---
title: "Phlur Vanilla Skin and Heavy Cream Duo — $33K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/phlur-vanilla-skin-and-heavy-cream-duo"
last_updated: "2026-08-09T22:01:15.333Z"
locale: en
meta:
description: "Niche score 32/100 · $33K/yr market · 122K searches/yr · $21.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 32/100 · $33K/yr market · 122K searches/yr · $21.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Phlur Vanilla Skin and Heavy Cream Duo — $33K/yr Amazon US Niche (2026) - Flapen"
---
# **phlur vanilla skin and heavy cream duo**
**Skip it**
A concentrated shelf (top 5 take 96% of clicks) — this niche doesn't clear our bar today.
Market size 8Growth 13Conversion 15Competition 3Returns 100Price range 87Avg price 92Brand share 9Review moat 24Quality gap 55
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$21.85**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.52–$36.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,709**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-23.9%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$33K**
$33K/yr · 122K searches
**Competition**
**Bad****96%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, phlur vanilla skin and heavy cream duo is a $33K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jun–Aug–Sep–Nov–Dec. Verdict: Skip it — 32/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **phlur vanilla skin and heavy cream duo market data**
- **Units sold / yr**
- **2K–3K**
- avg 250–500/product
- **Revenue / yr**
- **$44K–$55K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#566**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **100%**
- **Out of stock**
- **4.6%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**38**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**96%**
Top 20: 100%
**Open market**
**0%**
- Billie Eilish53% - HOUSE OF TWIST18% - Generic13% - PHLUR7% - eos5% - Victoria's Secret4%
## **Demand & seasonality**
Weekly Amazon search volume, last 59 weeks — -23.9% search growth over the last 90 days.
25K15KPrime Day '25Spike '25Black Friday '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jun, Aug, Sep, Nov, Dec · busiest ÷ quietest = 9.9×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/phlur-vanilla-skin-and-heavy-cream-duo/trend)
## **Top phlur vanilla skin and heavy cream duo search terms**
- **sticky dates body spray**30K/yr-16.3%0.1% conv. - **sticky dates perfume**27K/yr-28.0%0.3% conv. - **billie eilish body spray**22K/yr-32.0%6.3% conv. - **lush sticky dates body spray**16K/yr-24.5%0.3% conv. - **sticky dates lush body spray**9K/yr-22.3%0.1% conv. - **billie eilish lotion**5K/yr-17.0%0.3% conv. - **billie eilish body mist**6K/yr-26.0%5.8% conv. - **sticky dates spray**3K/yr-5.3%0.2% conv. - **sticky dates lush perfume**4K/yr-57.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/phlur-vanilla-skin-and-heavy-cream-duo/search-terms)
## **Top phlur vanilla skin and heavy cream duo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$5K30%$10K45%$15K60%$20K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Billie Eilish Fragrance Mist Body Spray for Women Notes of Sugared Petals Creamy Vanilla and Warm Musks 8 Fl Oz**Billie Eilish**$17.38**4.6★12,396 rev](https://www.amazon.com/dp/B0DH9S1Q44) [2**Twist Gooey Dates No. 25 - Inspired by L. Sticky Dates Long-Lasting Perfume for Women & Men Vegan Clean Ingredients Date Syrup & Vanilla Fragrance Spray 100 ml | 3.4 fl. oz.**HOUSE OF TWIST**$29.92**4.2★48 rev](https://www.amazon.com/dp/B0FGVRY9BQ) [3**Hey Sugar Sticky Dates Perfume - Gourmand Lovers Perfume Inspired by a luscious scent caramelized sweet Fragrance 15 ml (0.5 Fl Oz (Pack of 1)**Generic**$18.00**4.0★69 rev](https://www.amazon.com/dp/B0DXVPNWX6) [4**PHLUR Vanilla Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women**PHLUR**$36.99**4.4★3,227 rev](https://www.amazon.com/dp/B0D3FK6KCB) [5**eos Cashmere Body Mist Vanilla Cashmere soft musk cozy caramel hair mist body spray for women moisturizing hyaluronic acid body spray vegan cruelty-free 6 fl oz**eos**$12.52**4.6★2,544 rev](https://www.amazon.com/dp/B0FM2CCBS1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**eos Cashmere Body Mist Vanilla Cashmere soft musk cozy caramel hair mist body spray for women moisturizing hyaluronic acid body spray vegan cruelty-free 6 fl oz**eos**$12.52**2,544 rev8mo ago](https://www.amazon.com/dp/B0FM2CCBS1) [**Twist Gooey Dates No. 25 - Inspired by L. Sticky Dates Long-Lasting Perfume for Women & Men Vegan Clean Ingredients Date Syrup & Vanilla Fragrance Spray 100 ml | 3.4 fl. oz.**HOUSE OF TWIST**$29.92**48 rev1y ago](https://www.amazon.com/dp/B0FGVRY9BQ) [**Hey Sugar Sticky Dates Perfume - Gourmand Lovers Perfume Inspired by a luscious scent caramelized sweet Fragrance 15 ml (0.5 Fl Oz (Pack of 1)**Generic**$18.00**69 rev1y ago](https://www.amazon.com/dp/B0DXVPNWX6) [**Billie Eilish Fragrance Mist Body Spray for Women Notes of Sugared Petals Creamy Vanilla and Warm Musks 8 Fl Oz**Billie Eilish**$17.38**12,396 rev1y ago](https://www.amazon.com/dp/B0DH9S1Q44) [**PHLUR Vanilla Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women**PHLUR**$36.99**3,227 rev2y ago](https://www.amazon.com/dp/B0D3FK6KCB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**eos Cashmere Body Mist Vanilla Cashmere soft musk cozy caramel hair mist body spray for women moisturizing hyaluronic acid body spray vegan cruelty-free 6 fl oz**eos**$12.52**4.6★**▲ 145%**](https://www.amazon.com/dp/B0FM2CCBS1) [**PHLUR Vanilla Skin Body Mist 8 Fl Oz - Hair and Body Perfume for Women**PHLUR**$36.99**4.4★**▲ 121%**](https://www.amazon.com/dp/B0D3FK6KCB) [**Twist Gooey Dates No. 25 - Inspired by L. Sticky Dates Long-Lasting Perfume for Women & Men Vegan Clean Ingredients Date Syrup & Vanilla Fragrance Spray 100 ml | 3.4 fl. oz.**HOUSE OF TWIST**$29.92**4.2★**▲ 86%**](https://www.amazon.com/dp/B0FGVRY9BQ) [**Victorias Secret Body Fragrance Mist Bare Vanilla - 8.4 fl oz**Victoria's Secret**$16.31**4.7★**▲ 12%**](https://www.amazon.com/dp/B07JRG42D9) [**Billie Eilish Fragrance Mist Body Spray for Women Notes of Sugared Petals Creamy Vanilla and Warm Musks 8 Fl Oz**Billie Eilish**$17.38**4.6★**▼ 18%**](https://www.amazon.com/dp/B0DH9S1Q44)
**~~View all trending →~~**
## **What buyers say about phlur vanilla skin and heavy cream duo**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**78%
*“Long lasting fragrance”*
**Durability**3%
*“It has good longevity”*
**Value For Money**3%
*“Definitely worth the price”*
**Quality-Overall**2%
*“Great quality- soft”*
**Size-Overall**1%
*“Great size”*
**Soft Feel**1%
*“Its soft and creamy”*
**Advertised Vs Actual Product**1%
*“was exactly as shown in pictures”*
**Weight Light**1%
*“Light and pretty”*
**Gifting Purpose**1%
*“Happy with the gift”*
**Moist/Dry**1%
*“This is my absolute favorite it is so moisturizing”*
### **What buyers complain about **
**Smell**46%
*“Bad smell”*
**Durability**11%
*“does not last”*
**Alcohol Content**6%
*“High alcohol content”*
**Leak-Proof**4%
*“Bottle leaks a bit”*
**Value For Money**3%
*“Waste of money”*
**Strength**2%
*“Its not very strong”*
**Size-Overall**1%
*“although the bottle was smaller than expected”*
**Quality-Overall**1%
*“Bottle quality is not good”*
**Advertised Vs Actual Product**1%
*“It is described as musky but it is anything but”*
**Skin Health**1%
*“it burns my skin”*
## **Common questions**
- **Is phlur vanilla skin and heavy cream duo profitable to sell on Amazon United States?**
- The niche generates $33K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.9%. Flapen's verdict: Skip it (32/100).
- **How competitive is the phlur vanilla skin and heavy cream duo niche?**
- 6 brands and 38 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in phlur vanilla skin and heavy cream duo?**
- Top complaints mined from reviews: Smell, Durability, Alcohol Content. The return rate is 0.0%.
- **When does demand for phlur vanilla skin and heavy cream duo peak?**
- Demand peaks in Jun–Aug–Sep–Nov–Dec; the busiest month runs 9.9× the quietest.
- **What does it cost to enter the phlur vanilla skin and heavy cream duo niche?**
- Listings span $12.52–$36.99; the average listing price is $21.85 (sweet spot $15–$100). The average incumbent carries 5,709 reviews — the moat a new listing must climb.
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