---
title: "Lypsyl Lip Balm — $300K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lypsyl-lip-balm"
last_updated: "2026-08-11T11:32:45.329Z"
locale: en
meta:
description: "Niche score 41/100 · $300K/yr market · 133K searches/yr · $16.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $300K/yr market · 133K searches/yr · $16.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lypsyl Lip Balm — $300K/yr Amazon US Niche (2026) - Flapen"
---
# **lypsyl lip balm**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 51Growth 20Conversion 96Competition 4Returns 99Price range 61Avg price 78Brand share 0Review moat 52Quality gap 11
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$16.33**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.51–$30.05**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,439.83**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$300K**
$300K/yr · 133K searches
**Growth**
**Bad****-9.5%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****95%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, lypsyl lip balm is a $300K/yr Amazon United States market (133K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 24, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lypsyl lip balm market data**
- **Units sold / yr**
- **25K–30K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$408K–$490K**
- units × avg price
- **Conversion rate**
- **13.8%**
- **Avg BSR**
- **#574**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**27**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**95%**
Top 20: 100%
**Open market**
**0%**
- Lypsyl89% - HATOLDLIY11% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 12 weeks — -9.5% search growth over the last 90 days.
5K4KSpike '26May '26May '26May '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/lypsyl-lip-balm/trend)
## **Top lypsyl lip balm search terms**
- **lypsyl**55K/yr+10.0%15.8% conv. - **lypsyl lip balm**62K/yr-32.3%13.8% conv. - **lypsyl chapstick**7K/yr-62.3%14.6% conv. - **lipsyl**4K/yr+0.3%16.0% conv. - **lypsyl lip balm 3 pack**2K/yr+32.9%17.8% conv. - **lypsyt**2K/yr-19.7%16.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/lypsyl-lip-balm/search-terms)
## **Top lypsyl lip balm products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$30K20%$60K30%$90K40%$120K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz**Lypsyl**$5.51**4.8★3,833 rev](https://www.amazon.com/dp/B001AQO9MI) [2**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (Pack of 6)**Lypsyl**$19.74**4.9★2,710 rev](https://www.amazon.com/dp/B00409T4PO) [3**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (3-Pack)**Lypsyl**$12.78**4.8★300 rev](https://www.amazon.com/dp/B07MH3BGCC) [4**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (Pack of 10)**HATOLDLIY**$30.05**4.9★690 rev](https://www.amazon.com/dp/B01IA9BV1O) [5**Lypsyl Lypmoisturizer Ori Size .1z Lypsyl Lypmoisturizer Original .1z (Pack of 5)**Lypsyl**$17.70**4.9★958 rev](https://www.amazon.com/dp/B01IA9BHDG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (Pack of 10)**HATOLDLIY**$30.05**690 rev6y ago](https://www.amazon.com/dp/B01IA9BV1O) [**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (3-Pack)**Lypsyl**$12.78**300 rev7y ago](https://www.amazon.com/dp/B07MH3BGCC) [**LypSyl Intense Protection Lyp Moisturizer 0.1 OZ - (Pack of 3)**Lypsyl**$12.21**148 rev9y ago](https://www.amazon.com/dp/B01LZPKV2J) [**Lypsyl Lypmoisturizer Ori Size .1z Lypsyl Lypmoisturizer Original .1z (Pack of 5)**Lypsyl**$17.70**958 rev10y ago](https://www.amazon.com/dp/B01IA9BHDG) [**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (Pack of 6)**Lypsyl**$19.74**2,710 rev15y ago](https://www.amazon.com/dp/B00409T4PO)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LypSyl Intense Protection Lyp Moisturizer 0.1 OZ - (Pack of 3)**Lypsyl**$12.21**4.7★**▲ 49%**](https://www.amazon.com/dp/B01LZPKV2J) [**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (Pack of 6)**Lypsyl**$19.74**4.9★**▲ 41%**](https://www.amazon.com/dp/B00409T4PO) [**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (Pack of 10)**HATOLDLIY**$30.05**4.9★**▲ 17%**](https://www.amazon.com/dp/B01IA9BV1O) [**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz**Lypsyl**$5.51**4.8★**— 4%**](https://www.amazon.com/dp/B001AQO9MI) [**Lypsyl Intense Protection Original Mint Lip Balm 0.10 oz (3-Pack)**Lypsyl**$12.78**4.8★**▼ 36%**](https://www.amazon.com/dp/B07MH3BGCC)
**~~View all trending →~~**
## **What buyers say about lypsyl lip balm**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**31%
*“Soft and moisturizing”*
**Quality-Overall**17%
*“The best lip balm, truly”*
**Soft Feel**10%
*“Smooth”*
**Protection**5%
*“I like the lips protection”*
**Durability**5%
*“And it lasts all day. pretty much”*
**Value For Money**4%
*“Great value for the price”*
**Adhesion/Stickiness**4%
*“I love the little bee that pushes the stick up”*
**Smell**3%
*“It has a nice light scent”*
**Advertised Vs Actual Product**3%
*“As expected”*
**Suitability Winter Weather**2%
*“Best thing for winter”*
### **What buyers complain about **
**Moist/Dry**40%
*“My lips are always dry and chapped,”*
**Allergies**15%
*“I have developed allergies to ingredients in a lot of other brands”*
**Sensitivity-Overall**10%
*“I developed a sensitivity to some”*
**Smell**7%
*“no taste or perfume smell”*
### **Top return reasons **
**Functionality-Overall**20%
**Moist/Dry**20%
**Value For Money**15%
**Advertised Vs Actual Product**10%
**Texture/Consistency-Overall**8%
**Smell**8%
**Leak-Proof**5%
**Suitability Humid Weather**5%
**Size-Overall**5%
**Adhesion/Stickiness**5%
## **Common questions**
- **Is lypsyl lip balm profitable to sell on Amazon United States?**
- The niche generates $300K/yr across 6 tracked products. 90-day search growth is -9.5%. Flapen's verdict: Skip it (41/100).
- **How competitive is the lypsyl lip balm niche?**
- 2 brands and 27 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in lypsyl lip balm?**
- Top complaints mined from reviews: Moist/Dry, Allergies, Sensitivity-Overall. The return rate is 0.1%.
- **What does it cost to enter the lypsyl lip balm niche?**
- Listings span $5.51–$30.05; the average listing price is $16.33 (sweet spot $15–$100). The average incumbent carries 1,440 reviews — the moat a new listing must climb.
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