[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-men-lip-balm":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":190,"baselines":229,"demand":234,"seasonality":465,"brandShare":478,"products":489,"feedback":720,"searchTerms":883,"related":923,"lastUpdated":174},"44cb91aa-bb6a-411e-849d-d919acf048ea","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":158,"avgRating":159,"avgReviewCount":160,"avgPrice":161,"priceMin":162,"priceMax":163,"productCount":164,"unitsSoldMax":165,"sponsoredPct":166,"returnRate":167,"successfulLaunches360":168,"newProducts360":169,"amazonNicheId":145,"title":170,"slug":171,"href":172,"leafCategoryName":173,"scrapedAt":174,"brandCount":168,"brandCountYearAgo":175,"sellerCount":176,"signals":177,"avgBsr":178,"pageQuality":179,"unitsSoldMin":180,"unitsSoldAvgMin":181,"unitsSoldAvgMax":182,"revenueMin":183,"revenueMax":184,"avgBrandAgeMonths":185,"avgSellerAgeDays":186,"top20ClickShare":187,"top20BrandShare":158,"primePct":188,"oosRate":189},109403,75043,1.1753,-0.4099,0.0814,0.5303,1,4.58,1871,17.91,3.69,79.83,24,6000,0.5,0.0035,3,4,"men lip balm","men-lip-balm","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmen-lip-balm","Lip Care","2026-07-24T16:36:49.645026+00:00",10,60,[],1209,0,5000,100,250,89550,107460,77,147,0.9573,0.7917,0.1143,{"score":191,"verdict":192,"components":193},44,"skip",[194,199,202,206,209,211,214,219,222,225],{"key":195,"score":196,"weight":197,"raw":198},"marketSize",26,0.15,109403.24,{"key":200,"score":201,"weight":197,"raw":155},"growth",5,{"key":203,"score":204,"weight":205,"raw":156},"conversion",80,0.1,{"key":207,"score":208,"weight":197,"raw":157},"competition",53,{"key":210,"score":179,"weight":205,"raw":158},"brandShare",{"key":212,"score":213,"weight":205,"raw":159},"qualityGap",28,{"key":215,"score":216,"weight":217,"raw":218},"reviewMoat",46,0.05,1871.13,{"key":220,"score":221,"weight":205,"raw":167},"returns",98,{"key":223,"score":224,"weight":217,"raw":161},"avgPrice",82,{"key":226,"score":227,"weight":217,"raw":228},"priceRange",83,0.8514578408195429,{"avgRating":230,"medianPrice":231,"medianReturnRate":232,"nichesTracked":233},4.42,24.38,0.0215,115062,{"points":235,"droppedPartialWeek":464},[236,239,242,245,248,251,254,257,260,263,266,269,272,275,278,281,284,287,290,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397,400,403,406,409,412,415,418,421,424,427,429,432,435,438,441,443,446,449,452,455,458,461],{"week":237,"volume":238},"2025-02-02",695,{"week":240,"volume":241},"2025-02-09",706,{"week":243,"volume":244},"2025-02-16",602,{"week":246,"volume":247},"2025-02-23",461,{"week":249,"volume":250},"2025-03-02",455,{"week":252,"volume":253},"2025-03-09",1302,{"week":255,"volume":256},"2025-03-16",1150,{"week":258,"volume":259},"2025-03-23",1123,{"week":261,"volume":262},"2025-03-30",1137,{"week":264,"volume":265},"2025-04-06",1022,{"week":267,"volume":268},"2025-04-13",1216,{"week":270,"volume":271},"2025-04-20",1101,{"week":273,"volume":274},"2025-04-27",1051,{"week":276,"volume":277},"2025-05-04",1138,{"week":279,"volume":280},"2025-05-11",931,{"week":282,"volume":283},"2025-05-18",902,{"week":285,"volume":286},"2025-05-25",957,{"week":288,"volume":289},"2025-06-01",939,{"week":291,"volume":283},"2025-06-08",{"week":293,"volume":294},"2025-06-15",837,{"week":296,"volume":297},"2025-06-22",776,{"week":299,"volume":300},"2025-06-29",735,{"week":302,"volume":303},"2025-07-06",724,{"week":305,"volume":306},"2025-07-13",1033,{"week":308,"volume":309},"2025-07-20",819,{"week":311,"volume":312},"2025-07-27",981,{"week":314,"volume":315},"2025-08-03",1040,{"week":317,"volume":318},"2025-08-10",1073,{"week":320,"volume":321},"2025-08-17",1077,{"week":323,"volume":324},"2025-08-24",1170,{"week":326,"volume":327},"2025-08-31",1255,{"week":329,"volume":330},"2025-09-07",1089,{"week":332,"volume":333},"2025-09-14",1169,{"week":335,"volume":336},"2025-09-21",1164,{"week":338,"volume":339},"2025-09-28",1235,{"week":341,"volume":342},"2025-10-05",1201,{"week":344,"volume":345},"2025-10-12",1623,{"week":347,"volume":348},"2025-10-19",1299,{"week":350,"volume":351},"2025-10-26",1813,{"week":353,"volume":354},"2025-11-02",1799,{"week":356,"volume":357},"2025-11-09",1726,{"week":359,"volume":360},"2025-11-16",2429,{"week":362,"volume":363},"2025-11-23",2592,{"week":365,"volume":366},"2025-11-30",3063,{"week":368,"volume":369},"2025-12-07",4064,{"week":371,"volume":372},"2025-12-14",4753,{"week":374,"volume":375},"2025-12-21",5216,{"week":377,"volume":378},"2025-12-28",2674,{"week":380,"volume":381},"2026-01-04",1848,{"week":383,"volume":384},"2026-01-11",1632,{"week":386,"volume":387},"2026-01-18",1671,{"week":389,"volume":390},"2026-01-25",1830,{"week":392,"volume":393},"2026-02-01",2189,{"week":395,"volume":396},"2026-02-08",2121,{"week":398,"volume":399},"2026-02-15",1851,{"week":401,"volume":402},"2026-02-22",1430,{"week":404,"volume":405},"2026-03-01",1508,{"week":407,"volume":408},"2026-03-08",1587,{"week":410,"volume":411},"2026-03-15",1537,{"week":413,"volume":414},"2026-03-22",1541,{"week":416,"volume":417},"2026-03-29",1520,{"week":419,"volume":420},"2026-04-05",1294,{"week":422,"volume":423},"2026-04-12",1244,{"week":425,"volume":426},"2026-04-19",1165,{"week":428,"volume":321},"2026-04-26",{"week":430,"volume":431},"2026-05-03",1016,{"week":433,"volume":434},"2026-05-10",994,{"week":436,"volume":437},"2026-05-17",964,{"week":439,"volume":440},"2026-05-24",961,{"week":442,"volume":283},"2026-05-31",{"week":444,"volume":445},"2026-06-07",1122,{"week":447,"volume":448},"2026-06-14",992,{"week":450,"volume":451},"2026-06-21",996,{"week":453,"volume":454},"2026-06-28",968,{"week":456,"volume":457},"2026-07-05",774,{"week":459,"volume":460},"2026-07-12",866,{"week":462,"volume":463},"2026-07-19",799,false,[466,467,468,469,470,471,472,473,474,475,476,477],1.2604274137575269,0.907720788234632,0.9287549944662252,0.8278269147798683,0.7033469437097343,0.663384961055148,0.6186197452587743,0.811035660019884,0.8408265958843723,1.0717514866157685,1.676814421579846,3.016467669624266,{"top":479,"otherBrandCount":179,"otherClickShare":179},[480,483,486],{"brand":481,"clickShare":482},"Vaseline",0.7351,{"brand":484,"clickShare":485},"AVON",0.2044,{"brand":487,"clickShare":488},"Avon",0.0606,[490,501,512,521,530,541,551,561,571,581,591,600,610,620,630,640,649,658,667,677,686,695,704,711],{"asin":491,"title":492,"brand":481,"imageUrl":493,"price":494,"rating":495,"reviews":496,"clickShare90":497,"clickShare360":498,"launchDate":499,"amazonUrl":500},"B0BBPS73TD","Vaseline Lip Therapy 2 Pack Original Mini For Dry Chapped Lips Hydrating Lip Balm 0.5 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F6153WBY+3SL.jpg",6.26,4.7,662,0.1813,0.1316,"2025-11-03","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BBPS73TD",{"asin":502,"title":503,"brand":481,"imageUrl":504,"price":505,"rating":506,"reviews":507,"clickShare90":508,"clickShare360":509,"launchDate":510,"amazonUrl":511},"B00C2IVGSS","Vaseline Lip Therapy Advanced Healing 3-Pack White Petroleum Moisturizing Lip Balm for Extremely Dry Lips 0.35 Oz Ea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41PH683FNSL.jpg",9.26,4.6,2569,0.1083,0.091,"2013-03-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00C2IVGSS",{"asin":513,"title":514,"brand":481,"imageUrl":515,"price":201,"rating":506,"reviews":516,"clickShare90":517,"clickShare360":518,"launchDate":519,"amazonUrl":520},"B0C1TFHMCT","Vaseline Lip Therapy Care Original Fast-Acting Nourishment Ideal for Chapped Dry Cracked or Damaged Lips Lip Balm 0.16 Ounce (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51aYODckhsL.jpg",4077,0.0947,0.1688,"2023-03-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C1TFHMCT",{"asin":522,"title":523,"brand":481,"imageUrl":524,"price":525,"rating":506,"reviews":516,"clickShare90":526,"clickShare360":527,"launchDate":528,"amazonUrl":529},"B0CL7MPGY1","Vaseline Lip Therapy Care Original Fast-Acting Nourishment Ideal for Chapped Dry Cracked or Damaged Lips Lip Balm 2-Pack of 2 0.16 Oz Each 4 Lip Balms","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F515OuS47L6L.jpg",5.59,0.0788,0.045,"2023-10-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CL7MPGY1",{"asin":531,"title":532,"brand":484,"imageUrl":533,"price":534,"rating":535,"reviews":536,"clickShare90":537,"clickShare360":538,"launchDate":539,"amazonUrl":540},"B077SK5YT9","Avon Naturals Lip Balm (Strawberry)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31K0KmXAlUL.jpg",7.37,4.5,200,0.0673,0.0706,"2015-01-31","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB077SK5YT9",{"asin":542,"title":543,"brand":487,"imageUrl":544,"price":545,"rating":546,"reviews":547,"clickShare90":488,"clickShare360":548,"launchDate":549,"amazonUrl":550},"B00ZUS7000","Avon Dew Kiss Lip Dew","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41edNla2hvL.jpg",18.55,4.4,45,0.0298,"2015-06-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00ZUS7000",{"asin":552,"title":553,"brand":484,"imageUrl":554,"price":555,"rating":546,"reviews":556,"clickShare90":557,"clickShare360":558,"launchDate":559,"amazonUrl":560},"B00JLPPLWW","LOT OF 2 Avon Moisture Therapy Intensive Healing & Repair Lip Ointment SPF 15","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31RUZUn9PqL.jpg",33.5,173,0.06,0.056,"2014-04-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00JLPPLWW",{"asin":562,"title":563,"brand":481,"imageUrl":564,"price":565,"rating":506,"reviews":566,"clickShare90":567,"clickShare360":568,"launchDate":569,"amazonUrl":570},"B0BLP85Y75","Vaseline Lip Therapy Original + Vitamin E Mini 2-Packs (6 Jars) Fragrance-Free Lip Balm Moisturizer for Soft Smooth & Glossy Lips 0.25 Oz Ea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F516yXJSHDjL.jpg",17.93,478,0.041,0.0463,"2022-11-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BLP85Y75",{"asin":572,"title":573,"brand":484,"imageUrl":574,"price":575,"rating":576,"reviews":213,"clickShare90":577,"clickShare360":578,"launchDate":579,"amazonUrl":580},"B007AUJ1G2","Moisture Therapy Intensive Treatment Moisturizing Lip Treatment","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31J+yB2sNkL.jpg",20.05,4.3,0.0361,0.0288,"2012-02-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB007AUJ1G2",{"asin":582,"title":583,"brand":481,"imageUrl":584,"price":585,"rating":495,"reviews":586,"clickShare90":587,"clickShare360":588,"launchDate":589,"amazonUrl":590},"B0CN1RM2CQ","Vaseline Lip Therapy Original 8-Pack Lip Moisturizer for Dry Cracked Lips 0.16 Oz Ea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F515jTaRFfeL.jpg",14.87,482,0.0309,0.0377,"2023-11-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CN1RM2CQ",{"asin":592,"title":593,"brand":481,"imageUrl":594,"price":595,"rating":495,"reviews":596,"clickShare90":597,"clickShare360":598,"launchDate":528,"amazonUrl":599},"B0CL7K8R4N","Vaseline Lip Therapy Care Original Fast-Acting Nourishment Ideal for Chapped Dry Cracked or Damaged Lips Lip Balm 3-Pack of 2 0.16 Oz Each 6 Lip Balms","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51mgh0mo+7L.jpg",7.59,547,0.0306,0.0417,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CL7K8R4N",{"asin":601,"title":602,"brand":481,"imageUrl":603,"price":604,"rating":495,"reviews":605,"clickShare90":606,"clickShare360":607,"launchDate":608,"amazonUrl":609},"B07K7VKBX5","Vaseline Lip Therapy Variety 3-Pack Original Rosy Lips Cocoa Butter Lip Balm Moisturizers in Mini Jars 0.25 Oz Ea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41miEmMDs5L.jpg",10.35,10574,0.0283,0.0448,"2018-11-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07K7VKBX5",{"asin":611,"title":612,"brand":481,"imageUrl":613,"price":614,"rating":535,"reviews":615,"clickShare90":616,"clickShare360":617,"launchDate":618,"amazonUrl":619},"B07WZPPY6L","Vaseline Therapy Lip Balm Tin Original 0.6 Ounce (Pack of 3)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41Xwy2ljUCL.jpg",9.78,416,0.0237,0.0383,"2019-08-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07WZPPY6L",{"asin":621,"title":622,"brand":484,"imageUrl":623,"price":624,"rating":535,"reviews":625,"clickShare90":626,"clickShare360":627,"launchDate":628,"amazonUrl":629},"B0FRT196CS","AVON Anew Revival Lip Treatment SPF 15 Rich Hydrating Formula with Retexturol Technology Glycerine & AHAs","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F21xguQaAqxL.jpg",11.74,58,0.0205,0.0056,"2026-02-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FRT196CS",{"asin":631,"title":632,"brand":481,"imageUrl":633,"price":634,"rating":576,"reviews":635,"clickShare90":636,"clickShare360":637,"launchDate":638,"amazonUrl":639},"B00PR903YW","Vaseline Lip Therapy Original Mini Counter Display 2-Packs (12 Jars) Bulk Lip Balm Moisturizer for Soft Smooth & Glossy Lips 0.25 Oz Ea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51EYo8qT70L.jpg",29.41,375,0.0188,0.0195,"2014-11-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00PR903YW",{"asin":641,"title":642,"brand":481,"imageUrl":643,"price":644,"rating":495,"reviews":596,"clickShare90":645,"clickShare360":646,"launchDate":647,"amazonUrl":648},"B09RXZYWW8","Vaseline Lip Original - 12 Pack Box","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F517NumiuALL.jpg",14.18,0.0179,0.0232,"2023-09-04","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09RXZYWW8",{"asin":650,"title":651,"brand":481,"imageUrl":652,"price":653,"rating":495,"reviews":654,"clickShare90":645,"clickShare360":655,"launchDate":656,"amazonUrl":657},"B078YGLMLX","Vaseline Lip Therapy Advanced Formula 0.35 oz (Pack of 4)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51tVHw9mbtL.jpg",12.61,2127,0.0278,"2018-01-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB078YGLMLX",{"asin":659,"title":660,"brand":481,"imageUrl":661,"price":162,"rating":535,"reviews":662,"clickShare90":663,"clickShare360":664,"launchDate":665,"amazonUrl":666},"B07HRK9Z3J","Vaseline Lip Therapy original with petroleum jelly 4.8g","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41W-1NIE4fL.jpg",1108,0.015,0.019,"2018-09-20","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07HRK9Z3J",{"asin":668,"title":669,"brand":481,"imageUrl":670,"price":671,"rating":495,"reviews":672,"clickShare90":673,"clickShare360":674,"launchDate":675,"amazonUrl":676},"B019MXNCFU","Vaseline Original Healing Jelly Skin Protectant with 100% White Petrolatum + Lip Therapy for Soft Smooth Lips","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51mW9ZnTJaL.jpg",10.05,12384,0.0141,0.0161,"2018-01-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB019MXNCFU",{"asin":678,"title":679,"brand":481,"imageUrl":680,"price":681,"rating":495,"reviews":682,"clickShare90":683,"clickShare360":684,"launchDate":499,"amazonUrl":685},"B0F5HTSWW3","Vaseline Lip Balm Mini 2 ct Cocoa Butter For Dry Cracked Skin Hydrating Lip Balm 0.5 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F612hZ-f3yqL.jpg",6.17,688,0.0115,0.0234,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F5HTSWW3",{"asin":687,"title":688,"brand":481,"imageUrl":689,"price":690,"rating":495,"reviews":654,"clickShare90":691,"clickShare360":692,"launchDate":693,"amazonUrl":694},"B00WSV348E","Vaseline Lip Therapy Advanced Healing Lip Balm Tube 12-Pack White Petroleum Lip Protectant 0.25 Oz Ea","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51oeAZRTKRL.jpg",31.96,0.0113,0.0114,"2015-04-28","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB00WSV348E",{"asin":696,"title":697,"brand":484,"imageUrl":698,"price":163,"rating":535,"reviews":699,"clickShare90":700,"clickShare360":701,"launchDate":702,"amazonUrl":703},"B07D6DP2SX","Moisture Therapy Intensive Healing and Repair Moisturizing Lip Treatment Stick 0.15oz. (6 Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41yHDeCLSEL.jpg",175,0.011,0.0021,"2014-01-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07D6DP2SX",{"asin":705,"title":706,"brand":481,"imageUrl":707,"price":681,"rating":495,"reviews":708,"clickShare90":700,"clickShare360":709,"launchDate":499,"amazonUrl":710},"B0BBWCZLYY","Vaseline Lip Therapy 2 ct Rosy Lips Mini For Dry Chapped Lips Moisturizing Tinted Lip Balm 0.5 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F61ytt8wivsL.jpg",808,0.0111,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BBWCZLYY",{"asin":712,"title":713,"brand":484,"imageUrl":714,"price":625,"rating":506,"reviews":715,"clickShare90":716,"clickShare360":717,"launchDate":718,"amazonUrl":719},"B005HAUDQO","Avon Flavor Savers Lip Balm Strawberry (Lot of 10)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51jpTEy+enL.jpg",182,0.0095,0.0105,"2011-08-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB005HAUDQO",{"love":721,"hate":792,"returnReasons":857},[722,729,736,743,750,757,764,771,778,785],{"topic":723,"percentOfMentions":724,"verbatims":725},"Moist\u002FDry",0.2245,[726,727,728],"Moisturizes well","Very hydrating","Super hydrating",{"topic":730,"percentOfMentions":731,"verbatims":732},"Quality-Overall",0.11460000000000001,[733,734,735],"Good quality, effective moisturizing","The quality is consistent","Excellent product",{"topic":737,"percentOfMentions":738,"verbatims":739},"Size-Overall",0.0901,[740,741,742],"It fits easily anywhere not to mention its cute","Convenient size","Great size",{"topic":744,"percentOfMentions":745,"verbatims":746},"Soft Feel",0.07919999999999999,[747,748,749],"Smooth and soft","Keeps it lips soft","Goes on smooth",{"topic":751,"percentOfMentions":752,"verbatims":753},"Advertised Vs Actual Product",0.0702,[754,755,756],"As described","As advertised","As promised",{"topic":758,"percentOfMentions":759,"verbatims":760},"Value For Money",0.0691,[761,762,763],"Fairly priced","Great value","Great deal",{"topic":765,"percentOfMentions":766,"verbatims":767},"Ease Of Use",0.067,[768,769,770],"Just simple and effective bliss","Ease of use","Easy storage",{"topic":772,"percentOfMentions":773,"verbatims":774},"Efficiency",0.0478,[775,776,777],"Effective","Vaseline Lip Therapy works great","It works well",{"topic":779,"percentOfMentions":780,"verbatims":781},"Smell",0.0291,[782,783,784],"Totally fragrance free","Nice scent","The rose smell is wonderful",{"topic":786,"percentOfMentions":787,"verbatims":788},"Ease Of Application",0.0192,[789,790,791],"Works really good it is super nice to apply","Smooth application","Easy to apply",[793,799,805,811,817,824,831,837,843,850],{"topic":737,"percentOfMentions":794,"verbatims":795},0.2202,[796,797,798],"Very small container for the price","Much too small","Bigger size than I thought",{"topic":723,"percentOfMentions":800,"verbatims":801},0.1469,[802,803,804],"Didnt Moisturize at All","Not moisturizing at all","no hydration",{"topic":758,"percentOfMentions":806,"verbatims":807},0.0668,[808,809,810],"Way too much money","Waste of money","way overpriced",{"topic":779,"percentOfMentions":812,"verbatims":813},0.056100000000000004,[814,815,816],"Horrible smell","unpleasant smell","Smells weird",{"topic":818,"percentOfMentions":819,"verbatims":820},"Allergies",0.0493,[821,822,823],"gave me a rash","really had a bad allergy reaction by using it","Im allergic to that",{"topic":825,"percentOfMentions":826,"verbatims":827},"Durability",0.047599999999999996,[828,829,830],"Busted during first use","was broken when I first went to use it","Broken",{"topic":751,"percentOfMentions":832,"verbatims":833},0.0308,[834,835,836],"Misleading","Description very misleading it says its a 0.5","The advertisement is greatly exaggerated",{"topic":765,"percentOfMentions":838,"verbatims":839},0.027200000000000002,[840,841,842],"Disappointing not being able to use","is hard to get out","not practical or what I thought I was getting",{"topic":844,"percentOfMentions":845,"verbatims":846},"Color",0.0189,[847,848,849],"its very faint","No color","I feel like the color could be darker",{"topic":851,"percentOfMentions":852,"verbatims":853},"Adhesion\u002FStickiness",0.0187,[854,855,856],"ruins the stick entirely","There is a sticky feeling instead of an easy glide","A little sticky",[858,860,862,864,866,869,872,875,877,880],{"reason":737,"pct":859},0.4107,{"reason":751,"pct":861},0.1547,{"reason":758,"pct":863},0.06480000000000001,{"reason":779,"pct":865},0.055099999999999996,{"reason":867,"pct":868},"Leak-Proof",0.0516,{"reason":870,"pct":871},"Functionality-Overall",0.04190000000000001,{"reason":873,"pct":874},"Defective Material\u002FParts",0.032799999999999996,{"reason":723,"pct":876},0.0326,{"reason":878,"pct":879},"Ingredients-Overall",0.0258,{"reason":881,"pct":882},"Product Condition",0.0209,[884,889,894,899,904,909,914,919],{"term":885,"volume":886,"growthQoq":887,"conversionRate":888},"vaseline lip therapy original",24075,-0.2745,0.1175,{"term":890,"volume":891,"growthQoq":892,"conversionRate":893},"avon lip balm",14086,-0.3759,0.0156,{"term":895,"volume":896,"growthQoq":897,"conversionRate":898},"original vaseline lip therapy",9852,-0.6271,0.1367,{"term":900,"volume":901,"growthQoq":902,"conversionRate":903},"avon dew kiss lip balm",6375,-0.4719,0.0154,{"term":905,"volume":906,"growthQoq":907,"conversionRate":908},"avon chapstick",5360,-0.1774,0.013,{"term":910,"volume":911,"growthQoq":912,"conversionRate":913},"avon moisture therapy lip balm",6840,-0.5689,0.0228,{"term":915,"volume":916,"growthQoq":917,"conversionRate":918},"dew kiss avon lip balm",3702,-0.3495,0.0071,{"term":920,"volume":372,"growthQoq":921,"conversionRate":922},"avon care deeply lip balm",-0.4974,0.0139,[924,931,936,942,947,952],{"title":925,"href":926,"score":927,"verdict":928,"marketSize":929,"growth90":930},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":932,"href":933,"score":927,"verdict":928,"marketSize":934,"growth90":935},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":937,"href":938,"score":927,"verdict":939,"marketSize":940,"growth90":941},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":943,"href":944,"score":927,"verdict":928,"marketSize":945,"growth90":946},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":948,"href":949,"score":927,"verdict":939,"marketSize":950,"growth90":951},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":953,"href":954,"score":955,"verdict":928,"marketSize":956,"growth90":957},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]