---
title: "Physiogel — $232K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/physiogel"
last_updated: "2026-08-11T01:39:57.235Z"
locale: en
meta:
description: "Niche score 44/100 · $232K/yr market · 153K searches/yr · $23.40 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $232K/yr market · 153K searches/yr · $23.40 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Physiogel — $232K/yr Amazon US Niche (2026) - Flapen"
---
# **physiogel**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 44Growth 14Conversion 71Competition 17Returns 81Price range 93Avg price 95Brand share 0Review moat 76Quality gap 45
**Avg price**
**Incredible****$23.40**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.27–$39.16**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Review moat**
**Great****476**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****6.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$232K**
$232K/yr · 153K searches
**Competition**
**Bad****80%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-21.9%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, physiogel is a $232K/yr Amazon United States market (153K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **physiogel market data**
- **Units sold / yr**
- **10K–13K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$234K–$293K**
- units × avg price
- **Conversion rate**
- **6.5%**
- **Avg BSR**
- **#870**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**80%**
Top 20: 100%
**Open market**
**0%**
- PHYSIOGEL100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.
8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/physiogel/trend)
## **Top physiogel search terms**
- **physiogel**103K/yr-23.2%5.5% conv. - **physiogel facial cream**31K/yr-11.9%11.0% conv. - **physiogel moisturizer**15K/yr-51.4%6.4% conv. - **physiogel lotion**4K/yr-14.9%6.5% conv. - **physiogel daily moisture therapy facial cream**487/yr-36.5%11.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/physiogel/search-terms)
## **Top physiogel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$23K20%$46K30%$70K40%$93K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Physiogel Daily Moisture Therapy Hydrating Facial Cream Lightweight Face Moisturizer with Ceramide 72H Lasting Hydration For Dry & Sensitive Skin 5 fl. oz.**PHYSIOGEL**$22.02**4.5★1,073 rev](https://www.amazon.com/dp/B072FPLF7W) [2**PHYSIOGEL Calming Relief Redness Relieving Facial Cream Soothing Face Moisturizer with Squalane For Dry Irritated & Redness-Prone Skin 3.4 fl. oz.**PHYSIOGEL**$20.46**4.3★825 rev](https://www.amazon.com/dp/B082Q511CV) [3**Physiogel Daily Moisture Therapy Hydrating Lotion Body Lotion & Face Moisturizer with Ceramide 72H Lasting Hydration For Dry & Sensitive Skin 13.5 fl. oz.**PHYSIOGEL**$19.33**4.6★267 rev](https://www.amazon.com/dp/B0CV8667V3) [4**PHYSIOGEL Daily Moisture Therapy Regenerative Cream Hydrating Face Moisturizer with Hyaluronic Acid 120H Lasting Hydration For Dry & Sensitive Skin 3.4 fl. oz.**PHYSIOGEL**$27.95**4.7★135 rev](https://www.amazon.com/dp/B0DSBPYCVW) [5**PHYSIOGEL Redness Reducing Cream Ceramide Moisturizer for Dry Sensitive & Redness-Prone Skin Repairs Skin Barrier Dermatologist-Tested Fragrance-Free Korean Skincare 1.69 fl oz**PHYSIOGEL**$14.27**4.3★825 rev](https://www.amazon.com/dp/B0CV8N3Z6W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PHYSIOGEL Daily Moisture Therapy Regenerative Cream Hydrating Face Moisturizer with Hyaluronic Acid 120H Lasting Hydration For Dry & Sensitive Skin 3.4 fl. oz.**PHYSIOGEL**$27.95**135 rev1y ago](https://www.amazon.com/dp/B0DSBPYCVW) [**Physiogel Daily Moisture Therapy Hydrating Lotion Body Lotion & Face Moisturizer with Ceramide 72H Lasting Hydration For Dry & Sensitive Skin 13.5 fl. oz.**PHYSIOGEL**$19.33**267 rev2y ago](https://www.amazon.com/dp/B0CV8667V3) [**PHYSIOGEL Redness Reducing Cream Ceramide Moisturizer for Dry Sensitive & Redness-Prone Skin Repairs Skin Barrier Dermatologist-Tested Fragrance-Free Korean Skincare 1.69 fl oz**PHYSIOGEL**$14.27**825 rev2y ago](https://www.amazon.com/dp/B0CV8N3Z6W) [**PHYSIOGEL Calming Relief Redness Relieving Lotion Body Lotion & Face Moisturizer with Squalane PEA Complex For Dry Irritated & Redness-Prone Skin 13.5 fl. oz.**PHYSIOGEL**$27.44**185 rev2y ago](https://www.amazon.com/dp/B0CV853XZQ) [**PHYSIOGEL Calming Relief Redness Relieving Lotion Body Lotion & Face Moisturizer with Squalane PEA Complex For Dry Irritated & Redness-Prone Skin 8 fl. oz.**PHYSIOGEL**$22.59**185 rev2y ago](https://www.amazon.com/dp/B0CV84CH6J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PHYSIOGEL Daily Moisture Therapy Regenerative Cream Hydrating Face Moisturizer with Hyaluronic Acid 120H Lasting Hydration For Dry & Sensitive Skin 3.4 fl. oz.**PHYSIOGEL**$27.95**4.7★**▲ 42%**](https://www.amazon.com/dp/B0DSBPYCVW) [**PHYSIOGEL Calming Relief Redness Relieving Lotion Body Lotion & Face Moisturizer with Squalane PEA Complex For Dry Irritated & Redness-Prone Skin 8 fl. oz.**PHYSIOGEL**$22.59**4.5★**▲ 27%**](https://www.amazon.com/dp/B0CV84CH6J) [**Physiogel Daily Moisture Therapy Hydrating Facial Cream Lightweight Face Moisturizer with Ceramide 72H Lasting Hydration For Dry & Sensitive Skin 5 fl. oz.**PHYSIOGEL**$22.02**4.5★**▲ 14%**](https://www.amazon.com/dp/B072FPLF7W) [**PHYSIOGEL Redness Reducing Cream Ceramide Moisturizer for Dry Sensitive & Redness-Prone Skin Repairs Skin Barrier Dermatologist-Tested Fragrance-Free Korean Skincare 1.69 fl oz**PHYSIOGEL**$14.27**4.3★**▲ 12%**](https://www.amazon.com/dp/B0CV8N3Z6W) [**PHYSIOGEL Calming Relief Redness Relieving Lotion Body Lotion & Face Moisturizer with Squalane PEA Complex For Dry Irritated & Redness-Prone Skin 13.5 fl. oz.**PHYSIOGEL**$27.44**4.5★**— 4%**](https://www.amazon.com/dp/B0CV853XZQ)
**~~View all trending →~~**
## **What buyers say about physiogel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**25%
*“Good Moisturizer”*
**Suitability Combination Skin**12%
*“This stuff changed my skin for the better”*
**Quality-Overall**9%
*“Great price for quality”*
**Absorbency**5%
*“Absorbed well”*
**Value For Money**5%
*“Price is good, too”*
**Suitability Dry Skin**4%
*“This moisturizer has been saving my skin”*
**Texture/Consistency-Overall**4%
*“Nice texture and applies easily,”*
**Allergies**3%
*“It does not get irritated”*
**Advertised Vs Actual Product**3%
*“Item as described”*
**Suitability Winter Weather**3%
*“Highly recommend this for people that live in cold climates”*
### **What buyers complain about **
**Oily/Greasy**10%
*“this is very greasy”*
**Sensitivity-Overall**9%
*“My daughter who has sensitive skin says its the only lotion that doesn't sting”*
**Moist/Dry**9%
*“This facial moisturizer is not very lightweight”*
**Thickness**7%
*“Feels a little too thin”*
**Smell**6%
*“it is NOT scented”*
**Functionality-Overall**6%
*“does NOT work”*
**Allergies**5%
*“Gave me acne”*
**Motor Power**5%
*“Bad pump”*
**Suitability Dry Skin**3%
*“I have very dry skin”*
**Weight Light**2%
*“This product does not feel lightweight”*
### **Top return reasons **
**Value For Money**12%
**Functionality-Overall**12%
**Advertised Vs Actual Product**11%
**Moist/Dry**10%
**Oily/Greasy**7%
**Size-Overall**5%
**Suitability Combination Skin**5%
**Skin Health**3%
**Smell**3%
**Ingredients-Overall**3%
## **Common questions**
- **Is physiogel profitable to sell on Amazon United States?**
- The niche generates $232K/yr across 10 tracked products. 90-day search growth is -21.9%. Flapen's verdict: Skip it (44/100).
- **How competitive is the physiogel niche?**
- 1 brands and 8 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in physiogel?**
- Top complaints mined from reviews: Oily/Greasy, Sensitivity-Overall, Moist/Dry. The return rate is 1.7%.
- **When does demand for physiogel peak?**
- Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the physiogel niche?**
- Listings span $14.27–$39.16; the average listing price is $23.40 (sweet spot $15–$100). The average incumbent carries 476 reviews — the moat a new listing must climb.
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