---
title: "Murad Retinol Resculpt Overnight Treatment — $67K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/murad-retinol-resculpt-overnight-treatment"
last_updated: "2026-08-11T06:14:48.955Z"
locale: en
meta:
  description: "Niche score 42/100 · $67K/yr market · 15K searches/yr · $72.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $67K/yr market · 15K searches/yr · $72.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Murad Retinol Resculpt Overnight Treatment — $67K/yr Amazon US Niche (2026) - Flapen"
---

# **murad retinol resculpt overnight treatment**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 18Conversion 68Competition 10Returns 86Price range 95Avg price 85Brand share 0Review moat 75Quality gap 76

**Price range**

**Incredible****$33.55–$96.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$72.53**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****501.33**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.2%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-13.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$67K**

$67K/yr · 15K searches

**Competition**

**Bad****88%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, murad retinol resculpt overnight treatment is a $67K/yr Amazon United States market (15K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 42/100.

Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **murad retinol resculpt overnight treatment market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**750–1K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$54K–$73K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#903**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.7%**</dd>

<dt>**Avg brand age**</dt><dd>**59 months**</dd>

<dt>**Avg seller age**</dt><dd>**117 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**1 **—flat

**Sellers**

**2**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**88%**

Top 20: 100%

**Open market**

**0%**

- Murad100%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -13.8% search growth over the last 90 days.

900700Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/murad-retinol-resculpt-overnight-treatment/trend)

## **Top murad retinol resculpt overnight treatment search terms**

- **murad resurgence**9K/yr-18.5%5.1% conv. - **murad retinal**3K/yr+18.4%4.1% conv. - **murad retinol resculpt overnight treatment**2K/yr-33.9%7.7% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/murad-retinol-resculpt-overnight-treatment/search-terms)

## **Top murad retinol resculpt overnight treatment products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$13K30%$20K40%$27K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Murad Retinal ReSculpt Body Treatment Encapsulated Retinal Shea & Avocado Extract Body Cream to Firm Lift and Smooth Crepey Sagging Skin Targeting Cellulite and Stretch Marks Nightly 5.0 Fl Oz](https://m.media-amazon.com/images/I/31buMeUTZ7L.jpg)**Murad Retinal ReSculpt Body Treatment Encapsulated Retinal Shea & Avocado Extract Body Cream to Firm Lift and Smooth Crepey Sagging Skin Targeting Cellulite and Stretch Marks Nightly 5.0 Fl Oz**Murad**$76.06**3.7★159 rev](https://www.amazon.com/dp/B0DPWDKD17) [2![Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 0.5Fl Oz](https://m.media-amazon.com/images/I/31v8M3tbxKL.jpg)**Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 0.5Fl Oz**Murad**$58.59**4.4★540 rev](https://www.amazon.com/dp/B0FB7LH2W7) [3![Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 1 Fl Oz](https://m.media-amazon.com/images/I/310pdCcL9uL.jpg)**Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 1 Fl Oz**Murad**$91.95**4.4★540 rev](https://www.amazon.com/dp/B0BWGXDCWJ) [4![Murad Retinol Youth Renewal Serum - Rapid-Action Retinol Treatment for Face and Neck - Visibly Reduces Lines and Wrinkles Firms and Smooths Skin Nightly Use Formula - 1.0 Fl Oz](https://m.media-amazon.com/images/I/31VBiNxSetL.jpg)**Murad Retinol Youth Renewal Serum - Rapid-Action Retinol Treatment for Face and Neck - Visibly Reduces Lines and Wrinkles Firms and Smooths Skin Nightly Use Formula - 1.0 Fl Oz**Murad**$76.99**4.5★1,248 rev](https://www.amazon.com/dp/B01K629LDI) [5![Murad Retinal ReSculpt Overnight Cream Anti-Aging Face & Neck Cream with Encapsulated Retinal & NAD+ Firms Lifts & Hydrates Skin 1.7 Fl Oz](https://m.media-amazon.com/images/I/317zlpCO6TL.jpg)**Murad Retinal ReSculpt Overnight Cream Anti-Aging Face & Neck Cream with Encapsulated Retinal & NAD+ Firms Lifts & Hydrates Skin 1.7 Fl Oz**Murad**$96.60**4.3★62 rev](https://www.amazon.com/dp/B0FJW4K9HR)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Murad Retinal ReSculpt Overnight Cream Anti-Aging Face & Neck Cream with Encapsulated Retinal & NAD+ Firms Lifts & Hydrates Skin 1.7 Fl Oz](https://m.media-amazon.com/images/I/317zlpCO6TL.jpg)**Murad Retinal ReSculpt Overnight Cream Anti-Aging Face & Neck Cream with Encapsulated Retinal & NAD+ Firms Lifts & Hydrates Skin 1.7 Fl Oz**Murad**$96.60**62 rev11mo ago](https://www.amazon.com/dp/B0FJW4K9HR) [![Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 0.5Fl Oz](https://m.media-amazon.com/images/I/31v8M3tbxKL.jpg)**Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 0.5Fl Oz**Murad**$58.59**540 rev1y ago](https://www.amazon.com/dp/B0FB7LH2W7) [![Murad Superactive Wrinkle-Fighting Moisturizer SPF 50 - Bio-Retinoid Ultra Sheer Facial Sunscreen Gently Targets Fine Lines and Wrinkles With Aging Protection From UVB/UVA - 1.7Fl Oz](https://m.media-amazon.com/images/I/31FUQzgizuL.jpg)**Murad Superactive Wrinkle-Fighting Moisturizer SPF 50 - Bio-Retinoid Ultra Sheer Facial Sunscreen Gently Targets Fine Lines and Wrinkles With Aging Protection From UVB/UVA - 1.7Fl Oz**Murad**$55.96**113 rev1y ago](https://www.amazon.com/dp/B0DTDSP8JL) [![Murad Retinal ReSculpt Body Treatment Encapsulated Retinal Shea & Avocado Extract Body Cream to Firm Lift and Smooth Crepey Sagging Skin Targeting Cellulite and Stretch Marks Nightly 5.0 Fl Oz](https://m.media-amazon.com/images/I/31buMeUTZ7L.jpg)**Murad Retinal ReSculpt Body Treatment Encapsulated Retinal Shea & Avocado Extract Body Cream to Firm Lift and Smooth Crepey Sagging Skin Targeting Cellulite and Stretch Marks Nightly 5.0 Fl Oz**Murad**$76.06**159 rev1y ago](https://www.amazon.com/dp/B0DPWDKD17) [![Murad Renewing Cleansing Cream - Anti-Aging Cleansing Cream Face Wash - Lactic Acid and Antioxidant Vitamin-E Face Cleanser for Tightening 5 Fl Oz](https://m.media-amazon.com/images/I/31z42DhFijL.jpg)**Murad Renewing Cleansing Cream - Anti-Aging Cleansing Cream Face Wash - Lactic Acid and Antioxidant Vitamin-E Face Cleanser for Tightening 5 Fl Oz**Murad**$33.55**1,280 rev1y ago](https://www.amazon.com/dp/B0DKMPHT5V)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 0.5Fl Oz](https://m.media-amazon.com/images/I/31v8M3tbxKL.jpg)**Murad Retinal ReSculpt Overnight Treatment - Advanced Face and Neck Serum with Encapsulated Retinal Kangaroo Paw Olive & Oat Smooths Deep Wrinkles and Crepey Skin & Lifts Sagging Skin - 0.5Fl Oz**Murad**$58.59**4.4★**▲ 107%**](https://www.amazon.com/dp/B0FB7LH2W7) [![Murad Retinal ReSculpt Body Treatment Encapsulated Retinal Shea & Avocado Extract Body Cream to Firm Lift and Smooth Crepey Sagging Skin Targeting Cellulite and Stretch Marks Nightly 5.0 Fl Oz](https://m.media-amazon.com/images/I/31buMeUTZ7L.jpg)**Murad Retinal ReSculpt Body Treatment Encapsulated Retinal Shea & Avocado Extract Body Cream to Firm Lift and Smooth Crepey Sagging Skin Targeting Cellulite and Stretch Marks Nightly 5.0 Fl Oz**Murad**$76.06**3.7★**▲ 29%**](https://www.amazon.com/dp/B0DPWDKD17) [![Murad Retinol Youth Renewal Serum - Rapid-Action Retinol Treatment for Face and Neck - Visibly Reduces Lines and Wrinkles Firms and Smooths Skin Nightly Use Formula - 1.0 Fl Oz](https://m.media-amazon.com/images/I/31VBiNxSetL.jpg)**Murad Retinol Youth Renewal Serum - Rapid-Action Retinol Treatment for Face and Neck - Visibly Reduces Lines and Wrinkles Firms and Smooths Skin Nightly Use Formula - 1.0 Fl Oz**Murad**$76.99**4.5★**▲ 26%**](https://www.amazon.com/dp/B01K629LDI) [![Murad Targeted Wrinkle Corrector Hyaluronic Acid and Peptide Anti-Aging Cream for Reducing Wrinkles Instant Plumping Smoothing and Hydrating Fine Lines 0.5 Oz](https://m.media-amazon.com/images/I/31rDX7esQhL.jpg)**Murad Targeted Wrinkle Corrector Hyaluronic Acid and Peptide Anti-Aging Cream for Reducing Wrinkles Instant Plumping Smoothing and Hydrating Fine Lines 0.5 Oz**Murad**$81.32**4.1★**— 1%**](https://www.amazon.com/dp/B09JGJNRG9) [![Murad Superactive Wrinkle-Fighting Moisturizer SPF 50 - Bio-Retinoid Ultra Sheer Facial Sunscreen Gently Targets Fine Lines and Wrinkles With Aging Protection From UVB/UVA - 1.7Fl Oz](https://m.media-amazon.com/images/I/31FUQzgizuL.jpg)**Murad Superactive Wrinkle-Fighting Moisturizer SPF 50 - Bio-Retinoid Ultra Sheer Facial Sunscreen Gently Targets Fine Lines and Wrinkles With Aging Protection From UVB/UVA - 1.7Fl Oz**Murad**$55.96**4.4★**— 2%**](https://www.amazon.com/dp/B0DTDSP8JL)

**~~View all trending →~~**

## **What buyers say about murad retinol resculpt overnight treatment**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**16%

*“Great product”*

**Suitability Combination Skin**14%

*“My skin did so well with it”*

**Soft Feel**11%

*“I can tell my skin has soften up”*

**Cleansing**10%

*“this is one of the few cleaners in the price range that thoroughly cleans your skin”*

**Wrinkle**6%

*“No more wrinkles”*

**Value For Money**5%

*“Great price”*

**Suitability Dry Skin**5%

*“Excellent for lines and dry skin”*

**Smell**5%

*“The smell was subtle and clean, which I am also picky about”*

**Moist/Dry**4%

*“Wonderful retinol moisturizer”*

**Advertised Vs Actual Product**2%

*“it lived up to what was advertised about it”*

### **What buyers complain about **

**Value For Money**17%

*“It's just expensive”*

**Symptom Reduction**15%

*“Ive been using this product for over a month and honestly, I havent seen a difference”*

**Ease Of Use**7%

*“after that I had trouble getting it to come out”*

**Functionality-Overall**7%

*“Doesn't work”*

**Allergies**6%

*“Any retinol product can give some irritation”*

**Size-Overall**5%

*“This product is deceiving in its size”*

**Moist/Dry**4%

*“Not enough moisture”*

**Quality-Overall**2%

*“Mediocre product, better alternatives on the market”*

**Advertised Vs Actual Product**2%

*“This product is deceiving in its size”*

**Thickness**2%

*“It's too thick to apply”*

### **Top return reasons **

**Value For Money**15%

**Functionality-Overall**14%

**Product Condition**13%

**Advertised Vs Actual Product**10%

**Defective Material/Parts**8%

**Smell**7%

**Moist/Dry**5%

**Size-Overall**4%

**Ease Of Use**3%

**Skin Health**3%

## **Common questions**

<dl>

<dt>**Is murad retinol resculpt overnight treatment profitable to sell on Amazon United States?**</dt><dd>The niche generates $67K/yr across 9 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.8%. Flapen's verdict: Skip it (42/100).</dd>

<dt>**How competitive is the murad retinol resculpt overnight treatment niche?**</dt><dd>1 brands and 2 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in murad retinol resculpt overnight treatment?**</dt><dd>Top complaints mined from reviews: Value For Money, Symptom Reduction, Ease Of Use. The return rate is 1.5%.</dd>

<dt>**When does demand for murad retinol resculpt overnight treatment peak?**</dt><dd>Demand peaks in Dec; the busiest month runs 1.8× the quietest.</dd>

<dt>**What does it cost to enter the murad retinol resculpt overnight treatment niche?**</dt><dd>Listings span $33.55–$96.60; the average listing price is $72.53 (sweet spot $15–$100). The average incumbent carries 501 reviews — the moat a new listing must climb.</dd>

</dl>

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