---
title: "Lip Balm Containers — $384K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lip-balm-containers"
last_updated: "2026-08-11T17:40:41.185Z"
locale: en
meta:
description: "Niche score 57/100 · $384K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 57/100 · $384K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Lip Balm Containers — $384K/yr Amazon US Niche (2026) - Flapen"
---
# **lip balm containers**
**Worth a look**
Shows low returns (1.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 55Growth 12Conversion 60Competition 80Returns 81Price range 50Avg price 50Brand share 80Review moat 64Quality gap 45
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****959.35**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****5.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$384K**
$384K/yr · 623K searches
**Avg price**
**Good****$11.96**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.03–$24.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-26.7%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, lip balm containers is a $384K/yr Amazon United States market (623K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 17, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lip balm containers market data**
- **Units sold / yr**
- **30K–40K**
- avg 500–750/product
- **Revenue / yr**
- **$359K–$478K**
- units × avg price
- **Conversion rate**
- **5.1%**
- **Avg BSR**
- **#1,278**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **1.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **138 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**34 **▼falling
**Sellers**
**37**
**Top-5 brand share**
**55%**
Top 20: 92%
**Top-5 click share**
**35%**
Top 20: 82%
**Open market**
**40%**
- Mary Tylor Naturals15% - DMuuuDM13% - LotFancy12% - Pilloze8% - uadbau7% - Bumobum4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -26.7% search growth over the last 90 days.
25K15KHoliday '24Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/lip-balm-containers/trend)
## **Top lip balm containers search terms**
- **lip balm containers**193K/yr-31.4%3.6% conv. - **lip balm tubes**83K/yr-20.4%4.1% conv. - **chapstick tubes**35K/yr-21.7%6.0% conv. - **empty lip balm tubes**29K/yr-22.0%3.9% conv. - **lip balm containers empty**36K/yr-33.3%3.3% conv. - **lip balm tube**28K/yr-19.4%0.8% conv. - **lip balm tubes empty**30K/yr-25.3%4.0% conv. - **empty chapstick tubes**28K/yr-27.6%5.8% conv. - **chapstick tubes empty**32K/yr-35.9%7.2% conv. - **chapstick containers empty**27K/yr-23.8%5.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/lip-balm-containers/search-terms)
## **Top lip balm containers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$12K6%$23K9%$35K12%$46K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pilloze 50 PCS Clear Lip Balm Tubes Empty 5.5ml Twist-up Chapstick Tubes with Caps Portable BPA-Free & Leak-Proof Lip Balm Containers Bulk for DIY Homemade Lipstick Chapstick Solid Perfume**Pilloze**$8.83**4.2★48 rev](https://www.amazon.com/dp/B0GFT63WZJ) [2**50 Clear Lip Balm Containers Round Tubes BPA Free Made in USA 100% BPA Free with Clear Caps For DIY Lipstick homemade Lip Balms by Mary Tylor Naturals**Mary Tylor Naturals**$13.90**4.6★2,873 rev](https://www.amazon.com/dp/B0721TP4KN) [3**uadbau 6PCS Empty Lip Gloss Tubes - 8ml Clear Lip Balm Tubes with 5ml Syringes - Refillable Squeeze Lip Balm Containers - Mini Cosmetic Soft for DIY Lip Gloss and Travel Toiletries**uadbau**$5.84**4.3★609 rev](https://www.amazon.com/dp/B0CPVCDFF8) [4**LotFancy Lip Balm Tubes Kit with Filling Tray & Spatula 50 Pcs 5.5ml (3/16 oz) Clear Empty Lip Balm Containers with White Caps BPA-Free Leak-Resistant**LotFancy**$17.88**4.0★256 rev](https://www.amazon.com/dp/B0BZZ27Z8C) [5**50 Pcs 5.5g Twist-up Lip Balm Tubes Empty Plastic Lip Gloss Balm Containers Rotatable Deodorant Containers for DIY Homemade Lipsticks Chapsticks and Homemade Solid Perfume Black**DMuuuDM**$8.20**4.7★636 rev](https://www.amazon.com/dp/B0BC9P3Y6Q)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pilloze 50 PCS Clear Lip Balm Tubes Empty 5.5ml Twist-up Chapstick Tubes with Caps Portable BPA-Free & Leak-Proof Lip Balm Containers Bulk for DIY Homemade Lipstick Chapstick Solid Perfume**Pilloze**$8.83**48 rev5mo ago](https://www.amazon.com/dp/B0GFT63WZJ) [**10 PCS Empty Lip Balm Tubes 5g Tubes Empty Clear Plastic Rotatable Containers for DIY Lipstick Perfume Balm and Gift Making**salbsever**$5.19**10 rev7mo ago](https://www.amazon.com/dp/B0G4CRTBZQ) [**Bumobum 12 Pcs 5 Grams Small Glass Cosmetic Jars with Lids Mini Lip Balm Containers Empty Refillable Tiny Sample Jars for Lotion Lip Scrub Makeup Eye Cream Travel**Bumobum**$10.03**90 rev1y ago](https://www.amazon.com/dp/B0F4D5HF7N) [**RAINFLOW 50 PCS Lip Balm Tubes - 5 g Twist-up Lip Gloss Balm Containers BPA Free & Leak Free Clear Empty Lipstick Tubes with White Caps for DIY Homemade Lipsticks Chapsticks Solid Perfume Gifts**RAINFLOW**$7.48**112 rev1y ago](https://www.amazon.com/dp/B0DXKGPN3T) [**LotFancy Lip Balm Tubes Kit with Filling Tray and Spatula 50Pcs 4.5ml Black Lip Balm Containers BPA Free & Leak Free Handmade Set**LotFancy**$18.10**148 rev1y ago](https://www.amazon.com/dp/B0DNQGGJD4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pilloze 50 PCS Clear Lip Balm Tubes Empty 5.5ml Twist-up Chapstick Tubes with Caps Portable BPA-Free & Leak-Proof Lip Balm Containers Bulk for DIY Homemade Lipstick Chapstick Solid Perfume**Pilloze**$8.83**4.2★**▲ 380%**](https://www.amazon.com/dp/B0GFT63WZJ) [**10 PCS Empty Lip Balm Tubes 5g Tubes Empty Clear Plastic Rotatable Containers for DIY Lipstick Perfume Balm and Gift Making**salbsever**$5.19**4.5★**▲ 278%**](https://www.amazon.com/dp/B0G4CRTBZQ) [**10pcs Small Travel Containers Black Sample Jars with Screw Lids 5 Size 3/5/10/15/20 Gram 12pcs Labels and 2pcs Mini Disposable Spatula Makeup Sample Containers BPA Free**ZEJIA**$5.03**4.2★**▲ 123%**](https://www.amazon.com/dp/B07DW11V2H) [**Bumobum 12 Pcs 5 Grams Small Glass Cosmetic Jars with Lids Mini Lip Balm Containers Empty Refillable Tiny Sample Jars for Lotion Lip Scrub Makeup Eye Cream Travel**Bumobum**$10.03**4.8★**▲ 43%**](https://www.amazon.com/dp/B0F4D5HF7N) [**GBACHOOSE 100 Pack Empty Lip Balm Tubes 5ml/5g Black Chapstick Containers with Filling Tray and Spatula Twist-Up Refillable Lip Balm Containers for DIY Lip Balm Lipstick Solid Perfume**GBACHOOSE**$23.22**4.5★**▲ 37%**](https://www.amazon.com/dp/B0CRB3PN33)
**~~View all trending →~~**
## **What buyers say about lip balm containers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**19%
*“These are the perfect size for traveling and as gifts”*
**Quality-Overall**16%
*“Great quality containers”*
**Advertised Vs Actual Product**12%
*“As described”*
**Ease Of Use**10%
*“Easy to use”*
**Value For Money**9%
*“Worth it”*
**Efficiency**3%
*“The lip balm containers work well”*
**Leak-Proof**3%
*“didnt leak at all”*
**Color**3%
*“Colors are cute”*
**Durability**2%
*“Durable and easy to fill with product”*
**Portability**2%
*“Good for travel”*
### **What buyers complain about **
**Leak-Proof**20%
*“They leak”*
**Size-Overall**18%
*“they are too small”*
**Quality-Overall**10%
*“Seemed to be a combination of poor quality and poor packaging”*
**Strength**5%
*“are a bit flimsy”*
**Adhesion/Stickiness**3%
*“stickers don't stick to them”*
**Durability**3%
*“do start to break down”*
**Ease Of Use**3%
*“making it difficult to use”*
**Design-Overall**2%
*“Poor design”*
**Functionality-Overall**2%
*“Didn't really work”*
**Ease Of Cleaning**2%
*“Not very clean”*
### **Top return reasons **
**Size-Overall**74%
**Advertised Vs Actual Product**5%
**Leak-Proof**3%
**Material Quality**3%
**Functionality-Overall**2%
**Value For Money**2%
**Color**2%
**Quality-Overall**2%
**Defective Material/Parts**1%
**Ease Of Use**1%
## **Common questions**
- **Is lip balm containers profitable to sell on Amazon United States?**
- The niche generates $384K/yr across 46 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -26.7%. Flapen's verdict: Worth a look (57/100).
- **How competitive is the lip balm containers niche?**
- 34 brands and 37 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in lip balm containers?**
- Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 1.7%.
- **When does demand for lip balm containers peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the lip balm containers niche?**
- Listings span $5.03–$24.93; the average listing price is $11.96 (sweet spot $15–$100). The average incumbent carries 959 reviews — the moat a new listing must climb.
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