---
title: "Matte Clear Coat Spray Paint — $170K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/matte-clear-coat-spray-paint"
last_updated: "2026-08-11T09:51:50.520Z"
locale: en
meta:
description: "Niche score 42/100 · $170K/yr market · 156K searches/yr · $9.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $170K/yr market · 156K searches/yr · $9.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Matte Clear Coat Spray Paint — $170K/yr Amazon US Niche (2026) - Flapen"
---
# **matte clear coat spray paint**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 35Growth 44Conversion 91Competition 19Returns 99Price range 42Avg price 33Brand share 0Review moat 23Quality gap 33
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+15.1%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****$6.37–$21.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$170K**
$170K/yr · 156K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$9.93**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****8,101.69**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, matte clear coat spray paint is a $170K/yr Amazon United States market (156K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 42/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **matte clear coat spray paint market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$199K–$248K**
- units × avg price
- **Conversion rate**
- **10.9%**
- **Avg BSR**
- **#51**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **23%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **82 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**83**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- Rust-Oleum56% - MAYBELLINE26% - Krylon15% - Polar Specialist Coatings2% - Aleene's2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 68 weeks — +15.1% search growth over the last 90 days.
5K3KSpike '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jul, Aug · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/matte-clear-coat-spray-paint/trend)
## **Top matte clear coat spray paint search terms**
- **matte clear coat**24K/yr+31.4%5.0% conv. - **matte clear coat spray paint**21K/yr+0.7%11.9% conv. - **maybelline master prime**16K/yr-1.9%14.7% conv. - **clear matte spray paint**13K/yr+26.9%9.2% conv. - **matte spray**10K/yr+43.4%2.9% conv. - **master primer maybelline**10K/yr+0.2%16.8% conv. - **matte finish spray**7K/yr+24.0%6.4% conv. - **clear primer**6K/yr-1.6%1.3% conv. - **matte spray sealer**5K/yr-0.1%9.8% conv. - **flat clear coat spray paint**6K/yr-1.2%9.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/matte-clear-coat-spray-paint/search-terms)
## **Top matte clear coat spray paint products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$17K20%$34K30%$51K40%$68K1K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Rust-Oleum 249087 Painters Touch 2X Ultra Cover Spray Paint 12 oz Matte Clear**Rust-Oleum**$6.37**4.7★3,760 rev](https://www.amazon.com/dp/B002BWORZE) [2**Maybelline New York Facestudio Master Prime Primer Makeup Blur + Pore Minimize 1 fl. oz.**MAYBELLINE**$9.94**4.5★9,859 rev](https://www.amazon.com/dp/B07BHB7QBN) [3**Krylon Industrial Spray Paint Crystal Clear Matte Solvent 11 oz K01311007-1 Each**Krylon**$6.69**4.6★2,120 rev](https://www.amazon.com/dp/B005ENZ8CS) [4**Rust-Oleum 285093 Stops Rust Spray Paint 12 oz Matte Clear**Rust-Oleum**$6.48**4.7★7,463 rev](https://www.amazon.com/dp/B00SVWJ92E) [5**Maybelline Face Studio Master Prime Face Primer Makeup Base Blur + Redness Control 1 Count**MAYBELLINE**$9.75**4.3★5,824 rev](https://www.amazon.com/dp/B00PFCSED8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Rust-Oleum 285093 Stops Rust Spray Paint 12 oz Matte Clear 2 Pack**Rust-Oleum**$11.73**7,463 rev3mo ago](https://www.amazon.com/dp/B0GW9P9KGF) [**Polar Clear Matte Flawless Lacquer Spray - 2 x 13.5 Fl Oz - Clear Coat Spray Paint - Non-Yellowing & Scratch Resistant - Interior & Exterior Surfaces for Wood Metal Plastics Glass & Ceramics**Polar Specialist Coatings**$21.28**1,642 rev3y ago](https://www.amazon.com/dp/B08XZNSYHK) [**Maybelline New York Facestudio Master Prime Primer Makeup Blur + Pore Minimize 1 fl. oz.**MAYBELLINE**$9.94**9,859 rev8y ago](https://www.amazon.com/dp/B07BHB7QBN) [**Maybelline Master Prime Face Primer Makeup Base 1 Fl Oz**MAYBELLINE**$6.54**3,340 rev8y ago](https://www.amazon.com/dp/B074VFYCKD) [**Rust-Oleum 302151 Universal All Surface Clear Topcoat Spray 11 oz Dead Flat Clear**Rust-Oleum**$9.87**41,617 rev9y ago](https://www.amazon.com/dp/B01J3YYX8S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Rust-Oleum 285093 Stops Rust Spray Paint 12 oz Matte Clear 2 Pack**Rust-Oleum**$11.73**4.7★**▲ 270%**](https://www.amazon.com/dp/B0GW9P9KGF) [**Krylon Industrial Spray Paint Crystal Clear Matte Solvent 11 oz K01311007-1 Each**Krylon**$6.69**4.6★**▲ 72%**](https://www.amazon.com/dp/B005ENZ8CS) [**Rust-Oleum 302151 Universal All Surface Clear Topcoat Spray 11 oz Dead Flat Clear**Rust-Oleum**$9.87**4.5★**▲ 24%**](https://www.amazon.com/dp/B01J3YYX8S) [**Rust-Oleum 249087 Painters Touch 2X Ultra Cover Spray Paint 12 oz Matte Clear**Rust-Oleum**$6.37**4.7★**— 7%**](https://www.amazon.com/dp/B002BWORZE) [**Rust-Oleum 285093 Stops Rust Spray Paint 12 oz Matte Clear**Rust-Oleum**$6.48**4.7★**— 5%**](https://www.amazon.com/dp/B00SVWJ92E)
**~~View all trending →~~**
## **What buyers say about matte clear coat spray paint**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**17%
*“Just as good as high end brands”*
**Paint Quality**9%
*“If you want a really nice finish”*
**Suitability Combination Skin**8%
*“This does a great job of evening out my skin tone”*
**Soft Feel**7%
*“It goes on smooth”*
**Value For Money**6%
*“Good for the price”*
**Spray/Flow**5%
*“Sprays nicely”*
**Efficiency**5%
*“I use this as the last coat on my painted furniture and it works very well and does not yellow or chip and peel”*
**Advertised Vs Actual Product**5%
*“The product does the job”*
**Ease Of Use**4%
*“Easy to use”*
**Suitability Dry Skin**3%
*“The face looks Moisturized”*
### **What buyers complain about **
**Spray/Flow**11%
*“When spraying can leaks”*
**Paint Quality**10%
*“Be very careful with this as it has caused the paint to run on items that I have sprayed”*
**Quality-Overall**9%
*“Absolutely horrible”*
**Color**9%
*“Soaks in and does not leave any corrective color behind”*
**Value For Money**5%
*“This is overpriced”*
**Smell**5%
*“smell”*
**Rusts/Corrodes**3%
*“except it rusted easily”*
**Jamming/Clogging**3%
*“Clogs so that I can't continue to use it”*
**Oily/Greasy**3%
*“oily”*
**Print Quality**3%
*“Made my petg print fade almost white instantly”*
### **Top return reasons **
**Functionality-Overall**16%
**Advertised Vs Actual Product**15%
**Leak-Proof**10%
**Oily/Greasy**6%
**Color**6%
**Material Quality**4%
**Texture/Consistency-Overall**4%
**Defective Material/Parts**4%
**Moist/Dry**4%
**Product Condition**3%
## **Common questions**
- **Is matte clear coat spray paint profitable to sell on Amazon United States?**
- The niche generates $170K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +15.1%. Flapen's verdict: Skip it (42/100).
- **How competitive is the matte clear coat spray paint niche?**
- 5 brands and 83 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in matte clear coat spray paint?**
- Top complaints mined from reviews: Spray/Flow, Paint Quality, Quality-Overall. The return rate is 0.2%.
- **When does demand for matte clear coat spray paint peak?**
- Demand peaks in Jul–Aug; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the matte clear coat spray paint niche?**
- Listings span $6.37–$21.28; the average listing price is $9.93 (sweet spot $15–$100). The average incumbent carries 8,102 reviews — the moat a new listing must climb.
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