---
title: "Loreal Advent Calendar — $0/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/loreal-advent-calendar"
last_updated: "2026-08-11T12:26:19.145Z"
locale: en
meta:
description: "Niche score 31/100 · $0/yr market · 107K searches/yr · $76.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 31/100 · $0/yr market · 107K searches/yr · $76.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Loreal Advent Calendar — $0/yr Amazon US Niche (2026) - Flapen"
---
# **loreal advent calendar**
**Skip it**
A small market ($0/yr) — this niche doesn't clear our bar today.
Market size 0Growth 0Conversion 0Competition 4Returns 94Price range 63Avg price 84Brand share 13Review moat 81Quality gap 86
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Great****$76.36**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****387**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$18.73–$148.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****95%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$0**
$0/yr · 107K searches
**Growth**
**Bad****-51.9%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.0%**
search→purchase rate — share of searches ending in a sale
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, loreal advent calendar is a $0/yr Amazon United States market (107K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 31/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **loreal advent calendar market data**
- **Units sold / yr**
- **500–750**
- avg 100–250/product
- **Revenue / yr**
- **$38K–$57K**
- units × avg price
- **Conversion rate**
- **0.0%**
- **Avg BSR**
- **#23,819**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **16.9%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **127 days**
## **Competition & brand share**
The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **
**Sellers**
**32**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**95%**
Top 20: 100%
**Open market**
**0%**
- L'Oreal Paris57% - e.l.f.12% - Revolution Beauty London11% - Ulta Beauty8% - SEPHORA7% - Cinereplicas5%
## **Demand**
Weekly Amazon search volume, last 32 weeks — -51.9% search growth over the last 90 days.
15K10KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/loreal-advent-calendar/trend)
## **Top loreal advent calendar search terms**
- **loreal advent calendar**15K/yr-34.2%0.0% conv. - **plouise advent calendar**5K/yr-38.3%0.0% conv. - **calendario de adviento lancome**13K/yr-29.1%0.0% conv. - **loreal advent calendar 2025**17K/yr-77.9%0.9% conv. - **lancome advent calendar**5K/yr-26.5%0.0% conv. - **calendario de adviento carolina herrera**6K/yr-22.5%0.0% conv. - **mac advent calendar**5K/yr-53.3%0.0% conv. - **estee lauder advent calendar**4K/yr-17.8%0.0% conv. - **calendario de adviento loreal**14K/yr-66.7%0.0% conv. - **ysl advent calendar**4K/yr+10.5%0.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/loreal-advent-calendar/search-terms)
## **Top loreal advent calendar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$030%$045%$060%$0101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 6 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LOreal Paris 24 Day Beauty Advent Calendar 2025 Holiday Gift Set Includes Deluxe-Sized and Miniature Makeup Skincare and Haircare Products**L'Oreal Paris**$148.51**4.6★105 rev](https://www.amazon.com/dp/B0FBHXMVXR) [2**e.l.f. Sleigh the Holidays 24-Day Advent Calendar 2025 Skincare Essentials & Festive Makeup In Limited-Edition Shades Vegan & Cruelty-Free**e.l.f.**$94.58**4.6★421 rev](https://www.amazon.com/dp/B0DZQCY8D9) [3**Revolution Makeup Advent Calendar 24-Piece Beauty Gift Set for Lips Eyes & Face Features Essential Cosmetics & Tools Vegan & Cruelty-Free**Revolution Beauty London**$55.01**4.5★1,183 rev](https://www.amazon.com/dp/B0FBH9PRYH) [4**2025 Ulta Beauty x Mini Brands Advent Calendar**Ulta Beauty**$43.36**3.1★222 rev](https://www.amazon.com/dp/B0FX5NR8M9) [5**Sephora Collection Holiday Beauty Advent Calendar 2025 24 Makeup Skincare Bath & Accessory Gifts**SEPHORA**$97.97**4.0★62 rev](https://www.amazon.com/dp/B0FZN2RW31)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sephora Collection Holiday Beauty Advent Calendar 2025 24 Makeup Skincare Bath & Accessory Gifts**SEPHORA**$97.97**62 rev8mo ago](https://www.amazon.com/dp/B0FZN2RW31) [**2025 Ulta Beauty x Mini Brands Advent Calendar**Ulta Beauty**$43.36**222 rev8mo ago](https://www.amazon.com/dp/B0FX5NR8M9) [**LOreal Paris 24 Day Beauty Advent Calendar 2025 Holiday Gift Set Includes Deluxe-Sized and Miniature Makeup Skincare and Haircare Products**L'Oreal Paris**$148.51**105 rev9mo ago](https://www.amazon.com/dp/B0FBHXMVXR) [**e.l.f. Sleigh the Holidays 24-Day Advent Calendar 2025 Skincare Essentials & Festive Makeup In Limited-Edition Shades Vegan & Cruelty-Free**e.l.f.**$94.58**421 rev10mo ago](https://www.amazon.com/dp/B0DZQCY8D9) [**Revolution Makeup Advent Calendar 24-Piece Beauty Gift Set for Lips Eyes & Face Features Essential Cosmetics & Tools Vegan & Cruelty-Free**Revolution Beauty London**$55.01**1,183 rev11mo ago](https://www.amazon.com/dp/B0FBH9PRYH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**HARRY POTTER - Budget Advent Calendar 2025-24 Magical Wizarding World Gifts & Accessories - Stationery Jewelry & Surprises - For the Christmas Countdown - Official License - Cinereplicas**Cinereplicas**$18.73**4.0★**▲ 1000%**](https://www.amazon.com/dp/B0F8QJV4ZG) [**Sephora Collection Holiday Beauty Advent Calendar 2025 24 Makeup Skincare Bath & Accessory Gifts**SEPHORA**$97.97**4.0★**▲ 356%**](https://www.amazon.com/dp/B0FZN2RW31) [**2025 Ulta Beauty x Mini Brands Advent Calendar**Ulta Beauty**$43.36**3.1★**▲ 150%**](https://www.amazon.com/dp/B0FX5NR8M9) [**e.l.f. Sleigh the Holidays 24-Day Advent Calendar 2025 Skincare Essentials & Festive Makeup In Limited-Edition Shades Vegan & Cruelty-Free**e.l.f.**$94.58**4.6★**— 2%**](https://www.amazon.com/dp/B0DZQCY8D9) [**LOreal Paris 24 Day Beauty Advent Calendar 2025 Holiday Gift Set Includes Deluxe-Sized and Miniature Makeup Skincare and Haircare Products**L'Oreal Paris**$148.51**4.6★**▼ 16%**](https://www.amazon.com/dp/B0FBHXMVXR)
**~~View all trending →~~**
## **What buyers say about loreal advent calendar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**25%
*“good value”*
**Quality-Overall**24%
*“Well very very quite complete for the price the truth”*
**Size-Overall**14%
*“Full Size Products”*
**Gifting Purpose**12%
*“Perfect for a gift”*
**Fun/Entertainment Experience**9%
*“Fun”*
**Collectibles**7%
*“These are collectibles”*
**Advertised Vs Actual Product**3%
*“Exactly as I hoped, perfect”*
**Ease Of Use**1%
*“Easy to throw in my purse or pocket”*
### **What buyers complain about **
**Gifting Purpose**15%
*“The person I gifted it to did not like it as a whole”*
**Quality-Overall**13%
*“Cheap, dollar store quality”*
**Size-Overall**10%
*“The samples were very small”*
**Material Quality**10%
*“Product was as PLASTIC”*
**Smell**10%
*“Products smell old”*
**Value For Money**6%
*“doesnt worth the money”*
**Color**6%
*“The colors aren't always something we'd use”*
**Durability**5%
*“didn't last”*
**Unsustainable Design**5%
*“Bad quality and design overall”*
**Ease Of Use**3%
*“Some were really hard to take out of the place so not easy to open”*
### **Top return reasons **
**Advertised Vs Actual Product**30%
**Size-Overall**15%
**Defective Material/Parts**14%
**Quality-Overall**13%
**Value For Money**10%
**Product Condition**9%
**Moist/Dry**4%
**Color**4%
## **Common questions**
- **Is loreal advent calendar profitable to sell on Amazon United States?**
- The niche generates $0/yr across 6 tracked products. 3 of 5 products launched in the last 360 days are still selling. 90-day search growth is -51.9%. Flapen's verdict: Skip it (31/100).
- **How competitive is the loreal advent calendar niche?**
- 6 brands and 32 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in loreal advent calendar?**
- Top complaints mined from reviews: Gifting Purpose, Quality-Overall, Size-Overall. The return rate is 1.1%.
- **What does it cost to enter the loreal advent calendar niche?**
- Listings span $18.73–$148.51; the average listing price is $76.36 (sweet spot $15–$100). The average incumbent carries 387 reviews — the moat a new listing must climb.
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