---
title: "Mr Burberry Cologne for Men — $52K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/mr-burberry-cologne-for-men"
last_updated: "2026-08-11T11:27:03.036Z"
locale: en
meta:
description: "Niche score 30/100 · $52K/yr market · 23K searches/yr · $122.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 30/100 · $52K/yr market · 23K searches/yr · $122.78 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mr Burberry Cologne for Men — $52K/yr Amazon US Niche (2026) - Flapen"
---
# **mr burberry cologne for men**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 13Growth 23Conversion 23Competition 8Returns 96Price range 17Avg price 67Brand share 0Review moat 40Quality gap 50
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$122.78**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,490**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-4.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.8%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$74.98–$219.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$52K**
$52K/yr · 23K searches
**Competition**
**Bad****90%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, mr burberry cologne for men is a $52K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 30/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mr burberry cologne for men market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$31K–$61K**
- units × avg price
- **Conversion rate**
- **1.8%**
- **Avg BSR**
- **#1,307**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **38%**
- **Out of stock**
- **16.7%**
- **Avg brand age**
- **100 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▲rising
**Sellers**
**5**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**90%**
Top 20: 100%
**Open market**
**0%**
- BURBERRY89% - Mrbuerly11%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.0% search growth over the last 90 days.
1K800Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/mr-burberry-cologne-for-men/trend)
## **Top mr burberry cologne for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$8K30%$16K45%$23K60%$31K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Burberry Mr. Burberry Eau de Parfum 3.3 fl oz**BURBERRY**$147.53**4.6★1,428 rev](https://www.amazon.com/dp/B06XCWWBWX) [2**Burberry Mr. Burberry Eau de Toilette 3.3 fl oz**BURBERRY**$131.96**4.5★222 rev](https://www.amazon.com/dp/B01DOZ5AA2) [3**Burberry Mr. Burberry Eau de Parfum 1.6 fl oz**BURBERRY**$132.92**4.6★1,428 rev](https://www.amazon.com/dp/B06XDT4CXF) [4**Mrbuerly Men Suit Set 3 Pieces Burgundy Slim Fit Groomsmen Prom Suits for Mens 2 Buttons Homecoming Tuxedo with Tie-XXL/4640**Mrbuerly**$77.17**4.2★4,614 rev](https://www.amazon.com/dp/B07ZKL3Z2D) [5**Burberry Mr. Burberry Eau de Toilette 1.6 fl oz**BURBERRY**$110.58**4.4★117 rev](https://www.amazon.com/dp/B01D5EUGME)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Burberry BE4291 3001/G 38MM Black/Grey Tamp Burberry Silver/Gold Rectangular Sunglasses for Men +Bundle with Accessory Eyewear Kit**BURBERRY**$219.04**69 rev5y ago](https://www.amazon.com/dp/B08VV8LJCW) [**Mrbuerly Men Suit Set 3 Pieces Burgundy Slim Fit Groomsmen Prom Suits for Mens 2 Buttons Homecoming Tuxedo with Tie-XXL/4640**Mrbuerly**$77.17**4,614 rev6y ago](https://www.amazon.com/dp/B07ZKL3Z2D) [**Mrbuerly Men Suit Set 3 Pieces Burgundy Slim Fit Groomsmen Prom Suits for Mens 2 Buttons Homecoming Tuxedo with Tie-S/3832**Mrbuerly**$74.98**4,614 rev6y ago](https://www.amazon.com/dp/B07ZKKW221) [**Burberry Mr. Burberry Eau de Parfum 3.3 fl oz**BURBERRY**$147.53**1,428 rev9y ago](https://www.amazon.com/dp/B06XCWWBWX) [**Burberry Mr. Burberry Eau de Parfum 1.6 fl oz**BURBERRY**$132.92**1,428 rev9y ago](https://www.amazon.com/dp/B06XDT4CXF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Mrbuerly Men Suit Set 3 Pieces Burgundy Slim Fit Groomsmen Prom Suits for Mens 2 Buttons Homecoming Tuxedo with Tie-S/3832**Mrbuerly**$74.98**4.2★**▲ 351%**](https://www.amazon.com/dp/B07ZKKW221) [**Burberry BE4291 3001/G 38MM Black/Grey Tamp Burberry Silver/Gold Rectangular Sunglasses for Men +Bundle with Accessory Eyewear Kit**BURBERRY**$219.04**4.4★**▲ 350%**](https://www.amazon.com/dp/B08VV8LJCW) [**Mrbuerly Men Suit Set 3 Pieces Burgundy Slim Fit Groomsmen Prom Suits for Mens 2 Buttons Homecoming Tuxedo with Tie-XXL/4640**Mrbuerly**$77.17**4.2★**▲ 349%**](https://www.amazon.com/dp/B07ZKL3Z2D) [**Burberry Mr. Burberry Eau de Toilette 3.3 fl oz**BURBERRY**$131.96**4.5★**▲ 91%**](https://www.amazon.com/dp/B01DOZ5AA2) [**Burberry Touch For Men Eau de Toilette 3.3 fl oz**BURBERRY**$88.04**4.7★**▼ 17%**](https://www.amazon.com/dp/B00DUVMGL2)
**~~View all trending →~~**
## **What buyers say about mr burberry cologne for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**78%
*“Amazing smell”*
**Value For Money**8%
*“Good price”*
**Size-Overall**7%
*“Good size”*
**Quality-Overall**4%
*“Amazing quality and best price”*
**Advertised Vs Actual Product**3%
*“Exactly as pictured”*
### **What buyers complain about **
**Smell**75%
*“Not a nice smell”*
**Value For Money**25%
*“Overpriced, accidentally ordered”*
### **Top return reasons **
**Size-Overall**60%
**Color**11%
**Chest Fit**6%
**Shoulder Fit**6%
**Length**5%
**Waist Fit**3%
**Advertised Vs Actual Product**3%
**Material Quality**3%
**Sleeve Fit**2%
**Arm Fit**1%
## **Common questions**
- **Is mr burberry cologne for men profitable to sell on Amazon United States?**
- The niche generates $52K/yr across 8 tracked products. 90-day search growth is -4.0%. Flapen's verdict: Skip it (30/100).
- **How competitive is the mr burberry cologne for men niche?**
- 2 brands and 5 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in mr burberry cologne for men?**
- Top complaints mined from reviews: Smell, Value For Money. The return rate is 0.8%.
- **When does demand for mr burberry cologne for men peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the mr burberry cologne for men niche?**
- Listings span $74.98–$219.04; the average listing price is $122.78 (sweet spot $15–$100). The average incumbent carries 2,490 reviews — the moat a new listing must climb.
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