---
title: "Search terms — neon scrunchies - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/neon-scrunchies/search-terms"
last_updated: "2026-08-11T07:07:49.950Z"
locale: en
meta:
  description: "Niche score 47/100 · $61K/yr market · 81K searches/yr · $8.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $61K/yr market · 81K searches/yr · $8.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — neon scrunchies - Flapen"
---

# **neon scrunchies**

**Skip it**

Prices mostly outside the sweet spot ($3.91–$15.35) — this niche doesn't clear our bar today.

Market size 15Growth 59Conversion 85Competition 50Returns 48Price range 3Avg price 22Brand share 46Review moat 55Quality gap 65

**Conversion**

**Great****9.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Good****+34.1%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****1,305.04**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Bad****$8.00**

avg listing price — sweet spot $15–$100

**Market size**

**Bad****$61K**

$61K/yr · 81K searches

**Price range**

**Bad****$3.91–$15.35**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms