---
title: "Myoglow Neck Lifting Device — $89K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/myoglow-neck-lifting-device"
last_updated: "2026-08-11T09:49:33.292Z"
locale: en
meta:
  description: "Niche score 52/100 · $89K/yr market · 122K searches/yr · $52.21 avg price. Soft demand (-33.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $89K/yr market · 122K searches/yr · $52.21 avg price. Soft demand (-33.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Myoglow Neck Lifting Device — $89K/yr Amazon US Niche (2026) - Flapen"
---

# **myoglow neck lifting device**

**Worth a look**

Shows no brand lock-in (top 5 brands take 39% of clicks), but soft demand (-33.6% this quarter) keeps it on the watch list.

Market size 22Growth 8Conversion 18Competition 82Returns 82Price range 24Avg price 92Brand share 95Review moat 36Quality gap 81

**Brand share**

**Incredible****39%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$52.21**

avg listing price — sweet spot $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,920.81**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Bad****$8.12–$363.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$89K**

$89K/yr · 122K searches

**Conversion**

**Bad****1.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-33.6%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, myoglow neck lifting device is a $89K/yr Amazon United States market (122K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Jan–Sep–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **myoglow neck lifting device market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–3K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$104K–$131K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#775**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**94%**</dd>

<dt>**Out of stock**</dt><dd>**18.7%**</dd>

<dt>**Avg brand age**</dt><dd>**30 months**</dd>

<dt>**Avg seller age**</dt><dd>**149 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

**Brands**

**52 **▲rising

**Sellers**

**265**

**Top-5 brand share**

**39%**

Top 20: 78%

**Top-5 click share**

**33%**

Top 20: 69%

**Open market**

**56%**

- Stylia9% - MAREE9% - DMoose Fitness8% - Gold Bond7% - Dopsikn5% - REVOMADIC5%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -33.6% search growth over the last 90 days.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Dec · busiest ÷ quietest = 3.5×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/myoglow-neck-lifting-device/trend)

## **Top myoglow neck lifting device search terms**

- **turkey neck tightening device**19K/yr+109.1%1.8% conv. - **turkey neck tightener device**26K/yr-63.8%1.5% conv. - **jowl tightening device**16K/yr-8.3%1.1% conv. - **neck lifting device**9K/yr-16.5%1.2% conv. - **ems face muscle stimulator**6K/yr-8.2%1.0% conv. - **ems for face**4K/yr-1.5%0.4% conv. - **emface electronic stimulation face lift**6K/yr-32.3%0.5% conv. - **ems muscle stimulator face**4K/yr-30.6%0.6% conv. - **em face lift machine**3K/yr-73.5%0.8% conv. - **marionette lines treatment device**3K/yr-62.1%0.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/myoglow-neck-lifting-device/search-terms)

## **Top myoglow neck lifting device products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$5K9%$8K12%$11K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![DMoose Fitness Neck Harness for Weight Lifting - Soft Padded Head & Chin Strap with 30 Heavy Duty Steel Chain - Neck Exerciser Trainer & Strengthener to Support Injury Recovery (Black)](https://m.media-amazon.com/images/I/51zncc86JrL.jpg)**DMoose Fitness Neck Harness for Weight Lifting - Soft Padded Head & Chin Strap with 30 Heavy Duty Steel Chain - Neck Exerciser Trainer & Strengthener to Support Injury Recovery (Black)**DMoose Fitness**$28.86**4.5★7,385 rev](https://www.amazon.com/dp/B071W5WP2W) [2![MAREE V Line Lifting Mask with 24K Gold Deep Collagen Face Mask for Women Jawline Shaper Mask with Retinol & Hyaluronic Acid Neck Tightening & Firming - Double Chin Strap for Face Lift](https://m.media-amazon.com/images/I/51tkDP7TIzL.jpg)**MAREE V Line Lifting Mask with 24K Gold Deep Collagen Face Mask for Women Jawline Shaper Mask with Retinol & Hyaluronic Acid Neck Tightening & Firming - Double Chin Strap for Face Lift**MAREE**$23.09**4.2★4,223 rev](https://www.amazon.com/dp/B0CNDCKXDX) [3![Gold Bond Age Renew Neck & Chest Firming Cream 2 Oz Hydrates Renews and Visibly Improves Firmness Texture & Elasticity of Aging Skin Non-Greasy Dermatologist-Tested Hypoallergenic Unscented](https://m.media-amazon.com/images/I/3170KYPEbJL.jpg)**Gold Bond Age Renew Neck & Chest Firming Cream 2 Oz Hydrates Renews and Visibly Improves Firmness Texture & Elasticity of Aging Skin Non-Greasy Dermatologist-Tested Hypoallergenic Unscented**Gold Bond**$11.33**4.4★19,599 rev](https://www.amazon.com/dp/B01B5D3VOC) [4![Stylia V Line Lifting Collagen Mask - Lift Firm & Contour Jawline - Tightening Double Chin Strap with Hyaluronic Acid & Aloe - Neck Tightening and Lifting Mask - Jawline Shaper Face Lift Tape (10PC)](https://m.media-amazon.com/images/I/519IDKHXL+L.jpg)**Stylia V Line Lifting Collagen Mask - Lift Firm & Contour Jawline - Tightening Double Chin Strap with Hyaluronic Acid & Aloe - Neck Tightening and Lifting Mask - Jawline Shaper Face Lift Tape (10PC)**Stylia**$25.87**4.2★15,093 rev](https://www.amazon.com/dp/B08YQW2FRT) [5![REVO Genie Facial Massager for Face and Neck LED Beauty Device with Heat and Vibration Depuffing Sculpting Tool with Red Blue Green Light Modes for Skincare Routine](https://m.media-amazon.com/images/I/41DgWGyIXkL.jpg)**REVO Genie Facial Massager for Face and Neck LED Beauty Device with Heat and Vibration Depuffing Sculpting Tool with Red Blue Green Light Modes for Skincare Routine**REVOMADIC**$82.47**4.4★162 rev](https://www.amazon.com/dp/B0FV3WRWCB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ROWMATE Graphene V-Line Mask Chin Up Mask V Shaped Face Mask Chin strap for sleeping Jawline Shaper Lilac Small](https://m.media-amazon.com/images/I/31IR1BiFgVL.jpg)**ROWMATE Graphene V-Line Mask Chin Up Mask V Shaped Face Mask Chin strap for sleeping Jawline Shaper Lilac Small**ROWMATE**$10.12**575 rev3mo ago](https://www.amazon.com/dp/B0GX6DHD95) [![V Line Lifting Mask with Collagen Retinol & Hyaluronic Acid - Caffeine Niacinamide Visible Neck Tightening and Chin Lifting Mask for Women - Double Chin Strap for Face & Jawline Shaper - 7 pcs](https://m.media-amazon.com/images/I/51ElyBJEd1L.jpg)**V Line Lifting Mask with Collagen Retinol & Hyaluronic Acid - Caffeine Niacinamide Visible Neck Tightening and Chin Lifting Mask for Women - Double Chin Strap for Face & Jawline Shaper - 7 pcs**SimplyVital**$20.32**117 rev5mo ago](https://www.amazon.com/dp/B0FXH4KCZX) [![ROWMATE Graphene V-Line Mask Chin Up Mask V Shaped Face Mask Chin strap for sleeping Jawline Shaper red Medium](https://m.media-amazon.com/images/I/01RmK+J4pJL.gif)**ROWMATE Graphene V-Line Mask Chin Up Mask V Shaped Face Mask Chin strap for sleeping Jawline Shaper red Medium**ROWMATE**$11.55**53 rev5mo ago](https://www.amazon.com/dp/B0GJMDTLNH) [![NECK LESS Professional Face Lift Strips Instant Jawline & Neck Lift Tape | Medical-Grade Invisible Waterproof Skin-Tightening Solution | Non-Surgical Facial Tape Kit 10-Hour Hold (25 Strips)](https://m.media-amazon.com/images/I/51RKlidwf0L.jpg)**NECK LESS Professional Face Lift Strips Instant Jawline & Neck Lift Tape | Medical-Grade Invisible Waterproof Skin-Tightening Solution | Non-Surgical Facial Tape Kit 10-Hour Hold (25 Strips)**NECK LESS**$33.02**125 rev8mo ago](https://www.amazon.com/dp/B0FZKMVHMX) [![REVO Genie Facial Massager for Face and Neck LED Beauty Device with Heat and Vibration Depuffing Sculpting Tool with Red Blue Green Light Modes for Skincare Routine](https://m.media-amazon.com/images/I/41DgWGyIXkL.jpg)**REVO Genie Facial Massager for Face and Neck LED Beauty Device with Heat and Vibration Depuffing Sculpting Tool with Red Blue Green Light Modes for Skincare Routine**REVOMADIC**$82.47**162 rev9mo ago](https://www.amazon.com/dp/B0FV3WRWCB)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ROWMATE Graphene V-Line Mask Chin Up Mask V Shaped Face Mask Chin strap for sleeping Jawline Shaper Lilac Small](https://m.media-amazon.com/images/I/31IR1BiFgVL.jpg)**ROWMATE Graphene V-Line Mask Chin Up Mask V Shaped Face Mask Chin strap for sleeping Jawline Shaper Lilac Small**ROWMATE**$10.12**4.4★**▲ 298%**](https://www.amazon.com/dp/B0GX6DHD95) [![7 in 1 Face Massager Tool Red Light Therapy for Face and Neck Portable Face Lift Device Neck Massager for Double Chin Reducer](https://m.media-amazon.com/images/I/311iQsy6lGL.jpg)**7 in 1 Face Massager Tool Red Light Therapy for Face and Neck Portable Face Lift Device Neck Massager for Double Chin Reducer**Vnvfd**$37.54**4.3★**▲ 293%**](https://www.amazon.com/dp/B0FHH8H6SK) [![V Line Lifting Mask with Collagen Retinol & Hyaluronic Acid - Caffeine Niacinamide Visible Neck Tightening and Chin Lifting Mask for Women - Double Chin Strap for Face & Jawline Shaper - 7 pcs](https://m.media-amazon.com/images/I/51ElyBJEd1L.jpg)**V Line Lifting Mask with Collagen Retinol & Hyaluronic Acid - Caffeine Niacinamide Visible Neck Tightening and Chin Lifting Mask for Women - Double Chin Strap for Face & Jawline Shaper - 7 pcs**SimplyVital**$20.32**4.3★**▲ 224%**](https://www.amazon.com/dp/B0FXH4KCZX) [![NECK LESS Professional Face Lift Strips Instant Jawline & Neck Lift Tape | Medical-Grade Invisible Waterproof Skin-Tightening Solution | Non-Surgical Facial Tape Kit 10-Hour Hold (25 Strips)](https://m.media-amazon.com/images/I/51RKlidwf0L.jpg)**NECK LESS Professional Face Lift Strips Instant Jawline & Neck Lift Tape | Medical-Grade Invisible Waterproof Skin-Tightening Solution | Non-Surgical Facial Tape Kit 10-Hour Hold (25 Strips)**NECK LESS**$33.02**2.7★**▲ 173%**](https://www.amazon.com/dp/B0FZKMVHMX) [![REVO Genie Facial Massager for Face and Neck LED Beauty Device with Heat and Vibration Depuffing Sculpting Tool with Red Blue Green Light Modes for Skincare Routine](https://m.media-amazon.com/images/I/41DgWGyIXkL.jpg)**REVO Genie Facial Massager for Face and Neck LED Beauty Device with Heat and Vibration Depuffing Sculpting Tool with Red Blue Green Light Modes for Skincare Routine**REVOMADIC**$82.47**4.4★**▲ 112%**](https://www.amazon.com/dp/B0FV3WRWCB)

**~~View all trending →~~**

## **What buyers say about myoglow neck lifting device**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Ease Of Use**13%

*“easy to handle”*

**Quality-Overall**11%

*“Good quality device”*

**Soft Feel**9%

*“Goes on smooth”*

**Suitability Combination Skin**7%

*“Great for sensitive skin”*

**Value For Money**6%

*“Amazing value”*

**Efficiency**5%

*“Effective”*

**Moist/Dry**3%

*“It is moisturizing”*

**Comfort-Overall**3%

*“Nice and comfortable”*

**Symptom Reduction**3%

*“Had helped with dark spots”*

**Absorbency**3%

*“Absorbs well”*

### **What buyers complain about **

**Functionality-Overall**13%

*“Never worked”*

**Durability**9%

*“Broke within a year”*

**Allergies**6%

*“Allergic reaction”*

**Value For Money**6%

*“Expensive”*

**Size-Overall**4%

*“Really tight”*

**Symptom Reduction**4%

*“No improvement”*

**Charging**4%

*“Wouldnt charge”*

**Wrinkles**3%

*“Wrinkles are much less noticeable”*

**Quality-Overall**3%

*“Inconsistent quality”*

**Adhesion/Stickiness**3%

*“Not enough adhesive”*

### **Top return reasons **

**Functionality-Overall**26%

**Advertised Vs Actual Product**10%

**Size-Overall**9%

**Value For Money**8%

**Defective Material/Parts**7%

**Charging**7%

**Comfort-Overall**4%

**Product Condition**2%

**Quality-Overall**2%

**Ease Of Use**2%

## **Common questions**

<dl>

<dt>**Is myoglow neck lifting device profitable to sell on Amazon United States?**</dt><dd>The niche generates $89K/yr across 63 tracked products. 18 of 26 products launched in the last 360 days are still selling. 90-day search growth is -33.6%. Flapen's verdict: Worth a look (52/100).</dd>

<dt>**How competitive is the myoglow neck lifting device niche?**</dt><dd>52 brands and 265 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 39% of demand.</dd>

<dt>**What do buyers complain about in myoglow neck lifting device?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Durability, Allergies. The return rate is 1.6%.</dd>

<dt>**When does demand for myoglow neck lifting device peak?**</dt><dd>Demand peaks in Jan–Sep–Dec; the busiest month runs 3.5× the quietest.</dd>

<dt>**What does it cost to enter the myoglow neck lifting device niche?**</dt><dd>Listings span $8.12–$363.99; the average listing price is $52.21 (sweet spot $15–$100). The average incumbent carries 2,921 reviews — the moat a new listing must climb.</dd>

</dl>

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