---
title: "Search terms — microglow - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/microglow/search-terms"
last_updated: "2026-08-11T14:03:57.420Z"
locale: en
meta:
  description: "Niche score 53/100 · $180K/yr market · 144K searches/yr · $63.46 avg price. Soft demand (-11.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $180K/yr market · 144K searches/yr · $63.46 avg price. Soft demand (-11.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — microglow - Flapen"
---

# **microglow**

**Worth a look**

Shows a sweet-spot price point ($63.46 avg), but soft demand (-11.1% this quarter) keeps it on the watch list.

Market size 36Growth 19Conversion 25Competition 76Returns 79Price range 24Avg price 88Brand share 84Review moat 25Quality gap 80

**Avg price**

**Great****$63.46**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****51%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Returns**

**Great****1.8%**

return rate — above 5% kills the launch gate

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Market size**

**Okay****$180K**

$180K/yr · 144K searches

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****4,088.66**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Bad****$10.12–$363.99**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-11.1%**

90-day search growth — must beat 0% to launch

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms