---
title: "Reviews — patchouli soap - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/patchouli-soap/reviews"
last_updated: "2026-08-05T18:27:45.346Z"
locale: en
meta:
  description: "Niche score 60/100 · $120K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $120K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — patchouli soap - Flapen"
---

# **patchouli soap**

**Worth a look**

Shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 28Growth 42Conversion 83Competition 63Returns 97Price range 71Avg price 76Brand share 79Review moat 34Quality gap 52

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$15.50**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.94–$34.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+13.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,103.85**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$120K**

$120K/yr · 87K searches

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Reviews