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Product",0.0256,[615,616,617],"As described","Just like pictures","Its exactly what I wanted",{"topic":619,"percentOfMentions":620,"verbatims":621},"Ease Of Use",0.025,[622,623,624],"Easy to use","It is very good and easy","Super easy to use by yourself and great color",{"topic":626,"percentOfMentions":627,"verbatims":628},"Suitability Colored Hair",0.023799999999999998,[629,630,631],"This is the best hair color","Great hair dye lasts a long time 4-6 weeks. with proper care","Its perfect if you want to have a little color in your hair without it being too intense",{"topic":633,"percentOfMentions":405,"verbatims":634},"Ease Of Application",[635,636,637],"Application was easy and consistent","Easy to apply","it is so easy to apply that I like experimenting with different tones",[639,645,651,658,665,672,678,684,690,696],{"topic":570,"percentOfMentions":640,"verbatims":641},0.371,[642,643,644],"Bad Color","Wrong color","Way too dark",{"topic":626,"percentOfMentions":646,"verbatims":647},0.09939999999999999,[648,649,650],"Not great on new growth for previously dyed hair","It didnt change my hair color at all","This product dyed my hair to almost black",{"topic":652,"percentOfMentions":653,"verbatims":654},"Durability",0.058499999999999996,[655,656,657],"doesnt stay its been 5 months","Its honestly frustrating because I didnt expect it to last","but only lasted a few days",{"topic":659,"percentOfMentions":660,"verbatims":661},"Stain Resistance",0.0296,[662,663,664],"Stains the tub. requires immediate scrubbing","It stained my shower","stains everything even after a few washes",{"topic":666,"percentOfMentions":667,"verbatims":668},"Color Fading\u002FDiscoloration",0.027200000000000002,[669,670,671],"by the end of the week the color had faded quite noticeably","Discolored","Fades very quickly",{"topic":673,"percentOfMentions":613,"verbatims":674},"Functionality-Overall",[675,676,677],"Didnt work","Doesn't Work Very Well","Doesn't work really well",{"topic":584,"percentOfMentions":679,"verbatims":680},0.024,[681,682,683],"was not impressed by the coverage","it didnt cover anything","Not the right product for gray coverage",{"topic":612,"percentOfMentions":685,"verbatims":686},0.0232,[687,688,689],"after on the box are very deceiving","FALSE ADVERTISING","Not what I expected",{"topic":605,"percentOfMentions":691,"verbatims":692},0.0208,[693,694,695],"Worse than a waste of money","So expensive,","what a waste of money",{"topic":697,"percentOfMentions":698,"verbatims":699},"Ease Of Cleaning",0.0184,[700,701,662],"took forever to rinse out","just too messy for me",[703,705,707,709,711,713,716,719,722,725],{"reason":570,"pct":704},0.4305,{"reason":626,"pct":706},0.2288,{"reason":673,"pct":708},0.0723,{"reason":605,"pct":710},0.0466,{"reason":612,"pct":712},0.042300000000000004,{"reason":714,"pct":715},"Leak-Proof",0.042,{"reason":717,"pct":718},"Size-Overall",0.0245,{"reason":720,"pct":721},"Product Condition",0.021,{"reason":723,"pct":724},"Suitability Short Hair",0.011699999999999999,{"reason":591,"pct":726},0.0113,[728,732,737,742,747,752,756,761,766,771],{"term":169,"volume":729,"growthQoq":730,"conversionRate":731},54238,-0.0179,0.0162,{"term":733,"volume":734,"growthQoq":735,"conversionRate":736},"arctic fox ritual",11670,-0.0202,0.1059,{"term":738,"volume":739,"growthQoq":740,"conversionRate":741},"dark plum hair dye",9824,-0.0326,0.0123,{"term":743,"volume":744,"growthQoq":745,"conversionRate":746},"plum hair color",8435,-0.0826,0.0101,{"term":748,"volume":749,"growthQoq":750,"conversionRate":751},"artic fox ritual",9283,-0.2406,0.0949,{"term":753,"volume":754,"growthQoq":755,"conversionRate":394},"ritual arctic fox hair dye",2890,1.4617,{"term":757,"volume":758,"growthQoq":759,"conversionRate":760},"plum hair dye permanent",6511,0.0109,0.0197,{"term":762,"volume":763,"growthQoq":764,"conversionRate":765},"purple brown hair dye",5061,-0.1378,0.0051,{"term":767,"volume":768,"growthQoq":769,"conversionRate":770},"arctic fox hair dye ritual",2540,0.2901,0.1292,{"term":772,"volume":773,"growthQoq":774,"conversionRate":775},"arctic fox ritual hair dye",1900,-0.0428,0.1092,[777,784,789,795,800,805],{"title":778,"href":779,"score":780,"verdict":781,"marketSize":782,"growth90":783},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":785,"href":786,"score":780,"verdict":781,"marketSize":787,"growth90":788},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":790,"href":791,"score":780,"verdict":792,"marketSize":793,"growth90":794},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":796,"href":797,"score":780,"verdict":781,"marketSize":798,"growth90":799},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":801,"href":802,"score":780,"verdict":792,"marketSize":803,"growth90":804},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":806,"href":807,"score":808,"verdict":781,"marketSize":809,"growth90":810},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]