---
title: "Patrick Ta Eyeshadow Palette — $238K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/patrick-ta-eyeshadow-palette"
last_updated: "2026-08-11T03:09:06.486Z"
locale: en
meta:
description: "Niche score 45/100 · $238K/yr market · 248K searches/yr · $29.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $238K/yr market · 248K searches/yr · $29.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Patrick Ta Eyeshadow Palette — $238K/yr Amazon US Niche (2026) - Flapen"
---
# **patrick ta eyeshadow palette**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 45Growth 23Conversion 40Competition 30Returns 80Price range 94Avg price 95Brand share 0Review moat 25Quality gap 79
**Avg price**
**Incredible****$29.64**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$14.60–$39.13**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$238K**
$238K/yr · 248K searches
**Conversion**
**Okay****3.2%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Bad****4,075.56**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-3.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, patrick ta eyeshadow palette is a $238K/yr Amazon United States market (248K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun. Verdict: Skip it — 45/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **patrick ta eyeshadow palette market data**
- **Units sold / yr**
- **10K–13K**
- avg 250–500/product
- **Revenue / yr**
- **$296K–$371K**
- units × avg price
- **Conversion rate**
- **3.2%**
- **Avg BSR**
- **#126**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **67 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**0%**
- ILIA91% - Julep4% - Clinique4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 75 weeks — -3.7% search growth over the last 90 days.
7K5KSpike '25Black Friday '25Spike '26 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jun · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/patrick-ta-eyeshadow-palette/trend)
## **Top patrick ta eyeshadow palette search terms**
- **ilia eyeshadow stick**63K/yr-11.0%1.1% conv. - **ilia eyeliner**45K/yr+82.0%5.0% conv. - **ilia eyeshadow**71K/yr-40.5%3.1% conv. - **clinique chubby stick eyeshadow**12K/yr-9.0%0.3% conv. - **ilia eye shadow**10K/yr+3.5%3.5% conv. - **clinique eyeshadow stick**8K/yr+13.1%1.1% conv. - **ilia eye liner**7K/yr+29.0%4.2% conv. - **ilia eye stylus shadow stick**9K/yr-22.3%1.0% conv. - **ilia shadow stick**7K/yr-43.3%1.3% conv. - **clinique eye shadow stick**4K/yr+10.5%1.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/patrick-ta-eyeshadow-palette/search-terms)
## **Top patrick ta eyeshadow palette products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$24K20%$48K30%$71K40%$95K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ILIA - Eye Stylus Shadow Stick (Flax | Matte)**ILIA**$31.15**4.1★137 rev](https://www.amazon.com/dp/B0FPHVMXNC) [2**ILIA - Clean Line Liquid Liner with Precision Tip | Quick Dry Water Resistant Smooth Application | Carbon Black-Free Non-Toxic Vegan Cruelty-Free (Classic Black 0.01 fl oz | 0.55 ml)**ILIA**$27.66**4.0★368 rev](https://www.amazon.com/dp/B07WZRTWNL) [3**ILIA - Clean Line Gel Liner with Built-In Sharpener | Blendable Highly Pigmented Water-Resistant Budge-Resistant | Non-Toxic Vegan Cruelty-Free (Twilight | Black 0.01 oz | 0.4 g)**ILIA**$25.62**4.3★980 rev](https://www.amazon.com/dp/B07WQZ1S38) [4**ILIA - Eye Stylus Shadow Stick (Adorn | Shimmer)**ILIA**$31.37**4.1★137 rev](https://www.amazon.com/dp/B0FPHY99SH) [5**ILIA - The Necessary Eyeshadow Palette | Talc-Free Matte Satin + Metallic Highly Pigemented + Blendable Finishes | Cruelty-Free Vegan (Cool Nude 6 x 0.05 oz | 1.5 g)**ILIA**$39.13**4.5★522 rev](https://www.amazon.com/dp/B07Y3YJ31B)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ILIA - Eye Stylus Shadow Stick (Flax | Matte)**ILIA**$31.15**137 rev1y ago](https://www.amazon.com/dp/B0FPHVMXNC) [**ILIA - Eye Stylus Shadow Stick (Adorn | Shimmer)**ILIA**$31.37**137 rev1y ago](https://www.amazon.com/dp/B0FPHY99SH) [**ILIA - Eye Stylus Shadow Stick (Beam | Shimmer)**ILIA**$31.04**137 rev1y ago](https://www.amazon.com/dp/B0FPHNQYLV) [**ILIA - Eye Stylus Shadow Stick (Jubilee | Shimmer)**ILIA**$31.56**137 rev1y ago](https://www.amazon.com/dp/B0FPHV46WN) [**ILIA - Eye Stylus Shadow Stick (Venetian | Shimmer)**ILIA**$31.30**137 rev1y ago](https://www.amazon.com/dp/B0FPHGM2QM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ILIA - Eye Stylus Shadow Stick (Jubilee | Shimmer)**ILIA**$31.56**4.1★**▲ 188%**](https://www.amazon.com/dp/B0FPHV46WN) [**ILIA - In Full Micro-Tip Brow Pencil with Spoolie | Buildable Pigment Fade-Resistant | Safe for Sensitive Eyes Fragrance + Silicone-Free | Non-Toxic Vegan Cruelty-Free Clean Makeup (Dark Brown)**ILIA**$24.15**4.5★**▲ 155%**](https://www.amazon.com/dp/B0C5GDRM1R) [**ILIA - Eye Stylus Shadow Stick (Flax | Matte)**ILIA**$31.15**4.1★**▲ 98%**](https://www.amazon.com/dp/B0FPHVMXNC) [**ILIA - Eye Stylus Shadow Stick (Adorn | Shimmer)**ILIA**$31.37**4.1★**▲ 74%**](https://www.amazon.com/dp/B0FPHY99SH) [**ILIA - Eye Stylus Shadow Stick (Beam | Shimmer)**ILIA**$31.04**4.1★**▲ 54%**](https://www.amazon.com/dp/B0FPHNQYLV)
**~~View all trending →~~**
## **What buyers say about patrick ta eyeshadow palette**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**25%
*“Colors are pretty”*
**Quality-Overall**8%
*“Good quality cosmetic, great pigmentation, overall well worth it”*
**Ease Of Use**8%
*“Easy to Use”*
**Ease Of Application**8%
*“have a gorgeous application”*
**Soft Feel**6%
*“It has a soft glow and looks great”*
**Eyelash Quality**5%
*“This eyeshadow stick is my go-to for everyday long lasting makeup”*
**Durability**4%
*“Lasts all day”*
**Value For Money**4%
*“reasonable price”*
**Smudge Resistance**2%
*“It doesn't smudge”*
**Advertised Vs Actual Product**2%
*“Its better than I thought”*
### **What buyers complain about **
**Color**15%
*“Not the color shown”*
**Durability**12%
*“Broke IMMEDIATELY when I opened it”*
**Ease Of Application**5%
*“Breaks off in applicator”*
**Adhesion/Stickiness**4%
*“Stick broke”*
**Value For Money**4%
*“It's also quite expensive”*
**Allergies**4%
*“it makes my eyes itchy and red”*
**Quality-Overall**3%
*“Its definitely not made correctly”*
**Moist/Dry**2%
*“Once dried, it feels like nothing is on,”*
**Ease Of Use**2%
*“Dispenser problem”*
**Brightness/Shine/Glow**2%
*“it lacks the shimmer”*
### **Top return reasons **
**Color**48%
**Advertised Vs Actual Product**9%
**Adhesion/Stickiness**7%
**Functionality-Overall**4%
**Defective Material/Parts**3%
**Moist/Dry**3%
**Weight Light**3%
**Eyeliner Quality**2%
**Product Condition**2%
**Texture/Consistency-Overall**2%
## **Common questions**
- **Is patrick ta eyeshadow palette profitable to sell on Amazon United States?**
- The niche generates $238K/yr across 16 tracked products. 90-day search growth is -3.7%. Flapen's verdict: Skip it (45/100).
- **How competitive is the patrick ta eyeshadow palette niche?**
- 3 brands and 8 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in patrick ta eyeshadow palette?**
- Top complaints mined from reviews: Color, Durability, Ease Of Application. The return rate is 1.7%.
- **When does demand for patrick ta eyeshadow palette peak?**
- Demand peaks in Jun; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the patrick ta eyeshadow palette niche?**
- Listings span $14.60–$39.13; the average listing price is $29.64 (sweet spot $15–$100). The average incumbent carries 4,076 reviews — the moat a new listing must climb.
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