---
title: "Trend — minoxidil shampoo - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/minoxidil-shampoo/trend"
last_updated: "2026-08-11T12:16:51.868Z"
locale: en
meta:
  description: "Niche score 52/100 · $461K/yr market · 416K searches/yr. A concentrated shelf (top 5 take 77% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $461K/yr market · 416K searches/yr. A concentrated shelf (top 5 take 77% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — minoxidil shampoo - Flapen"
---

# **minoxidil shampoo**

**Worth a look**

Shows low returns (0.5%), but a concentrated shelf (top 5 take 77% of clicks) keeps it on the watch list.

Market size 58Growth 22Conversion 52Competition 19Returns 97Price range 92Avg price 95Brand share 28Review moat 22Quality gap 84

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$25.77**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.37–$54.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$461K**

$461K/yr · 416K searches

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-5.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****9,649.4**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend