---
title: "Maycheer Face Powder — $44K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/maycheer-face-powder"
last_updated: "2026-08-11T13:07:25.114Z"
locale: en
meta:
description: "Niche score 39/100 · $44K/yr market · 137K searches/yr · $14.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $44K/yr market · 137K searches/yr · $14.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Maycheer Face Powder — $44K/yr Amazon US Niche (2026) - Flapen"
---
# **maycheer face powder**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 11Growth 14Conversion 27Competition 35Returns 86Price range 56Avg price 71Brand share 0Review moat 69Quality gap 86
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****$14.56**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****745.78**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$6.42–$25.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****2.2%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-22.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$44K**
$44K/yr · 137K searches
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, maycheer face powder is a $44K/yr Amazon United States market (137K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **maycheer face powder market data**
- **Units sold / yr**
- **3K–4K**
- avg 100–250/product
- **Revenue / yr**
- **$44K–$58K**
- units × avg price
- **Conversion rate**
- **2.2%**
- **Avg BSR**
- **#266**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **49 months**
- **Avg seller age**
- **139 days**
## **Competition & brand share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **—flat
**Sellers**
**5**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**0%**
- SACE LADY94% - Berthg3% - NAISSIYA3%
## **Demand**
Weekly Amazon search volume, last 45 weeks — -22.0% search growth over the last 90 days.
5K4KSpike '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/maycheer-face-powder/trend)
## **Top maycheer face powder search terms**
- **sace lady**73K/yr-14.1%2.0% conv. - **sace lady face powder waterproof**32K/yr-37.5%3.2% conv. - **sace**6K/yr+3.9%0.5% conv. - **maycheer face powder**10K/yr-11.8%3.5% conv. - **polvo sace lady a prueba de agua**3K/yr-75.1%2.0% conv. - **maycheer lasting waterproof face powder**11K/yr-30.3%3.7% conv. - **sace lady oil control face powder waterproof**2K/yr-53.7%6.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/maycheer-face-powder/search-terms)
## **Top maycheer face powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$18K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SACE LADY Face Powder Waterproof Sets Makeup Controls Shine Smooth Fine Lines for Flawless Lightweight Finish Long Lasting Matte Compact Setting Powder Cosmetics Cruelty-free 0.35oz (#02)**SACE LADY**$18.21**4.5★2,117 rev](https://www.amazon.com/dp/B09XWV7W6F) [2**SACE LADY Eyebrow Color Kit for Women Long Last Effect Up to 4 Weeks Waterproof Sweat-proof Natural Brows Cream Color DIY at Home Vegan & Cruelty Free 0.5Fl Oz*2 (02 DARK BROWN)**SACE LADY**$21.89**3.9★285 rev](https://www.amazon.com/dp/B0FS25MHFC) [3**SACE LADY Face Powder Waterproof Sets Makeup Controls Shine Smooth Fine Lines for Flawless Lightweight Finish Long Lasting Matte Compact Setting Powder Cosmetics Cruelty-free 0.35oz (#03)**SACE LADY**$18.25**4.5★2,117 rev](https://www.amazon.com/dp/B09XWM6NTS) [4**SACE LADY 2Pcs Face Make Up Set Flawless Matte Foundation and Oil Control Pressed Powder Lasting Coverage Waterproof Natural Cosmetics Kit**SACE LADY**$25.84**4.4★201 rev](https://www.amazon.com/dp/B0B5L2F8FM) [5**SACE LADY Black Mascara Extra Volume Lengthening Eyelashes Mascara Long Wearing Natural-Looking Smudge-Proof No Clumping Eye Makeup**SACE LADY**$14.05**4.0★319 rev](https://www.amazon.com/dp/B0GL1X3JH6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SACE LADY Black Mascara Extra Volume Lengthening Eyelashes Mascara Long Wearing Natural-Looking Smudge-Proof No Clumping Eye Makeup**SACE LADY**$14.05**319 rev4mo ago](https://www.amazon.com/dp/B0GL1X3JH6) [**SACE LADY Foundation Stick Medium to Full Coverage Foundation Makeup with Built-in Brush Soft Matte Face Make Up Base with SPF 30 for Women 0.4Oz (03#)**SACE LADY**$18.38**62 rev7mo ago](https://www.amazon.com/dp/B0G1R3MGBD) [**SACE LADY Dual-Ended Eyeliner Stamp Foldable Eyeliner Stamp Pen for Perfect Wings Cat Eyes Long Lasting Waterproof Smudge-Proof Quick & Easy Winged Eyeline Tool (01 Black)**SACE LADY**$10.13**26 rev7mo ago](https://www.amazon.com/dp/B0G5MYQ3NM) [**SACE LADY 24H Lock Eyebrow Gel Waterproof Brow Gel Brown with Built-in Brush Long-Lasting Natural Pigmented Eye Makeup for Women (02 Dark Brown)**SACE LADY**$13.14**155 rev9mo ago](https://www.amazon.com/dp/B0FRLHV9FT) [**SACE LADY 24H Lock Eyebrow Gel Waterproof Brow Gel Brown with Built-in Brush Long-Lasting Natural Pigmented Eye Makeup for Women (01 Light Brown)**SACE LADY**$13.13**155 rev9mo ago](https://www.amazon.com/dp/B0FRLVSL28)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SACE LADY Black Mascara Extra Volume Lengthening Eyelashes Mascara Long Wearing Natural-Looking Smudge-Proof No Clumping Eye Makeup**SACE LADY**$14.05**4.0★**▲ 366%**](https://www.amazon.com/dp/B0GL1X3JH6) [**SACE LADY Dual-Ended Eyeliner Stamp Foldable Eyeliner Stamp Pen for Perfect Wings Cat Eyes Long Lasting Waterproof Smudge-Proof Quick & Easy Winged Eyeline Tool (01 Black)**SACE LADY**$10.13**3.5★**▲ 320%**](https://www.amazon.com/dp/B0G5MYQ3NM) [**3 Pack Pro Full Cover Liquid Concealer Waterproof Smooth Matte Flawless Finish Creamy Concealer Foundation for Eye Dark Circles Spot Face Concealer Makeup Size: 36ml/0.20Fl Oz Light Natural**SACE LADY**$10.35**4.2★**▲ 276%**](https://www.amazon.com/dp/B085Y3WXQV) [**SACE LADY Foundation Stick Medium to Full Coverage Foundation Makeup with Built-in Brush Soft Matte Face Make Up Base with SPF 30 for Women 0.4Oz (03#)**SACE LADY**$18.38**4.1★**▲ 187%**](https://www.amazon.com/dp/B0G1R3MGBD) [**SACE LADY Eyebrow Color Kit for Women Long Last Effect Up to 4 Weeks Waterproof Sweat-proof Natural Brows Cream Color DIY at Home Vegan & Cruelty Free 0.5Fl Oz*2 (02 DARK BROWN)**SACE LADY**$21.89**3.9★**▲ 154%**](https://www.amazon.com/dp/B0FS25MHFC)
**~~View all trending →~~**
## **What buyers say about maycheer face powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**19%
*“Excellent product”*
**Color**10%
*“Color is good”*
**Eyelash Quality**7%
*“It makes my lashes look longer, fuller, and super defined without clipping”*
**Value For Money**6%
*“Excellent price”*
**Advertised Vs Actual Product**6%
*“it did meet my expectations”*
**Coverage**6%
*“buildable coverage that stays put throughout the day”*
**Water Resistance**5%
*“Good waterproof”*
**Ease Of Use**5%
*“Easy and Quick”*
**Soft Feel**4%
*“Goes on smoothly”*
**Efficiency**3%
*“Works well”*
### **What buyers complain about **
**Color**14%
*“Wrong color”*
**Functionality-Overall**12%
*“it does not work as advertised”*
**Durability**8%
*“Mine only lasted two times”*
**Advertised Vs Actual Product**8%
*“Not as described”*
**Ease Of Use**5%
*“Hard to use”*
**Adhesion/Stickiness**4%
*“Tint didn't stick”*
**Product Condition**3%
*“The item looks used”*
**Eyelash Quality**3%
*“It makes it difficult to fully coat the lashes or add any fullness”*
**Moist/Dry**3%
*“make the face too dry”*
**Quality-Overall**3%
*“It is of very poor quality”*
### **Top return reasons **
**Color**42%
**Advertised Vs Actual Product**16%
**Functionality-Overall**9%
**Moist/Dry**4%
**Product Condition**3%
**Quality-Overall**2%
**Defective Material/Parts**2%
**Water Resistance**2%
**Durability**2%
**Coverage**1%
## **Common questions**
- **Is maycheer face powder profitable to sell on Amazon United States?**
- The niche generates $44K/yr across 18 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -22.0%. Flapen's verdict: Skip it (39/100).
- **How competitive is the maycheer face powder niche?**
- 3 brands and 5 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in maycheer face powder?**
- Top complaints mined from reviews: Color, Functionality-Overall, Durability. The return rate is 1.5%.
- **What does it cost to enter the maycheer face powder niche?**
- Listings span $6.42–$25.84; the average listing price is $14.56 (sweet spot $15–$100). The average incumbent carries 746 reviews — the moat a new listing must climb.
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