---
title: "Peppermint Hand Soap — $145K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/peppermint-hand-soap"
last_updated: "2026-08-11T00:02:33.136Z"
locale: en
meta:
description: "Niche score 38/100 · $145K/yr market · 69K searches/yr · $13.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $145K/yr market · 69K searches/yr · $13.82 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Peppermint Hand Soap — $145K/yr Amazon US Niche (2026) - Flapen"
---
# **peppermint hand soap**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 31Growth 12Conversion 97Competition 15Returns 99Price range 60Avg price 65Brand share 0Review moat 22Quality gap 24
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$13.82**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$3.16–$33.12**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$145K**
$145K/yr · 69K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****9,357.23**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-26.9%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, peppermint hand soap is a $145K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **peppermint hand soap market data**
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$111K–$138K**
- units × avg price
- **Conversion rate**
- **15.3%**
- **Avg BSR**
- **#364**
- **Page quality**
- **0%**
- **Prime**
- **92%**
- **Sponsored**
- **69%**
- **Out of stock**
- **5.8%**
- **Avg brand age**
- **80 months**
- **Avg seller age**
- **138 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**630**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- Mrs. MEYER'S89% - 365 by Whole Foods Market3% - Tree Hut2% - ROMIIE ZOI2% - J.R. Watkins2% - Adams Handmade Soap2%
## **Demand**
Weekly Amazon search volume, last 40 weeks — -26.9% search growth over the last 90 days.
9K7KSpike '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/peppermint-hand-soap/trend)
## **Top peppermint hand soap search terms**
- **peppermint hand soap**26K/yr-30.3%5.4% conv. - **mint hand soap**7K/yr+8.0%9.0% conv. - **mrs meyers hand soap mint**3K/yr+3.5%20.9% conv. - **peppermint hand soap refill**5K/yr-27.2%1.6% conv. - **mrs meyers peppermint hand soap**10K/yr-54.1%15.0% conv. - **meyers peppermint hand soap**7K/yr-44.4%17.4% conv. - **mrs meyers hand soap peppermint**6K/yr-57.8%14.1% conv. - **meyers hand soap peppermint**4K/yr-47.5%14.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/peppermint-hand-soap/search-terms)
## **Top peppermint hand soap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$15K20%$29K30%$44K40%$58K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mrs. MEYERS Clean Day Liquid Hand Soap Peppermint 12.5 oz (Pack of 3)**Mrs. MEYER'S**$12.00**4.9★504 rev](https://www.amazon.com/dp/B0FJB29WHN) [2**MRS. MEYERS CLEAN DAY Hand Soap Mint Scent 12.5 Fl Oz Bottle**Mrs. MEYER'S**$4.25**4.8★5,837 rev](https://www.amazon.com/dp/B078LGJ4HY) [3**MRS. MEYERS CLEAN DAY Hand Soap Mint Scent 12.5 Fl Oz Bottle - 3 Pack**Mrs. MEYER'S**$12.98**4.8★5,837 rev](https://www.amazon.com/dp/B09P1VC8HC) [4**MRS. MEYERS CLEAN DAY Hand Soap Peppermint Scent 12.5 Fl Oz Bottle**Mrs. MEYER'S**$4.39**4.7★1,091 rev](https://www.amazon.com/dp/B01LCYTSQY) [5**Mrs. MEYERS Clean Day Liquid Hand Soap Peppermint 12.5 oz (Pack of 3)**Mrs. MEYER'S**$22.89**4.5★122 rev](https://www.amazon.com/dp/B0BJQPQ9TM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tree Hut Merry Mint Serum Infused Hand Wash Nourish & Hydrate Hands with Strengthening Skin Care Long Lasting Scen Cleanse & Lock in Moisture Limited Edition Holiday 11 Fl Oz.**Tree Hut**$6.86**197 rev8mo ago](https://www.amazon.com/dp/B0FLYL9W78) [**Mrs. MEYERS Clean Day Liquid Hand Soap Peppermint 12.5 oz (Pack of 3)**Mrs. MEYER'S**$12.00**504 rev11mo ago](https://www.amazon.com/dp/B0FJB29WHN) [**Mrs. MEYERS CLEAN DAY Peppermint Liquid Hand Soap Peppermint 12.5 Fl Oz (Pack of 4)**Mrs. MEYER'S**$25.51**1,323 rev2y ago](https://www.amazon.com/dp/B0CM9SYVM1) [**ROMIIE ZOI Liquid Hand Soap Refills Eucalyptus & Mint Gentle & Moisturizing Formula 750 ML/ 26 FL OZ**ROMIIE ZOI**$9.89**1,811 rev2y ago](https://www.amazon.com/dp/B0CLGKDP8Q) [**Adams Handmade Soap Liquid Foaming Soap 1 Gal - Peppermint**Adams Handmade Soap**$33.12**211 rev3y ago](https://www.amazon.com/dp/B0C1KJL862)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MRS. MEYERS CLEAN DAY Hand Soap Mint Scent 12.5 Fl Oz Bottle**Mrs. MEYER'S**$4.25**4.8★**▲ 233%**](https://www.amazon.com/dp/B078LGJ4HY) [**Mrs. Meyers Clean Day Hand Soap Refill Made with Essential Oils Basil 33 Fl Oz**Mrs. MEYER'S**$7.88**4.7★**▲ 127%**](https://www.amazon.com/dp/B0020VJTDG) [**365 by Whole Foods Market Foaming Hand Soap Mint Garden 12 Fl Oz**365 by Whole Foods Market**$3.16**4.5★**▲ 105%**](https://www.amazon.com/dp/B085D536Z3) [**J.R. Watkins Gel Hand Soap 3 Pack of 11 Fl Oz Vanilla Mint**J.R. Watkins**$15.21**4.4★**▲ 105%**](https://www.amazon.com/dp/B0BB4QN8CZ) [**Mrs. MEYERS CLEAN DAY Peppermint Liquid Hand Soap Peppermint 12.5 Fl Oz (Pack of 4)**Mrs. MEYER'S**$25.51**4.7★**▲ 98%**](https://www.amazon.com/dp/B0CM9SYVM1)
**~~View all trending →~~**
## **What buyers say about peppermint hand soap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**54%
*“light scent”*
**Quality-Overall**7%
*“Good quality”*
**Cleansing**4%
*“Cleans well”*
**Moist/Dry**3%
*“easy on dryness”*
**Value For Money**3%
*“Good price”*
**Ease Of Cleaning**3%
*“Amazing clean”*
**Lather**3%
*“The soap lathers nicely and cleans well,”*
**Soft Feel**2%
*“Makes hands feel soft”*
**Dispensing Mechanism**2%
*“I bought some beautiful glass soap dispensers”*
**Advertised Vs Actual Product**1%
*“Does what it is supposed to do”*
### **What buyers complain about **
**Smell**36%
*“Weird smell”*
**Allergies**5%
*“Unfortunately, my daughter had an allergic reaction after using it, so we couldnt continue”*
**Dilute/Watery**4%
*“It feels a little watery”*
**Moist/Dry**4%
*“Slightly drying”*
**Value For Money**3%
*“It seemed expensive”*
**Size-Overall**3%
*“not as big as I thought”*
**Lather**3%
*“doesnt lather up well”*
**Quality-Overall**2%
*“overall is not good quality”*
**Advertised Vs Actual Product**2%
*“Not the same as usual”*
**Thickness**2%
*“Whats up- the filler is thinner than what comes in originals”*
### **Top return reasons **
**Smell**42%
**Leak-Proof**25%
**Size-Overall**11%
**Advertised Vs Actual Product**7%
**Value For Money**4%
**Thin**2%
**Thickness**1%
**Motor Power**1%
**Moist/Dry**1%
**Dilute/Watery**1%
## **Common questions**
- **Is peppermint hand soap profitable to sell on Amazon United States?**
- The niche generates $145K/yr across 13 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -26.9%. Flapen's verdict: Skip it (38/100).
- **How competitive is the peppermint hand soap niche?**
- 6 brands and 630 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in peppermint hand soap?**
- Top complaints mined from reviews: Smell, Allergies, Dilute/Watery. The return rate is 0.3%.
- **What does it cost to enter the peppermint hand soap niche?**
- Listings span $3.16–$33.12; the average listing price is $13.82 (sweet spot $15–$100). The average incumbent carries 9,357 reviews — the moat a new listing must climb.
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