---
title: "Non Acetone Nail Polish Remover — $544K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/non-acetone-nail-polish-remover"
last_updated: "2026-08-11T16:48:01.108Z"
locale: en
meta:
description: "Niche score 52/100 · $544K/yr market · 534K searches/yr. Prices mostly outside the sweet spot ($1.80–$13.95) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $544K/yr market · 534K searches/yr. Prices mostly outside the sweet spot ($1.80–$13.95) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Non Acetone Nail Polish Remover — $544K/yr Amazon US Niche (2026) - Flapen"
---
# **non acetone nail polish remover**
**Worth a look**
Shows low returns (0.2%), but prices mostly outside the sweet spot ($1.80–$13.95) keeps it on the watch list.
Market size 62Growth 50Conversion 93Competition 37Returns 99Price range 0Avg price 24Brand share 30Review moat 22Quality gap 48
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****11.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$544K**
$544K/yr · 534K searches
**Growth**
**Good****+20.0%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Bad****$8.76**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****9,761.67**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$1.80–$13.95**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, non acetone nail polish remover is a $544K/yr Amazon United States market (534K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **non acetone nail polish remover market data**
- **Units sold / yr**
- **60K–80K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **$526K–$701K**
- units × avg price
- **Conversion rate**
- **11.6%**
- **Avg BSR**
- **#92**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **143 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▲rising
**Sellers**
**571**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 99%
**Open market**
**11%**
- Mineral Fusion37% - ella+mila24% - Cutex17% - GELLEN6% - Glamonade3% - C CARE3% - Open — no brand owns it (6 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +20.0% search growth over the last 90 days.
20K15KPrime Day '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/non-acetone-nail-polish-remover/trend)
## **Top non acetone nail polish remover search terms**
- **non acetone nail polish remover**88K/yr+19.1%11.8% conv. - **mineral fusion**110K/yr-7.6%1.7% conv. - **acetone free nail polish remover**47K/yr+32.2%11.8% conv. - **mineral fusion nail polish remover**43K/yr+56.9%20.5% conv. - **mineral fusion nail polish**52K/yr+31.7%1.5% conv. - **nail polish remover non acetone**39K/yr+32.0%12.3% conv. - **non toxic nail polish remover**28K/yr+27.0%12.9% conv. - **non-acetone gentle nail polish remover**14K/yr-39.4%15.8% conv. - **natural nail polish remover**19K/yr+39.2%10.5% conv. - **non-acetone nail polish remover**10K/yr+131.5%12.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/non-acetone-nail-polish-remover/search-terms)
## **Top non acetone nail polish remover products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$54K20%$109K30%$163K40%$218K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mineral Fusion Nail Polish Remover - Acetone-Free Nail Care - Non Drying Liquid Formula - 6 fl oz**Mineral Fusion**$10.00**4.7★64,846 rev](https://www.amazon.com/dp/B00C5RM30G) [2**ella+mila Nail Polish Remover That Conditions While Removing Non-Acetone Gentle & Nourishing Formula Vegan & Cruelty-Free 8oz**ella+mila**$6.11**4.6★383 rev](https://www.amazon.com/dp/B0F586PQGD) [3**Cutex Strength Shield Nail Polish Remover Leaves Fingernails & Toenails Looking Healthy Contains Vitamins E B5 & Hydrolyzed Silk 6.7 fl oz**Cutex**$2.98**4.8★21,491 rev](https://www.amazon.com/dp/B06XB43LPM) [4**Gellen Nail Polish Remover Non Acetone Nail Polish Removal for Regular Nail Polishes Jasmine Scent Healthy Nail Polish Remover with Easy Push-down Pump 6.09 Fl Oz**GELLEN**$7.49**4.4★1,389 rev](https://www.amazon.com/dp/B0DJM1165R) [5**Mineral Fusion Nail Polish Remover - Acetone-Free Nail Care - Non Drying Liquid Formula - 6 fl oz Pack of 2**Mineral Fusion**$13.95**4.7★64,846 rev](https://www.amazon.com/dp/B08N2XBP1D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amazon Essentials Nail Polish Remover Non-Acetone With Coconut Oil Formulated without Parabens or Phthalates 6 Fl Oz**Amazon Essentials**$1.80**21 rev1mo ago](https://www.amazon.com/dp/B0FCM1MK7T) [**Glamonade Nail Polish Remover: Removal of Nail Polish for Home Salon 6 Fl Oz**Glamonade**$8.01**64 rev5mo ago](https://www.amazon.com/dp/B0FKB6V4K5) [**JODSONE Non-Acetone Nail Polish Remover 6.09 Fl.Oz Orange Scent Nail Polish Remover Gentle & Nail-friendly with Vitamin E & Aloe Push-down Pump Easy Daily Removal for Regular Nail Polish**JODSONE**$5.51**885 rev8mo ago](https://www.amazon.com/dp/B0FMFKDBND) [**Glamonade Non Acetone Nail Polish Remover: Gentle & Nourishing Formula Fingernail Polish Remover | Non-Drying Removal of Regular Nail Polish with Grapefruit Scent for Home Nail Art(6 Fl Oz)**Glamonade**$6.96**29 rev11mo ago](https://www.amazon.com/dp/B0FKB5KNY6) [**ella+mila Nail Polish Remover That Conditions While Removing Non-Acetone Gentle & Nourishing Formula Vegan & Cruelty-Free 8oz**ella+mila**$6.11**383 rev1y ago](https://www.amazon.com/dp/B0F586PQGD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Glamonade Non Acetone Nail Polish Remover: Gentle & Nourishing Formula Fingernail Polish Remover | Non-Drying Removal of Regular Nail Polish with Grapefruit Scent for Home Nail Art(6 Fl Oz)**Glamonade**$6.96**4.4★**▲ 263%**](https://www.amazon.com/dp/B0FKB5KNY6) [**Amazon Essentials Nail Polish Remover Non-Acetone With Coconut Oil Formulated without Parabens or Phthalates 6 Fl Oz**Amazon Essentials**$1.80**4.4★**▲ 257%**](https://www.amazon.com/dp/B0FCM1MK7T) [**Glamonade Nail Polish Remover: Removal of Nail Polish for Home Salon 6 Fl Oz**Glamonade**$8.01**4.0★**▲ 171%**](https://www.amazon.com/dp/B0FKB6V4K5) [**JODSONE Non-Acetone Nail Polish Remover 6.09 Fl.Oz Orange Scent Nail Polish Remover Gentle & Nail-friendly with Vitamin E & Aloe Push-down Pump Easy Daily Removal for Regular Nail Polish**JODSONE**$5.51**4.3★**▲ 131%**](https://www.amazon.com/dp/B0FMFKDBND) [**Mineral Fusion Nail Polish Fun And Games 0.33 Fl Oz**Mineral Fusion**$9.08**4.3★**▲ 83%**](https://www.amazon.com/dp/B09HV67YCN)
**~~View all trending →~~**
## **What buyers say about non acetone nail polish remover**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**17%
*“has a pleasant soft fragrance”*
**Ease Of Cleaning**12%
*“Works cleanly”*
**Ease Of Use**11%
*“Easy removal”*
**Efficiency**10%
*“It does the job”*
**Quality-Overall**10%
*“Great product, using for many years”*
**Moist/Dry**5%
*“effective and moisturizing”*
**Soft Feel**4%
*“Nice and smooth”*
**Value For Money**4%
*“Great value”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Stitch/Finish/Polish**2%
*“Easy way to remove polish works good”*
### **What buyers complain about **
**Smell**20%
*“Strong Smell”*
**Functionality-Overall**11%
*“Dont work well”*
**Moist/Dry**8%
*“all of them are dry”*
**Value For Money**6%
*“Overpriced”*
**Leak-Proof**5%
*“leaked in shipment”*
**Ease Of Cleaning**5%
*“You need to scrub soooo hard”*
**Size-Overall**3%
*“Smaller bottle than anticipated”*
**Advertised Vs Actual Product**3%
*“Advertisement is false”*
**Ease Of Use**2%
*“Hard to Open”*
**Oily/Greasy**2%
*“it always leaves my nails feeling a bit oily”*
### **Top return reasons **
**Functionality-Overall**32%
**Smell**19%
**Leak-Proof**9%
**Advertised Vs Actual Product**9%
**Size-Overall**6%
**Moist/Dry**4%
**Value For Money**4%
**Quality-Overall**2%
**Defective Material/Parts**2%
**Oily/Greasy**1%
## **Common questions**
- **Is non acetone nail polish remover profitable to sell on Amazon United States?**
- The niche generates $544K/yr across 21 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +20.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the non acetone nail polish remover niche?**
- 12 brands and 571 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in non acetone nail polish remover?**
- Top complaints mined from reviews: Smell, Functionality-Overall, Moist/Dry. The return rate is 0.2%.
- **When does demand for non acetone nail polish remover peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the non acetone nail polish remover niche?**
- Listings span $1.80–$13.95; the average listing price is $8.76 (sweet spot $15–$100). The average incumbent carries 9,762 reviews — the moat a new listing must climb.
## **Related niches in Beauty & Personal Care**
- 75 [**bio oil lotion**](https://flapen.com/research/us/beauty-personal-care/bio-oil-lotion)$654K/yr+95.9%**Worth a look**- 75 [**glossier futuredew serum**](https://flapen.com/research/us/beauty-personal-care/glossier-futuredew-serum)$344K/yr+383.6%**Worth a look**- 75 [**press on toenails**](https://flapen.com/research/us/beauty-personal-care/press-on-toenails)$2.4M/yr+79.4%**Launch it**- 75 [**skulta deep peptide eye mask**](https://flapen.com/research/us/beauty-personal-care/skulta-deep-peptide-eye-mask)$58K/yr>1,000%**Worth a look**- 75 [**mineral sunscreen spray**](https://flapen.com/research/us/beauty-personal-care/mineral-sunscreen-spray)$3.8M/yr+183.8%**Launch it**- 76 [**collagen oil**](https://flapen.com/research/us/beauty-personal-care/collagen-oil)$344K/yr+116.2%**Worth a look**[**All Beauty & Personal Care niches **](https://flapen.com/research/us/beauty-personal-care)