---
title: "Reviews — makeup remover pen - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/makeup-remover-pen/reviews"
last_updated: "2026-08-11T14:05:08.240Z"
locale: en
meta:
  description: "Niche score 38/100 · $7K/yr market · 19K searches/yr · $9.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · $7K/yr market · 19K searches/yr · $9.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — makeup remover pen - Flapen"
---

# **makeup remover pen**

**Skip it**

A small market ($7K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 23Conversion 50Competition 23Returns 92Price range 34Avg price 26Brand share 51Review moat 47Quality gap 60

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****4.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****1,800.88**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****$5.30–$19.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$9.17**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-4.5%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$7K**

$7K/yr · 19K searches

## Reviews