---
title: "Trend — manes by mell store - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/manes-by-mell-store/trend"
last_updated: "2026-08-11T15:02:19.402Z"
locale: en
meta:
  description: "Niche score 48/100 · $49K/yr market · 16K searches/yr · $28.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $49K/yr market · 16K searches/yr · $28.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — manes by mell store - Flapen"
---

# **manes by mell store**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 12Growth 25Conversion 90Competition 19Returns 94Price range 88Avg price 95Brand share 0Review moat 85Quality gap 78

**Avg price**

**Incredible****$28.81**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.8%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$9.54–$75.54**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****299.27**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-1.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****77%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$49K**

$49K/yr · 16K searches

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend