---
title: "Luxaza Eyeshadow Stick Set — $165K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/luxaza-eyeshadow-stick-set"
last_updated: "2026-08-11T15:02:45.477Z"
locale: en
meta:
description: "Niche score 34/100 · $165K/yr market · 472K searches/yr · $12.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 34/100 · $165K/yr market · 472K searches/yr · $12.29 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Luxaza Eyeshadow Stick Set — $165K/yr Amazon US Niche (2026) - Flapen"
---
# **luxaza eyeshadow stick set**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 34Growth 20Conversion 36Competition 12Returns 78Price range 55Avg price 52Brand share 0Review moat 45Quality gap 47
**Returns**
**Great****1.8%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$8.38–$23.08**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$12.29**
avg listing price — sweet spot $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****1,969.91**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$165K**
$165K/yr · 472K searches
**Growth**
**Bad****-9.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****85%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, luxaza eyeshadow stick set is a $165K/yr Amazon United States market (472K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **luxaza eyeshadow stick set market data**
- **Units sold / yr**
- **13K–15K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$154K–$184K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#17**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **139 days**
## **Competition & brand share**
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**6**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**85%**
Top 20: 100%
**Open market**
**0%**
- ColourPop95% - LUXAZA PRO3% - LANGMANNI2% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 50 weeks — -9.8% search growth over the last 90 days.
18K13KSpike '25Black Friday '25Holiday '25Spike '26Aug '25Sep '25Nov '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/luxaza-eyeshadow-stick-set/trend)
## **Top luxaza eyeshadow stick set search terms**
- **colourpop eyeshadow stick**162K/yr-11.8%1.8% conv. - **colorpop shadow stix**106K/yr-9.1%3.4% conv. - **color pop eyeshadow stick**93K/yr-5.2%1.8% conv. - **colourpop shadow stix**34K/yr-16.0%2.5% conv. - **colour pop eyeshadow stick**21K/yr+1.8%2.3% conv. - **colorpop eyeshadow stick**10K/yr+54.1%2.1% conv. - **color pop shadow stick**18K/yr-32.9%3.7% conv. - **luxaza eyeshadow stick**10K/yr-30.4%2.6% conv. - **luxaza**9K/yr-29.9%1.0% conv. - **colourpop shadow stick**5K/yr-15.4%2.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/luxaza-eyeshadow-stick-set/search-terms)
## **Top luxaza eyeshadow stick set products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$17K20%$33K30%$50K40%$66K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Honey BB (0.05 oz)**ColourPop**$8.38**4.5★2,277 rev](https://www.amazon.com/dp/B0D3276D9G) [2**ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Socialite (0.05 oz)**ColourPop**$8.62**4.5★2,277 rev](https://www.amazon.com/dp/B0D328GK37) [3**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Cotton Candy (0.05 oz)**ColourPop**$11.66**4.7★818 rev](https://www.amazon.com/dp/B0FZDCJPLG) [4**ColourPop Rose Goals Shadow Stix Makeup Kit - Matte + Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)**ColourPop**$22.93**4.5★2,277 rev](https://www.amazon.com/dp/B0FTKHN9CR) [5**ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Bare With Me (0.05 oz)**ColourPop**$8.53**4.5★2,277 rev](https://www.amazon.com/dp/B0D326PG7C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Cotton Candy (0.05 oz)**ColourPop**$11.66**818 rev8mo ago](https://www.amazon.com/dp/B0FZDCJPLG) [**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Galaxy (0.05 oz)**ColourPop**$11.60**818 rev8mo ago](https://www.amazon.com/dp/B0FZDJDYSQ) [**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Game Over (0.05 oz)**ColourPop**$11.61**818 rev8mo ago](https://www.amazon.com/dp/B0FZDDZWHW) [**ColourPop Rose Goals Shadow Stix Makeup Kit - Matte + Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)**ColourPop**$22.93**2,277 rev9mo ago](https://www.amazon.com/dp/B0FTKHN9CR) [**ColourPop Shimmering Golds Shadow Stix Makeup Kit - Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)**ColourPop**$23.08**2,277 rev9mo ago](https://www.amazon.com/dp/B0FTK9P5LH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Cotton Candy (0.05 oz)**ColourPop**$11.66**4.7★**▲ 107%**](https://www.amazon.com/dp/B0FZDCJPLG) [**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Game Over (0.05 oz)**ColourPop**$11.61**4.7★**▲ 97%**](https://www.amazon.com/dp/B0FZDDZWHW) [**ColourPop Rose Goals Shadow Stix Makeup Kit - Matte + Shimmer Eyeshadow Make Up Set - Vegan & Cruelty-Free Cream Eyeshadow Sticks with High-Pigment & Metallic Finishes (3 Count)**ColourPop**$22.93**4.5★**▲ 96%**](https://www.amazon.com/dp/B0FTKHN9CR) [**ColourPop Shadow Stix - Multichrome Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Galaxy (0.05 oz)**ColourPop**$11.60**4.7★**▲ 73%**](https://www.amazon.com/dp/B0FZDJDYSQ) [**ColourPop Shadow Stix - Cream Eyeshadow Stick with Long-Lasting Color - Multi-Use Cream Makeup with a Built-In Sharpener & Precise Tip for Easy Application - Plum Tart (0.05 oz)**ColourPop**$8.80**4.5★**▲ 36%**](https://www.amazon.com/dp/B0D3272W9T)
**~~View all trending →~~**
## **What buyers say about luxaza eyeshadow stick set**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**35%
*“Color is as described”*
**Ease Of Application**9%
*“Easy to apply”*
**Ease Of Use**9%
*“Goes on easy”*
**Soft Feel**7%
*“Goes on smooth”*
**Quality-Overall**7%
*“All in all no complaints”*
**Value For Money**5%
*“Good price”*
**Durability**3%
*“Stayed on all day”*
**Eyelash Quality**3%
*“I'm in love with these eyeshadows combo it's applies very smooth”*
**Brightness/Shine/Glow**2%
*“nice shimmer great for the price”*
**Advertised Vs Actual Product**2%
*“Just as advertised”*
### **What buyers complain about **
**Color**30%
*“Color not as described”*
**Durability**6%
*“broke way too easily”*
**Quality-Overall**4%
*“Feels and looks cheap”*
**Advertised Vs Actual Product**4%
*“Not as described”*
**Ease Of Use**3%
*“Hard to remove”*
**Functionality-Overall**3%
*“Didn't work for me”*
**Wrinkles**3%
*“creases easily”*
**Ease Of Application**3%
*“the applicator broke on a few of them”*
**Adhesion/Stickiness**3%
*“Not good in stick form”*
**Allergies**3%
*“I also started getting a rash on my neck”*
### **Top return reasons **
**Color**50%
**Advertised Vs Actual Product**12%
**Adhesion/Stickiness**5%
**Product Condition**4%
**Quality-Overall**4%
**Functionality-Overall**4%
**Brightness/Shine/Glow**3%
**Moist/Dry**2%
**Defective Material/Parts**2%
**Durability**2%
## **Common questions**
- **Is luxaza eyeshadow stick set profitable to sell on Amazon United States?**
- The niche generates $165K/yr across 11 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -9.8%. Flapen's verdict: Skip it (34/100).
- **How competitive is the luxaza eyeshadow stick set niche?**
- 3 brands and 6 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in luxaza eyeshadow stick set?**
- Top complaints mined from reviews: Color, Durability, Quality-Overall. The return rate is 1.8%.
- **What does it cost to enter the luxaza eyeshadow stick set niche?**
- Listings span $8.38–$23.08; the average listing price is $12.29 (sweet spot $15–$100). The average incumbent carries 1,970 reviews — the moat a new listing must climb.
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