---
title: "Organic Lip Balm Bulk — $97K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/organic-lip-balm-bulk"
last_updated: "2026-08-11T06:39:18.948Z"
locale: en
meta:
description: "Niche score 41/100 · $97K/yr market · 81K searches/yr · $15.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $97K/yr market · 81K searches/yr · $15.13 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Organic Lip Balm Bulk — $97K/yr Amazon US Niche (2026) - Flapen"
---
# **organic lip balm bulk**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 24Growth 12Conversion 78Competition 45Returns 96Price range 61Avg price 75Brand share 0Review moat 59Quality gap 19
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****7.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$15.13**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$2.83–$33.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,149.81**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$97K**
$97K/yr · 81K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-26.5%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, organic lip balm bulk is a $97K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **organic lip balm bulk market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$91K–$121K**
- units × avg price
- **Conversion rate**
- **7.9%**
- **Avg BSR**
- **#1,067**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **142 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**503**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 99%
**Open market**
**0%**
- Eco Lips81% - Evereden17% - Expressions girl2%
## **Demand & seasonality**
Weekly Amazon search volume, last 81 weeks — -26.5% search growth over the last 90 days.
4K3KPrime Day '25Holiday '25Spike '26 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/organic-lip-balm-bulk/trend)
## **Top organic lip balm bulk search terms**
- **mongo kiss lip balm**39K/yr-24.6%10.9% conv. - **mongo kiss**10K/yr-34.3%9.1% conv. - **evereden lip oil**7K/yr-10.8%3.1% conv. - **evereden lip gloss**4K/yr+9.7%3.9% conv. - **non toxic lip gloss for kids**4K/yr+30.1%1.5% conv. - **organic lip gloss for kids**9K/yr-53.3%0.6% conv. - **non toxic lip gloss for girls**7K/yr-53.6%1.1% conv. - **ever eden lip oil**1K/yr-29.3%5.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/organic-lip-balm-bulk/search-terms)
## **Top organic lip balm bulk products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$19K30%$29K40%$39K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Eco Lips Mongo Kiss USDA Organic Lip Balm Variety 8-Pack Gift Set**Eco Lips**$12.13**4.7★1,620 rev](https://www.amazon.com/dp/B0C1TGK8QN) [2**Eco Lips Mongo Kiss USDA Organic Lip Balm Variety 4 pack**Eco Lips**$13.20**4.8★1,423 rev](https://www.amazon.com/dp/B0987ZJT18) [3**Eco Lips Mongo Kiss USDA Organic Lip Balm Peppermint 6 pack**Eco Lips**$19.38**4.8★813 rev](https://www.amazon.com/dp/B073D9DHPC) [4**Mongo Kiss USDA Organic Lip Balm Vanilla Honey 6 pack**Eco Lips**$18.96**4.8★601 rev](https://www.amazon.com/dp/B073D7X69C) [5**Evereden Kids Tinted Non Toxic Lip Gloss: Sakura - Non Toxic - Vegan Clean Makeup for Kids - Soothing & Hydrating Kid Lip Gloss with Cherry Peach & Cranberry Oils - Girls Makeup**Evereden**$20.82**4.6★412 rev](https://www.amazon.com/dp/B0CH1P8DL3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Evereden Super Rich Hydrating Lip Oil: Clean & Vegan Nourishing Soothing & Glossy Lip Glow Oil for Cold & Dry Weather - With Chaga Mushroom & Ceramides**Evereden**$21.19**412 rev1y ago](https://www.amazon.com/dp/B0DXQ6QZHX) [**Evereden Kids Tinted Non Toxic Lip Gloss Kit: Ruby Red & Sakura Pink - Non Toxic Makeup Kit for Girls - Vegan Makeup for Kids - Hydrating Lip Gloss with Sunflower Avocado & Grapeseed Oils**Evereden**$33.89**412 rev1y ago](https://www.amazon.com/dp/B0DG5SW3V6) [**Eco Lips Mongo Kiss USDA Organic Lip Balm Vanilla Honey 8-Pack Gift Set**Eco Lips**$12.16**1,620 rev2y ago](https://www.amazon.com/dp/B0CSDY5D92) [**Eco Lips Mongo Kiss USDA Organic Lip Balm Peppermint 8-Pack Gift Set**Eco Lips**$12.19**1,620 rev2y ago](https://www.amazon.com/dp/B0CSF1353W) [**Eco Lips Mongo Kiss USDA Organic Lip Balm Yumberry 8-Pack Gift Set**Eco Lips**$12.16**1,620 rev2y ago](https://www.amazon.com/dp/B0CSDYSJ3D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Evereden Kids Tinted Non Toxic Lip Gloss Kit: Ruby Red & Sakura Pink - Non Toxic Makeup Kit for Girls - Vegan Makeup for Kids - Hydrating Lip Gloss with Sunflower Avocado & Grapeseed Oils**Evereden**$33.89**4.6★**▲ 87%**](https://www.amazon.com/dp/B0DG5SW3V6) [**Eco Lips Mongo Kiss USDA Organic Lip Balm Peppermint 6 pack**Eco Lips**$19.38**4.8★**▲ 37%**](https://www.amazon.com/dp/B073D9DHPC) [**Eco Lips Mongo Kiss USDA Organic Lip Balm Yumberry 8-Pack Gift Set**Eco Lips**$12.16**4.7★**▲ 30%**](https://www.amazon.com/dp/B0CSDYSJ3D) [**Eco Lips Mongo Kiss USDA Organic Lip Balm 4-Pack**Eco Lips**$13.18**4.8★**▲ 29%**](https://www.amazon.com/dp/B017O1I8WO) [**Evereden Super Rich Hydrating Lip Oil: Clean & Vegan Nourishing Soothing & Glossy Lip Glow Oil for Cold & Dry Weather - With Chaga Mushroom & Ceramides**Evereden**$21.19**4.6★**▲ 28%**](https://www.amazon.com/dp/B0DXQ6QZHX)
**~~View all trending →~~**
## **What buyers say about organic lip balm bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Good quality”*
**Soft Feel**12%
*“Its silky soft”*
**Smell**10%
*“They are lightly scented at best”*
**Moist/Dry**10%
*“Very moisturizing”*
**Gifting Purpose**8%
*“Nice Christmas gift”*
**Value For Money**5%
*“I recommend it good for its money perfect for your younger kids”*
**Ease Of Application**4%
*“Easy application”*
**Brightness/Shine/Glow**4%
*“Theyre very shiny”*
**Size-Overall**4%
*“Goes great with their purse and perfect size”*
**Ingredients-Overall**3%
*“I love that theyre made from clean ingredients”*
### **What buyers complain about **
**Moist/Dry**11%
*“it doesn't feel moisturizing at all”*
**Size-Overall**11%
*“how big they were”*
**Allergies**10%
*“Gave my neice an allergic reaction”*
**Smell**10%
*“It smells like cherry its doesnt not stick like its not sticky I love how its a pink”*
**Advertised Vs Actual Product**7%
*“Disregard the nail art in the photo”*
**Leak-Proof**5%
*“But I gave it a 4 star because the container leaks a lot”*
**Dilute/Watery**5%
*“Just gross”*
**Ingredients-Overall**5%
*“the ingredient lists many chemicals that I dont want my child to put on her lips”*
**Texture/Consistency-Overall**3%
*“The consistency is like a cheap dollar store gloss”*
**Durability**2%
*“It doesnt last a super long time”*
### **Top return reasons **
**Size-Overall**19%
**Advertised Vs Actual Product**19%
**Smell**8%
**Value For Money**8%
**Color**7%
**Quality-Overall**7%
**Moist/Dry**6%
**Oily/Greasy**3%
**Ingredients-Overall**3%
**Defective Material/Parts**2%
## **Common questions**
- **Is organic lip balm bulk profitable to sell on Amazon United States?**
- The niche generates $97K/yr across 21 tracked products. 90-day search growth is -26.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the organic lip balm bulk niche?**
- 3 brands and 503 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in organic lip balm bulk?**
- Top complaints mined from reviews: Moist/Dry, Size-Overall, Allergies. The return rate is 0.8%.
- **When does demand for organic lip balm bulk peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.2× the quietest.
- **What does it cost to enter the organic lip balm bulk niche?**
- Listings span $2.83–$33.89; the average listing price is $15.13 (sweet spot $15–$100). The average incumbent carries 1,150 reviews — the moat a new listing must climb.
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