super Lustrous Nail Polish Chip-Resistant & Longwear Formula High Shine Finish 570 Vixen 0.5 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F410D5FO9UaL.jpg",6.48,20817,0.0347,"2015-11-25","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB004K0MU9K",{"asin":319,"title":320,"brand":224,"imageUrl":321,"price":322,"rating":245,"reviews":323,"clickShare90":324,"clickShare360":325,"launchDate":326,"amazonUrl":327},"B07Y8XKZXF","essie Salon-Quality Nail Polish 8-Free Vegan Mid-tone Plum Without Reservations 0.46 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F314mHYxh8bL.jpg",6.12,418,0.0333,0.02,"2019-11-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07Y8XKZXF",{"asin":329,"title":330,"brand":221,"imageUrl":331,"price":26,"rating":285,"reviews":332,"clickShare90":333,"clickShare360":334,"launchDate":335,"amazonUrl":336},"B0DCCWWP27","OPI GelColor Complimentary Wine | Opaque Dark Burgundy Purple Red Crme LED Cure Gel Nail Polish | Salon-Quality Shine Long-Lasting Wear | Vegan & HEMA Free | 0.5 Fl Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Nupfj8neL.jpg",374,0.0325,0.027,"2025-10-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DCCWWP27",{"asin":338,"title":339,"brand":236,"imageUrl":340,"price":341,"rating":342,"reviews":343,"clickShare90":237,"clickShare360":344,"launchDate":345,"amazonUrl":346},"B0CSDNHCMX","CANNI Dark Red Cherry Gel Nail Polish 1Pcs Burgundy Red Purple Deep Color Nail Polish High Gloss Manicure Salon DIY","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31wAbvJ8kVL.jpg",6.52,4.3,8529,0.0157,"2024-09-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CSDNHCMX",{"asin":348,"title":349,"brand":221,"imageUrl":350,"price":351,"rating":245,"reviews":246,"clickShare90":352,"clickShare360":353,"launchDate":354,"amazonUrl":355},"B00421YYXW","OPI Nail Lacquer Malaga Wine | Opaque Dark Red Crme Chip Resistant Nail Polish | Fast Drying Streak Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41I2MhIp98L.jpg",11.65,0.029,0.0599,"2004-02-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00421YYXW",{"asin":357,"title":358,"brand":224,"imageUrl":359,"price":360,"rating":255,"reviews":361,"clickShare90":362,"clickShare360":363,"launchDate":326,"amazonUrl":364},"B07Y8YRLXT","essie expressie Quick-Dry Vegan Nail Polish Purple 220 Get A Mauve On 0.33 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Le2VqH7zL.jpg",8.61,10364,0.0271,0.0159,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07Y8YRLXT",{"asin":366,"title":367,"brand":221,"imageUrl":368,"price":369,"rating":245,"reviews":370,"clickShare90":371,"clickShare360":372,"launchDate":373,"amazonUrl":374},"B00R2X2S7G","OPI Nail Lacquer Just Lanai-ing Around | Opaque Dark Purple Crme Chip Resistant Nail Polish | Fast Drying Streak Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ednCbXveL.jpg",11.84,30388,0.0248,0.0075,"2014-12-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00R2X2S7G",{"asin":376,"title":377,"brand":378,"imageUrl":379,"price":380,"rating":381,"reviews":382,"clickShare90":383,"clickShare360":384,"launchDate":385,"amazonUrl":386},"B0F7JTHKT2","Olive & June Quick Dry Nail Polish | Instant Fast-Drying Smudgeproof | 15-free Vegan Cruelty-Free | Lasts up to 5 Days | Salon-Quality Manicure Pedicure at Home | Mulberry Maroon","Olive & June","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41CdZITwMnL.jpg",8.19,4.2,348,0.0241,0.0169,"2025-05-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F7JTHKT2",{"asin":388,"title":389,"brand":390,"imageUrl":391,"price":392,"rating":255,"reviews":393,"clickShare90":394,"clickShare360":395,"launchDate":396,"amazonUrl":397},"B0CG37CCV9","GAOY Jelly Purple Gel Nail Polish 16ml Soak Off Gel Polish UV Light Cure for Nail Art DIY Manicure at Home 2018 Purple Berry","GAOY","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F415U6GJBz-L.jpg",6.56,12989,0.0239,0.0067,"2023-08-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CG37CCV9",{"asin":399,"title":400,"brand":227,"imageUrl":401,"price":402,"rating":255,"reviews":403,"clickShare90":404,"clickShare360":405,"launchDate":406,"amazonUrl":407},"B07JPCDLJ9","Sally Hansen Insta-Dri Nail Polish | Quick Dry Long Lasting Streak-Free Shine | Opaque Glossy | 428 Zip Wine | Deep Wine Red Nail Color","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F415F2Nes-IL.jpg",5.91,14776,0.0192,0.0608,"2019-01-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07JPCDLJ9",{"asin":409,"title":410,"brand":221,"imageUrl":411,"price":412,"rating":245,"reviews":246,"clickShare90":413,"clickShare360":414,"launchDate":415,"amazonUrl":416},"B000NG46QU","OPI Nail Lacquer Lincoln Park After Dark Purple Nail Polish 0.5 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F412FcHDPDGL.jpg",11.62,0.0188,0.0139,"2004-05-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000NG46QU",{"asin":418,"title":419,"brand":227,"imageUrl":420,"price":421,"rating":245,"reviews":422,"clickShare90":423,"clickShare360":424,"launchDate":425,"amazonUrl":426},"B0798PQZ3D","Sally Hansen Color Therapy Nail Polish Plum Euphoria 402","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F310kOU7TEeL.jpg",6.82,225,0.016,0.0068,"2018-05-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0798PQZ3D",{"asin":428,"title":429,"brand":227,"imageUrl":430,"price":431,"rating":255,"reviews":403,"clickShare90":432,"clickShare360":433,"launchDate":434,"amazonUrl":435},"B0DDZC7KVB","Sally Hansen Insta-Dri Nail Polish | Quick Dry Long Lasting Streak-Free Shine | Opaque Glossy | 398 Pomp & Plum | Plum Red Nail Color","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31kaoaCgx9L.jpg",6.02,0.0158,0.0034,"2024-12-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DDZC7KVB",{"asin":437,"title":438,"brand":221,"imageUrl":439,"price":440,"rating":245,"reviews":370,"clickShare90":441,"clickShare360":442,"launchDate":443,"amazonUrl":444},"B000NG90UM","OPI Nail Lacquer A-Rose at DawnBroke by Noon | Opaque Deep Purple Shimmer Chip Resistant Nail Polish | Vegan Fast Drying Streak Free","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Rr2N4FRhL.jpg",11.83,0.0154,0.0064,"2005-08-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000NG90UM",{"asin":446,"title":447,"brand":448,"imageUrl":449,"price":450,"rating":342,"reviews":451,"clickShare90":452,"clickShare360":453,"launchDate":454,"amazonUrl":455},"B00JWYXQXI","LONDONTOWN Lakur Nail Polish Pink & Purple Shades Portobello Plum 0.4 Fl Oz Long-Lasting Streak-Free Chip-Resistant | 21+ Free Non-Toxic Vegan Nail Color Strengthens & Hydrates Nails","LONDONTOWN","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31QGnU5zaKL.jpg",15.43,2571,0.0143,0.0144,"2014-07-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00JWYXQXI",{"asin":457,"title":458,"brand":459,"imageUrl":460,"price":461,"rating":255,"reviews":462,"clickShare90":463,"clickShare360":464,"launchDate":465,"amazonUrl":466},"B0C6Q2L1DJ","Beetles Dark Red Gel Polish - Mellow Plum 15ML\u002F0.51Fl Oz Cherry Wine Burgundy Red Gel Nail Polish Soak Off UV LED Lamp Burgundy Wine Nails Art Long-Lasting Manicure Salon DIY Home Gifts for Woman","beetles Gel Polish","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ef7uoI0cL.jpg",7.85,53698,0.0141,0.0109,"2023-06-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C6Q2L1DJ",{"asin":468,"title":469,"brand":224,"imageUrl":470,"price":471,"rating":245,"reviews":472,"clickShare90":414,"clickShare360":473,"launchDate":474,"amazonUrl":475},"B004FGAXK2","Essie Nail Color : Wicked","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31d4wglSRwL.jpg",8.41,7240,0.0295,"2011-10-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB004FGAXK2",{"love":477,"hate":546,"returnReasons":608},[478,485,492,499,505,512,519,526,533,540],{"topic":479,"percentOfMentions":480,"verbatims":481},"Color",0.5791,[482,483,484],"rich color","Vibrant Color","Awesome COLOR",{"topic":486,"percentOfMentions":487,"verbatims":488},"Quality-Overall",0.0617,[489,490,491],"Good quality, easy to apply, perfect shine, no streaks, quick-drying, shipped fast, and reasonably priced","No complaints","Great Product",{"topic":493,"percentOfMentions":494,"verbatims":495},"Stitch\u002FFinish\u002FPolish",0.037000000000000005,[496,497,498],"Beautiful finish","Gorgeous color and looks beautiful in matte finish and if you use the glossy topcoat","Im very pleased with this polish",{"topic":500,"percentOfMentions":324,"verbatims":501},"Coverage",[502,503,504],"Great coverage","the coverage is pretty solid with a couple of coats","It applies so nice and smooth and its opaque from the first coat",{"topic":506,"percentOfMentions":507,"verbatims":508},"Durability",0.032799999999999996,[509,510,511],"I really love the durability","Its very durable as long as you use a top coat","It stays on well",{"topic":513,"percentOfMentions":514,"verbatims":515},"Value For Money",0.0254,[516,517,518],"reasonably priced","Good value for money","Worth the price",{"topic":520,"percentOfMentions":521,"verbatims":522},"Ease Of Application",0.022099999999999998,[523,524,525],"Applicator is nice","Easy to apply","Easy to apply and remove",{"topic":527,"percentOfMentions":528,"verbatims":529},"Moist\u002FDry",0.021,[530,531,532],"it dries nicely in a mini uv lamp","Dries pretty quick too","Insta dry is my favorite Sally Hansen nail polish",{"topic":534,"percentOfMentions":535,"verbatims":536},"Brightness\u002FShine\u002FGlow",0.0171,[537,538,539],"I also love how shiny","I love the shine","Nice********* color & it shine a little",{"topic":541,"percentOfMentions":363,"verbatims":542},"Ease Of Use",[543,544,545],"easy to use","easy to apply","the brush is easy to work with",[547,553,559,564,570,577,584,591,598,602],{"topic":479,"percentOfMentions":548,"verbatims":549},0.2475,[550,551,552],"Colors do not match","It not as expected color","Darker than the expected",{"topic":506,"percentOfMentions":554,"verbatims":555},0.091,[556,557,558],"Lasted a week","Does not last","But not durable",{"topic":527,"percentOfMentions":287,"verbatims":560},[561,562,563],"Will not dry","Dried too much","takes a long time to dry",{"topic":486,"percentOfMentions":565,"verbatims":566},0.058600000000000006,[567,568,569],"Bad quality","Brand is not that great","Gorgeous But Poor",{"topic":571,"percentOfMentions":572,"verbatims":573},"Thickness",0.054000000000000006,[574,575,576],"I wish the brush could be thicker as it is very thin","It was so thick","It's wayyyyy to thick - I don't think my hands \u002F nails look good in that color",{"topic":578,"percentOfMentions":579,"verbatims":580},"Advertised Vs Actual Product",0.0432,[581,582,583],"False product description & no returns","Not as shown","Not as advertised",{"topic":585,"percentOfMentions":586,"verbatims":587},"Adhesion\u002FStickiness",0.0339,[588,589,590],"the brush was not properly adhered to the top","doesnt stay on","Old and sticky",{"topic":592,"percentOfMentions":593,"verbatims":594},"Size-Overall",0.0278,[595,596,597],"TINY","the bottles are TINY","Small package",{"topic":599,"percentOfMentions":593,"verbatims":600},"Defective Material\u002FParts",[601,589],"Damaged Product",{"topic":603,"percentOfMentions":604,"verbatims":605},"Paint Quality",0.0222,[606,607],"I just need more practice for better painting","with this polish I just gave up",[609,611,613,616,618,619,621,623,626,628],{"reason":479,"pct":610},0.6133,{"reason":578,"pct":612},0.09,{"reason":614,"pct":615},"Functionality-Overall",0.06,{"reason":527,"pct":617},0.0383,{"reason":486,"pct":333},{"reason":513,"pct":620},0.03,{"reason":622,"pct":325},"Leak-Proof",{"reason":624,"pct":625},"Product Condition",0.0175,{"reason":571,"pct":627},0.0167,{"reason":629,"pct":630},"Texture\u002FConsistency-Overall",0.014199999999999999,[632,636,641,646,651,656,661,666],{"term":32,"volume":633,"growthQoq":634,"conversionRate":635},47312,0.1311,0.0249,{"term":637,"volume":638,"growthQoq":639,"conversionRate":640},"dark plum nail polish",5924,0.1927,0.0363,{"term":642,"volume":643,"growthQoq":644,"conversionRate":645},"opi complimentary wine",5001,0.7481,0.0912,{"term":647,"volume":648,"growthQoq":649,"conversionRate":650},"mulberry nail polish",5035,-0.5199,0.0265,{"term":652,"volume":653,"growthQoq":654,"conversionRate":655},"deep plum nail polish",4942,-0.0053,0.0212,{"term":657,"volume":658,"growthQoq":659,"conversionRate":660},"opi complimentary wine nail polish",12146,-0.6259,0.1082,{"term":662,"volume":663,"growthQoq":664,"conversionRate":665},"opi plum nail polish",6932,-0.0822,0.0097,{"term":667,"volume":668,"growthQoq":669,"conversionRate":670},"complimentary wine opi",5372,-0.3971,0.0876,[672,679,684,690,695,700],{"title":673,"href":674,"score":675,"verdict":676,"marketSize":677,"growth90":678},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":680,"href":681,"score":675,"verdict":676,"marketSize":682,"growth90":683},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":685,"href":686,"score":675,"verdict":687,"marketSize":688,"growth90":689},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":691,"href":692,"score":675,"verdict":676,"marketSize":693,"growth90":694},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":696,"href":697,"score":675,"verdict":687,"marketSize":698,"growth90":699},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":701,"href":702,"score":703,"verdict":676,"marketSize":704,"growth90":705},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[707,714,717,724,731,738,745,752,759,766,773,780,787,794,801,808,815,822,829,835],{"nodeId":708,"label":709,"slug":710,"href":711,"nichesTracked":712,"marketSizeTotal":713},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":715,"marketSizeTotal":716},10978,8129370268,{"nodeId":718,"label":719,"slug":720,"href":721,"nichesTracked":722,"marketSizeTotal":723},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":725,"label":726,"slug":727,"href":728,"nichesTracked":729,"marketSizeTotal":730},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":732,"label":733,"slug":734,"href":735,"nichesTracked":736,"marketSizeTotal":737},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":739,"label":740,"slug":741,"href":742,"nichesTracked":743,"marketSizeTotal":744},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":746,"label":747,"slug":748,"href":749,"nichesTracked":750,"marketSizeTotal":751},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":753,"label":754,"slug":755,"href":756,"nichesTracked":757,"marketSizeTotal":758},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":760,"label":761,"slug":762,"href":763,"nichesTracked":764,"marketSizeTotal":765},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":767,"label":768,"slug":769,"href":770,"nichesTracked":771,"marketSizeTotal":772},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":774,"label":775,"slug":776,"href":777,"nichesTracked":778,"marketSizeTotal":779},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":781,"label":782,"slug":783,"href":784,"nichesTracked":785,"marketSizeTotal":786},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":788,"label":789,"slug":790,"href":791,"nichesTracked":792,"marketSizeTotal":793},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":795,"label":796,"slug":797,"href":798,"nichesTracked":799,"marketSizeTotal":800},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":802,"label":803,"slug":804,"href":805,"nichesTracked":806,"marketSizeTotal":807},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":809,"label":810,"slug":811,"href":812,"nichesTracked":813,"marketSizeTotal":814},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":816,"label":817,"slug":818,"href":819,"nichesTracked":820,"marketSizeTotal":821},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":823,"label":824,"slug":825,"href":826,"nichesTracked":827,"marketSizeTotal":828},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":830,"label":831,"slug":832,"href":833,"nichesTracked":38,"marketSizeTotal":834},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":836,"label":837,"slug":838,"href":839,"nichesTracked":840,"marketSizeTotal":841},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]