---
title: "Mosquito Repellent Soap Bar — $20K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/mosquito-repellent-soap-bar"
last_updated: "2026-08-11T12:23:43.677Z"
locale: en
meta:
  description: "Niche score 56/100 · $20K/yr market · 25K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $20K/yr market · 25K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Mosquito Repellent Soap Bar — $20K/yr Amazon US Niche (2026) - Flapen"
---

# **mosquito repellent soap bar**

**Worth a look**

Shows demand growing +202.6% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 5Growth 97Conversion 66Competition 33Returns 95Price range 57Avg price 62Brand share 47Review moat 50Quality gap 65

**Growth**

**Incredible****+202.6%**

90-day search growth — must beat 0% to launch

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****6.0%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$13.47**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.91–$27.01**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****1,534.93**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****65%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$20K**

$20K/yr · 25K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)")

According to Flapen's Amazon United States niche tracking, mosquito repellent soap bar is a $20K/yr Amazon United States market (25K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 56/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **mosquito repellent soap bar market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**2K–2K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$20K–$27K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**6.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,084**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**93%**</dd>

<dt>**Sponsored**</dt><dd>**87%**</dd>

<dt>**Out of stock**</dt><dd>**6.8%**</dd>

<dt>**Avg brand age**</dt><dd>**79 months**</dd>

<dt>**Avg seller age**</dt><dd>**154 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▼falling

**Sellers**

**37**

**Top-5 brand share**

**77%**

Top 20: 100%

**Top-5 click share**

**65%**

Top 20: 100%

**Open market**

**18%**

- Blue Moon Elise38% - SALLYEANDER13% - CoreTex10% - FORESTBORN8% - NatoGears8% - Tetmosol Medicated Soap5% - Open — no brand owns it (5 brands, 18%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +202.6% search growth over the last 90 days.

1K750Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.2×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/mosquito-repellent-soap-bar/trend)

## **Top mosquito repellent soap bar search terms**

- **bug repellent soap**6K/yr+256.7%3.9% conv. - **mosquito repellent soap**6K/yr+162.9%5.6% conv. - **mosquito soap**4K/yr+183.1%6.8% conv. - **mosquito repellent soap bar**3K/yr+245.9%4.5% conv. - **bug soap**2K/yr+237.2%6.0% conv. - **insect repellent soap**1K/yr+160.8%4.7% conv. - **mosquito repellent soap for humans**734/yr+462.3%5.3% conv. - **anti mosquito soap**967/yr+116.8%11.2% conv. - **mosquito soap bar**583/yr+113.7%10.3% conv. - **mosquito repellant soap**236/yr+122.9%10.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/mosquito-repellent-soap-bar/search-terms)

## **Top mosquito repellent soap bar products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$2K20%$4K30%$6K40%$8K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Blue Moon Elise Aint Buggin Me Citronella Bar Soap for Men and Women Natural Handmade Soap with Pure Citronella Essential Oils Soap Bar for Camping and Outdoor Activities](https://m.media-amazon.com/images/I/418KGz3RkqL.jpg)**Blue Moon Elise Aint Buggin Me Citronella Bar Soap for Men and Women Natural Handmade Soap with Pure Citronella Essential Oils Soap Bar for Camping and Outdoor Activities**Blue Moon Elise**$10.01**4.3★1,706 rev](https://www.amazon.com/dp/B01ELMUFR0) [2![Blue Moon Elise Aint Buggin Me Citronella Soap - Natural Handmade Soap Made with Pure Citronella Eucalyptus and Lemongrass Essential Oils - A Must-have for Camping and Outdoor Activities (3pk)](https://m.media-amazon.com/images/I/51loL3te96L.jpg)**Blue Moon Elise Aint Buggin Me Citronella Soap - Natural Handmade Soap Made with Pure Citronella Eucalyptus and Lemongrass Essential Oils - A Must-have for Camping and Outdoor Activities (3pk)**Blue Moon Elise**$27.01**4.3★1,706 rev](https://www.amazon.com/dp/B0C3WH7TRH) [3![CoreTex Smoky Mountain DEET Free Bug Repellent Soap - 3oz USA-Made Anti-Mosquito Soap Bar with Citronella Java Oil - Plant Based Natural Bug Repellent Providing Defense Against Biting Insects](https://m.media-amazon.com/images/I/41JLKiQak-L.jpg)**CoreTex Smoky Mountain DEET Free Bug Repellent Soap - 3oz USA-Made Anti-Mosquito Soap Bar with Citronella Java Oil - Plant Based Natural Bug Repellent Providing Defense Against Biting Insects**CoreTex**$10.00**4.6★5 rev](https://www.amazon.com/dp/B0G31655HX) [4![SallyeAnder No-Bite-Me Natural Mosquito Repellent Cream & Soap Set - DEET-Free Bug Repellent for Kids & Adults - Insect Repellent Lotion with Essential Oils - Tick & Flea Repellent - Made in USA](https://m.media-amazon.com/images/I/410Cw7kRVAL.jpg)**SallyeAnder No-Bite-Me Natural Mosquito Repellent Cream & Soap Set - DEET-Free Bug Repellent for Kids & Adults - Insect Repellent Lotion with Essential Oils - Tick & Flea Repellent - Made in USA**SALLYEANDER**$24.39**4.4★1,419 rev](https://www.amazon.com/dp/B0713VTG4Q) [5![FORESTBORN Buzz Blocker All Natural Outdoor Bar Soap 5 oz Citronella Basil & Bergamot Blend | Fresh Skin Fewer Bites](https://m.media-amazon.com/images/I/31+tasiHjJL.jpg)**FORESTBORN Buzz Blocker All Natural Outdoor Bar Soap 5 oz Citronella Basil & Bergamot Blend | Fresh Skin Fewer Bites**FORESTBORN**$8.99**4.6★25 rev](https://www.amazon.com/dp/B0FY5Z5J88)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CoreTex Smoky Mountain DEET Free Bug Repellent Soap - 3oz USA-Made Anti-Mosquito Soap Bar with Citronella Java Oil - Plant Based Natural Bug Repellent Providing Defense Against Biting Insects](https://m.media-amazon.com/images/I/41JLKiQak-L.jpg)**CoreTex Smoky Mountain DEET Free Bug Repellent Soap - 3oz USA-Made Anti-Mosquito Soap Bar with Citronella Java Oil - Plant Based Natural Bug Repellent Providing Defense Against Biting Insects**CoreTex**$10.00**5 rev7mo ago](https://www.amazon.com/dp/B0G31655HX) [![FORESTBORN Buzz Blocker All Natural Outdoor Bar Soap 5 oz Citronella Basil & Bergamot Blend | Fresh Skin Fewer Bites](https://m.media-amazon.com/images/I/31+tasiHjJL.jpg)**FORESTBORN Buzz Blocker All Natural Outdoor Bar Soap 5 oz Citronella Basil & Bergamot Blend | Fresh Skin Fewer Bites**FORESTBORN**$8.99**25 rev8mo ago](https://www.amazon.com/dp/B0FY5Z5J88) [![REVITALE Advanced Citronella & Lemongrass Soap Purifying & Soothing Bar for Fresh Protected Skin](https://m.media-amazon.com/images/I/31pgZbcgAvL.jpg)**REVITALE Advanced Citronella & Lemongrass Soap Purifying & Soothing Bar for Fresh Protected Skin**REVITALE**$7.23**181 rev1y ago](https://www.amazon.com/dp/B0D9WW4KKZ) [![Herbvian 100% Natural Turmeric Soap Bar for Face and Body Warmth Lemongrass Mosquito Repellent Soap Vietnamese Back Acne Bath Body Soap Anti-Acne Cleansing Healthy for All Type Skins (Pack 2)](https://m.media-amazon.com/images/I/41h+10JGRDL.jpg)**Herbvian 100% Natural Turmeric Soap Bar for Face and Body Warmth Lemongrass Mosquito Repellent Soap Vietnamese Back Acne Bath Body Soap Anti-Acne Cleansing Healthy for All Type Skins (Pack 2)**Herbvian**$12.05**198 rev2y ago](https://www.amazon.com/dp/B0D8HL4YLH) [![NatoGears Tetmosol Medicated Citronella Soap 75g](https://m.media-amazon.com/images/I/4166W4VDRUL.jpg)**NatoGears Tetmosol Medicated Citronella Soap 75g**NatoGears**$5.91**128 rev2y ago](https://www.amazon.com/dp/B0CH4KL6CX)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![CoreTex Smoky Mountain DEET Free Bug Repellent Soap - 3oz USA-Made Anti-Mosquito Soap Bar with Citronella Java Oil - Plant Based Natural Bug Repellent Providing Defense Against Biting Insects](https://m.media-amazon.com/images/I/41JLKiQak-L.jpg)**CoreTex Smoky Mountain DEET Free Bug Repellent Soap - 3oz USA-Made Anti-Mosquito Soap Bar with Citronella Java Oil - Plant Based Natural Bug Repellent Providing Defense Against Biting Insects**CoreTex**$10.00**4.6★**▲ 141%**](https://www.amazon.com/dp/B0G31655HX) [![FORESTBORN Buzz Blocker All Natural Outdoor Bar Soap 5 oz Citronella Basil & Bergamot Blend | Fresh Skin Fewer Bites](https://m.media-amazon.com/images/I/31+tasiHjJL.jpg)**FORESTBORN Buzz Blocker All Natural Outdoor Bar Soap 5 oz Citronella Basil & Bergamot Blend | Fresh Skin Fewer Bites**FORESTBORN**$8.99**4.6★**▲ 109%**](https://www.amazon.com/dp/B0FY5Z5J88) [![SallyeAnder No-Bite-Me Soap - Bug Repellent Soap - 1 Bar - Safe for Kids and Infants - Repels Mosquitoes Black Flies Fleas and Ticks - 3 Pack](https://m.media-amazon.com/images/I/41YYKvRw4gL.jpg)**SallyeAnder No-Bite-Me Soap - Bug Repellent Soap - 1 Bar - Safe for Kids and Infants - Repels Mosquitoes Black Flies Fleas and Ticks - 3 Pack**SALLYEANDER**$25.86**5.0★**▲ 32%**](https://www.amazon.com/dp/B091PC1RJ7) [![Sierra Dawn Campsuds Biodegradable Camping Soap with Insect Deterrent Citronella Lavender Peppermint Essential Oils 4 Ounce](https://m.media-amazon.com/images/I/51+Es+Ne+3L.jpg)**Sierra Dawn Campsuds Biodegradable Camping Soap with Insect Deterrent Citronella Lavender Peppermint Essential Oils 4 Ounce**CONCENTRATED CAMPSUDS**$14.21**4.7★**▲ 15%**](https://www.amazon.com/dp/B0045E7TL0) [![Blue Moon Elise Aint Buggin Me Citronella Soap - Natural Handmade Soap Made with Pure Citronella Eucalyptus and Lemongrass Essential Oils - A Must-have for Camping and Outdoor Activities (3pk)](https://m.media-amazon.com/images/I/51loL3te96L.jpg)**Blue Moon Elise Aint Buggin Me Citronella Soap - Natural Handmade Soap Made with Pure Citronella Eucalyptus and Lemongrass Essential Oils - A Must-have for Camping and Outdoor Activities (3pk)**Blue Moon Elise**$27.01**4.3★**▲ 11%**](https://www.amazon.com/dp/B0C3WH7TRH)

**~~View all trending →~~**

## **What buyers say about mosquito repellent soap bar**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**23%

*“Strong and clean smell”*

**Pest/Insect Control**10%

*“keeps pesky bugs away”*

**Quality-Overall**8%

*“Its really quite beautifully made”*

**Itch Relief**7%

*“Stops the itch”*

**Efficiency**7%

*“Amazingly Effective”*

**Allergies**6%

*“Great on children with allergies”*

**Soft Feel**5%

*“Soft skin”*

**Natural Ingredients**3%

*“All natural”*

**Advertised Vs Actual Product**3%

*“Works exactly as described”*

**Cleansing**2%

*“Great soap, Works after using about two weeks”*

### **What buyers complain about **

**Smell**17%

*“smells the same to me”*

**Pest/Insect Control**13%

*“ABSOLUTELY DOES NOT REPEL MOSQUITOS OR FLEAS”*

**Value For Money**11%

*“Waste of money”*

**Functionality-Overall**9%

*“Did not work”*

**Allergies**7%

*“Rash”*

**Size-Overall**5%

*“I thought the size was small for $10”*

**Itch Relief**3%

*“Also, it did not help itching”*

**Soft Feel**2%

*“Soft & creamy just wears off fairly quickly”*

**Durability**2%

*“Does not last long”*

**Oily/Greasy**1%

*“I don't like oily creamy during the summer”*

### **Top return reasons **

**Smell**30%

**Functionality-Overall**20%

**Size-Overall**12%

**Advertised Vs Actual Product**10%

**Value For Money**6%

**Pest/Insect Control**6%

**Defective Material/Parts**3%

**Itch Relief**2%

**Leak-Proof**2%

**Protection**1%

## **Common questions**

<dl>

<dt>**Is mosquito repellent soap bar profitable to sell on Amazon United States?**</dt><dd>The niche generates $20K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +202.6%. Flapen's verdict: Worth a look (56/100).</dd>

<dt>**How competitive is the mosquito repellent soap bar niche?**</dt><dd>11 brands and 37 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 77% of demand.</dd>

<dt>**What do buyers complain about in mosquito repellent soap bar?**</dt><dd>Top complaints mined from reviews: Smell, Pest/Insect Control, Value For Money. The return rate is 1.0%.</dd>

<dt>**When does demand for mosquito repellent soap bar peak?**</dt><dd>Demand peaks in May–Jun–Jul–Aug; the busiest month runs 6.2× the quietest.</dd>

<dt>**What does it cost to enter the mosquito repellent soap bar niche?**</dt><dd>Listings span $5.91–$27.01; the average listing price is $13.47 (sweet spot $15–$100). The average incumbent carries 1,535 reviews — the moat a new listing must climb.</dd>

</dl>

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