---
title: "Longwear Waterproof Tinted Brow Gel — $41K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/longwear-waterproof-tinted-brow-gel"
last_updated: "2026-08-11T13:33:07.775Z"
locale: en
meta:
description: "Niche score 42/100 · $41K/yr market · 51K searches/yr · $14.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $41K/yr market · 51K searches/yr · $14.79 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Longwear Waterproof Tinted Brow Gel — $41K/yr Amazon US Niche (2026) - Flapen"
---
# **longwear waterproof tinted brow gel**
**Skip it**
Soft demand (-34.0% this quarter) — this niche doesn't clear our bar today.
Market size 10Growth 8Conversion 62Competition 51Returns 97Price range 51Avg price 73Brand share 13Review moat 21Quality gap 78
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****$14.79**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$5.71–$24.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****11,476.9**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$41K**
$41K/yr · 51K searches
**Growth**
**Bad****-34.0%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, longwear waterproof tinted brow gel is a $41K/yr Amazon United States market (51K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 42/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **longwear waterproof tinted brow gel market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$44K–$59K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#141**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **0.4%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**109**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 99%
**Open market**
**2%**
- L'Oreal Paris63% - tarte20% - MAYBELLINE5% - WUNDERBROW3% - e.l.f.3% - SACE LADY3% - Open — no brand owns it (1 brand, 2%)
## **Top longwear waterproof tinted brow gel search terms**
- **unbelievabrow**11K/yr-9.9%8.4% conv. - **tinted brow gel waterproof**5K/yr-27.0%2.3% conv. - **loreal unbelievabrow**6K/yr+1.0%7.9% conv. - **tarte eyebrow gel**5K/yr+36.8%5.5% conv. - **unbelievable brow loreal**3K/yr+40.3%6.5% conv. - **tarte brow gel**4K/yr+2.6%6.7% conv. - **liquid eyebrow gel**4K/yr-50.9%2.3% conv. - **loreal unbelievable brow**2K/yr-34.4%6.1% conv. - **waterproof tinted brow gel**3K/yr-75.2%2.5% conv. - **longwear waterproof tinted brow gel**6K/yr-94.1%0.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/longwear-waterproof-tinted-brow-gel/search-terms)
## **Top longwear waterproof tinted brow gel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$8K30%$12K40%$16K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LOreal Paris Unbelieva-Brow Longwear Waterproof Tinted Brow Gel Smudge-resistant Transfer- Proof Quick Drying Easy and quick application with precise brush Brunette 0.15 fl. oz.**L'Oreal Paris**$15.33**4.1★15,149 rev](https://www.amazon.com/dp/B07GY7YX3D) [2**LOreal Paris Unbelieva-Brow Longwear Waterproof Tinted Brow Gel Smudge-resistant Transfer- Proof Quick Drying Easy and quick application with precise brush Warm Brunette 0.15 fl. oz.**L'Oreal Paris**$14.96**4.1★15,149 rev](https://www.amazon.com/dp/B09HLCXKJZ) [3**LOreal Paris Unbelieva-Brow Longwear Waterproof Tinted Brow Gel Smudge-resistant Transfer- Proof Quick Drying Easy and quick application with precise brush Light Brunette 0.15 fl. oz.**L'Oreal Paris**$14.86**4.1★15,149 rev](https://www.amazon.com/dp/B07GYCHW6L) [4**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size med brown**tarte**$23.24**4.4★249 rev](https://www.amazon.com/dp/B0F3BMH978) [5**tarte brows for days framing gel Clear Waterproof Eyebrow Gel for Lamination Effect to Shape Set & Enhance Brows with Cucumber Aloe & Glycerin Vegan Cruelty-Free full size**tarte**$24.67**4.2★88 rev](https://www.amazon.com/dp/B0DVBMP2CM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size med brown**tarte**$23.24**249 rev1y ago](https://www.amazon.com/dp/B0F3BMH978) [**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size ash blonde**tarte**$23.15**249 rev1y ago](https://www.amazon.com/dp/B0F3BB185S) [**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size med cool brown**tarte**$23.55**249 rev1y ago](https://www.amazon.com/dp/B0F3BJSZPD) [**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size golden blonde**tarte**$23.66**249 rev1y ago](https://www.amazon.com/dp/B0F3B3XJZZ) [**Maybelline Super Lock Brow Glue Eyebrow Gel Lightweight and Waterproof Tinted Brow Gel For Up To 24HR Hold Deep Brown 1 Count**MAYBELLINE**$9.65**6,474 rev1y ago](https://www.amazon.com/dp/B0F2JJGZR1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Maybelline Tattoo Studio Brow Styling Gel Waterproof Eyebrow Make Up Brow Tint for Up to 36HR Wear Black 1 Count**MAYBELLINE**$6.00**4.2★**▲ 286%**](https://www.amazon.com/dp/B0C2QL2V7N) [**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size med cool brown**tarte**$23.55**4.4★**▲ 90%**](https://www.amazon.com/dp/B0F3BJSZPD) [**LOreal Paris Unbelieva-Brow Longwear Waterproof Tinted Brow Gel Smudge-resistant Transfer- Proof Quick Drying Easy and quick application with precise brush Blonde 0.15 fl. oz.**L'Oreal Paris**$15.10**4.1★**▲ 84%**](https://www.amazon.com/dp/B07GYBFBLY) [**tarte busy gal tinted brow gel 3-in-1 Waterproof Longwear Eyebrow Gel to Shape Tint & Set Brows Infused with Vitamin E Vegan & Cruelty-Free full size golden blonde**tarte**$23.66**4.4★**▲ 74%**](https://www.amazon.com/dp/B0F3B3XJZZ) [**Maybelline Super Lock Brow Glue Eyebrow Gel Lightweight and Waterproof Tinted Brow Gel For Up To 24HR Hold Deep Brown 1 Count**MAYBELLINE**$9.65**4.5★**▲ 51%**](https://www.amazon.com/dp/B0F2JJGZR1)
**~~View all trending →~~**
## **What buyers say about longwear waterproof tinted brow gel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Excellent product”*
**Color**12%
*“Perfect shade for me”*
**Value For Money**10%
*“Great Value”*
**Ease Of Use**7%
*“Easy to use”*
**Ease Of Application**6%
*“application is really easy”*
**Durability**6%
*“It stays on well through the day”*
**Eyelash Quality**4%
*“I really love this mascara”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Residue**4%
*“Doesnt leave residue”*
**Adhesion/Stickiness**3%
*“just the right amount of stickiness”*
### **What buyers complain about **
**Color**13%
*“Not Dark Coloring”*
**Moist/Dry**8%
*“dry”*
**Value For Money**8%
*“Not much product for the price”*
**Residue**7%
*“it has a white residue”*
**Durability**5%
*“Broke off after about six uses”*
**Functionality-Overall**5%
*“Results were not as expected”*
**Size-Overall**4%
*“This package is small”*
**Thickness**4%
*“it doesnt feel thick”*
**Adhesion/Stickiness**3%
*“No stick, complete fail”*
**Quality-Overall**2%
*“Bad quality”*
### **Top return reasons **
**Color**35%
**Functionality-Overall**12%
**Advertised Vs Actual Product**11%
**Moist/Dry**9%
**Adhesion/Stickiness**7%
**Product Condition**3%
**Defective Material/Parts**2%
**Size-Overall**2%
**Value For Money**2%
**Residue**2%
## **Common questions**
- **Is longwear waterproof tinted brow gel profitable to sell on Amazon United States?**
- The niche generates $41K/yr across 21 tracked products. 90-day search growth is -34.0%. Flapen's verdict: Skip it (42/100).
- **How competitive is the longwear waterproof tinted brow gel niche?**
- 7 brands and 109 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in longwear waterproof tinted brow gel?**
- Top complaints mined from reviews: Color, Moist/Dry, Value For Money. The return rate is 0.7%.
- **What does it cost to enter the longwear waterproof tinted brow gel niche?**
- Listings span $5.71–$24.67; the average listing price is $14.79 (sweet spot $15–$100). The average incumbent carries 11,477 reviews — the moat a new listing must climb.
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