---
title: "Products — philosophy body wash - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/philosophy-body-wash/products"
last_updated: "2026-08-08T00:38:18.277Z"
locale: en
meta:
  description: "Niche score 54/100 · $1.1M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $1.1M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — philosophy body wash - Flapen"
---

# **philosophy body wash**

**Worth a look**

Shows low returns (0.5%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 80Growth 30Conversion 29Competition 74Returns 97Price range 83Avg price 95Brand share 0Review moat 40Quality gap 30

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$25.14**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.33–$60.57**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.1M**

$1.1M/yr · 1.9M searches

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,479.64**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+3.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Products