---
title: "Reviews — mac red lipstick - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/mac-red-lipstick/reviews"
last_updated: "2026-08-05T23:17:38.564Z"
locale: en
meta:
  description: "Niche score 55/100 · $1.1M/yr market. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $1.1M/yr market. Brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — mac red lipstick - Flapen"
---

# **mac red lipstick**

**Worth a look**

Shows a sweet-spot price point ($22.77 avg), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.

Market size 79Growth 31Conversion 31Competition 79Returns 88Price range 59Avg price 94Brand share 7Review moat 23Quality gap 53

**Avg price**

**Great****$22.77**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Market size**

**Great****$1.1M**

$1.1M/yr · 1.9M searches

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Price range**

**Good****$1.34–$34.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+4.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****7,081.59**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

## Reviews