---
title: "Oribe Supershine Moisturizing Cream — $880K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/oribe-supershine-moisturizing-cream"
last_updated: "2026-08-11T07:10:06.929Z"
locale: en
meta:
description: "Niche score 55/100 · $880K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $880K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Oribe Supershine Moisturizing Cream — $880K/yr Amazon US Niche (2026) - Flapen"
---
# **oribe supershine moisturizing cream**
**Worth a look**
Shows searches that convert (13.2% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 76Growth 56Conversion 96Competition 14Returns 90Price range 95Avg price 95Brand share 0Review moat 23Quality gap 38
**Conversion**
**Incredible****13.2%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Incredible****$35.54**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$15.66–$53.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Market size**
**Great****$880K**
$880K/yr · 187K searches
**Growth**
**Good****+30.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,690.6**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, oribe supershine moisturizing cream is a $880K/yr Amazon United States market (187K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Worth a look — 55/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **oribe supershine moisturizing cream market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$711K–$889K**
- units × avg price
- **Conversion rate**
- **13.2%**
- **Avg BSR**
- **#169**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **75 months**
- **Avg seller age**
- **132 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**12**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- Moroccanoil40% - ORIBE35% - OUAI25% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +30.0% search growth over the last 90 days.
4K3KHoliday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/oribe-supershine-moisturizing-cream/trend)
## **Top oribe supershine moisturizing cream search terms**
- **oribe supershine moisturizing cream**27K/yr+56.2%18.2% conv. - **ouai anti frizz cream**28K/yr+27.0%15.2% conv. - **moroccanoil hydrating styling cream**16K/yr+89.1%12.1% conv. - **oribe straight away smoothing blowout cream**20K/yr+8.8%3.1% conv. - **moroccan oil styling cream**15K/yr+9.0%12.7% conv. - **oribe supershine**12K/yr+4.6%9.7% conv. - **oribe moisturizing cream**4K/yr+63.5%17.5% conv. - **moroccan oil hydrating styling cream for hair**5K/yr+34.8%22.1% conv. - **moroccan oil hydrating styling cream**7K/yr+57.4%17.2% conv. - **ouai frizz cream**7K/yr+47.1%13.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/oribe-supershine-moisturizing-cream/search-terms)
## **Top oribe supershine moisturizing cream products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$88K20%$176K30%$264K40%$352K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Moroccanoil Hydrating Styling Cream 10.2 Fl. Oz.**Moroccanoil**$34.03**4.6★17,179 rev](https://www.amazon.com/dp/B002CMLS50) [2**Oribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths - 5oz**ORIBE**$52.79**4.6★3,396 rev](https://www.amazon.com/dp/B00203Q9B4) [3**OUAI Anti Frizz Cream - Moisturizing Hair Cream with Frizz Control & Heat Protection - Provides Lasting Hydration with Jackfruit & Beetroot Extract - Paraben Phthalate & Sulfate Free (6 oz)**OUAI**$28.96**4.4★1,824 rev](https://www.amazon.com/dp/B0CV9B56J7) [4**Moroccanoil Hydrating Styling Cream Travel Size 2.53 Fl Oz**Moroccanoil**$15.93**4.6★17,179 rev](https://www.amazon.com/dp/B004J1MNII) [5**Oribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths - 1.7oz**ORIBE**$23.89**4.6★3,396 rev](https://www.amazon.com/dp/B081KH7WRY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Oribe Supershine Hydrating Conditioner - Smooths Hair & Adds Shine - 6.8oz**ORIBE**$51.01**362 rev1y ago](https://www.amazon.com/dp/B0DJ3QH15M) [**OUAI Anti Frizz Cream Travel Size - Moisturizing Hair Cream with Frizz Control & Heat Protection - Provides Hydration with Jackfruit & Beetroot Extract - Paraben Phthalate & Sulfate Free (3 oz)**OUAI**$15.66**1,824 rev2y ago](https://www.amazon.com/dp/B0CX59BC8C) [**OUAI Anti Frizz Cream - Moisturizing Hair Cream with Frizz Control & Heat Protection - Provides Lasting Hydration with Jackfruit & Beetroot Extract - Paraben Phthalate & Sulfate Free (6 oz)**OUAI**$28.96**1,824 rev2y ago](https://www.amazon.com/dp/B0CV9B56J7) [**Oribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths - 1.7oz**ORIBE**$23.89**3,396 rev6y ago](https://www.amazon.com/dp/B081KH7WRY) [**Oribe Supershine Light Moisturizing Styling Cream - Adds Shine Smooths - 5oz**ORIBE**$53.32**757 rev6y ago](https://www.amazon.com/dp/B07XW2G6N3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Oribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths - 1.7oz**ORIBE**$23.89**4.6★**▲ 49%**](https://www.amazon.com/dp/B081KH7WRY) [**Moroccanoil Hydrating Styling Cream Travel Size 2.53 Fl Oz**Moroccanoil**$15.93**4.6★**▲ 16%**](https://www.amazon.com/dp/B004J1MNII) [**Moroccanoil Hydrating Styling Cream 10.2 Fl. Oz.**Moroccanoil**$34.03**4.6★**▲ 13%**](https://www.amazon.com/dp/B002CMLS50) [**Oribe Supershine Light Moisturizing Styling Cream - Adds Shine Smooths - 5oz**ORIBE**$53.32**4.5★**▲ 12%**](https://www.amazon.com/dp/B07XW2G6N3) [**Oribe Supershine Moisturizing Styling Cream - Adds Shine & Smooths - 5oz**ORIBE**$52.79**4.6★**— 4%**](https://www.amazon.com/dp/B00203Q9B4)
**~~View all trending →~~**
## **What buyers say about oribe supershine moisturizing cream**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**30%
*“the scent is divine”*
**Soft Feel**10%
*“Smooth skin”*
**Quality-Overall**8%
*“Fair product”*
**Suitability Curly Hair**8%
*“Helps with frizz”*
**Hair Styling**6%
*“The result is touchable, soft, natural curls that are somehow still defined”*
**Weight Light**5%
*“not heavy at all”*
**Value For Money**3%
*“Worth every penny”*
**Moist/Dry**3%
*“Hydrates well”*
**Suitability Straight Hair**2%
*“My hair looks great”*
**Brightness/Shine/Glow**2%
*“Provides shine”*
### **What buyers complain about **
**Smell**25%
*“Smells awful”*
**Value For Money**13%
*“toooo expensive”*
**Functionality-Overall**8%
*“I do not find it as effective as advertised”*
**Moist/Dry**5%
*“Not very moisturizing”*
**Suitability Wavy Hair**4%
*“My hair looked much more frizzy”*
**Ease Of Use**3%
*“Takes a minute to determine how much to use”*
**Product Condition**3%
*“Hair product arrived opened and used”*
**Oily/Greasy**3%
*“made my hair feel greasy”*
**Size-Overall**3%
*“The bottle is rather small”*
**Strength**2%
*“Not as strong as the Moroccanoil Mousse”*
### **Top return reasons **
**Smell**21%
**Functionality-Overall**9%
**Advertised Vs Actual Product**8%
**Suitability Short Hair**7%
**Size-Overall**7%
**Value For Money**6%
**Product Condition**5%
**Suitability Curly Hair**4%
**Oily/Greasy**4%
**Moist/Dry**3%
## **Common questions**
- **Is oribe supershine moisturizing cream profitable to sell on Amazon United States?**
- The niche generates $880K/yr across 10 tracked products. 90-day search growth is +30.0%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the oribe supershine moisturizing cream niche?**
- 3 brands and 12 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in oribe supershine moisturizing cream?**
- Top complaints mined from reviews: Smell, Value For Money, Functionality-Overall. The return rate is 1.2%.
- **When does demand for oribe supershine moisturizing cream peak?**
- Demand peaks in Jul; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the oribe supershine moisturizing cream niche?**
- Listings span $15.66–$53.32; the average listing price is $35.54 (sweet spot $15–$100). The average incumbent carries 7,691 reviews — the moat a new listing must climb.
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