---
title: "Multibalm — $34K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/multibalm"
last_updated: "2026-08-11T10:11:22.781Z"
locale: en
meta:
description: "Niche score 47/100 · $34K/yr market · 34K searches/yr · $15.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $34K/yr market · 34K searches/yr · $15.85 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Multibalm — $34K/yr Amazon US Niche (2026) - Flapen"
---
# **multibalm**
**Skip it**
A small market ($34K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 43Conversion 70Competition 15Returns 97Price range 52Avg price 77Brand share 39Review moat 24Quality gap 88
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****$15.85**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.4%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$4.90–$26.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+14.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****5,482.25**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$34K**
$34K/yr · 34K searches
According to Flapen's Amazon United States niche tracking, multibalm is a $34K/yr Amazon United States market (34K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 47/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **multibalm market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$24K–$32K**
- units × avg price
- **Conversion rate**
- **6.4%**
- **Avg BSR**
- **#60**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **92%**
- **Out of stock**
- **1.5%**
- **Avg brand age**
- **26 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**12 **▼falling
**Sellers**
**49**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**15%**
- KAHI33% - Dr.Melaxin20% - d'alba Piedmont17% - medicube7% - KIMUSE5% - wet n wild4% - Open — no brand owns it (6 brands, 15%)
## **Top multibalm search terms**
- **collagen multi balm stick**3K/yr>1,000%4.4% conv. - **collagen volume multi balm**3K/yr>1,000%4.3% conv. - **multibalm**7K/yr-44.3%5.1% conv. - **stick balm**5K/yr-17.0%1.8% conv. - **hydration stick for face**5K/yr-46.9%4.2% conv. - **hydrating stick for face**4K/yr-41.7%3.6% conv. - **coco beauty stick**4K/yr-18.4%2.7% conv. - **beauty stick**3K/yr-16.0%4.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/multibalm/search-terms)
## **Top multibalm products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$7K30%$10K40%$14K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**KAHI Wrinkle Bounce Multi Balm Stick | PDRN Collagen Wrinkle Stick | Korean Skin Care |All-in-One Hydrating Lip Balm Eye Cream Neck Cream Make Up Base & Face Mist Moisture Balm**KAHI**$19.71**4.2★9,473 rev](https://www.amazon.com/dp/B0DDC3QGJL) [2**Dr.Melaxin Collagen Multi Balm Stick Calcium & Adenosine Korean Wrinkle Stick for Eye Neck & Face Firming Collagen Stick Under Eye Balm for Dark Circles & Depuffing Korean Skin Care 0.31 oz**Dr.Melaxin**$19.95**4.1★7,511 rev](https://www.amazon.com/dp/B0CNCL35CH) [3**dalba Piedmont White Truffle Double Serum All-in-one Multi Balm Stick Balm Vegan Skincare with Vitamin C and Vegan Collagen 3-in-1 Anti Wrinkle Eye Treatment Dark Spot Remover**d'alba Piedmont**$18.31**4.5★7,042 rev](https://www.amazon.com/dp/B09SZ5JX2Y) [4**medicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty**medicube**$18.24**4.0★752 rev](https://www.amazon.com/dp/B0GHMZXX8Y) [5**KIMUSE Hydrating Multi Balm Stick All-in-One Hydrating Lip Balm Eye Cream Neck Cream Make Up Base Reduce Wrinkle & Moisturizing Moisturizer For Face Skin Care**KIMUSE**$10.11**4.3★3,831 rev](https://www.amazon.com/dp/B0B9BR89TD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PDRN Pink Collagen Volume Multi Balm Stick 2 Pack Hydrating Wrinkle Balm for Face & Body PDRN Pink Collagen Volume Multi Balm for Under Eyes Neck Lips & Fine Lines Plumping Radiance Care**Aiwejay**$22.64**32 rev2mo ago](https://www.amazon.com/dp/B0H1HXJLZC) [**Pink Collagen Volume Multi Balm Stick Korean Balm Stick for Face with Collagen Retinol Caffeine Volumizing Plumping Hydrating Firming for Face Eyes Lips Neck 0.35OZ**FullMeet**$13.86**44 rev3mo ago](https://www.amazon.com/dp/B0GX9N44F6) [**PDRN Pink Collagen Volume Multi Balm | All In One Volufiline PDRN NAD Stick for Youthful-Looking Helping Look of Fine Lines Firming Care Anti-Aging Care | For Under-Eyes Neck Forehead (1pc)**Alien Seal**$12.94**71 rev3mo ago](https://www.amazon.com/dp/B0GWCSRP3R) [**medicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty**medicube**$18.24**752 rev5mo ago](https://www.amazon.com/dp/B0GHMZXX8Y) [**VT COSMETICS PDRN Essence Stick Balm PDRN Collagen Multi Wrinkle Stick All-in-One Eye & Neck Treatment Glow Makeup Base & Face Treatment Balm Plumping Fine Lines (0.33 oz.)**VT COSMETICS**$14.30**1,495 rev1y ago](https://www.amazon.com/dp/B0F28NKKW7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**PDRN Pink Collagen Volume Multi Balm | All In One Volufiline PDRN NAD Stick for Youthful-Looking Helping Look of Fine Lines Firming Care Anti-Aging Care | For Under-Eyes Neck Forehead (1pc)**Alien Seal**$12.94**3.4★**▲ 164%**](https://www.amazon.com/dp/B0GWCSRP3R) [**PDRN Pink Collagen Volume Multi Balm Stick 2 Pack Hydrating Wrinkle Balm for Face & Body PDRN Pink Collagen Volume Multi Balm for Under Eyes Neck Lips & Fine Lines Plumping Radiance Care**Aiwejay**$22.64**3.8★**▲ 163%**](https://www.amazon.com/dp/B0H1HXJLZC) [**Pink Collagen Volume Multi Balm Stick Korean Balm Stick for Face with Collagen Retinol Caffeine Volumizing Plumping Hydrating Firming for Face Eyes Lips Neck 0.35OZ**FullMeet**$13.86**3.3★**▲ 163%**](https://www.amazon.com/dp/B0GX9N44F6) [**medicube PDRN Pink Collagen Volume Multi Balm Stick | Volufiline PDRN NAD Collagen | Face & Body Balm for Under-Eyes Neck Forehead Smile Lines Lips | Plumping Radiance Line Care | K-Beauty**medicube**$18.24**4.0★**▲ 148%**](https://www.amazon.com/dp/B0GHMZXX8Y) [**Dr.Melaxin Collagen Multi Balm Stick Calcium & Adenosine Korean Wrinkle Stick for Eye Neck & Face Firming Collagen Stick Under Eye Balm for Dark Circles & Depuffing Korean Skin Care 0.31 oz**Dr.Melaxin**$19.95**4.1★**▲ 57%**](https://www.amazon.com/dp/B0CNCL35CH)
**~~View all trending →~~**
## **What buyers say about multibalm**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**21%
*“does hydrate”*
**Quality-Overall**9%
*“Wonderful Product With Great Results”*
**Soft Feel**8%
*“Glides on smooth”*
**Suitability Combination Skin**6%
*“It seems to work well even for sensitive skin”*
**Ease Of Use**5%
*“Ease of use”*
**Suitability Dry Skin**5%
*“Good product for dry areas”*
**Brightness/Shine/Glow**4%
*“Pretty and Glowy”*
**Ease Of Application**4%
*“Ease of application”*
**Value For Money**4%
*“Great Deal”*
**Wrinkle**3%
*“Erase wrinkles”*
### **What buyers complain about **
**Functionality-Overall**12%
*“Did not work”*
**Oily/Greasy**8%
*“It's very oily”*
**Value For Money**8%
*“Price point too high”*
**Allergies**6%
*“Itchy rash”*
**Wrinkles**6%
*“doesnt help with wrinkles”*
**Smell**5%
*“Very Strong Scent”*
**Advertised Vs Actual Product**5%
*“Deceptive advertising”*
**Skin Health**4%
*“This product burns my face”*
**Symptom Reduction**4%
*“No improvement”*
**Moist/Dry**3%
*“Not really hydrating”*
### **Top return reasons **
**Functionality-Overall**19%
**Advertised Vs Actual Product**15%
**Oily/Greasy**13%
**Smell**7%
**Adhesion/Stickiness**5%
**Value For Money**4%
**Product Condition**4%
**Size-Overall**4%
**Skin Health**4%
**Moist/Dry**3%
## **Common questions**
- **Is multibalm profitable to sell on Amazon United States?**
- The niche generates $34K/yr across 12 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is +14.2%. Flapen's verdict: Skip it (47/100).
- **How competitive is the multibalm niche?**
- 12 brands and 49 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in multibalm?**
- Top complaints mined from reviews: Functionality-Overall, Oily/Greasy, Value For Money. The return rate is 0.7%.
- **What does it cost to enter the multibalm niche?**
- Listings span $4.90–$26.00; the average listing price is $15.85 (sweet spot $15–$100). The average incumbent carries 5,482 reviews — the moat a new listing must climb.
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