[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-multani-mitti":3,"research-sidebar-rollups":901},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":52,"baselines":90,"demand":95,"seasonality":408,"brandShare":421,"products":442,"feedback":671,"searchTerms":832,"related":866,"lastUpdated":37},"eca3e6e240f06597c05f9754b36e2cbd","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":32,"amazonNicheId":4,"title":33,"slug":34,"href":35,"leafCategoryName":36,"scrapedAt":37,"brandCount":38,"brandCountYearAgo":39,"sellerCount":40,"signals":41,"avgBsr":42,"pageQuality":31,"unitsSoldMin":43,"unitsSoldAvgMin":44,"unitsSoldAvgMax":45,"revenueMin":46,"revenueMax":47,"avgBrandAgeMonths":48,"avgSellerAgeDays":49,"top20ClickShare":50,"top20BrandShare":32,"primePct":32,"oosRate":51},86182,155592,1.7124,0.2812,0.0628,0.5825,0.7184,4.41,5512,8.82,5.08,15.23,22,10000,0.9091,0.0117,0,1,"multani mitti","multani-mitti","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmultani-mitti","Masks","2026-07-16T13:49:53.85738+00:00",17,11,29,[],1434,8000,250,500,70560,88200,60,154,0.9836,0.1049,{"score":53,"verdict":54,"components":55},48,"skip",[56,60,63,67,70,72,75,80,83,86],{"key":57,"score":27,"weight":58,"raw":59},"marketSize",0.15,86181.79,{"key":61,"score":62,"weight":58,"raw":18},"growth",55,{"key":64,"score":65,"weight":66,"raw":19},"conversion",69,0.1,{"key":68,"score":69,"weight":58,"raw":20},"competition",45,{"key":71,"score":62,"weight":66,"raw":21},"brandShare",{"key":73,"score":74,"weight":66,"raw":22},"qualityGap",57,{"key":76,"score":77,"weight":78,"raw":79},"reviewMoat",24,0.05,5512.05,{"key":81,"score":82,"weight":66,"raw":30},"returns",92,{"key":84,"score":85,"weight":78,"raw":24},"avgPrice",25,{"key":87,"score":88,"weight":78,"raw":89},"priceRange",2,0.022660098522167528,{"avgRating":91,"medianPrice":92,"medianReturnRate":93,"nichesTracked":94},4.42,24.38,0.0215,115062,{"points":96,"droppedPartialWeek":407},[97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,282,285,288,291,294,297,300,303,306,309,312,315,317,320,323,326,329,332,335,338,341,344,347,350,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398,401,404],{"week":98,"volume":99},"2024-07-21",3071,{"week":101,"volume":102},"2024-07-28",2465,{"week":104,"volume":105},"2024-08-04",2601,{"week":107,"volume":108},"2024-08-11",2315,{"week":110,"volume":111},"2024-08-18",2260,{"week":113,"volume":114},"2024-08-25",2351,{"week":116,"volume":117},"2024-09-01",2670,{"week":119,"volume":120},"2024-09-08",2562,{"week":122,"volume":123},"2024-09-15",2477,{"week":125,"volume":126},"2024-09-22",2541,{"week":128,"volume":129},"2024-09-29",2522,{"week":131,"volume":132},"2024-10-06",2563,{"week":134,"volume":135},"2024-10-13",2159,{"week":137,"volume":138},"2024-10-20",2069,{"week":140,"volume":141},"2024-10-27",2222,{"week":143,"volume":144},"2024-11-03",1541,{"week":146,"volume":147},"2024-11-10",1652,{"week":149,"volume":150},"2024-11-17",1489,{"week":152,"volume":153},"2024-11-24",1380,{"week":155,"volume":156},"2024-12-01",1644,{"week":158,"volume":159},"2024-12-08",1592,{"week":161,"volume":162},"2024-12-15",1442,{"week":164,"volume":165},"2024-12-22",1158,{"week":167,"volume":168},"2024-12-29",1382,{"week":170,"volume":171},"2025-01-05",2044,{"week":173,"volume":174},"2025-01-12",2086,{"week":176,"volume":177},"2025-01-19",1855,{"week":179,"volume":180},"2025-01-26",2036,{"week":182,"volume":183},"2025-02-02",1785,{"week":185,"volume":186},"2025-02-09",2054,{"week":188,"volume":189},"2025-02-16",1829,{"week":191,"volume":192},"2025-02-23",2064,{"week":194,"volume":195},"2025-03-02",1881,{"week":197,"volume":198},"2025-03-09",2153,{"week":200,"volume":201},"2025-03-16",1937,{"week":203,"volume":204},"2025-03-23",2239,{"week":206,"volume":207},"2025-03-30",2140,{"week":209,"volume":210},"2025-04-06",2047,{"week":212,"volume":213},"2025-04-13",2082,{"week":215,"volume":216},"2025-04-20",2194,{"week":218,"volume":219},"2025-04-27",2566,{"week":221,"volume":222},"2025-05-04",2406,{"week":224,"volume":225},"2025-05-11",2026,{"week":227,"volume":228},"2025-05-18",2147,{"week":230,"volume":231},"2025-05-25",2482,{"week":233,"volume":234},"2025-06-01",2470,{"week":236,"volume":237},"2025-06-08",2382,{"week":239,"volume":240},"2025-06-15",2377,{"week":242,"volume":243},"2025-06-22",2394,{"week":245,"volume":246},"2025-06-29",2453,{"week":248,"volume":249},"2025-07-06",2225,{"week":251,"volume":252},"2025-07-13",2662,{"week":254,"volume":255},"2025-07-20",2371,{"week":257,"volume":258},"2025-07-27",3061,{"week":260,"volume":261},"2025-08-03",6058,{"week":263,"volume":264},"2025-08-10",4902,{"week":266,"volume":267},"2025-08-17",3241,{"week":269,"volume":270},"2025-08-24",4723,{"week":272,"volume":273},"2025-08-31",3420,{"week":275,"volume":276},"2025-09-07",2652,{"week":278,"volume":279},"2025-09-14",2412,{"week":281,"volume":114},"2025-09-21",{"week":283,"volume":284},"2025-09-28",2271,{"week":286,"volume":287},"2025-10-05",2704,{"week":289,"volume":290},"2025-10-12",2786,{"week":292,"volume":293},"2025-10-19",2211,{"week":295,"volume":296},"2025-10-26",2122,{"week":298,"volume":299},"2025-11-02",2870,{"week":301,"volume":302},"2025-11-09",2736,{"week":304,"volume":305},"2025-11-16",2473,{"week":307,"volume":308},"2025-11-23",2635,{"week":310,"volume":311},"2025-11-30",2445,{"week":313,"volume":314},"2025-12-07",2300,{"week":316,"volume":114},"2025-12-14",{"week":318,"volume":319},"2025-12-21",2046,{"week":321,"volume":322},"2025-12-28",1960,{"week":324,"volume":325},"2026-01-04",2857,{"week":327,"volume":328},"2026-01-11",2561,{"week":330,"volume":331},"2026-01-18",2526,{"week":333,"volume":334},"2026-01-25",2694,{"week":336,"volume":337},"2026-02-01",2355,{"week":339,"volume":340},"2026-02-08",2150,{"week":342,"volume":343},"2026-02-15",2103,{"week":345,"volume":346},"2026-02-22",2283,{"week":348,"volume":349},"2026-03-01",2400,{"week":351,"volume":352},"2026-03-08",2523,{"week":354,"volume":355},"2026-03-15",2334,{"week":357,"volume":358},"2026-03-22",2023,{"week":360,"volume":361},"2026-03-29",2167,{"week":363,"volume":364},"2026-04-05",2733,{"week":366,"volume":367},"2026-04-12",2527,{"week":369,"volume":370},"2026-04-19",2806,{"week":372,"volume":373},"2026-04-26",2614,{"week":375,"volume":376},"2026-05-03",3606,{"week":378,"volume":379},"2026-05-10",2823,{"week":381,"volume":382},"2026-05-17",3351,{"week":384,"volume":385},"2026-05-24",3036,{"week":387,"volume":388},"2026-05-31",2760,{"week":390,"volume":391},"2026-06-07",3018,{"week":393,"volume":394},"2026-06-14",3313,{"week":396,"volume":397},"2026-06-21",2946,{"week":399,"volume":400},"2026-06-28",3691,{"week":402,"volume":403},"2026-07-05",3330,{"week":405,"volume":406},"2026-07-12",3088,false,[409,410,411,412,413,414,415,416,417,418,419,420],0.9443438720251651,0.841300615503206,0.8825280402393493,0.9903995515118954,1.108350452273088,1.1266602559860055,1.1272507134153225,1.4337880936962937,1.0103232721982796,0.9533019547385182,0.8646995999164274,0.7141723192691997,{"top":422,"otherBrandCount":39,"otherClickShare":441},[423,426,429,432,435,438],{"brand":424,"clickShare":425},"Herbs Botanica",0.248,{"brand":427,"clickShare":428},"MB Herbals",0.2054,{"brand":430,"clickShare":431},"Aqia Organics",0.1146,{"brand":433,"clickShare":434},"YOGI’S GIFT – Celebrating health",0.0822,{"brand":436,"clickShare":437},"SATTVAYA",0.0683,{"brand":439,"clickShare":440},"TEFEX ENTERPRISES",0.0608,0.2206999999999999,[443,454,465,475,484,493,502,511,522,534,544,553,563,574,584,596,606,617,629,640,652,659],{"asin":444,"title":445,"brand":424,"imageUrl":446,"price":447,"rating":448,"reviews":449,"clickShare90":450,"clickShare360":451,"launchDate":452,"amazonUrl":453},"B08RDFV541","Multani Mitti Earth Clay (Bentonite & Kaolin) 100% Natural Indian Healing Clay Mask for Skin Care Natural Deep Cleansing Pure Grade Facial Mask Calcium & Sodium Clay 5.3 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F417xBqhJiRL.jpg",7.09,4.4,430,0.1588,0.1641,"2020-10-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08RDFV541",{"asin":455,"title":456,"brand":427,"imageUrl":457,"price":458,"rating":459,"reviews":460,"clickShare90":461,"clickShare360":462,"launchDate":463,"amazonUrl":464},"B0757T6V6K","MB Herbals Fullers Earth Powder 8 oz | 227 Gram | Multani Mitti | Fullers Earth | Pure Bentonite Clay for Face Pack | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41CjKYgA3ML.jpg",8.61,4.5,1492,0.1377,0.1132,"2017-02-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0757T6V6K",{"asin":466,"title":467,"brand":430,"imageUrl":468,"price":469,"rating":470,"reviews":471,"clickShare90":431,"clickShare360":472,"launchDate":473,"amazonUrl":474},"B0D6L7D9DF","Multani Mitti Powder | Indian Healing Clay | 100% Pure Fullers Earth Powder for Natural Skin Tightening Face Mask | Deep Pores Cleansing | Bentonite Clay | Tan Removal Face Pack | 8 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41N0Mv8i1-L.jpg",10.06,4.7,30,0.0813,"2024-06-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D6L7D9DF",{"asin":476,"title":477,"brand":424,"imageUrl":478,"price":25,"rating":448,"reviews":479,"clickShare90":480,"clickShare360":481,"launchDate":482,"amazonUrl":483},"B0DMF4XBSS","Herbs Botanica Multani Mitti Powder Earth Clay Mask 100% Pure Bentonite and Kaolin Clay for Skin Care Indian Healing and Deep Cleansing 2 oz Kaolin Clay Indian Deep Pure Grade Cleansing","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41gejQcx4tL.jpg",670,0.0892,0.1349,"2024-11-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DMF4XBSS",{"asin":485,"title":486,"brand":433,"imageUrl":487,"price":488,"rating":459,"reviews":489,"clickShare90":434,"clickShare360":490,"launchDate":491,"amazonUrl":492},"B0B4RNGR3Q","Multani Mitti Powder | Fullers Earth Clay | 100% Natural Indian Clay | Skin Tightening Face Pack Detox Bath & Soap Making | 10 oz (283 grams) | By Yogis Gift","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41HIFABoWwL.jpg",9.97,133,0.0832,"2022-08-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0B4RNGR3Q",{"asin":494,"title":495,"brand":439,"imageUrl":496,"price":497,"rating":448,"reviews":498,"clickShare90":440,"clickShare360":499,"launchDate":500,"amazonUrl":501},"B0DWT3G3XJ","Multani Mitti Powder (Fullers Earth Clay) Stone-Sourced Finely Milled Smooth Texture for Face Mask Use Easy Mixing Airtight Recyclable Bottle","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51xQMlOv-OL.jpg",7.63,37,0.0318,"2025-02-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DWT3G3XJ",{"asin":503,"title":504,"brand":436,"imageUrl":505,"price":506,"rating":459,"reviews":38,"clickShare90":507,"clickShare360":508,"launchDate":509,"amazonUrl":510},"B0F1YCKB54","SATTVAYA Multani Mitti (Fullers Earth) Powder 100% Pure & Natural Face Pack for Oily Skin Deep Cleansing & Oil Control (6.4OZ)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31SOb7+8tGL.jpg",8.07,0.0599,0.0598,"2025-03-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F1YCKB54",{"asin":512,"title":513,"brand":514,"imageUrl":515,"price":516,"rating":459,"reviews":517,"clickShare90":518,"clickShare360":519,"launchDate":520,"amazonUrl":521},"B09ZJ4TCRG","MAPL Fullers Earth Powder (100% Pure Multani Mitti Powder) | Natural Fullers Earth Clay Face Mask for Skin Cleansing & Oil Control | Herbal Calcium Bentonite Face Pack | 7.055 oz (200g)","MAPL","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31KOuPRgRLL.jpg",8.01,63,0.0432,0.1023,"2024-06-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09ZJ4TCRG",{"asin":523,"title":524,"brand":525,"imageUrl":526,"price":527,"rating":528,"reviews":529,"clickShare90":530,"clickShare360":531,"launchDate":532,"amazonUrl":533},"B081FK6L1G","Aztec Secret Indian Healing Clay 16 Oz Deep Pore Cleansing Facial & Body Mask The Original 100% Natural Calcium Bentonite Clay New Version 2","Aztec Secret","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41FAij+2QdL.jpg",14.97,4.6,99487,0.0384,0.042,"2019-11-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB081FK6L1G",{"asin":535,"title":536,"brand":537,"imageUrl":538,"price":539,"rating":470,"reviews":38,"clickShare90":540,"clickShare360":541,"launchDate":542,"amazonUrl":543},"B0D7J39HF6","DPetals Fullers Earth Powder for Face Skin and Hair Pure & Natural Multani Mitti Chemical Free 3.5 Oz | 100 g Pack","DPetals","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31pwbhcqHiL.jpg",7.76,0.0294,0.0186,"2025-09-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D7J39HF6",{"asin":545,"title":546,"brand":427,"imageUrl":547,"price":548,"rating":459,"reviews":460,"clickShare90":549,"clickShare360":550,"launchDate":551,"amazonUrl":552},"B07DN7V5GK","MB Herbals Fullers Earth Powder 3.5 oz (100g) | Multani Mitti | Fullers Earth | Pure Bentonite Clay for Face Pack | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lFj0oJVoL.jpg",6.26,0.0257,0.0291,"2018-06-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07DN7V5GK",{"asin":554,"title":555,"brand":427,"imageUrl":556,"price":557,"rating":470,"reviews":558,"clickShare90":559,"clickShare360":560,"launchDate":561,"amazonUrl":562},"B09LH61M69","MB Herbals Fullers Earth Powder 2 LB | 908 Gram \u002F 32 OZ | Multani Mitti | Pure Bentonite Clay Powder for Face Pack & Skin Care | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Nb--JtbOL.jpg",13,23,0.0224,0.0183,"2021-11-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09LH61M69",{"asin":564,"title":565,"brand":566,"imageUrl":567,"price":568,"rating":448,"reviews":569,"clickShare90":570,"clickShare360":571,"launchDate":572,"amazonUrl":573},"B00MTGGJ5I","Hesh Pharma 100% Natural Herbs Powder 100gm (Multani Muti Powder)","Hesh","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F414R+-JTZ2L.jpg",5.14,179,0.0219,0.0221,"2014-08-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00MTGGJ5I",{"asin":575,"title":576,"brand":427,"imageUrl":577,"price":578,"rating":448,"reviews":579,"clickShare90":580,"clickShare360":581,"launchDate":582,"amazonUrl":583},"B07TZMLRT4","MB Herbals Fullers Earth Powder 1.1 LB | 500 Gram | Fullers Earth | Multani Mitti | Bentonite Clay for Face Pack | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31DlRkUV5pL.jpg",10.11,112,0.0196,0.0243,"2019-07-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07TZMLRT4",{"asin":585,"title":586,"brand":587,"imageUrl":588,"price":589,"rating":590,"reviews":591,"clickShare90":592,"clickShare360":593,"launchDate":594,"amazonUrl":595},"B07RT3W53H","Skin Elements Fullers Earth (Multani Mitti) & Turmeric (Haldi) Natural Face Pack for Healthy & Glowing Skin | Reduces Dark Spots Dull Skin and Controls Excess Oil | 3.38 Fl. Oz","Skin Elements","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lphXYrLoL.jpg",5.1,4.1,930,0.0173,0.0101,"2019-12-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07RT3W53H",{"asin":597,"title":598,"brand":599,"imageUrl":600,"price":568,"rating":448,"reviews":601,"clickShare90":602,"clickShare360":603,"launchDate":604,"amazonUrl":605},"B09P1L5NXD","mGanna 100% Natural Purified Multani Mitti Mud | Fullers Earth Clay Powder Cosmetic Grade | Natural Face Mask 100 GMS \u002F 0.22 LBS","mGanna","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41KcrDo-haL.jpg",51,0.0159,0.013,"2021-12-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09P1L5NXD",{"asin":607,"title":608,"brand":609,"imageUrl":610,"price":611,"rating":448,"reviews":612,"clickShare90":613,"clickShare360":614,"launchDate":615,"amazonUrl":616},"B01MSZ2BT7","H&C Herbal Ingredients Expert 100% Pure Fullers Earth Clay (Multani Mitti) - 1\u002F2 lb \u002F 227 gm | Exfoliates & Cleanse the Skin | Helps Removing Dead Skin Cells | Supports Blood circulation","H&C","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41RhClnVvQL.jpg",9.69,1140,0.0147,0.0065,"2016-12-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01MSZ2BT7",{"asin":618,"title":619,"brand":620,"imageUrl":621,"price":622,"rating":623,"reviews":624,"clickShare90":625,"clickShare360":626,"launchDate":627,"amazonUrl":628},"B09T73Z7NH","AnNafi Natural Multani Mitti Organic For Face | Fullers Earth Facial Clay Whole Stone Chunks | 100% Organic Natural Glow Beauty Face Pack Fullers Clay (Can Be Grinded Into Multani Mitti Powder) |","AnNafi","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41HR7jTzijL.jpg",11.02,3.8,53,0.0133,0.0132,"2022-02-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09T73Z7NH",{"asin":630,"title":631,"brand":632,"imageUrl":633,"price":634,"rating":448,"reviews":635,"clickShare90":636,"clickShare360":637,"launchDate":638,"amazonUrl":639},"B08YRD11VS","SHVYOG Turmeric Vitamin C Clay Mask with Kaolin Clay for Dull & Blemish-Prone Skin Deep Cleansing Facial Mask Face Masks Skincare for Controlling Oil and Refining Pores 5.29 Oz 150g","SHVYOG","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41QL8zBoz0S.jpg",10.79,11745,0.0098,0.0104,"2021-03-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08YRD11VS",{"asin":641,"title":642,"brand":643,"imageUrl":644,"price":645,"rating":646,"reviews":647,"clickShare90":648,"clickShare360":649,"launchDate":650,"amazonUrl":651},"B0C1BHWF1S","MAMAEARTH Multani Mitti Face Wash 3.38 Fl Oz (100ml)","MAMAEARTH","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31YyUr1j8xL.jpg",8.23,4.2,3129,0.0088,0.009,"2023-11-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1BHWF1S",{"asin":653,"title":654,"brand":436,"imageUrl":505,"price":26,"rating":459,"reviews":38,"clickShare90":655,"clickShare360":656,"launchDate":657,"amazonUrl":658},"B0F21V9S91","SATTVAYA Multani Mitti (Fullers Earth) Powder 100% Pure & Natural Face Pack for Oily Skin Deep Cleansing & Oil Control (12.8OZ)",0.0084,0.0077,"2025-03-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F21V9S91",{"asin":660,"title":661,"brand":662,"imageUrl":663,"price":664,"rating":665,"reviews":666,"clickShare90":667,"clickShare360":668,"launchDate":669,"amazonUrl":670},"B0CZTWYH17","Exotic Veda Indian Healing Powder 100g | Natural Calcium Bentonite Clay & Multani Mitti | Face & Body Mask for Smooth Radiant Skin | Pore Care Oil Control Hair & Scalp Care | Vegan & Cruelty-Free","Exotic Veda","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Z5Sk+JVLL.jpg",7.05,4,18,0.008,0.0051,"2024-04-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CZTWYH17",{"love":672,"hate":743,"returnReasons":808},[673,680,687,694,701,708,715,722,729,736],{"topic":674,"percentOfMentions":675,"verbatims":676},"Suitability Combination Skin",0.16469999999999999,[677,678,679],"Good product for skin","Great for sensitive skin","My skin is combination",{"topic":681,"percentOfMentions":682,"verbatims":683},"Cleansing",0.1039,[684,685,686],"My skin feels so clean","Deep cleans","My hair feels really clean",{"topic":688,"percentOfMentions":689,"verbatims":690},"Soft Feel",0.0986,[691,692,693],"It goes on smoothly","feels really good","Makes my skin soft",{"topic":695,"percentOfMentions":696,"verbatims":697},"Quality-Overall",0.0951,[698,699,700],"Good quality","Nice product","so far, I'm perfectly satisfied with the product",{"topic":702,"percentOfMentions":703,"verbatims":704},"Efficiency",0.07719999999999999,[705,706,707],"Effectiveness","Make the mask work so much better","It DOES work well",{"topic":709,"percentOfMentions":710,"verbatims":711},"Smell",0.067,[712,713,714],"Smells good","It has a nice clean floral scent","I also appreciate that its unscented",{"topic":716,"percentOfMentions":717,"verbatims":718},"Ease Of Use",0.045599999999999995,[719,720,721],"Easy to use","it was easy to put on","So many great uses",{"topic":723,"percentOfMentions":724,"verbatims":725},"Brightness\u002FShine\u002FGlow",0.043899999999999995,[726,727,728],"even giving my skin a nice glow","Makes me look brighter","My skin was so bright",{"topic":730,"percentOfMentions":731,"verbatims":732},"Value For Money",0.0404,[733,734,735],"Excellent product, probably worth more","Good value for your money","Great product for the price",{"topic":737,"percentOfMentions":738,"verbatims":739},"Moist\u002FDry",0.024,[740,741,742],"It comes with a lot an moistures nice","I felt hydrated","there was no dryness",[744,751,758,764,770,776,783,790,796,803],{"topic":745,"percentOfMentions":746,"verbatims":747},"Allergies",0.13699999999999998,[748,749,750],"it made my spots flare up","Read the indication, the first time I used for 45 minutes and it irritated my skin","it destroyed my skin",{"topic":752,"percentOfMentions":753,"verbatims":754},"Functionality-Overall",0.08539999999999999,[755,756,757],"Doesnt work for me","Not effective","No effect",{"topic":759,"percentOfMentions":760,"verbatims":761},"Skin Health",0.0528,[762,750,763],"Bumpy whiteheads that make your makeup look horrible","I have pore issues",{"topic":765,"percentOfMentions":766,"verbatims":767},"Durability",0.048799999999999996,[768,769],"Broke me out the 2nd time I used it","IMMEDIATELY BROKE OUT A LOT AFTER 2 USES",{"topic":737,"percentOfMentions":771,"verbatims":772},0.0467,[773,774,775],"that usually goes away after putting moisturizer on","a little more dry than oily","Very drying",{"topic":777,"percentOfMentions":778,"verbatims":779},"Advertised Vs Actual Product",0.0447,[780,781,782],"the product I received does not even have the same gel like appearance that is shown in the pictures","Not what it claims","the value for money is not what was advertised",{"topic":784,"percentOfMentions":785,"verbatims":786},"Suitability Dry Skin",0.038599999999999995,[787,788,789],"i dont use a lot of masks because i am not patient for it to dry","It does pull the skin a little bit when drying","Black heads and dry skin was a huge problem of mine and figured I'll try this to see if it helps",{"topic":709,"percentOfMentions":791,"verbatims":792},0.0354,[793,794,795],"It's not my favorite smell","Couldn't stand the strong perfume smell","Smells like apple cider vinegar cuz thats what u have to mix it with lol",{"topic":797,"percentOfMentions":798,"verbatims":799},"Oily\u002FGreasy",0.0325,[800,801,802],"It already has oils in it so it cant pull oil","I have had oily skin all my life","my skin is very oily",{"topic":804,"percentOfMentions":805,"verbatims":806},"Ease Of Cleaning",0.024399999999999998,[807],"I had to take my shirt off and rinse and spend a good bit of time cleaning my counter",[809,811,814,816,818,820,822,825,828,830],{"reason":777,"pct":810},0.147,{"reason":812,"pct":813},"Leak-Proof",0.1351,{"reason":752,"pct":815},0.1117,{"reason":730,"pct":817},0.0675,{"reason":709,"pct":819},0.0639,{"reason":737,"pct":821},0.060599999999999994,{"reason":823,"pct":824},"Size-Overall",0.053200000000000004,{"reason":826,"pct":827},"Ingredients-Overall",0.0429,{"reason":759,"pct":829},0.0305,{"reason":831,"pct":540},"Texture\u002FConsistency-Overall",[833,837,842,847,852,857,861],{"term":33,"volume":834,"growthQoq":835,"conversionRate":836},69603,0.2846,0.0473,{"term":838,"volume":839,"growthQoq":840,"conversionRate":841},"multani mitti organic for face",38919,0.6439,0.0748,{"term":843,"volume":844,"growthQoq":845,"conversionRate":846},"multani mitti powder",19403,-0.1686,0.0609,{"term":848,"volume":849,"growthQoq":850,"conversionRate":851},"fullers earth powder",11919,0.1159,0.0587,{"term":853,"volume":854,"growthQoq":855,"conversionRate":856},"fullers earth",8116,0.1567,0.0551,{"term":858,"volume":859,"growthQoq":860,"conversionRate":760},"multani mitti for face",4481,0.5933,{"term":862,"volume":863,"growthQoq":864,"conversionRate":865},"multani",3151,0.7551,0.0168,[867,874,879,885,890,895],{"title":868,"href":869,"score":870,"verdict":871,"marketSize":872,"growth90":873},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":875,"href":876,"score":870,"verdict":871,"marketSize":877,"growth90":878},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":880,"href":881,"score":870,"verdict":882,"marketSize":883,"growth90":884},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":886,"href":887,"score":870,"verdict":871,"marketSize":888,"growth90":889},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":891,"href":892,"score":870,"verdict":882,"marketSize":893,"growth90":894},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":896,"href":897,"score":898,"verdict":871,"marketSize":899,"growth90":900},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[902,909,912,919,926,933,940,947,954,961,968,974,980,987,994,1001,1008,1015,1022,1029],{"nodeId":903,"label":904,"slug":905,"href":906,"nichesTracked":907,"marketSizeTotal":908},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":910,"marketSizeTotal":911},10978,8129370268,{"nodeId":913,"label":914,"slug":915,"href":916,"nichesTracked":917,"marketSizeTotal":918},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":920,"label":921,"slug":922,"href":923,"nichesTracked":924,"marketSizeTotal":925},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":927,"label":928,"slug":929,"href":930,"nichesTracked":931,"marketSizeTotal":932},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":934,"label":935,"slug":936,"href":937,"nichesTracked":938,"marketSizeTotal":939},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":941,"label":942,"slug":943,"href":944,"nichesTracked":945,"marketSizeTotal":946},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":948,"label":949,"slug":950,"href":951,"nichesTracked":952,"marketSizeTotal":953},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":955,"label":956,"slug":957,"href":958,"nichesTracked":959,"marketSizeTotal":960},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":962,"label":963,"slug":964,"href":965,"nichesTracked":966,"marketSizeTotal":967},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":969,"label":970,"slug":971,"href":972,"nichesTracked":305,"marketSizeTotal":973},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",1858793879,{"nodeId":975,"label":976,"slug":977,"href":978,"nichesTracked":141,"marketSizeTotal":979},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",1674713279,{"nodeId":981,"label":982,"slug":983,"href":984,"nichesTracked":985,"marketSizeTotal":986},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":988,"label":989,"slug":990,"href":991,"nichesTracked":992,"marketSizeTotal":993},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":995,"label":996,"slug":997,"href":998,"nichesTracked":999,"marketSizeTotal":1000},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":1002,"label":1003,"slug":1004,"href":1005,"nichesTracked":1006,"marketSizeTotal":1007},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":1009,"label":1010,"slug":1011,"href":1012,"nichesTracked":1013,"marketSizeTotal":1014},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":1016,"label":1017,"slug":1018,"href":1019,"nichesTracked":1020,"marketSizeTotal":1021},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":1023,"label":1024,"slug":1025,"href":1026,"nichesTracked":1027,"marketSizeTotal":1028},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":1030,"label":1031,"slug":1032,"href":1033,"nichesTracked":88,"marketSizeTotal":1034},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]