---
title: "Organic Body Butter — $15K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/organic-body-butter"
last_updated: "2026-08-12T08:05:03.695Z"
locale: en
meta:
description: "Amazon product research for organic body butter: $15K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for organic body butter: $15K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Organic Body Butter — $15K/mo Amazon US Product Research"
---
# **Organic Body Butter**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 37Growth 43Conversion 83Competition 23Returns 96Price range 74Avg price 87Brand share 4Review moat 17Quality gap 32
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.91**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.1%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$6.03–$40.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+14.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$184K**
$184K/yr · 102K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****19,423.25**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
## **Is organic body butter profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, organic body butter is a $184K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 46/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **organic body butter market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$159K–$199K**
- units × avg price
- **Conversion rate**
- **9.1%**
- **Avg BSR**
- **#131**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **63%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **127 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**607**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**0%**
- Hempz55% - Weleda27% - GLIMMER GODDESS8% - Petal Fresh7% - Hearth and Homestead2% - Naturium2%
## **organic body butter demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +14.4% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/organic-body-butter/trend)
## **Top organic body butter search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **hempz triple moisture body lotion**20K/yr+181.9%7.8% conv. - **primally pure body butter**14K/yr-10.1%0.4% conv. - **glimmer goddess**12K/yr-9.3%1.4% conv. - **weleda body butter**13K/yr-31.1%14.1% conv. - **hempz triple moisture**6K/yr+14.3%7.8% conv. - **weleda skin food body butter**7K/yr-1.7%14.8% conv. - **organic body cream**8K/yr-17.0%1.2% conv. - **petal fresh**6K/yr-3.8%1.1% conv. - **hempz body lotion triple moisture**4K/yr+49.0%9.5% conv. - **petal fresh body butter**6K/yr-13.6%6.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/organic-body-butter/search-terms)
## **Top organic body butter products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$18K20%$37K30%$55K40%$74K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**HEMPZ Triple Moisture Body Moisturizer 17 Oz Hydrating Lotion Rich with Minerals Vitamin C & Hempseed Oil to Nourish & Repair Extremely Dry or Sensitive Skin for Body**Hempz**$16.99**4.7★121,304 rev](https://www.amazon.com/dp/B00EYMWQRA) [2**Weleda Skin Food Body Butter 5 Fluid Ounce Sustainable Glass Jar Plant Rich Hydrating Moisturizer with Shea and Cocoa Butter Sweet Almond Oil and Pansy**Weleda**$16.64**4.6★2,012 rev](https://www.amazon.com/dp/B093XKC6NS) [3**Hempz Natural Triple Moisture Herbal Whipped Body Cream with 100% Pure Hemp Seed Oil for 24-Hour Hydration Moisturizing Vegan Skin Lotion with Yangu Oil Peach and Grapefruit 17 Fl Oz (Pack of 2)**Hempz**$37.32**4.8★3,583 rev](https://www.amazon.com/dp/B088CL9QH6) [4**Weleda Skin Food Intensive Skin Nourishment Body Butter 5 Fl Oz Plastic Jar**Weleda**$13.20**4.6★6,401 rev](https://www.amazon.com/dp/B07JKZWSRW) [5**Petal Fresh Pure Restoring Body Butter Heals Repairs & Protects Skin with Honey & Coconut Oil 8 Fl oz**Petal Fresh**$7.71**4.4★8,202 rev](https://www.amazon.com/dp/B07C23RCR8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Weleda Skin Food Body Lotion**Weleda**$13.84**165 rev7mo ago](https://www.amazon.com/dp/B0G6K1CN26) [**Naturium The Glow Getter Whipped Multi-Oil Body Butter Firming Cream & Body Moisturizer with Shea Butter 7.7 fl oz**Naturium**$18.97**2,802 rev2y ago](https://www.amazon.com/dp/B0CXF7PXCF) [**Hearth & Homestead Whipped Beef Tallow for Skin & Face - 100% Grass Fed Eczema Cream & Body Butter - Organic Olive Oil Calendula & Rose - Lotion & Hand Moisturizer for Dry Skin Unscented 1.3oz**Hearth and Homestead**$29.21**14,169 rev3y ago](https://www.amazon.com/dp/B0BJMSH4JX) [**Glimmer Goddess Organic DHA-Free Self Tanning Lotion Natural Sunless Tanner with Erythrulose Aloe Vera Shea & Cocoa Butter Vegan & Cruelty Free Moisturizing Bronzing Lotion**GLIMMER GODDESS**$40.46**68 rev5y ago](https://www.amazon.com/dp/B09888N589) [**Weleda Skin Food Body Butter 5 Fluid Ounce Sustainable Glass Jar Plant Rich Hydrating Moisturizer with Shea and Cocoa Butter Sweet Almond Oil and Pansy**Weleda**$16.64**2,012 rev5y ago](https://www.amazon.com/dp/B093XKC6NS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hempz Natural Triple Moisture Herbal Whipped Body Cream with 100% Pure Hemp Seed Oil for 24-Hour Hydration Moisturizing Vegan Skin Lotion with Yangu Oil Peach and Grapefruit 17 Fl Oz (Pack of 2)**Hempz**$37.32**4.8★**▲ 117%**](https://www.amazon.com/dp/B088CL9QH6) [**Hempz Original Natural Hemp Seed Oil Body Moisturizer with Shea Butter and Ginseng Original Scent Floral Banana 17 Fl.Oz ( Packaging may vary )**Hempz**$15.95**4.7★**▲ 83%**](https://www.amazon.com/dp/B000OYJ9AO) [**Hempz Age-Defy Body and Hand Lotion for Dry Skin for Cracked & Crepey Skin Quick Absorption Moisturizer Large 17 oz**Hempz**$17.77**4.7★**▲ 57%**](https://www.amazon.com/dp/B000OYNCES) [**Weleda Skin Food Body Lotion**Weleda**$13.84**4.5★**▲ 45%**](https://www.amazon.com/dp/B0G6K1CN26) [**GLIMMER GODDESS Organic Whipped Body Butter for Women - Moisturizer Cream with Shea & Cocoa Butter Almonds & Coconut Oil - Lavender & Lemon 8oz**GLIMMER GODDESS**$21.67**4.4★**▲ 33%**](https://www.amazon.com/dp/B0774YTXTQ)
**~~View all trending →~~**
## **What reviews say buyers love and hate about organic body butter**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**23%
*“Amazing scent”*
**Quality-Overall**17%
*“Excellent Product”*
**Moist/Dry**12%
*“Very Moisturizing”*
**Soft Feel**6%
*“Smooth and creamy”*
**Absorbency**6%
*“easily absorbed”*
**Value For Money**4%
*“Worth it”*
**Suitability Dry Skin**3%
*“Very helpful for dry skin”*
**Brightness/Shine/Glow**2%
*“Skin is glowing”*
**Advertised Vs Actual Product**2%
*“Just as advertised”*
**Weight Light**2%
*“Keep it lightweight”*
### **What buyers complain about **
**Smell**25%
*“Awful scent”*
**Allergies**16%
*“Skin irritation”*
**Moist/Dry**6%
*“Makes my Skin Dry”*
**Value For Money**6%
*“expensive”*
**Size-Overall**4%
*“Very small bottle”*
**Suitability Dry Skin**2%
*“My skin is dry”*
**Functionality-Overall**2%
*“Didn't Work For Me”*
**Thickness**2%
*“Its so thick”*
**Absorbency**1%
*“doesn't actually absorb”*
**Oily/Greasy**1%
*“It does have a greasy feeling”*
### **Top return reasons **
**Smell**48%
**Advertised Vs Actual Product**8%
**Motor Power**6%
**Functionality-Overall**5%
**Moist/Dry**5%
**Size-Overall**3%
**Value For Money**3%
**Leak-Proof**3%
**Oily/Greasy**2%
**Product Condition**2%
## **Common organic body butter questions**
- **Is organic body butter profitable to sell on Amazon United States?**
- The niche generates $184K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +14.4%. Flapen's verdict: Skip it (46/100).
- **How competitive is the organic body butter niche?**
- 6 brands and 607 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in organic body butter?**
- Top complaints mined from reviews: Smell, Allergies, Moist/Dry. The return rate is 0.8%.
- **When does demand for organic body butter peak?**
- Demand peaks in Aug–Sep; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the organic body butter niche?**
- Listings span $6.03–$40.46; the average listing price is $19.91 (sweet spot $15–$100). The average incumbent carries 19,423 reviews — the moat a new listing must climb.
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