---
title: "Pink Body Wash — $450K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/pink-body-wash"
last_updated: "2026-08-11T09:37:39.702Z"
locale: en
meta:
description: "Niche score 45/100 · $450K/yr market · 395K searches/yr · $9.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $450K/yr market · 395K searches/yr · $9.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pink Body Wash — $450K/yr Amazon US Niche (2026) - Flapen"
---
# **pink body wash**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 58Growth 25Conversion 93Competition 44Returns 98Price range 34Avg price 33Brand share 0Review moat 21Quality gap 24
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$450K**
$450K/yr · 395K searches
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****$5.89–$19.78**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$9.93**
avg listing price — sweet spot $15–$100
**Growth**
**Okay****+0.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****11,134.79**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pink body wash is a $450K/yr Amazon United States market (395K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 45/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pink body wash market data**
- **Units sold / yr**
- **40K–50K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$397K–$497K**
- units × avg price
- **Conversion rate**
- **11.5%**
- **Avg BSR**
- **#417**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **42%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **122 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**86**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 100%
**Open market**
**0%**
- OGX58% - MONDAY HAIRCARE33% - Soap & Glory9%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +0.0% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/pink-body-wash/trend)
## **Top pink body wash search terms**
- **ogx body wash**170K/yr+5.1%10.0% conv. - **monday body wash**73K/yr+13.4%11.8% conv. - **soap and glory body wash**40K/yr-4.7%8.8% conv. - **pink body wash**28K/yr-17.8%1.0% conv. - **ogx body scrub**18K/yr-19.6%7.8% conv. - **body wash ogx**13K/yr-1.4%12.0% conv. - **monday body wash for women**6K/yr-4.5%12.8% conv. - **pink body care**7K/yr-30.5%0.1% conv. - **body wash pink**6K/yr-12.7%2.5% conv. - **body wash monday**4K/yr+26.2%15.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/pink-body-wash/search-terms)
## **Top pink body wash products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$18K8%$36K12%$54K16%$72K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OGX Smoothing + Coconut Coffee Exfoliating Daily Body Scrub with Arabica Coffee & Coconut Oil Hydrating & Moisturizing Body Wash for Dry Skin Paraben-Free with Sulfate-Free Surfactants 19.5 Fl Oz**OGX**$6.94**4.7★55,526 rev](https://www.amazon.com/dp/B07CTSS14R) [2**MONDAY HAIRCARE MOISTURE Body Wash in Fresh Gardenia with Hyaluronic Acid & Shea Butter for All Skin Types 900 mL**MONDAY HAIRCARE**$9.09**4.4★39 rev](https://www.amazon.com/dp/B0DVM7R74M) [3**OGX Extra Creamy + Coconut Miracle Oil Ultra Moisture Body Wash Rich Shower Gel for Dry Skin Infused with Coconut Oil Body Wash for Women Sulfate-Free Surfactants 19.5 fl. oz**OGX**$5.89**4.6★38,538 rev](https://www.amazon.com/dp/B01IMEJV5U) [4**OGX Sensitive + Rose Water & Pink Sea Salt Exfoliating Body Scrub + Rose Quartz Gentle Exfoliating Daily Body Wash Softens Skin Body Scrub for Women Sulfate-Free Surfactants 19.5 fl oz**OGX**$6.93**4.5★31,066 rev](https://www.amazon.com/dp/B07YYY5QZ4) [5**MONDAY HAIRCARE CLEANSE Body Wash with Grapefruit Extract Hyaluronic Acid Shea Butter Coconut Oil for Normal to Oily/Combination Skin 798 mL**MONDAY HAIRCARE**$9.26**4.5★1,494 rev](https://www.amazon.com/dp/B0CT48Z3FN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MONDAY HAIRCARE MOISTURE Body Wash with Hyaluronic Acid Shea Butter Coconut Oil & Grapefruit Extract for Normal to Dry Skin 900 mL (Dual Pack)**MONDAY HAIRCARE**$16.22**46 rev1y ago](https://www.amazon.com/dp/B0FCNLH2W5) [**MONDAY HAIRCARE MOISTURE Body Wash with Hyaluronic Acid Shea Butter Coconut Oil & Grapefruit Extract for Normal to Dry Skin 600 mL (Dual Pack)**MONDAY HAIRCARE**$10.39**46 rev1y ago](https://www.amazon.com/dp/B0FCNYZM5L) [**MONDAY HAIRCARE CLEANSE Body Wash with Grapefruit Extract Hyaluronic Acid Shea Butter Coconut Oil for Normal to Oily/Combination Skin 600 mL (Dual Pack)**MONDAY HAIRCARE**$11.95**233 rev1y ago](https://www.amazon.com/dp/B0F8GZ7HH6) [**MONDAY HAIRCARE MOISTURE Body Wash in Fresh Gardenia with Hyaluronic Acid & Shea Butter for All Skin Types 900 mL**MONDAY HAIRCARE**$9.09**39 rev1y ago](https://www.amazon.com/dp/B0DVM7R74M) [**MONDAY HAIRCARE CLEANSE Body Wash with Grapefruit Extract Hyaluronic Acid Shea Butter Coconut Oil for Normal to Oily/Combination Skin 900 mL**MONDAY HAIRCARE**$8.37**233 rev1y ago](https://www.amazon.com/dp/B0DVMQB5GS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**OGX Smoothing + Coconut Coffee Exfoliating Body Scrub with Arabica Coffee & Coconut Oil Moisturizing Body Wash for Dry Skin Paraben-Free with Sulfate-Free Surfactants 19.5 Fl Oz 2 Pack**OGX**$13.99**4.8★**▲ 133%**](https://www.amazon.com/dp/B0CQRQPFG4) [**MONDAY HAIRCARE MOISTURE Body Wash in Fresh Gardenia with Hyaluronic Acid & Shea Butter for All Skin Types 900 mL**MONDAY HAIRCARE**$9.09**4.4★**▲ 103%**](https://www.amazon.com/dp/B0DVM7R74M) [**OGX Radiant Glow + Argan Oil of Morocco Extra Hydrating Body Lotion for Dry Skin Nourishing Creamy Body & Hand Cream for Silky Soft Skin Paraben-Free Sulfated-Surfactants Free 19.5 Ounce**OGX**$7.67**4.5★**▲ 93%**](https://www.amazon.com/dp/B01M5BJEII) [**MONDAY HAIRCARE MOISTURE Body Wash with Hyaluronic Acid Shea Butter Coconut Oil & Grapefruit Extract for Normal to Dry Skin 900 mL (Dual Pack)**MONDAY HAIRCARE**$16.22**4.9★**▲ 46%**](https://www.amazon.com/dp/B0FCNLH2W5) [**MONDAY HAIRCARE MOISTURE Body Wash with Hyaluronic Acid Shea Butter Coconut Oil & Grapefruit Extract for Normal to Dry Skin 600 mL (Dual Pack)**MONDAY HAIRCARE**$10.39**4.9★**▲ 40%**](https://www.amazon.com/dp/B0FCNYZM5L)
**~~View all trending →~~**
## **What buyers say about pink body wash**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**49%
*“fresh fragrance”*
**Soft Feel**8%
*“Nice and creamy”*
**Moist/Dry**7%
*“Very hydrating”*
**Quality-Overall**6%
*“Quality body wash”*
**Cleansing**5%
*“Cleans well”*
**Value For Money**4%
*“Good value for money”*
**Suitability Dry Skin**3%
*“Perfect for dry skin”*
**Lather**2%
*“It lathers well”*
**Suitability Combination Skin**2%
*“It makes your skin feel nice”*
**Size-Overall**1%
*“Great size”*
### **What buyers complain about **
**Smell**40%
*“Awful scent”*
**Leak-Proof**5%
*“Leaked in package”*
**Moist/Dry**5%
*“Not a very good moisturizer”*
**Allergies**5%
*“rashes”*
**Quality-Overall**2%
*“Not the best”*
**Ease Of Cleaning**2%
*“every time I washed with it I would feel dirty immediately after”*
**Texture/Consistency-Overall**2%
*“The consistency could be better”*
**Color**2%
*“Color is paler than should be”*
**Sensitivity-Overall**1%
*“If you have sensitive skin, be careful”*
**Size-Overall**1%
*“The bottle is huge”*
### **Top return reasons **
**Smell**43%
**Leak-Proof**25%
**Advertised Vs Actual Product**9%
**Defective Material/Parts**5%
**Value For Money**3%
**Motor Power**2%
**Size-Overall**2%
**Moist/Dry**1%
**Product Condition**1%
**Functionality-Overall**1%
## **Common questions**
- **Is pink body wash profitable to sell on Amazon United States?**
- The niche generates $450K/yr across 19 tracked products. 90-day search growth is +0.0%. Flapen's verdict: Skip it (45/100).
- **How competitive is the pink body wash niche?**
- 3 brands and 86 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in pink body wash?**
- Top complaints mined from reviews: Smell, Leak-Proof, Moist/Dry. The return rate is 0.4%.
- **When does demand for pink body wash peak?**
- Demand peaks in Jun–Jul; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the pink body wash niche?**
- Listings span $5.89–$19.78; the average listing price is $9.93 (sweet spot $15–$100). The average incumbent carries 11,135 reviews — the moat a new listing must climb.
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