[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-mielle-rice-water":3,"research-sidebar-rollups":804},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":88,"demand":93,"seasonality":404,"brandShare":417,"products":434,"feedback":568,"searchTerms":721,"related":769,"lastUpdated":35},"c8d656c5d03d508f3ba7337eb03f724a","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":21,"newProducts360":21,"amazonNicheId":4,"title":31,"slug":32,"href":33,"leafCategoryName":34,"scrapedAt":35,"brandCount":36,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":40,"pageQuality":41,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":21,"top20BrandShare":21,"primePct":49,"oosRate":41},72127,77051,0.5102,0.1309,0.0597,0.7051,1,4.48,558,15.68,9.33,40.59,14,5000,0.7143,0.0077,"mielle rice water","mielle-rice-water","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmielle-rice-water","Conditioners","2026-07-14T09:17:10.144088+00:00",5,7,58,[],1965,0,4000,100,250,62720,78400,63,136,0.8571,{"score":51,"verdict":52,"components":53},45,"skip",[54,59,62,66,69,71,73,78,81,84],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",18,0.15,72127.13,{"key":60,"score":61,"weight":57,"raw":18},"growth",41,{"key":63,"score":64,"weight":65,"raw":19},"conversion",66,0.1,{"key":67,"score":68,"weight":57,"raw":20},"competition",25,{"key":70,"score":41,"weight":65,"raw":21},"brandShare",{"key":72,"score":51,"weight":65,"raw":22},"qualityGap",{"key":74,"score":75,"weight":76,"raw":77},"reviewMoat",74,0.05,557.71,{"key":79,"score":80,"weight":65,"raw":30},"returns",96,{"key":82,"score":83,"weight":76,"raw":24},"avgPrice",77,{"key":85,"score":86,"weight":76,"raw":87},"priceRange",80,0.8186180422264875,{"avgRating":89,"medianPrice":90,"medianReturnRate":91,"nichesTracked":92},4.42,24.38,0.0215,115062,{"points":94,"droppedPartialWeek":403},[95,98,101,104,107,110,113,116,119,122,125,128,131,134,137,140,143,146,149,152,155,158,161,164,167,170,173,176,179,182,185,188,191,194,197,200,203,206,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,356,359,362,365,368,371,374,377,380,383,386,388,391,394,397,400],{"week":96,"volume":97},"2024-07-21",2857,{"week":99,"volume":100},"2024-07-28",2225,{"week":102,"volume":103},"2024-08-04",2155,{"week":105,"volume":106},"2024-08-11",2234,{"week":108,"volume":109},"2024-08-18",2107,{"week":111,"volume":112},"2024-08-25",2161,{"week":114,"volume":115},"2024-09-01",2144,{"week":117,"volume":118},"2024-09-08",2011,{"week":120,"volume":121},"2024-09-15",1441,{"week":123,"volume":124},"2024-09-22",1200,{"week":126,"volume":127},"2024-09-29",1229,{"week":129,"volume":130},"2024-10-06",1702,{"week":132,"volume":133},"2024-10-13",2056,{"week":135,"volume":136},"2024-10-20",1693,{"week":138,"volume":139},"2024-10-27",1699,{"week":141,"volume":142},"2024-11-03",1677,{"week":144,"volume":145},"2024-11-10",1570,{"week":147,"volume":148},"2024-11-17",1623,{"week":150,"volume":151},"2024-11-24",1786,{"week":153,"volume":154},"2024-12-01",2615,{"week":156,"volume":157},"2024-12-08",1945,{"week":159,"volume":160},"2024-12-15",1601,{"week":162,"volume":163},"2024-12-22",1599,{"week":165,"volume":166},"2024-12-29",1546,{"week":168,"volume":169},"2025-01-05",1899,{"week":171,"volume":172},"2025-01-12",1874,{"week":174,"volume":175},"2025-01-19",1884,{"week":177,"volume":178},"2025-01-26",2147,{"week":180,"volume":181},"2025-02-02",1835,{"week":183,"volume":184},"2025-02-09",1798,{"week":186,"volume":187},"2025-02-16",1639,{"week":189,"volume":190},"2025-02-23",1977,{"week":192,"volume":193},"2025-03-02",1806,{"week":195,"volume":196},"2025-03-09",1582,{"week":198,"volume":199},"2025-03-16",1622,{"week":201,"volume":202},"2025-03-23",1813,{"week":204,"volume":205},"2025-03-30",1808,{"week":207,"volume":199},"2025-04-06",{"week":209,"volume":210},"2025-04-13",1493,{"week":212,"volume":213},"2025-04-20",1278,{"week":215,"volume":216},"2025-04-27",1436,{"week":218,"volume":219},"2025-05-04",1408,{"week":221,"volume":222},"2025-05-11",1401,{"week":224,"volume":225},"2025-05-18",1572,{"week":227,"volume":228},"2025-05-25",1761,{"week":230,"volume":231},"2025-06-01",1953,{"week":233,"volume":234},"2025-06-08",1596,{"week":236,"volume":237},"2025-06-15",1458,{"week":239,"volume":240},"2025-06-22",1683,{"week":242,"volume":243},"2025-06-29",1523,{"week":245,"volume":246},"2025-07-06",1556,{"week":248,"volume":249},"2025-07-13",2224,{"week":251,"volume":163},"2025-07-20",{"week":253,"volume":254},"2025-07-27",1635,{"week":256,"volume":257},"2025-08-03",1695,{"week":259,"volume":260},"2025-08-10",1602,{"week":262,"volume":263},"2025-08-17",1713,{"week":265,"volume":266},"2025-08-24",1646,{"week":268,"volume":269},"2025-08-31",1795,{"week":271,"volume":272},"2025-09-07",1618,{"week":274,"volume":275},"2025-09-14",1389,{"week":277,"volume":278},"2025-09-21",1466,{"week":280,"volume":281},"2025-09-28",1557,{"week":283,"volume":284},"2025-10-05",1445,{"week":286,"volume":287},"2025-10-12",1789,{"week":289,"volume":290},"2025-10-19",1499,{"week":292,"volume":293},"2025-10-26",1417,{"week":295,"volume":296},"2025-11-02",1307,{"week":298,"volume":299},"2025-11-09",1306,{"week":301,"volume":302},"2025-11-16",1325,{"week":304,"volume":305},"2025-11-23",1343,{"week":307,"volume":308},"2025-11-30",1573,{"week":310,"volume":311},"2025-12-07",1580,{"week":313,"volume":314},"2025-12-14",1455,{"week":316,"volume":317},"2025-12-21",1203,{"week":319,"volume":320},"2025-12-28",1139,{"week":322,"volume":323},"2026-01-04",1478,{"week":325,"volume":326},"2026-01-11",1487,{"week":328,"volume":329},"2026-01-18",1528,{"week":331,"volume":332},"2026-01-25",1405,{"week":334,"volume":335},"2026-02-01",1217,{"week":337,"volume":338},"2026-02-08",1385,{"week":340,"volume":341},"2026-02-15",1293,{"week":343,"volume":344},"2026-02-22",1354,{"week":346,"volume":347},"2026-03-01",1331,{"week":349,"volume":350},"2026-03-08",1424,{"week":352,"volume":353},"2026-03-15",1451,{"week":355,"volume":344},"2026-03-22",{"week":357,"volume":358},"2026-03-29",1403,{"week":360,"volume":361},"2026-04-05",1516,{"week":363,"volume":364},"2026-04-12",1167,{"week":366,"volume":367},"2026-04-19",1339,{"week":369,"volume":370},"2026-04-26",1255,{"week":372,"volume":373},"2026-05-03",1292,{"week":375,"volume":376},"2026-05-10",1315,{"week":378,"volume":379},"2026-05-17",1433,{"week":381,"volume":382},"2026-05-24",1238,{"week":384,"volume":385},"2026-05-31",1680,{"week":387,"volume":169},"2026-06-07",{"week":389,"volume":390},"2026-06-14",1591,{"week":392,"volume":393},"2026-06-21",1590,{"week":395,"volume":396},"2026-06-28",2070,{"week":398,"volume":399},"2026-07-05",1836,{"week":401,"volume":402},"2026-07-12",1624,false,[405,406,407,408,409,410,411,412,413,414,415,416],1.0504260651629072,0.95812472357364,0.9563768244139762,0.8514108801415303,0.8926892394384655,1.0468996019460415,1.1925578652513638,1.1658112601765853,0.9577669664356971,1.0196078431372548,0.9206283683063868,1.0005615345553425,{"top":418,"otherBrandCount":41,"otherClickShare":41},[419,422,425,428,431],{"brand":420,"clickShare":421},"Mielle Organics",0.7859,{"brand":423,"clickShare":424},"Generic",0.12,{"brand":426,"clickShare":427},"Mielle",0.0686,{"brand":429,"clickShare":430},"PRIDE AND BEAUTY HAIR + SKIN RESTORATION",0.013,{"brand":432,"clickShare":433},"Difeel",0.0127,[435,446,457,467,477,488,496,506,515,524,533,543,553,560],{"asin":436,"title":437,"brand":420,"imageUrl":438,"price":439,"rating":440,"reviews":441,"clickShare90":442,"clickShare360":443,"launchDate":444,"amazonUrl":445},"B01GR2RGNS","Mielle Organics Avocado Hair Milk for All Hair Types Moisturizing Lotion for Dry Hair 8 Ounces","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31exFi1ZuRL.jpg",11.31,4.6,3487,0.2505,0.2713,"2015-06-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01GR2RGNS",{"asin":447,"title":448,"brand":420,"imageUrl":449,"price":450,"rating":451,"reviews":452,"clickShare90":453,"clickShare360":454,"launchDate":455,"amazonUrl":456},"B0CBSX1YHZ","Mielle Rice Water & Aloe Vera Blend Braid & Scalp Moisturizer 8 Fl Oz (Pack of 2)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31k9XlNlXdL.jpg",23.73,4.7,202,0.1611,0.1956,"2023-07-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBSX1YHZ",{"asin":458,"title":459,"brand":420,"imageUrl":460,"price":461,"rating":440,"reviews":462,"clickShare90":463,"clickShare360":464,"launchDate":465,"amazonUrl":466},"B0CBW6537Z","Mielle Organics Avocado & Tamanu Anti-Frizz Curl Cream for Textured Hair - Smoothing & Defining Cream to Lock In Moisture & Enhance Shine - Curly Hair Styling Products for Women & Men 12oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41DD6S4Oz1L.jpg",12.97,214,0.1183,0.0765,"2023-07-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBW6537Z",{"asin":468,"title":469,"brand":420,"imageUrl":470,"price":471,"rating":472,"reviews":473,"clickShare90":474,"clickShare360":475,"launchDate":465,"amazonUrl":476},"B0CBW7VB7S","Mielle Organics Avocado & Tamanu Hair Leave In Conditioner Spray for Frizz Control - Smoothing Detangler & Anti Frizz Treatment for Dry Damaged Styles - Nourishes Scalp for Soft Shiny Strands - 8 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31av3nldCQL.jpg",12.91,4.5,190,0.0935,0.0895,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBW7VB7S",{"asin":478,"title":479,"brand":423,"imageUrl":480,"price":481,"rating":482,"reviews":483,"clickShare90":484,"clickShare360":485,"launchDate":486,"amazonUrl":487},"B0DW51Q7CY","Moisturizing Hair Milk with Rice Water Extract Hydrating Leave-In Conditioner for Curly Wavy & Straight Hair Nourishes Softens & Detangles 8 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21h5Z4RuCNL.jpg",10.95,3.9,6,0.0818,0.0758,"2025-02-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DW51Q7CY",{"asin":489,"title":490,"brand":426,"imageUrl":491,"price":492,"rating":440,"reviews":51,"clickShare90":427,"clickShare360":493,"launchDate":494,"amazonUrl":495},"B0CNKZP8XD","Mielle Rice Water Aloe Vera Deep Conditioner 8 Fl Oz (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41rTjHRtnGL.jpg",10.33,0.0644,"2024-02-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CNKZP8XD",{"asin":497,"title":498,"brand":420,"imageUrl":499,"price":26,"rating":500,"reviews":501,"clickShare90":502,"clickShare360":503,"launchDate":504,"amazonUrl":505},"B08FKB4WF8","MIELLE RICE WATER COLLECTION COMBO (MILK MASQUE SPLIT SHINE MIST)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41WGG+hrotL.jpg",4.4,518,0.051,0.0665,"2020-08-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08FKB4WF8",{"asin":507,"title":508,"brand":423,"imageUrl":509,"price":510,"rating":440,"reviews":36,"clickShare90":511,"clickShare360":512,"launchDate":513,"amazonUrl":514},"B0FN4C7BN3","Rice Water Shine Mist for Natural Curly Hair 4 fl oz Leave-In Spray for Hydration and Frizz Control","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Tt2WojnWL.jpg",10.5,0.0382,0.0265,"2025-05-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FN4C7BN3",{"asin":516,"title":517,"brand":420,"imageUrl":518,"price":519,"rating":472,"reviews":520,"clickShare90":521,"clickShare360":522,"launchDate":455,"amazonUrl":523},"B0CBSY2QM1","Mielle Organics Avocado & Tamanu Anti Frizz Conditioner for Women & Men - Detangling Moisturizing & Smoothing Treatment - Frizz Control Detangler for Textured & Dry Hair - Prep for Styling 12floz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41X-BMSIlyL.jpg",12.89,89,0.0377,0.0333,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBSY2QM1",{"asin":525,"title":526,"brand":420,"imageUrl":527,"price":528,"rating":440,"reviews":529,"clickShare90":530,"clickShare360":531,"launchDate":465,"amazonUrl":532},"B0CBW64JB1","Mielle Organics Avocado & Tamanu Anti-Frizz Shampoo - Sulfate Free Smoothing Shampoo for Textured Curly & Straight Styles Humidity Resistant Hair Care & Moisture Replenishing Scalp Cleanser 12oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41adFEP-SAL.jpg",12.86,1228,0.0341,0.024,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBW64JB1",{"asin":534,"title":535,"brand":420,"imageUrl":536,"price":537,"rating":472,"reviews":538,"clickShare90":539,"clickShare360":540,"launchDate":541,"amazonUrl":542},"B0FK7T7KJN","Mielle Organics Avocado & Tamanu Curly Hair Mousse - Anti Frizz Hair Foam for Curly Wavy Coily Styles - Medium Hold Styling to Define & Control for a Soft Natural Shine Finish (7.5oz)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31K0R2JIpHL.jpg",12.85,98,0.027,0.0256,"2025-07-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FK7T7KJN",{"asin":544,"title":545,"brand":429,"imageUrl":546,"price":547,"rating":548,"reviews":549,"clickShare90":430,"clickShare360":550,"launchDate":551,"amazonUrl":552},"B09QK85VBG","NEW Fermented Rice Water for Hair Growth - Infused with Rosemary Biotin Caffeine Keratin Vegan Non-Greasy Spray Naturally Thicker Longer Softer Men & Women (4 OUNCES Lavender Bergamot)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41rqI5M3xlL.jpg",13.89,4.2,1550,0.0043,"2022-01-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09QK85VBG",{"asin":554,"title":555,"brand":420,"imageUrl":556,"price":557,"rating":472,"reviews":38,"clickShare90":433,"clickShare360":558,"launchDate":455,"amazonUrl":559},"B0CBSXLCKQ","Mielle Rice Water & Aloe Vera Blend Braid Set Foam 7.5 FL Oz (Pack of 2)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F316spgGGrZL.jpg",24.37,0.0269,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CBSXLCKQ",{"asin":561,"title":562,"brand":432,"imageUrl":563,"price":25,"rating":472,"reviews":564,"clickShare90":433,"clickShare360":565,"launchDate":566,"amazonUrl":567},"B0DGB8NQ6K","Difeel Rice Water Leave-in Conditioning Spray 8 oz. - Spray Leave in Conditioner For Dry Damaged Hair","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31Oi0oDnm4L.jpg",118,0.0198,"2024-09-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DGB8NQ6K",{"love":569,"hate":640,"returnReasons":696},[570,577,584,591,598,605,612,619,626,633],{"topic":571,"percentOfMentions":572,"verbatims":573},"Smell",0.1675,[574,575,576],"Pleasant scent that is subtle","I like the light fragrance as well","Love the scent",{"topic":578,"percentOfMentions":579,"verbatims":580},"Moist\u002FDry",0.1565,[581,582,583],"Great moisturizing for my hair","It's moisturizing","Love this hair moisturizer",{"topic":585,"percentOfMentions":586,"verbatims":587},"Quality-Overall",0.12869999999999998,[588,589,590],"great product - as described","Excellent hair product","Great product",{"topic":592,"percentOfMentions":593,"verbatims":594},"Suitability Curly Hair",0.0949,[595,596,597],"Great for my frizzy hair days","Great for curly hair","It does a good job with curls",{"topic":599,"percentOfMentions":600,"verbatims":601},"Hair Growth",0.0738,[602,603,604],"Hidrates well and makes my hair soft","Hair manageable","Helps with growth",{"topic":606,"percentOfMentions":607,"verbatims":608},"Soft Feel",0.0574,[609,610,611],"Soft Beautiful Hair","Hair is soft and manageable","Leaves your hair soft and smooth",{"topic":613,"percentOfMentions":614,"verbatims":615},"Hair Styling",0.029500000000000002,[616,617,618],"Best curl cream","My units are silky, soft and the curls pop","How it makes your hair feel",{"topic":620,"percentOfMentions":621,"verbatims":622},"Efficiency",0.0278,[623,624,625],"Works beautifully","Works okay","but it works very well",{"topic":627,"percentOfMentions":628,"verbatims":629},"Value For Money",0.0274,[630,631,632],"Worth the price","Value for money","Its definitely a good value",{"topic":634,"percentOfMentions":635,"verbatims":636},"Weight Light",0.0232,[637,638,639],"overall good and lightweight","Love the light weight","It's light weight and makes my hair feel so soft and moisturized",[641,647,654,660,666,672,675,682,687,691],{"topic":571,"percentOfMentions":642,"verbatims":643},0.1133,[644,645,646],"Absolutely awful chemical fragrance smell nothing organic about it","I also couldn't handle the smell","Smells like toxic chemical fragrance",{"topic":648,"percentOfMentions":649,"verbatims":650},"Allergies",0.1033,[651,652,653],"If you are allergic to fragrance and chemicals, review your product","allergic reaction","But because the ingredients, everything was not perfect, unfortunately, as Polyquarteniun -7 not good. an allergen",{"topic":578,"percentOfMentions":655,"verbatims":656},0.0833,[657,658,659],"The rice water moisturizing milk did not do that; it made my hair soft and smooth, and I could use it on my hair wet or dry and never had a problrm with white flakes and residue","my hair is not as dry","My hair is 3a\u002F3b curly if I looked at the chart right its not very dry though so this product could definitely get greasy if I used a lot",{"topic":661,"percentOfMentions":662,"verbatims":663},"Leak-Proof",0.08,[664,665],"Returned product because it arrived with spills","One third of product had leaked out",{"topic":667,"percentOfMentions":668,"verbatims":669},"Hair Related",0.06,[670,671],"The only hair product my kid will use","Not a quality product for the price; so I used more, then my hair was a sticky, drab mess",{"topic":592,"percentOfMentions":76,"verbatims":673},[674,659],"did not help with curl definition",{"topic":676,"percentOfMentions":677,"verbatims":678},"Oily\u002FGreasy",0.041299999999999996,[679,680,681],"Using to much can make her hair feel heavy and greasy","Leaves it looking oily","You suffer from dry ends with oily roots",{"topic":683,"percentOfMentions":684,"verbatims":685},"Suitability Short Hair",0.04,[686],"Made my hair fuzzy",{"topic":688,"percentOfMentions":522,"verbatims":689},"Ingredients-Overall",[690,653],"ingredients are chemicals",{"topic":692,"percentOfMentions":693,"verbatims":694},"Suitability Wavy Hair",0.03,[695],"It does leave slight film in my hair",[697,699,700,703,706,708,710,713,715,718],{"reason":571,"pct":698},0.1496,{"reason":661,"pct":698},{"reason":701,"pct":702},"Motor Power",0.08199999999999999,{"reason":704,"pct":705},"Advertised Vs Actual Product",0.08130000000000001,{"reason":683,"pct":707},0.07919999999999999,{"reason":709,"pct":607},"Product Condition",{"reason":711,"pct":712},"Functionality-Overall",0.0553,{"reason":578,"pct":714},0.038900000000000004,{"reason":716,"pct":717},"Defective Material\u002FParts",0.032799999999999996,{"reason":719,"pct":720},"Adhesion\u002FStickiness",0.0287,[722,726,731,736,741,745,750,755,759,764],{"term":31,"volume":723,"growthQoq":724,"conversionRate":725},21768,0.0168,0.0241,{"term":727,"volume":728,"growthQoq":729,"conversionRate":730},"mielle avocado and tamanu anti frizz",10929,-0.0856,0.1255,{"term":732,"volume":733,"growthQoq":734,"conversionRate":735},"mielle rice water hair products",2374,10.4798,0.0136,{"term":737,"volume":738,"growthQoq":739,"conversionRate":740},"mielle rice water moisturizing milk",7806,-0.1306,0.032,{"term":742,"volume":743,"growthQoq":744,"conversionRate":512},"rice water mielle",3978,0.656,{"term":746,"volume":747,"growthQoq":748,"conversionRate":749},"mielle avocado",4648,0.0853,0.1283,{"term":751,"volume":752,"growthQoq":753,"conversionRate":754},"mielle avocado moisturizing hair milk",3725,0.3585,0.149,{"term":756,"volume":757,"growthQoq":493,"conversionRate":758},"mielle hair milk",4364,0.1125,{"term":760,"volume":761,"growthQoq":762,"conversionRate":763},"mielle hair products rice water",1714,1.7683,0.0046,{"term":765,"volume":766,"growthQoq":767,"conversionRate":768},"mielle moisturizer",3351,-0.1384,0.0445,[770,777,782,788,793,798],{"title":771,"href":772,"score":773,"verdict":774,"marketSize":775,"growth90":776},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":778,"href":779,"score":773,"verdict":774,"marketSize":780,"growth90":781},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":783,"href":784,"score":773,"verdict":785,"marketSize":786,"growth90":787},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":789,"href":790,"score":773,"verdict":774,"marketSize":791,"growth90":792},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":794,"href":795,"score":773,"verdict":785,"marketSize":796,"growth90":797},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":799,"href":800,"score":801,"verdict":774,"marketSize":802,"growth90":803},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[805,812,815,822,829,836,843,850,857,864,871,878,885,892,899,906,913,920,927,934],{"nodeId":806,"label":807,"slug":808,"href":809,"nichesTracked":810,"marketSizeTotal":811},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":813,"marketSizeTotal":814},10978,8129370268,{"nodeId":816,"label":817,"slug":818,"href":819,"nichesTracked":820,"marketSizeTotal":821},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":823,"label":824,"slug":825,"href":826,"nichesTracked":827,"marketSizeTotal":828},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":830,"label":831,"slug":832,"href":833,"nichesTracked":834,"marketSizeTotal":835},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":837,"label":838,"slug":839,"href":840,"nichesTracked":841,"marketSizeTotal":842},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":844,"label":845,"slug":846,"href":847,"nichesTracked":848,"marketSizeTotal":849},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":851,"label":852,"slug":853,"href":854,"nichesTracked":855,"marketSizeTotal":856},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":858,"label":859,"slug":860,"href":861,"nichesTracked":862,"marketSizeTotal":863},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":865,"label":866,"slug":867,"href":868,"nichesTracked":869,"marketSizeTotal":870},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":872,"label":873,"slug":874,"href":875,"nichesTracked":876,"marketSizeTotal":877},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":879,"label":880,"slug":881,"href":882,"nichesTracked":883,"marketSizeTotal":884},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":886,"label":887,"slug":888,"href":889,"nichesTracked":890,"marketSizeTotal":891},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":893,"label":894,"slug":895,"href":896,"nichesTracked":897,"marketSizeTotal":898},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":900,"label":901,"slug":902,"href":903,"nichesTracked":904,"marketSizeTotal":905},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":907,"label":908,"slug":909,"href":910,"nichesTracked":911,"marketSizeTotal":912},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":914,"label":915,"slug":916,"href":917,"nichesTracked":918,"marketSizeTotal":919},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":921,"label":922,"slug":923,"href":924,"nichesTracked":925,"marketSizeTotal":926},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":928,"label":929,"slug":930,"href":931,"nichesTracked":932,"marketSizeTotal":933},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":935,"label":936,"slug":937,"href":938,"nichesTracked":939,"marketSizeTotal":940},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]