---
title: "Mavm Mens Wash — $73K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/mavm-mens-wash"
last_updated: "2026-08-11T19:50:51.457Z"
locale: en
meta:
description: "Niche score 50/100 · $73K/yr market · 42K searches/yr. A concentrated shelf (top 5 take 89% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $73K/yr market · 42K searches/yr. A concentrated shelf (top 5 take 89% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Mavm Mens Wash — $73K/yr Amazon US Niche (2026) - Flapen"
---
# **mavm mens wash**
**Worth a look**
Shows low returns (0.5%), but a concentrated shelf (top 5 take 89% of clicks) keeps it on the watch list.
Market size 18Growth 59Conversion 76Competition 9Returns 98Price range 80Avg price 95Brand share 11Review moat 50Quality gap 70
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$23.78**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.18–$41.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Growth**
**Good****+34.3%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****1,510.5**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$73K**
$73K/yr · 42K searches
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****89%**
top-5 click share — a locked-up shelf
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, mavm mens wash is a $73K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jul–Sep–Oct. Verdict: Worth a look — 50/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mavm mens wash market data**
- **Units sold / yr**
- **3K–3K**
- avg 250–500/product
- **Revenue / yr**
- **$59K–$71K**
- units × avg price
- **Conversion rate**
- **7.4%**
- **Avg BSR**
- **#1,058**
- **Page quality**
- **0%**
- **Prime**
- **63%**
- **Sponsored**
- **63%**
- **Out of stock**
- **17.9%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **141 days**
## **Competition & brand share**
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**9**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**89%**
Top 20: 100%
**Open market**
**0%**
- Arikit50% - MAYLOR20% - MAVM12% - Skin Elements9% - BAMBOO COOL6% - ZAIDOC4%
## **Demand & seasonality**
Weekly Amazon search volume, last 52 weeks — +34.3% search growth over the last 90 days.
2K1KSpike '25Spike '26 seasonAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jul, Sep, Oct · busiest ÷ quietest = 5.0×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/mavm-mens-wash/trend)
## **Top mavm mens wash search terms**
- **mavm mens wash**19K/yr+32.6%6.2% conv. - **mavm**10K/yr+34.5%5.6% conv. - **mavm mens intimate wash**9K/yr+90.1%6.8% conv. - **secrethem wash for men**4K/yr-89.2%0.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/mavm-mens-wash/search-terms)
## **Top mavm mens wash products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$11K30%$22K45%$33K60%$44K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MAVM Mens Intimate Wash Plant-Based pHBalanced Less Stink Less Scratch Stay Fresh**Arikit**$27.06**4.6★85 rev](https://www.amazon.com/dp/B0DM1LBHGV) [2**MAYLOR Mens Intimate Wash pH Balanced Plant-Based Formula for Sensitive Skin Gentle Hydrating Cleanser with Long-Lasting Freshness Daily Body Wash (1)**MAYLOR**$26.19**4.2★7 rev](https://www.amazon.com/dp/B0G6D3JWRP) [3**MAVM Mens Intimate Wash Groin & Private Cleanser for Odor & Itch | pH Balanced Hygiene Wash with Tea Tree & Chamomile (Coconut)**MAVM**$23.81**3.6★6 rev](https://www.amazon.com/dp/B0FLD3GC74) [4**Skin Elements Mens Intimate Wash JUMBO Pack | with Refill | For 180 Days | 14.2 fl. oz | pH Balanced Hygiene Foaming Wash | Controls Bad Odor | Tea Tree Oil | Super Saver Pack |**Skin Elements**$25.37**4.7★587 rev](https://www.amazon.com/dp/B0DL4Q38PF) [5**BAMBOO COOL Moisture-Wicking Soft Mens Underwear Boxer Briefs for Men With Open Fly Pouch (6 pack) L**BAMBOO COOL**$41.04**4.7★3,034 rev](https://www.amazon.com/dp/B0CGLY2BPZ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MAYLOR Mens Intimate Wash pH Balanced Plant-Based Formula for Sensitive Skin Gentle Hydrating Cleanser with Long-Lasting Freshness Daily Body Wash (1)**MAYLOR**$26.19**7 rev7mo ago](https://www.amazon.com/dp/B0G6D3JWRP) [**ZAIDOC Refresh Gentle Intimate Wash for Men Daily Cleanser with Lactic Acid & Menthol pH Balanced for Sensitive Skin Blue 10.14 fl oz**ZAIDOC**$9.18**43 rev9mo ago](https://www.amazon.com/dp/B0FVSL1V6W) [**MAVM Mens Intimate Wash Groin & Private Cleanser for Odor & Itch | pH Balanced Hygiene Wash with Tea Tree & Chamomile (Coconut)**MAVM**$23.81**6 rev11mo ago](https://www.amazon.com/dp/B0FLD3GC74) [**MAVM Mens Intimate Wash Groin & Private Cleanser for Odor & Itch | pH Balanced Hygiene Wash with Tea Tree & Chamomile (Million Nights)**MAVM**$23.75**6 rev11mo ago](https://www.amazon.com/dp/B0FLD18JBQ) [**MAVM Mens Intimate Wash Plant-Based pHBalanced Less Stink Less Scratch Stay Fresh**Arikit**$27.06**85 rev1y ago](https://www.amazon.com/dp/B0DM1LBHGV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BAMBOO COOL Moisture-Wicking Soft Mens Underwear Boxer Briefs for Men With Open Fly Pouch (6 pack) L**BAMBOO COOL**$41.04**4.7★**▲ 299%**](https://www.amazon.com/dp/B0CGLY2BPZ) [**MAYLOR Mens Intimate Wash pH Balanced Plant-Based Formula for Sensitive Skin Gentle Hydrating Cleanser with Long-Lasting Freshness Daily Body Wash (1)**MAYLOR**$26.19**4.2★**▲ 220%**](https://www.amazon.com/dp/B0G6D3JWRP) [**MAVM Mens Intimate Wash Groin & Private Cleanser for Odor & Itch | pH Balanced Hygiene Wash with Tea Tree & Chamomile (Coconut)**MAVM**$23.81**3.6★**▲ 115%**](https://www.amazon.com/dp/B0FLD3GC74) [**MAVM Mens Intimate Wash Groin & Private Cleanser for Odor & Itch | pH Balanced Hygiene Wash with Tea Tree & Chamomile (Million Nights)**MAVM**$23.75**3.6★**▲ 13%**](https://www.amazon.com/dp/B0FLD18JBQ) [**Skin Elements Mens Intimate Wash JUMBO Pack | with Refill | For 180 Days | 14.2 fl. oz | pH Balanced Hygiene Foaming Wash | Controls Bad Odor | Tea Tree Oil | Super Saver Pack |**Skin Elements**$25.37**4.7★**▼ 14%**](https://www.amazon.com/dp/B0DL4Q38PF)
**~~View all trending →~~**
## **What buyers say about mavm mens wash**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Overall, its a product hes happy with and plans to keep using”*
**Comfort-Overall**12%
*“Quality and comfort”*
**Smell**11%
*“Good give fresh smell”*
**Breathability**8%
*“Breathable and very comfortable”*
**Size-Overall**8%
*“Fit is true-to-size”*
**Ease Of Cleaning**6%
*“Balls clean”*
**Advertised Vs Actual Product**5%
*“It does what it says its supposed to do”*
**Freshness**4%
*“Fresh”*
**Value For Money**3%
*“these are an excellent value for the price”*
**Soft Feel**3%
*“Soft material”*
### **What buyers complain about **
**Smell**26%
*“after a while, I started getting an unpleasant and pungent odor”*
**Flexibility**8%
*“Not soft or flexible”*
**Exercise/Sports Suitability**8%
*“Not for the gym”*
**Functionality-Overall**6%
*“Dont work at all”*
**Allergies**5%
*“other things that can cause irritation”*
**Ease Of Cleaning**4%
*“And while I won't get into groady specifics, it definitely doesn't clean as well, either”*
**Value For Money**4%
*“Waste of money”*
**Comfort-Overall**4%
*“His usual complaint is they dont absorb and are uncomfortable”*
**Cleansing**4%
*“No one ever teaches you the importance of cleaning with the right soap”*
**Absorbency**4%
*“His usual complaint is they dont absorb and are uncomfortable”*
### **Top return reasons **
**Leak-Proof**16%
**Smell**13%
**Size-Overall**13%
**Defective Material/Parts**8%
**Functionality-Overall**8%
**Advertised Vs Actual Product**6%
**Waist Fit**6%
**Ingredients-Overall**5%
**Motor Power**3%
**Material Quality**3%
## **Common questions**
- **Is mavm mens wash profitable to sell on Amazon United States?**
- The niche generates $73K/yr across 8 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +34.3%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the mavm mens wash niche?**
- 6 brands and 9 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in mavm mens wash?**
- Top complaints mined from reviews: Smell, Flexibility, Exercise/Sports Suitability. The return rate is 0.5%.
- **When does demand for mavm mens wash peak?**
- Demand peaks in Jul–Sep–Oct; the busiest month runs 5.0× the quietest.
- **What does it cost to enter the mavm mens wash niche?**
- Listings span $9.18–$41.04; the average listing price is $23.78 (sweet spot $15–$100). The average incumbent carries 1,511 reviews — the moat a new listing must climb.
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