[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-olaplex-no-6":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":185,"baselines":224,"demand":229,"seasonality":544,"brandShare":557,"products":571,"feedback":689,"searchTerms":852,"related":902,"lastUpdated":173},"9172df018a2c42785d6b1df2e5523471","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":158,"avgRating":159,"avgReviewCount":160,"avgPrice":161,"priceMin":162,"priceMax":163,"productCount":164,"unitsSoldMax":165,"sponsoredPct":166,"returnRate":167,"successfulLaunches360":168,"newProducts360":168,"amazonNicheId":145,"title":169,"slug":170,"href":171,"leafCategoryName":172,"scrapedAt":173,"brandCount":168,"brandCountYearAgo":168,"sellerCount":174,"signals":175,"avgBsr":176,"pageQuality":177,"unitsSoldMin":178,"unitsSoldAvgMin":179,"unitsSoldAvgMax":180,"revenueMin":181,"revenueMax":182,"avgBrandAgeMonths":183,"avgSellerAgeDays":184,"top20ClickShare":158,"top20BrandShare":158,"primePct":158,"oosRate":177},3461154,1825476,0.7741,0.177,0.1114,0.8005,1,4.55,12567,17.02,8.69,50.85,12,300000,0.8333,0.0066,4,"olaplex no 6","olaplex-no-6","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Folaplex-no-6","Creams & Lotions","2026-07-14T12:47:14.814158+00:00",81,[],31,0,250000,15000,20000,4255000,5106000,73,127,{"score":186,"verdict":187,"components":188},55,"watch",[189,194,197,201,204,206,209,214,217,220],{"key":190,"score":191,"weight":192,"raw":193},"marketSize",96,0.15,3461153.61,{"key":195,"score":196,"weight":192,"raw":155},"growth",47,{"key":198,"score":199,"weight":200,"raw":156},"conversion",92,0.1,{"key":202,"score":203,"weight":192,"raw":157},"competition",17,{"key":205,"score":177,"weight":200,"raw":158},"brandShare",{"key":207,"score":208,"weight":200,"raw":159},"qualityGap",33,{"key":210,"score":211,"weight":212,"raw":213},"reviewMoat",20,0.05,12566.5,{"key":215,"score":216,"weight":200,"raw":167},"returns",97,{"key":218,"score":219,"weight":212,"raw":161},"avgPrice",80,{"key":221,"score":222,"weight":212,"raw":223},"priceRange",83,0.8503320683111955,{"avgRating":225,"medianPrice":226,"medianReturnRate":227,"nichesTracked":228},4.42,24.38,0.0215,115062,{"points":230,"droppedPartialWeek":543},[231,234,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,384,387,390,393,396,399,402,405,408,411,414,417,420,423,426,429,432,435,438,441,444,447,450,453,456,459,462,465,468,471,474,477,480,483,486,489,492,495,498,501,504,507,510,513,516,519,522,525,528,531,534,537,540],{"week":232,"volume":233},"2024-07-21",28099,{"week":235,"volume":236},"2024-07-28",11281,{"week":238,"volume":239},"2024-08-04",10902,{"week":241,"volume":242},"2024-08-11",11599,{"week":244,"volume":245},"2024-08-18",10989,{"week":247,"volume":248},"2024-08-25",10993,{"week":250,"volume":251},"2024-09-01",10800,{"week":253,"volume":254},"2024-09-08",11957,{"week":256,"volume":257},"2024-09-15",11837,{"week":259,"volume":260},"2024-09-22",11569,{"week":262,"volume":263},"2024-09-29",11709,{"week":265,"volume":266},"2024-10-06",12132,{"week":268,"volume":269},"2024-10-13",16574,{"week":271,"volume":272},"2024-10-20",10791,{"week":274,"volume":275},"2024-10-27",11030,{"week":277,"volume":278},"2024-11-03",11395,{"week":280,"volume":281},"2024-11-10",15054,{"week":283,"volume":284},"2024-11-17",16904,{"week":286,"volume":287},"2024-11-24",16917,{"week":289,"volume":290},"2024-12-01",29813,{"week":292,"volume":293},"2024-12-08",19689,{"week":295,"volume":296},"2024-12-15",12218,{"week":298,"volume":299},"2024-12-22",11850,{"week":301,"volume":302},"2024-12-29",10320,{"week":304,"volume":305},"2025-01-05",11670,{"week":307,"volume":308},"2025-01-12",10917,{"week":310,"volume":311},"2025-01-19",10242,{"week":313,"volume":314},"2025-01-26",9972,{"week":316,"volume":317},"2025-02-02",10130,{"week":319,"volume":320},"2025-02-09",10175,{"week":322,"volume":323},"2025-02-16",10339,{"week":325,"volume":326},"2025-02-23",11902,{"week":328,"volume":329},"2025-03-02",10469,{"week":331,"volume":332},"2025-03-09",18096,{"week":334,"volume":335},"2025-03-16",17812,{"week":337,"volume":338},"2025-03-23",21618,{"week":340,"volume":341},"2025-03-30",27234,{"week":343,"volume":344},"2025-04-06",18745,{"week":346,"volume":347},"2025-04-13",16193,{"week":349,"volume":350},"2025-04-20",14619,{"week":352,"volume":353},"2025-04-27",14528,{"week":355,"volume":356},"2025-05-04",22686,{"week":358,"volume":359},"2025-05-11",22766,{"week":361,"volume":362},"2025-05-18",22063,{"week":364,"volume":365},"2025-05-25",21935,{"week":367,"volume":368},"2025-06-01",20326,{"week":370,"volume":371},"2025-06-08",18031,{"week":373,"volume":374},"2025-06-15",19805,{"week":376,"volume":377},"2025-06-22",20397,{"week":379,"volume":380},"2025-06-29",21852,{"week":382,"volume":383},"2025-07-06",19611,{"week":385,"volume":386},"2025-07-13",50565,{"week":388,"volume":389},"2025-07-20",25125,{"week":391,"volume":392},"2025-07-27",25834,{"week":394,"volume":395},"2025-08-03",24611,{"week":397,"volume":398},"2025-08-10",23393,{"week":400,"volume":401},"2025-08-17",22526,{"week":403,"volume":404},"2025-08-24",22642,{"week":406,"volume":407},"2025-08-31",21322,{"week":409,"volume":410},"2025-09-07",21073,{"week":412,"volume":413},"2025-09-14",19642,{"week":415,"volume":416},"2025-09-21",19246,{"week":418,"volume":419},"2025-09-28",20029,{"week":421,"volume":422},"2025-10-05",19401,{"week":424,"volume":425},"2025-10-12",26080,{"week":427,"volume":428},"2025-10-19",18222,{"week":430,"volume":431},"2025-10-26",18119,{"week":433,"volume":434},"2025-11-02",17878,{"week":436,"volume":437},"2025-11-09",18884,{"week":439,"volume":440},"2025-11-16",18931,{"week":442,"volume":443},"2025-11-23",21330,{"week":445,"volume":446},"2025-11-30",31534,{"week":448,"volume":449},"2025-12-07",24601,{"week":451,"volume":452},"2025-12-14",18492,{"week":454,"volume":455},"2025-12-21",18652,{"week":457,"volume":458},"2025-12-28",16058,{"week":460,"volume":461},"2026-01-04",19152,{"week":463,"volume":464},"2026-01-11",19114,{"week":466,"volume":467},"2026-01-18",20004,{"week":469,"volume":470},"2026-01-25",19584,{"week":472,"volume":473},"2026-02-01",19054,{"week":475,"volume":476},"2026-02-08",19115,{"week":478,"volume":479},"2026-02-15",18905,{"week":481,"volume":482},"2026-02-22",19736,{"week":484,"volume":485},"2026-03-01",19775,{"week":487,"volume":488},"2026-03-08",21492,{"week":490,"volume":491},"2026-03-15",21181,{"week":493,"volume":494},"2026-03-22",20414,{"week":496,"volume":497},"2026-03-29",20969,{"week":499,"volume":500},"2026-04-05",25383,{"week":502,"volume":503},"2026-04-12",26171,{"week":505,"volume":506},"2026-04-19",26355,{"week":508,"volume":509},"2026-04-26",26145,{"week":511,"volume":512},"2026-05-03",36536,{"week":514,"volume":515},"2026-05-10",35839,{"week":517,"volume":518},"2026-05-17",36714,{"week":520,"volume":521},"2026-05-24",35245,{"week":523,"volume":524},"2026-05-31",37509,{"week":526,"volume":527},"2026-06-07",36054,{"week":529,"volume":530},"2026-06-14",36246,{"week":532,"volume":533},"2026-06-21",38722,{"week":535,"volume":536},"2026-06-28",66534,{"week":538,"volume":539},"2026-07-05",34784,{"week":541,"volume":542},"2026-07-12",38203,false,[545,546,547,548,549,550,551,552,553,554,555,556],0.7296504596032898,0.7217948717948718,0.9630382196419932,1.016805757135946,1.458329301725528,1.4942052357146698,1.4120827285921627,0.8545772187281621,0.7410740203193034,0.8003688921141752,0.9075256679030264,0.8691770144600334,{"top":558,"otherBrandCount":177,"otherClickShare":177},[559,562,565,568],{"brand":560,"clickShare":561},"Olaplex",0.4672,{"brand":563,"clickShare":564},"TIGI",0.2657,{"brand":566,"clickShare":567},"John Frieda",0.2278,{"brand":569,"clickShare":570},"Bed Head",0.0393,[572,583,593,604,614,623,633,641,650,658,668,679],{"asin":573,"title":574,"brand":560,"imageUrl":575,"price":576,"rating":577,"reviews":578,"clickShare90":579,"clickShare360":580,"launchDate":581,"amazonUrl":582},"B07PW4MTHV","Olaplex N. 6 Bond Smoother: Leave-In Styling Treatment | Smooths Conditions & Strengthens | Frizz Control for Up to 72 Hours | For Coily Curly Straight and Wavy 100 mL \u002F 3.3 Fl Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wHWhq63GL.jpg",27.24,4.7,54201,0.4358,0.4546,"2019-03-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07PW4MTHV",{"asin":584,"title":585,"brand":563,"imageUrl":586,"price":587,"rating":577,"reviews":588,"clickShare90":589,"clickShare360":590,"launchDate":591,"amazonUrl":592},"B08X8MTQWF","TIGI Bed Head After Party Super Smoothing Cream Anti Frizz Hair Styling Product Humidity Protection for Frizzy Dull or Coarse Hair 3.38 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31DNe8KrfsL.jpg",14.05,3972,0.1588,0.1814,"2018-08-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08X8MTQWF",{"asin":594,"title":595,"brand":566,"imageUrl":596,"price":597,"rating":598,"reviews":599,"clickShare90":600,"clickShare360":601,"launchDate":602,"amazonUrl":603},"B0G5T91S3F","John Frieda Frizz Ease Extra Strength Hair Serum for Thick & Coarse Hair Anti-Frizz Smoothing Serum with Argan & Coconut Oil 1.69 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31AM8VnnOhL.jpg",9.92,4.4,19708,0.0893,0.0339,"2025-12-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0G5T91S3F",{"asin":605,"title":606,"brand":566,"imageUrl":607,"price":608,"rating":609,"reviews":610,"clickShare90":611,"clickShare360":612,"launchDate":602,"amazonUrl":613},"B0G4NNX48Q","John Frieda Frizz Ease Secret Weapon Touch-Up Creme for Frizzy Hair Anti-Frizz Smoothing Cream with Avocado Oil 4 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31vGtOmdaQL.jpg",8.74,4.5,11254,0.0773,0.0318,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0G4NNX48Q",{"asin":615,"title":616,"brand":569,"imageUrl":617,"price":618,"rating":609,"reviews":619,"clickShare90":570,"clickShare360":620,"launchDate":621,"amazonUrl":622},"B08R4XX2QR","TIGI Bed Head Manipulator Texturizing Putty Firm Hold Styling Putty for Short to Medium Hair 2.01 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411mHAOqG7L.jpg",10.81,5816,0.0535,"2012-04-26","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08R4XX2QR",{"asin":624,"title":625,"brand":566,"imageUrl":626,"price":627,"rating":598,"reviews":628,"clickShare90":629,"clickShare360":630,"launchDate":631,"amazonUrl":632},"B0G4NH87BK","John Frieda Frizz Ease Daily Nourishment Leave-In Conditioner for Frizzy Hair Detangler & Lightweight Hydration 8 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F3155-rhCezL.jpg",8.8,7413,0.0362,0.0165,"2025-12-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0G4NH87BK",{"asin":634,"title":635,"brand":563,"imageUrl":636,"price":637,"rating":609,"reviews":638,"clickShare90":629,"clickShare360":601,"launchDate":639,"amazonUrl":640},"B08X8Z2777","TIGI Bed Head Curls Rock Amplifier Curl Cream for Definition and Enhancement of All Curly Hair Types 3.38 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31IepYYCBWL.jpg",14.39,7323,"2021-04-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08X8Z2777",{"asin":642,"title":643,"brand":560,"imageUrl":644,"price":163,"rating":577,"reviews":645,"clickShare90":646,"clickShare360":647,"launchDate":648,"amazonUrl":649},"B0G6GQDQKH","Olaplex Endless Shine Smooth Hair Gift Set: Limited Edition Set with No. 7 Bonding Oil & No. 6 Bond Smoother | Instant Shiny Smoother Hair & Heat Protection | For Coily Curly Straight & Wavy","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F313ofKeovsL.jpg",138,0.0314,0.0226,"2025-12-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0G6GQDQKH",{"asin":651,"title":652,"brand":566,"imageUrl":653,"price":162,"rating":609,"reviews":610,"clickShare90":654,"clickShare360":655,"launchDate":656,"amazonUrl":657},"B000UUNY0I","John Frieda Frizz Ease Secret Weapon Touch-Up Crme - Anti-Frizz Styling Cream for Smooth Frizz-Prone Hair 4 Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31orlYEIG1L.jpg",0.025,0.0791,"2010-03-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000UUNY0I",{"asin":659,"title":660,"brand":563,"imageUrl":661,"price":662,"rating":609,"reviews":663,"clickShare90":664,"clickShare360":665,"launchDate":666,"amazonUrl":667},"B000141L58","Bed Head by TIGI Hair Wax Stick Professional Hair Styling Wax for High-Definition Texture & All-Day Humidity-Resistant Hold 2.57 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41K0c7+UtZL.jpg",14.22,22268,0.0243,0.0354,"2006-03-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB000141L58",{"asin":669,"title":670,"brand":563,"imageUrl":671,"price":672,"rating":673,"reviews":674,"clickShare90":675,"clickShare360":676,"launchDate":677,"amazonUrl":678},"B08XVZRP53","TIGI Bed Head Frizz Control Hair Spray Masterpiece Extra Hold Hair Care Spray for Shiny and Glossy Hair 10.3 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31+4ho2gTwL.jpg",13.75,4.6,4920,0.0235,0.0298,"2021-04-25","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08XVZRP53",{"asin":680,"title":681,"brand":563,"imageUrl":682,"price":683,"rating":673,"reviews":684,"clickShare90":685,"clickShare360":686,"launchDate":687,"amazonUrl":688},"B0BRTBN9PB","TIGI Bed Head Resurrection Hair Repair Shampoo and Conditioner Set for Dry and Damaged Hair Maximum Strength with Resurrection Plant 25.36 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41fpIOqZg0L.jpg",22.84,2531,0.0229,0.0273,"2023-01-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BRTBN9PB",{"love":690,"hate":761,"returnReasons":827},[691,698,705,712,719,726,733,740,747,754],{"topic":692,"percentOfMentions":693,"verbatims":694},"Smell",0.12789999999999999,[695,696,697],"It has a very pleasant, light fragrance","Great smell","Smells pleasant and fresh",{"topic":699,"percentOfMentions":700,"verbatims":701},"Quality-Overall",0.0993,[702,703,704],"Excellent Product","A good-quality hair product","Fantastic Hair Product",{"topic":706,"percentOfMentions":707,"verbatims":708},"Soft Feel",0.098,[709,710,711],"Keeps hair smooth","Leaves hair soft","Silky smooth",{"topic":713,"percentOfMentions":714,"verbatims":715},"Suitability Curly Hair",0.0843,[716,717,718],"its great to smooth out frizzy hair","Nice curls","Wonderful for curly hair",{"topic":720,"percentOfMentions":721,"verbatims":722},"Hair Styling",0.0721,[723,724,725],"I love how it keeps my curls","Amazing for Sleek Styles","It both defines curls and keeps straight styles smooth and sleek",{"topic":727,"percentOfMentions":728,"verbatims":729},"Value For Money",0.0536,[730,731,732],"reasonably priced","Good price","Worth the money",{"topic":734,"percentOfMentions":735,"verbatims":736},"Moist\u002FDry",0.045599999999999995,[737,738,739],"helps to moisturize","Its moisturizing","It dries quickly",{"topic":741,"percentOfMentions":742,"verbatims":743},"Hair Growth",0.0337,[744,745,746],"Effective for my hair","Holds hair in place","it helps keep my hair nice",{"topic":748,"percentOfMentions":749,"verbatims":750},"Suitability Straight Hair",0.032799999999999996,[751,752,753],"straightens her hair a lot","Works great on straighten, sleek hair","My hair is naturally very fine with natural waves",{"topic":755,"percentOfMentions":756,"verbatims":757},"Efficiency",0.026099999999999998,[758,759,760],"It works great","it does work well","Works so good",[762,768,775,782,789,795,802,808,815,821],{"topic":692,"percentOfMentions":763,"verbatims":764},0.16449999999999998,[765,766,767],"Bad smell","is strongly scented","Overpowering scent",{"topic":769,"percentOfMentions":770,"verbatims":771},"Oily\u002FGreasy",0.057699999999999994,[772,773,774],"Hair ended up greasy","Made my hair feel very greasy","Just made my hair oily",{"topic":776,"percentOfMentions":777,"verbatims":778},"Hair Related",0.0562,[779,780,781],"And on top of that my hair tangles so much worse","I don't feel like this did anything for my hair","I feel this did absolutely nothing for my hair",{"topic":783,"percentOfMentions":784,"verbatims":785},"Leak-Proof",0.053099999999999994,[786,787,788],"Leaking product","The bottle leaked","Leaked all over the place",{"topic":727,"percentOfMentions":790,"verbatims":791},0.050199999999999995,[792,793,794],"it got more expensive","price went up","Kind of expensive",{"topic":796,"percentOfMentions":797,"verbatims":798},"Functionality-Overall",0.0407,[799,800,801],"Bottle dont work, love product","didnt work","Not effective",{"topic":713,"percentOfMentions":803,"verbatims":804},0.0344,[805,806,807],"Did absolutely nothing for my curly hair","Did not help with my frizzy hair","not so good for frizz",{"topic":809,"percentOfMentions":810,"verbatims":811},"Adhesion\u002FStickiness",0.0336,[812,813,814],"no stickiness","didnt seem to improve the effects of the stick","wasn't very sticky",{"topic":734,"percentOfMentions":816,"verbatims":817},0.0291,[818,819,820],"Not dry like I prefer","Not moisturizing at all","My hair is also extremely dry",{"topic":822,"percentOfMentions":647,"verbatims":823},"Damage\u002FBurn Hair",[824,825,826],"This product is horrible and made my hair brittle and dry","Dried my hair out","My hair was feeling dry, frizzy, and damaged from heat styling,",[828,830,832,834,837,840,842,844,846,849],{"reason":783,"pct":829},0.11900000000000001,{"reason":796,"pct":831},0.10220000000000001,{"reason":692,"pct":833},0.0959,{"reason":835,"pct":836},"Suitability Short Hair",0.0659,{"reason":838,"pct":839},"Advertised Vs Actual Product",0.06309999999999999,{"reason":769,"pct":841},0.0601,{"reason":809,"pct":843},0.0501,{"reason":727,"pct":845},0.049400000000000006,{"reason":847,"pct":848},"Motor Power",0.0455,{"reason":850,"pct":851},"Product Condition",0.0395,[853,857,862,867,872,877,882,887,892,897],{"term":169,"volume":854,"growthQoq":855,"conversionRate":856},338437,0.1886,0.1841,{"term":858,"volume":859,"growthQoq":860,"conversionRate":861},"john frieda frizz ease",264199,0.3767,0.0583,{"term":863,"volume":864,"growthQoq":865,"conversionRate":866},"bed head hair products",334885,0.0684,0.0495,{"term":868,"volume":869,"growthQoq":870,"conversionRate":871},"bed head",236004,0.0749,0.0408,{"term":873,"volume":874,"growthQoq":875,"conversionRate":876},"frizz ease",168517,0.2373,0.0757,{"term":878,"volume":879,"growthQoq":880,"conversionRate":881},"bedhead",77100,0.1042,0.0456,{"term":883,"volume":884,"growthQoq":885,"conversionRate":886},"tigi bed head",77256,-0.0048,0.0331,{"term":888,"volume":889,"growthQoq":890,"conversionRate":891},"olaplex 6",64362,0.0302,0.1429,{"term":893,"volume":894,"growthQoq":895,"conversionRate":896},"john frieda frizz",17152,14.457,0.0035,{"term":898,"volume":899,"growthQoq":900,"conversionRate":901},"tigi",51513,0.037,0.0144,[903,909,914,920,925,930],{"title":904,"href":905,"score":906,"verdict":187,"marketSize":907,"growth90":908},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,654049.07,0.9588,{"title":910,"href":911,"score":906,"verdict":187,"marketSize":912,"growth90":913},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":915,"href":916,"score":906,"verdict":917,"marketSize":918,"growth90":919},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":921,"href":922,"score":906,"verdict":187,"marketSize":923,"growth90":924},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":926,"href":927,"score":906,"verdict":917,"marketSize":928,"growth90":929},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":931,"href":932,"score":933,"verdict":187,"marketSize":934,"growth90":935},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]