---
title: "Penis Soap — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/penis-soap"
last_updated: "2026-08-11T00:58:23.197Z"
locale: en
meta:
description: "Niche score 46/100 · $61K/yr market · 54K searches/yr · $16.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $61K/yr market · 54K searches/yr · $16.66 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Penis Soap — $61K/yr Amazon US Niche (2026) - Flapen"
---
# **penis soap**
**Skip it**
A small market ($61K/yr) — this niche doesn't clear our bar today.
Market size 15Growth 23Conversion 73Competition 41Returns 99Price range 69Avg price 79Brand share 25Review moat 45Quality gap 50
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$16.66**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$8.17–$30.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,022.25**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-4.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$61K**
$61K/yr · 54K searches
According to Flapen's Amazon United States niche tracking, penis soap is a $61K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 46/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **penis soap market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$42K–$50K**
- units × avg price
- **Conversion rate**
- **6.8%**
- **Avg BSR**
- **#1,116**
- **Page quality**
- **0%**
- **Prime**
- **85%**
- **Sponsored**
- **70%**
- **Out of stock**
- **0.2%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**7%**
- terrasil38% - Generic20% - Skin Elements18% - Hermon9% - ishancare5% - NPW3% - Open — no brand owns it (6 brands, 7%)
## **Demand**
Weekly Amazon search volume, last 31 weeks — -4.0% search growth over the last 90 days.
5K3KSpike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/penis-soap/trend)
## **Top penis soap search terms**
- **penis soap**22K/yr-25.6%5.3% conv. - **balanitis soap**7K/yr+0.5%15.6% conv. - **balanitis soap for men**6K/yr+50.6%5.5% conv. - **dick soap**14K/yr-6.1%1.4% conv. - **penis shaped soap**5K/yr-7.5%0.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/penis-soap/search-terms)
## **Top penis soap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$3K10%$6K15%$9K20%$12K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**terrasil Balanitis Soap for Men Care & Relief from Balanitis Symptoms: Itch Redness. Natural Dermatologist Tested & Hypoallergenic Approved (75gm)**terrasil**$15.62**4.5★1,319 rev](https://www.amazon.com/dp/B08VF8DQDS) [2**terrasil Balanitis Relief + Cleansing Soap 2-Product Kit - Balanitis Treatment for Men Natural Foreskin Ointment for Symptoms of Itch & Irritation. Dermatologist Tested (14g Tube + Soap Bar)**terrasil**$30.17**4.3★2,439 rev](https://www.amazon.com/dp/B099NY8F27) [3**Willy soap. Natural beige. 3.3 oz. 100% Handmade. Scent: Amber. Fun gift. Packed in clear box with soap saver scrub pouch. For sensitive and dry skin.**Generic**$14.98**4.6★10 rev](https://www.amazon.com/dp/B0DNRJB3SP) [4**Skin Elements Intimate Wash for Men | pH Balanced Foaming Wash with Tea Tree Oil & Aloe Vera | Soothes Refreshes & Maintains Hygiene | 4.05 fl. oz. |**Skin Elements**$13.82**4.5★8,316 rev](https://www.amazon.com/dp/B075HB7GSJ) [5**terrasil Balanitis Soap for Men Soothing Care and Relief from Balanitis Symptoms: Irritation Itch Redness and Inflammation. Natural Dermatologist tested & Hypoallergenic Soap Approved 75g (3pk)**terrasil**$30.01**4.5★1,319 rev](https://www.amazon.com/dp/B0BSG1C7ZY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ishancare Balanitis Soap & Antifungal Body Wash Bar Fast Relief from Jock Itch Redness & Odor | With Tea Tree Oil Calendula & Sophora Root | Gentle Intimate Hygiene for Sensitive Skin 3.53 oz**ishancare**$10.26**33 rev5mo ago](https://www.amazon.com/dp/B0GK13P2Z3) [**DOUCEWAND Mens Intimate Wash pH Balanced Foaming Tea Tree Groin Cleanser Odor Control with Agave & Licorice Refreshing Body Wash 5 Fl Oz**DOUCEWAND**$8.17**77 rev9mo ago](https://www.amazon.com/dp/B0FWC78CJR) [**Hermon Balanitis Treatment for Men Relief Kit: Soothing Cream 2oz & Clotrimazole 1% Cleansing Soap 4oz Helps Relieve Redness Itching & Irritation Gentle Care for Sensitive Areas**Hermon**$30.51**155 rev9mo ago](https://www.amazon.com/dp/B0FRWKFS4H) [**Hermon Antifungal Soap with Tea Tree Oil: Antifungal Bar Soothing Care & Relief of Itchy for Ringworm Jock Itch Athletes Foot - Body & Face Wash (1-Pack (2 Bars Original Tea Tree))**Hermon**$18.78**330 rev1y ago](https://www.amazon.com/dp/B0FCPSB8N2) [**Every Man Jack Mens Foaming Groin Wash - Gentle Cleanser for Below The Belt - Made w/ Naturally Derived Ingredients like Witch Hazel & Aloe Vera - 4 Fl Oz (1 Pack)**Every Man Jack**$9.93**202 rev1y ago](https://www.amazon.com/dp/B0DLYTZ9NT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**DOUCEWAND Mens Intimate Wash pH Balanced Foaming Tea Tree Groin Cleanser Odor Control with Agave & Licorice Refreshing Body Wash 5 Fl Oz**DOUCEWAND**$8.17**4.4★**▲ 346%**](https://www.amazon.com/dp/B0FWC78CJR) [**ishancare Balanitis Soap & Antifungal Body Wash Bar Fast Relief from Jock Itch Redness & Odor | With Tea Tree Oil Calendula & Sophora Root | Gentle Intimate Hygiene for Sensitive Skin 3.53 oz**ishancare**$10.26**4.2★**▲ 306%**](https://www.amazon.com/dp/B0GK13P2Z3) [**Hermon Antifungal Soap with Tea Tree Oil: Antifungal Bar Soothing Care & Relief of Itchy for Ringworm Jock Itch Athletes Foot - Body & Face Wash (1-Pack (2 Bars Original Tea Tree))**Hermon**$18.78**4.6★**▲ 272%**](https://www.amazon.com/dp/B0FCPSB8N2) [**Hermon Balanitis Treatment for Men Relief Kit: Soothing Cream 2oz & Clotrimazole 1% Cleansing Soap 4oz Helps Relieve Redness Itching & Irritation Gentle Care for Sensitive Areas**Hermon**$30.51**4.3★**▲ 163%**](https://www.amazon.com/dp/B0FRWKFS4H) [**terrasil Balanitis Soap for Men Soothing Care and Relief from Balanitis Symptoms: Irritation Itch Redness and Inflammation. Natural Dermatologist tested & Hypoallergenic Soap Approved 75g (3pk)**terrasil**$30.01**4.5★**▲ 74%**](https://www.amazon.com/dp/B0BSG1C7ZY)
**~~View all trending →~~**
## **What buyers say about penis soap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Efficiency**18%
*“Works well”*
**Smell**14%
*“Great smell”*
**Quality-Overall**13%
*“Overall a very helpful product set”*
**Allergies**6%
*“has had no issue with irritation”*
**Advertised Vs Actual Product**6%
*“Works as advertised”*
**Cleansing**5%
*“Cleansed feeling”*
**Itch Relief**4%
*“Relieved my itching”*
**Soft Feel**3%
*“Gentle”*
**Value For Money**3%
*“Worth the price”*
**Gifting Purpose**3%
*“Hilarious gift”*
### **What buyers complain about **
**Allergies**15%
*“other things that can cause irritation”*
**Functionality-Overall**15%
*“Didnt work”*
**Smell**12%
*“smell bad”*
**Value For Money**12%
*“Just pricey”*
**Advertised Vs Actual Product**3%
*“picture is deceiving”*
**Size-Overall**3%
*“Very small”*
**Sensitivity-Overall**3%
*“Not sure it was the right soap for a rash I have”*
**Itch Relief**3%
*“Jock itch”*
**Quality-Overall**2%
*“Absolutely terrible product”*
**Lather**2%
*“Dont just rub the bar on you like lather it up for best results Ive used for a little less than a week now”*
### **Top return reasons **
**Leak-Proof**20%
**Advertised Vs Actual Product**19%
**Smell**17%
**Functionality-Overall**13%
**Defective Material/Parts**7%
**Size-Overall**3%
**Value For Money**3%
**Ingredients-Overall**3%
**Motor Power**2%
**Moist/Dry**2%
## **Common questions**
- **Is penis soap profitable to sell on Amazon United States?**
- The niche generates $61K/yr across 20 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the penis soap niche?**
- 12 brands and 30 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in penis soap?**
- Top complaints mined from reviews: Allergies, Functionality-Overall, Smell. The return rate is 0.3%.
- **What does it cost to enter the penis soap niche?**
- Listings span $8.17–$30.51; the average listing price is $16.66 (sweet spot $15–$100). The average incumbent carries 2,022 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)