[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-multani-mitti":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":189,"baselines":226,"demand":231,"seasonality":542,"brandShare":555,"products":576,"feedback":805,"searchTerms":966,"related":1000,"lastUpdated":174},"eca3e6e240f06597c05f9754b36e2cbd","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":158,"avgRating":159,"avgReviewCount":160,"avgPrice":161,"priceMin":162,"priceMax":163,"productCount":164,"unitsSoldMax":165,"sponsoredPct":166,"returnRate":167,"successfulLaunches360":168,"newProducts360":169,"amazonNicheId":145,"title":170,"slug":171,"href":172,"leafCategoryName":173,"scrapedAt":174,"brandCount":175,"brandCountYearAgo":176,"sellerCount":177,"signals":178,"avgBsr":179,"pageQuality":168,"unitsSoldMin":180,"unitsSoldAvgMin":181,"unitsSoldAvgMax":182,"revenueMin":183,"revenueMax":184,"avgBrandAgeMonths":185,"avgSellerAgeDays":186,"top20ClickShare":187,"top20BrandShare":169,"primePct":169,"oosRate":188},86182,155592,1.7124,0.2812,0.0628,0.5825,0.7184,4.41,5512,8.82,5.08,15.23,22,10000,0.9091,0.0117,0,1,"multani mitti","multani-mitti","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmultani-mitti","Masks","2026-07-16T13:49:53.85738+00:00",17,11,29,[],1434,8000,250,500,70560,88200,60,154,0.9836,0.1049,{"score":190,"verdict":191,"components":192},48,"skip",[193,197,200,204,207,209,212,217,220,223],{"key":194,"score":164,"weight":195,"raw":196},"marketSize",0.15,86181.79,{"key":198,"score":199,"weight":195,"raw":155},"growth",55,{"key":201,"score":202,"weight":203,"raw":156},"conversion",69,0.1,{"key":205,"score":206,"weight":195,"raw":157},"competition",45,{"key":208,"score":199,"weight":203,"raw":158},"brandShare",{"key":210,"score":211,"weight":203,"raw":159},"qualityGap",57,{"key":213,"score":214,"weight":215,"raw":216},"reviewMoat",24,0.05,5512.05,{"key":218,"score":219,"weight":203,"raw":167},"returns",92,{"key":221,"score":222,"weight":215,"raw":161},"avgPrice",25,{"key":224,"score":142,"weight":215,"raw":225},"priceRange",0.022660098522167528,{"avgRating":227,"medianPrice":228,"medianReturnRate":229,"nichesTracked":230},4.42,24.38,0.0215,115062,{"points":232,"droppedPartialWeek":541},[233,236,239,242,245,248,251,254,257,260,263,266,269,272,275,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397,400,403,406,409,412,415,417,420,423,426,429,432,435,438,440,443,446,449,451,454,457,460,463,466,469,472,475,478,481,484,487,490,493,496,499,502,505,508,511,514,517,520,523,526,529,532,535,538],{"week":234,"volume":235},"2024-07-21",3071,{"week":237,"volume":238},"2024-07-28",2465,{"week":240,"volume":241},"2024-08-04",2601,{"week":243,"volume":244},"2024-08-11",2315,{"week":246,"volume":247},"2024-08-18",2260,{"week":249,"volume":250},"2024-08-25",2351,{"week":252,"volume":253},"2024-09-01",2670,{"week":255,"volume":256},"2024-09-08",2562,{"week":258,"volume":259},"2024-09-15",2477,{"week":261,"volume":262},"2024-09-22",2541,{"week":264,"volume":265},"2024-09-29",2522,{"week":267,"volume":268},"2024-10-06",2563,{"week":270,"volume":271},"2024-10-13",2159,{"week":273,"volume":274},"2024-10-20",2069,{"week":276,"volume":86},"2024-10-27",{"week":278,"volume":279},"2024-11-03",1541,{"week":281,"volume":282},"2024-11-10",1652,{"week":284,"volume":285},"2024-11-17",1489,{"week":287,"volume":288},"2024-11-24",1380,{"week":290,"volume":291},"2024-12-01",1644,{"week":293,"volume":294},"2024-12-08",1592,{"week":296,"volume":297},"2024-12-15",1442,{"week":299,"volume":300},"2024-12-22",1158,{"week":302,"volume":303},"2024-12-29",1382,{"week":305,"volume":306},"2025-01-05",2044,{"week":308,"volume":309},"2025-01-12",2086,{"week":311,"volume":312},"2025-01-19",1855,{"week":314,"volume":315},"2025-01-26",2036,{"week":317,"volume":318},"2025-02-02",1785,{"week":320,"volume":321},"2025-02-09",2054,{"week":323,"volume":324},"2025-02-16",1829,{"week":326,"volume":327},"2025-02-23",2064,{"week":329,"volume":330},"2025-03-02",1881,{"week":332,"volume":333},"2025-03-09",2153,{"week":335,"volume":336},"2025-03-16",1937,{"week":338,"volume":339},"2025-03-23",2239,{"week":341,"volume":342},"2025-03-30",2140,{"week":344,"volume":345},"2025-04-06",2047,{"week":347,"volume":348},"2025-04-13",2082,{"week":350,"volume":351},"2025-04-20",2194,{"week":353,"volume":354},"2025-04-27",2566,{"week":356,"volume":357},"2025-05-04",2406,{"week":359,"volume":360},"2025-05-11",2026,{"week":362,"volume":363},"2025-05-18",2147,{"week":365,"volume":366},"2025-05-25",2482,{"week":368,"volume":369},"2025-06-01",2470,{"week":371,"volume":372},"2025-06-08",2382,{"week":374,"volume":375},"2025-06-15",2377,{"week":377,"volume":378},"2025-06-22",2394,{"week":380,"volume":381},"2025-06-29",2453,{"week":383,"volume":384},"2025-07-06",2225,{"week":386,"volume":387},"2025-07-13",2662,{"week":389,"volume":390},"2025-07-20",2371,{"week":392,"volume":393},"2025-07-27",3061,{"week":395,"volume":396},"2025-08-03",6058,{"week":398,"volume":399},"2025-08-10",4902,{"week":401,"volume":402},"2025-08-17",3241,{"week":404,"volume":405},"2025-08-24",4723,{"week":407,"volume":408},"2025-08-31",3420,{"week":410,"volume":411},"2025-09-07",2652,{"week":413,"volume":414},"2025-09-14",2412,{"week":416,"volume":250},"2025-09-21",{"week":418,"volume":419},"2025-09-28",2271,{"week":421,"volume":422},"2025-10-05",2704,{"week":424,"volume":425},"2025-10-12",2786,{"week":427,"volume":428},"2025-10-19",2211,{"week":430,"volume":431},"2025-10-26",2122,{"week":433,"volume":434},"2025-11-02",2870,{"week":436,"volume":437},"2025-11-09",2736,{"week":439,"volume":79},"2025-11-16",{"week":441,"volume":442},"2025-11-23",2635,{"week":444,"volume":445},"2025-11-30",2445,{"week":447,"volume":448},"2025-12-07",2300,{"week":450,"volume":250},"2025-12-14",{"week":452,"volume":453},"2025-12-21",2046,{"week":455,"volume":456},"2025-12-28",1960,{"week":458,"volume":459},"2026-01-04",2857,{"week":461,"volume":462},"2026-01-11",2561,{"week":464,"volume":465},"2026-01-18",2526,{"week":467,"volume":468},"2026-01-25",2694,{"week":470,"volume":471},"2026-02-01",2355,{"week":473,"volume":474},"2026-02-08",2150,{"week":476,"volume":477},"2026-02-15",2103,{"week":479,"volume":480},"2026-02-22",2283,{"week":482,"volume":483},"2026-03-01",2400,{"week":485,"volume":486},"2026-03-08",2523,{"week":488,"volume":489},"2026-03-15",2334,{"week":491,"volume":492},"2026-03-22",2023,{"week":494,"volume":495},"2026-03-29",2167,{"week":497,"volume":498},"2026-04-05",2733,{"week":500,"volume":501},"2026-04-12",2527,{"week":503,"volume":504},"2026-04-19",2806,{"week":506,"volume":507},"2026-04-26",2614,{"week":509,"volume":510},"2026-05-03",3606,{"week":512,"volume":513},"2026-05-10",2823,{"week":515,"volume":516},"2026-05-17",3351,{"week":518,"volume":519},"2026-05-24",3036,{"week":521,"volume":522},"2026-05-31",2760,{"week":524,"volume":525},"2026-06-07",3018,{"week":527,"volume":528},"2026-06-14",3313,{"week":530,"volume":531},"2026-06-21",2946,{"week":533,"volume":534},"2026-06-28",3691,{"week":536,"volume":537},"2026-07-05",3330,{"week":539,"volume":540},"2026-07-12",3088,false,[543,544,545,546,547,548,549,550,551,552,553,554],0.9443438720251651,0.841300615503206,0.8825280402393493,0.9903995515118954,1.108350452273088,1.1266602559860055,1.1272507134153225,1.4337880936962937,1.0103232721982796,0.9533019547385182,0.8646995999164274,0.7141723192691997,{"top":556,"otherBrandCount":176,"otherClickShare":575},[557,560,563,566,569,572],{"brand":558,"clickShare":559},"Herbs Botanica",0.248,{"brand":561,"clickShare":562},"MB Herbals",0.2054,{"brand":564,"clickShare":565},"Aqia Organics",0.1146,{"brand":567,"clickShare":568},"YOGI’S GIFT – Celebrating health",0.0822,{"brand":570,"clickShare":571},"SATTVAYA",0.0683,{"brand":573,"clickShare":574},"TEFEX ENTERPRISES",0.0608,0.2206999999999999,[577,588,599,609,618,627,636,645,656,668,678,687,697,708,718,730,740,751,763,774,786,793],{"asin":578,"title":579,"brand":558,"imageUrl":580,"price":581,"rating":582,"reviews":583,"clickShare90":584,"clickShare360":585,"launchDate":586,"amazonUrl":587},"B08RDFV541","Multani Mitti Earth Clay (Bentonite & Kaolin) 100% Natural Indian Healing Clay Mask for Skin Care Natural Deep Cleansing Pure Grade Facial Mask Calcium & Sodium Clay 5.3 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F417xBqhJiRL.jpg",7.09,4.4,430,0.1588,0.1641,"2020-10-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08RDFV541",{"asin":589,"title":590,"brand":561,"imageUrl":591,"price":592,"rating":593,"reviews":594,"clickShare90":595,"clickShare360":596,"launchDate":597,"amazonUrl":598},"B0757T6V6K","MB Herbals Fullers Earth Powder 8 oz | 227 Gram | Multani Mitti | Fullers Earth | Pure Bentonite Clay for Face Pack | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41CjKYgA3ML.jpg",8.61,4.5,1492,0.1377,0.1132,"2017-02-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0757T6V6K",{"asin":600,"title":601,"brand":564,"imageUrl":602,"price":603,"rating":604,"reviews":605,"clickShare90":565,"clickShare360":606,"launchDate":607,"amazonUrl":608},"B0D6L7D9DF","Multani Mitti Powder | Indian Healing Clay | 100% Pure Fullers Earth Powder for Natural Skin Tightening Face Mask | Deep Pores Cleansing | Bentonite Clay | Tan Removal Face Pack | 8 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41N0Mv8i1-L.jpg",10.06,4.7,30,0.0813,"2024-06-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D6L7D9DF",{"asin":610,"title":611,"brand":558,"imageUrl":612,"price":162,"rating":582,"reviews":613,"clickShare90":614,"clickShare360":615,"launchDate":616,"amazonUrl":617},"B0DMF4XBSS","Herbs Botanica Multani Mitti Powder Earth Clay Mask 100% Pure Bentonite and Kaolin Clay for Skin Care Indian Healing and Deep Cleansing 2 oz Kaolin Clay Indian Deep Pure Grade Cleansing","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41gejQcx4tL.jpg",670,0.0892,0.1349,"2024-11-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DMF4XBSS",{"asin":619,"title":620,"brand":567,"imageUrl":621,"price":622,"rating":593,"reviews":623,"clickShare90":568,"clickShare360":624,"launchDate":625,"amazonUrl":626},"B0B4RNGR3Q","Multani Mitti Powder | Fullers Earth Clay | 100% Natural Indian Clay | Skin Tightening Face Pack Detox Bath & Soap Making | 10 oz (283 grams) | By Yogis Gift","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41HIFABoWwL.jpg",9.97,133,0.0832,"2022-08-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0B4RNGR3Q",{"asin":628,"title":629,"brand":573,"imageUrl":630,"price":631,"rating":582,"reviews":632,"clickShare90":574,"clickShare360":633,"launchDate":634,"amazonUrl":635},"B0DWT3G3XJ","Multani Mitti Powder (Fullers Earth Clay) Stone-Sourced Finely Milled Smooth Texture for Face Mask Use Easy Mixing Airtight Recyclable Bottle","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51xQMlOv-OL.jpg",7.63,37,0.0318,"2025-02-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DWT3G3XJ",{"asin":637,"title":638,"brand":570,"imageUrl":639,"price":640,"rating":593,"reviews":175,"clickShare90":641,"clickShare360":642,"launchDate":643,"amazonUrl":644},"B0F1YCKB54","SATTVAYA Multani Mitti (Fullers Earth) Powder 100% Pure & Natural Face Pack for Oily Skin Deep Cleansing & Oil Control (6.4OZ)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31SOb7+8tGL.jpg",8.07,0.0599,0.0598,"2025-03-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F1YCKB54",{"asin":646,"title":647,"brand":648,"imageUrl":649,"price":650,"rating":593,"reviews":651,"clickShare90":652,"clickShare360":653,"launchDate":654,"amazonUrl":655},"B09ZJ4TCRG","MAPL Fullers Earth Powder (100% Pure Multani Mitti Powder) | Natural Fullers Earth Clay Face Mask for Skin Cleansing & Oil Control | Herbal Calcium Bentonite Face Pack | 7.055 oz (200g)","MAPL","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31KOuPRgRLL.jpg",8.01,63,0.0432,0.1023,"2024-06-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09ZJ4TCRG",{"asin":657,"title":658,"brand":659,"imageUrl":660,"price":661,"rating":662,"reviews":663,"clickShare90":664,"clickShare360":665,"launchDate":666,"amazonUrl":667},"B081FK6L1G","Aztec Secret Indian Healing Clay 16 Oz Deep Pore Cleansing Facial & Body Mask The Original 100% Natural Calcium Bentonite Clay New Version 2","Aztec Secret","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41FAij+2QdL.jpg",14.97,4.6,99487,0.0384,0.042,"2019-11-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB081FK6L1G",{"asin":669,"title":670,"brand":671,"imageUrl":672,"price":673,"rating":604,"reviews":175,"clickShare90":674,"clickShare360":675,"launchDate":676,"amazonUrl":677},"B0D7J39HF6","DPetals Fullers Earth Powder for Face Skin and Hair Pure & Natural Multani Mitti Chemical Free 3.5 Oz | 100 g Pack","DPetals","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31pwbhcqHiL.jpg",7.76,0.0294,0.0186,"2025-09-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D7J39HF6",{"asin":679,"title":680,"brand":561,"imageUrl":681,"price":682,"rating":593,"reviews":594,"clickShare90":683,"clickShare360":684,"launchDate":685,"amazonUrl":686},"B07DN7V5GK","MB Herbals Fullers Earth Powder 3.5 oz (100g) | Multani Mitti | Fullers Earth | Pure Bentonite Clay for Face Pack | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lFj0oJVoL.jpg",6.26,0.0257,0.0291,"2018-06-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07DN7V5GK",{"asin":688,"title":689,"brand":561,"imageUrl":690,"price":691,"rating":604,"reviews":692,"clickShare90":693,"clickShare360":694,"launchDate":695,"amazonUrl":696},"B09LH61M69","MB Herbals Fullers Earth Powder 2 LB | 908 Gram \u002F 32 OZ | Multani Mitti | Pure Bentonite Clay Powder for Face Pack & Skin Care | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Nb--JtbOL.jpg",13,23,0.0224,0.0183,"2021-11-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09LH61M69",{"asin":698,"title":699,"brand":700,"imageUrl":701,"price":702,"rating":582,"reviews":703,"clickShare90":704,"clickShare360":705,"launchDate":706,"amazonUrl":707},"B00MTGGJ5I","Hesh Pharma 100% Natural Herbs Powder 100gm (Multani Muti Powder)","Hesh","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F414R+-JTZ2L.jpg",5.14,179,0.0219,0.0221,"2014-08-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00MTGGJ5I",{"asin":709,"title":710,"brand":561,"imageUrl":711,"price":712,"rating":582,"reviews":713,"clickShare90":714,"clickShare360":715,"launchDate":716,"amazonUrl":717},"B07TZMLRT4","MB Herbals Fullers Earth Powder 1.1 LB | 500 Gram | Fullers Earth | Multani Mitti | Bentonite Clay for Face Pack | No Fragrance | No Preservative","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31DlRkUV5pL.jpg",10.11,112,0.0196,0.0243,"2019-07-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07TZMLRT4",{"asin":719,"title":720,"brand":721,"imageUrl":722,"price":723,"rating":724,"reviews":725,"clickShare90":726,"clickShare360":727,"launchDate":728,"amazonUrl":729},"B07RT3W53H","Skin Elements Fullers Earth (Multani Mitti) & Turmeric (Haldi) Natural Face Pack for Healthy & Glowing Skin | Reduces Dark Spots Dull Skin and Controls Excess Oil | 3.38 Fl. Oz","Skin Elements","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lphXYrLoL.jpg",5.1,4.1,930,0.0173,0.0101,"2019-12-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07RT3W53H",{"asin":731,"title":732,"brand":733,"imageUrl":734,"price":702,"rating":582,"reviews":735,"clickShare90":736,"clickShare360":737,"launchDate":738,"amazonUrl":739},"B09P1L5NXD","mGanna 100% Natural Purified Multani Mitti Mud | Fullers Earth Clay Powder Cosmetic Grade | Natural Face Mask 100 GMS \u002F 0.22 LBS","mGanna","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41KcrDo-haL.jpg",51,0.0159,0.013,"2021-12-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09P1L5NXD",{"asin":741,"title":742,"brand":743,"imageUrl":744,"price":745,"rating":582,"reviews":746,"clickShare90":747,"clickShare360":748,"launchDate":749,"amazonUrl":750},"B01MSZ2BT7","H&C Herbal Ingredients Expert 100% Pure Fullers Earth Clay (Multani Mitti) - 1\u002F2 lb \u002F 227 gm | Exfoliates & Cleanse the Skin | Helps Removing Dead Skin Cells | Supports Blood circulation","H&C","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41RhClnVvQL.jpg",9.69,1140,0.0147,0.0065,"2016-12-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01MSZ2BT7",{"asin":752,"title":753,"brand":754,"imageUrl":755,"price":756,"rating":757,"reviews":758,"clickShare90":759,"clickShare360":760,"launchDate":761,"amazonUrl":762},"B09T73Z7NH","AnNafi Natural Multani Mitti Organic For Face | Fullers Earth Facial Clay Whole Stone Chunks | 100% Organic Natural Glow Beauty Face Pack Fullers Clay (Can Be Grinded Into Multani Mitti Powder) |","AnNafi","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41HR7jTzijL.jpg",11.02,3.8,53,0.0133,0.0132,"2022-02-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09T73Z7NH",{"asin":764,"title":765,"brand":766,"imageUrl":767,"price":768,"rating":582,"reviews":769,"clickShare90":770,"clickShare360":771,"launchDate":772,"amazonUrl":773},"B08YRD11VS","SHVYOG Turmeric Vitamin C Clay Mask with Kaolin Clay for Dull & Blemish-Prone Skin Deep Cleansing Facial Mask Face Masks Skincare for Controlling Oil and Refining Pores 5.29 Oz 150g","SHVYOG","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41QL8zBoz0S.jpg",10.79,11745,0.0098,0.0104,"2021-03-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08YRD11VS",{"asin":775,"title":776,"brand":777,"imageUrl":778,"price":779,"rating":780,"reviews":781,"clickShare90":782,"clickShare360":783,"launchDate":784,"amazonUrl":785},"B0C1BHWF1S","MAMAEARTH Multani Mitti Face Wash 3.38 Fl Oz (100ml)","MAMAEARTH","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31YyUr1j8xL.jpg",8.23,4.2,3129,0.0088,0.009,"2023-11-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1BHWF1S",{"asin":787,"title":788,"brand":570,"imageUrl":639,"price":163,"rating":593,"reviews":175,"clickShare90":789,"clickShare360":790,"launchDate":791,"amazonUrl":792},"B0F21V9S91","SATTVAYA Multani Mitti (Fullers Earth) Powder 100% Pure & Natural Face Pack for Oily Skin Deep Cleansing & Oil Control (12.8OZ)",0.0084,0.0077,"2025-03-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F21V9S91",{"asin":794,"title":795,"brand":796,"imageUrl":797,"price":798,"rating":799,"reviews":800,"clickShare90":801,"clickShare360":802,"launchDate":803,"amazonUrl":804},"B0CZTWYH17","Exotic Veda Indian Healing Powder 100g | Natural Calcium Bentonite Clay & Multani Mitti | Face & Body Mask for Smooth Radiant Skin | Pore Care Oil Control Hair & Scalp Care | Vegan & Cruelty-Free","Exotic Veda","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Z5Sk+JVLL.jpg",7.05,4,18,0.008,0.0051,"2024-04-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CZTWYH17",{"love":806,"hate":877,"returnReasons":942},[807,814,821,828,835,842,849,856,863,870],{"topic":808,"percentOfMentions":809,"verbatims":810},"Suitability Combination Skin",0.16469999999999999,[811,812,813],"Good product for skin","Great for sensitive skin","My skin is combination",{"topic":815,"percentOfMentions":816,"verbatims":817},"Cleansing",0.1039,[818,819,820],"My skin feels so clean","Deep cleans","My hair feels really clean",{"topic":822,"percentOfMentions":823,"verbatims":824},"Soft Feel",0.0986,[825,826,827],"It goes on smoothly","feels really good","Makes my skin soft",{"topic":829,"percentOfMentions":830,"verbatims":831},"Quality-Overall",0.0951,[832,833,834],"Good quality","Nice product","so far, I'm perfectly satisfied with the product",{"topic":836,"percentOfMentions":837,"verbatims":838},"Efficiency",0.07719999999999999,[839,840,841],"Effectiveness","Make the mask work so much better","It DOES work well",{"topic":843,"percentOfMentions":844,"verbatims":845},"Smell",0.067,[846,847,848],"Smells good","It has a nice clean floral scent","I also appreciate that its unscented",{"topic":850,"percentOfMentions":851,"verbatims":852},"Ease Of Use",0.045599999999999995,[853,854,855],"Easy to use","it was easy to put on","So many great uses",{"topic":857,"percentOfMentions":858,"verbatims":859},"Brightness\u002FShine\u002FGlow",0.043899999999999995,[860,861,862],"even giving my skin a nice glow","Makes me look brighter","My skin was so bright",{"topic":864,"percentOfMentions":865,"verbatims":866},"Value For Money",0.0404,[867,868,869],"Excellent product, probably worth more","Good value for your money","Great product for the price",{"topic":871,"percentOfMentions":872,"verbatims":873},"Moist\u002FDry",0.024,[874,875,876],"It comes with a lot an moistures nice","I felt hydrated","there was no dryness",[878,885,892,898,904,910,917,924,930,937],{"topic":879,"percentOfMentions":880,"verbatims":881},"Allergies",0.13699999999999998,[882,883,884],"it made my spots flare up","Read the indication, the first time I used for 45 minutes and it irritated my skin","it destroyed my skin",{"topic":886,"percentOfMentions":887,"verbatims":888},"Functionality-Overall",0.08539999999999999,[889,890,891],"Doesnt work for me","Not effective","No effect",{"topic":893,"percentOfMentions":894,"verbatims":895},"Skin Health",0.0528,[896,884,897],"Bumpy whiteheads that make your makeup look horrible","I have pore issues",{"topic":899,"percentOfMentions":900,"verbatims":901},"Durability",0.048799999999999996,[902,903],"Broke me out the 2nd time I used it","IMMEDIATELY BROKE OUT A LOT AFTER 2 USES",{"topic":871,"percentOfMentions":905,"verbatims":906},0.0467,[907,908,909],"that usually goes away after putting moisturizer on","a little more dry than oily","Very drying",{"topic":911,"percentOfMentions":912,"verbatims":913},"Advertised Vs Actual Product",0.0447,[914,915,916],"the product I received does not even have the same gel like appearance that is shown in the pictures","Not what it claims","the value for money is not what was advertised",{"topic":918,"percentOfMentions":919,"verbatims":920},"Suitability Dry Skin",0.038599999999999995,[921,922,923],"i dont use a lot of masks because i am not patient for it to dry","It does pull the skin a little bit when drying","Black heads and dry skin was a huge problem of mine and figured I'll try this to see if it helps",{"topic":843,"percentOfMentions":925,"verbatims":926},0.0354,[927,928,929],"It's not my favorite smell","Couldn't stand the strong perfume smell","Smells like apple cider vinegar cuz thats what u have to mix it with lol",{"topic":931,"percentOfMentions":932,"verbatims":933},"Oily\u002FGreasy",0.0325,[934,935,936],"It already has oils in it so it cant pull oil","I have had oily skin all my life","my skin is very oily",{"topic":938,"percentOfMentions":939,"verbatims":940},"Ease Of Cleaning",0.024399999999999998,[941],"I had to take my shirt off and rinse and spend a good bit of time cleaning my counter",[943,945,948,950,952,954,956,959,962,964],{"reason":911,"pct":944},0.147,{"reason":946,"pct":947},"Leak-Proof",0.1351,{"reason":886,"pct":949},0.1117,{"reason":864,"pct":951},0.0675,{"reason":843,"pct":953},0.0639,{"reason":871,"pct":955},0.060599999999999994,{"reason":957,"pct":958},"Size-Overall",0.053200000000000004,{"reason":960,"pct":961},"Ingredients-Overall",0.0429,{"reason":893,"pct":963},0.0305,{"reason":965,"pct":674},"Texture\u002FConsistency-Overall",[967,971,976,981,986,991,995],{"term":170,"volume":968,"growthQoq":969,"conversionRate":970},69603,0.2846,0.0473,{"term":972,"volume":973,"growthQoq":974,"conversionRate":975},"multani mitti organic for face",38919,0.6439,0.0748,{"term":977,"volume":978,"growthQoq":979,"conversionRate":980},"multani mitti powder",19403,-0.1686,0.0609,{"term":982,"volume":983,"growthQoq":984,"conversionRate":985},"fullers earth powder",11919,0.1159,0.0587,{"term":987,"volume":988,"growthQoq":989,"conversionRate":990},"fullers earth",8116,0.1567,0.0551,{"term":992,"volume":993,"growthQoq":994,"conversionRate":894},"multani mitti for face",4481,0.5933,{"term":996,"volume":997,"growthQoq":998,"conversionRate":999},"multani",3151,0.7551,0.0168,[1001,1008,1013,1019,1024,1029],{"title":1002,"href":1003,"score":1004,"verdict":1005,"marketSize":1006,"growth90":1007},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":1009,"href":1010,"score":1004,"verdict":1005,"marketSize":1011,"growth90":1012},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":1014,"href":1015,"score":1004,"verdict":1016,"marketSize":1017,"growth90":1018},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":1020,"href":1021,"score":1004,"verdict":1005,"marketSize":1022,"growth90":1023},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":1025,"href":1026,"score":1004,"verdict":1016,"marketSize":1027,"growth90":1028},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":1030,"href":1031,"score":1032,"verdict":1005,"marketSize":1033,"growth90":1034},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]