[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-minu-conditioner":3,"research-sidebar-rollups":486},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":44,"baselines":79,"demand":84,"seasonality":347,"brandShare":360,"products":366,"feedback":395,"searchTerms":441,"related":451,"lastUpdated":33},"bc668d69-3c02-41ef-99fc-d3161ee2365f","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":20,"returnRate":28,"successfulLaunches360":20,"newProducts360":20,"amazonNicheId":4,"title":29,"slug":30,"href":31,"leafCategoryName":32,"scrapedAt":33,"brandCount":20,"brandCountYearAgo":20,"sellerCount":26,"signals":34,"avgBsr":35,"pageQuality":36,"unitsSoldMin":37,"unitsSoldAvgMin":38,"unitsSoldAvgMax":39,"revenueMin":40,"revenueMax":41,"avgBrandAgeMonths":42,"avgSellerAgeDays":43,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":36},48824,6370,0.5575,0.1722,0.2269,1,4.57,1493,33.78,16.72,42.67,3,2000,0.009,"minu conditioner","minu-conditioner","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fminu-conditioner","Conditioners","2026-07-14T09:17:10.144088+00:00",[],539,0,1500,250,500,50670,67560,92,159,{"score":45,"verdict":46,"components":47},43,"skip",[48,53,56,60,62,64,67,71,74,77],{"key":49,"score":50,"weight":51,"raw":52},"marketSize",12,0.15,48824.02,{"key":54,"score":55,"weight":51,"raw":18},"growth",47,{"key":57,"score":58,"weight":59,"raw":19},"conversion",100,0.1,{"key":61,"score":36,"weight":51,"raw":20},"competition",{"key":63,"score":36,"weight":59,"raw":20},"brandShare",{"key":65,"score":66,"weight":59,"raw":21},"qualityGap",30,{"key":68,"score":69,"weight":70,"raw":22},"reviewMoat",50,0.05,{"key":72,"score":73,"weight":59,"raw":28},"returns",96,{"key":75,"score":76,"weight":70,"raw":23},"avgPrice",95,{"key":78,"score":76,"weight":70,"raw":20},"priceRange",{"avgRating":80,"medianPrice":81,"medianReturnRate":82,"nichesTracked":83},4.42,24.38,0.0215,115062,{"points":85,"droppedPartialWeek":346},[86,89,92,95,97,100,103,106,109,112,115,118,120,123,126,129,131,134,137,139,142,144,147,150,152,155,157,160,163,166,169,172,174,177,180,183,185,188,191,193,195,197,199,201,204,206,208,211,214,217,219,222,224,227,229,232,235,238,241,244,246,248,250,252,254,257,259,262,264,266,268,270,272,274,277,279,282,284,286,288,290,292,295,298,301,303,306,308,310,312,314,316,318,320,322,325,327,330,333,335,337,340,343],{"week":87,"volume":88},"2024-07-21",123,{"week":90,"volume":91},"2024-07-28",94,{"week":93,"volume":94},"2024-08-04",81,{"week":96,"volume":91},"2024-08-11",{"week":98,"volume":99},"2024-08-18",117,{"week":101,"volume":102},"2024-09-01",74,{"week":104,"volume":105},"2024-09-08",80,{"week":107,"volume":108},"2024-09-15",128,{"week":110,"volume":111},"2024-09-22",112,{"week":113,"volume":114},"2024-09-29",98,{"week":116,"volume":117},"2024-10-06",93,{"week":119,"volume":58},"2024-10-13",{"week":121,"volume":122},"2024-10-20",86,{"week":124,"volume":125},"2024-10-27",122,{"week":127,"volume":128},"2024-11-03",101,{"week":130,"volume":122},"2024-11-10",{"week":132,"volume":133},"2024-11-17",115,{"week":135,"volume":136},"2024-11-24",108,{"week":138,"volume":91},"2024-12-01",{"week":140,"volume":141},"2024-12-08",99,{"week":143,"volume":76},"2024-12-15",{"week":145,"volume":146},"2024-12-22",223,{"week":148,"volume":149},"2024-12-29",116,{"week":151,"volume":136},"2025-01-05",{"week":153,"volume":154},"2025-01-12",120,{"week":156,"volume":141},"2025-01-19",{"week":158,"volume":159},"2025-01-26",83,{"week":161,"volume":162},"2025-02-02",103,{"week":164,"volume":165},"2025-02-09",105,{"week":167,"volume":168},"2025-02-16",118,{"week":170,"volume":171},"2025-02-23",129,{"week":173,"volume":154},"2025-03-02",{"week":175,"volume":176},"2025-03-09",127,{"week":178,"volume":179},"2025-03-16",109,{"week":181,"volume":182},"2025-03-23",89,{"week":184,"volume":91},"2025-03-30",{"week":186,"volume":187},"2025-04-06",143,{"week":189,"volume":190},"2025-04-13",126,{"week":192,"volume":179},"2025-04-20",{"week":194,"volume":179},"2025-04-27",{"week":196,"volume":42},"2025-05-04",{"week":198,"volume":117},"2025-05-11",{"week":200,"volume":111},"2025-05-18",{"week":202,"volume":203},"2025-05-25",113,{"week":205,"volume":182},"2025-06-01",{"week":207,"volume":58},"2025-06-08",{"week":209,"volume":210},"2025-06-15",84,{"week":212,"volume":213},"2025-06-22",132,{"week":215,"volume":216},"2025-06-29",104,{"week":218,"volume":179},"2025-07-06",{"week":220,"volume":221},"2025-07-13",136,{"week":223,"volume":99},"2025-07-20",{"week":225,"volume":226},"2025-07-27",173,{"week":228,"volume":108},"2025-08-03",{"week":230,"volume":231},"2025-08-10",140,{"week":233,"volume":234},"2025-08-17",184,{"week":236,"volume":237},"2025-08-24",172,{"week":239,"volume":240},"2025-08-31",163,{"week":242,"volume":243},"2025-09-07",141,{"week":245,"volume":99},"2025-09-14",{"week":247,"volume":182},"2025-09-21",{"week":249,"volume":136},"2025-09-28",{"week":251,"volume":210},"2025-10-05",{"week":253,"volume":149},"2025-10-12",{"week":255,"volume":256},"2025-10-19",91,{"week":258,"volume":159},"2025-10-26",{"week":260,"volume":261},"2025-11-02",97,{"week":263,"volume":203},"2025-11-09",{"week":265,"volume":99},"2025-11-16",{"week":267,"volume":154},"2025-11-23",{"week":269,"volume":179},"2025-11-30",{"week":271,"volume":203},"2025-12-07",{"week":273,"volume":114},"2025-12-14",{"week":275,"volume":276},"2025-12-21",107,{"week":278,"volume":128},"2025-12-28",{"week":280,"volume":281},"2026-01-04",114,{"week":283,"volume":136},"2026-01-11",{"week":285,"volume":149},"2026-01-18",{"week":287,"volume":111},"2026-01-25",{"week":289,"volume":203},"2026-02-01",{"week":291,"volume":216},"2026-02-08",{"week":293,"volume":294},"2026-02-15",130,{"week":296,"volume":297},"2026-02-22",133,{"week":299,"volume":300},"2026-03-01",150,{"week":302,"volume":99},"2026-03-08",{"week":304,"volume":305},"2026-03-15",110,{"week":307,"volume":281},"2026-03-22",{"week":309,"volume":128},"2026-03-29",{"week":311,"volume":136},"2026-04-05",{"week":313,"volume":73},"2026-04-12",{"week":315,"volume":125},"2026-04-19",{"week":317,"volume":88},"2026-04-26",{"week":319,"volume":125},"2026-05-03",{"week":321,"volume":176},"2026-05-10",{"week":323,"volume":324},"2026-05-17",121,{"week":326,"volume":297},"2026-05-24",{"week":328,"volume":329},"2026-05-31",151,{"week":331,"volume":332},"2026-06-07",134,{"week":334,"volume":171},"2026-06-14",{"week":336,"volume":294},"2026-06-21",{"week":338,"volume":339},"2026-06-28",177,{"week":341,"volume":342},"2026-07-05",175,{"week":344,"volume":345},"2026-07-12",119,false,[348,349,350,351,352,353,354,355,356,357,358,359],0.9332855697909643,1.014676753202967,0.9819032366824005,1.0157619689817936,1.0263729677080993,1.0408425114257887,1.135135704652731,1.1709478253540122,0.9135105267101222,0.8410422285906946,0.9318386154191953,1.009009515246872,{"top":361,"otherBrandCount":36,"otherClickShare":365},[362],{"brand":363,"clickShare":364},"Davines",0.9999,0.00009999999999998899,[367,378,386],{"asin":368,"title":369,"brand":363,"imageUrl":370,"price":371,"rating":372,"reviews":373,"clickShare90":374,"clickShare360":375,"launchDate":376,"amazonUrl":377},"B01LPQ2EN8","Davines MINU Conditioner Illuminating Protective Color-Protecting Formula for Colored Hair - Gently Detangles Cosmetic Colored Hair Making it Soft and Silky with Salina Caper 8.45 Fl Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31pX5BZqj6L.jpg",41.93,4.5,2226,0.745,0.8039,"2016-09-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01LPQ2EN8",{"asin":379,"title":380,"brand":363,"imageUrl":381,"price":24,"rating":372,"reviews":373,"clickShare90":382,"clickShare360":383,"launchDate":384,"amazonUrl":385},"B00R13JF82","Davines MINU Conditioner Illuminating Protective Color-Protecting Formula for Colored Hair - Gently Detangles Cosmetic Colored Hair Making it Soft & Silky with Salina Caper Travel Size 2.54 Fl Oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21WxngeZZFL.jpg",0.213,0.1842,"2014-12-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00R13JF82",{"asin":387,"title":388,"brand":363,"imageUrl":389,"price":25,"rating":390,"reviews":391,"clickShare90":392,"clickShare360":393,"launchDate":302,"amazonUrl":394},"B0GRSJ9XBV","MINU\u002FConditioner 8.5 oz.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31cZ2DQANPL.jpg",4.7,27,0.0419,0.0119,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GRSJ9XBV",{"love":396,"hate":414,"returnReasons":415},[397,404,409],{"topic":398,"percentOfMentions":399,"verbatims":400},"Smell",0.625,[401,402,403],"Great conditioner, smell so good and live the hair very light and shiny","Smells amazing, no fake weird scent quality results","The smell is amazing",{"topic":405,"percentOfMentions":406,"verbatims":407},"Soft Feel",0.25,[408],"My hair felt so soft",{"topic":410,"percentOfMentions":411,"verbatims":412},"Toxic\u002FChemical Free",0.125,[413],"Amazing❣️ No chemicals, no sulfates",[],[416,418,421,424,426,429,432,434,437,439],{"reason":398,"pct":417},0.2373,{"reason":419,"pct":420},"Moist\u002FDry",0.1073,{"reason":422,"pct":423},"Product Condition",0.08470000000000001,{"reason":425,"pct":423},"Size-Overall",{"reason":427,"pct":428},"Suitability Short Hair",0.07629999999999999,{"reason":430,"pct":431},"Advertised Vs Actual Product",0.0508,{"reason":433,"pct":431},"Defective Material\u002FParts",{"reason":435,"pct":436},"Damage\u002FBurn Hair",0.0339,{"reason":438,"pct":436},"Oily\u002FGreasy",{"reason":440,"pct":436},"Functionality-Overall",[442,446],{"term":29,"volume":443,"growthQoq":444,"conversionRate":445},3974,0.1633,0.234,{"term":447,"volume":448,"growthQoq":449,"conversionRate":450},"davines minu conditioner",2396,0.1895,0.2233,[452,459,464,470,475,480],{"title":453,"href":454,"score":455,"verdict":456,"marketSize":457,"growth90":458},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":460,"href":461,"score":455,"verdict":456,"marketSize":462,"growth90":463},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":465,"href":466,"score":455,"verdict":467,"marketSize":468,"growth90":469},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":471,"href":472,"score":455,"verdict":456,"marketSize":473,"growth90":474},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":476,"href":477,"score":455,"verdict":467,"marketSize":478,"growth90":479},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":481,"href":482,"score":483,"verdict":456,"marketSize":484,"growth90":485},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[487,494,497,504,511,518,525,532,539,546,553,560,567,574,581,588,595,602,609,616],{"nodeId":488,"label":489,"slug":490,"href":491,"nichesTracked":492,"marketSizeTotal":493},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":495,"marketSizeTotal":496},10978,8129370268,{"nodeId":498,"label":499,"slug":500,"href":501,"nichesTracked":502,"marketSizeTotal":503},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":505,"label":506,"slug":507,"href":508,"nichesTracked":509,"marketSizeTotal":510},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":512,"label":513,"slug":514,"href":515,"nichesTracked":516,"marketSizeTotal":517},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":519,"label":520,"slug":521,"href":522,"nichesTracked":523,"marketSizeTotal":524},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":526,"label":527,"slug":528,"href":529,"nichesTracked":530,"marketSizeTotal":531},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":533,"label":534,"slug":535,"href":536,"nichesTracked":537,"marketSizeTotal":538},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":540,"label":541,"slug":542,"href":543,"nichesTracked":544,"marketSizeTotal":545},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":547,"label":548,"slug":549,"href":550,"nichesTracked":551,"marketSizeTotal":552},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":554,"label":555,"slug":556,"href":557,"nichesTracked":558,"marketSizeTotal":559},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":561,"label":562,"slug":563,"href":564,"nichesTracked":565,"marketSizeTotal":566},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":568,"label":569,"slug":570,"href":571,"nichesTracked":572,"marketSizeTotal":573},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":575,"label":576,"slug":577,"href":578,"nichesTracked":579,"marketSizeTotal":580},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":582,"label":583,"slug":584,"href":585,"nichesTracked":586,"marketSizeTotal":587},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":589,"label":590,"slug":591,"href":592,"nichesTracked":593,"marketSizeTotal":594},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":596,"label":597,"slug":598,"href":599,"nichesTracked":600,"marketSizeTotal":601},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":603,"label":604,"slug":605,"href":606,"nichesTracked":607,"marketSizeTotal":608},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":610,"label":611,"slug":612,"href":613,"nichesTracked":614,"marketSizeTotal":615},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":617,"label":618,"slug":619,"href":620,"nichesTracked":621,"marketSizeTotal":622},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]