---
title: "Lilybyred — $39K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lilybyred"
last_updated: "2026-08-11T14:08:00.024Z"
locale: en
meta:
description: "Niche score 49/100 · $39K/yr market · 524K searches/yr · $12.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $39K/yr market · 524K searches/yr · $12.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lilybyred — $39K/yr Amazon US Niche (2026) - Flapen"
---
# **lilybyred**
**Skip it**
Weak search conversion (0.6%) — this niche doesn't clear our bar today.
Market size 10Growth 25Conversion 7Competition 90Returns 72Price range 35Avg price 56Brand share 69Review moat 66Quality gap 73
**Competition**
**Great****25%**
top-5 click share — an open shelf
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****870.97**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$12.71**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$4.87–$20.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-0.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$39K**
$39K/yr · 524K searches
**Conversion**
**Bad****0.6%**
search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, lilybyred is a $39K/yr Amazon United States market (524K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 49/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lilybyred market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$51K–$64K**
- units × avg price
- **Conversion rate**
- **0.6%**
- **Avg BSR**
- **#250**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **73%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **129 days**
## **Competition & brand share**
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.
**Brands**
**27 **▼falling
**Sellers**
**88**
**Top-5 brand share**
**64%**
Top 20: 97%
**Top-5 click share**
**25%**
Top 20: 59%
**Open market**
**31%**
- BBI@ BBIA28% - dasique12% - Peripera12% - ETUDE6% - rom&nd6% - lilybyred5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.4% search growth over the last 90 days.
60K40KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/lilybyred/trend)
## **Top lilybyred search terms**
- **korean blush**197K/yr-0.2%0.5% conv. - **bbia**66K/yr+9.8%0.8% conv. - **peripera blush**53K/yr-9.5%0.6% conv. - **dasique blush**24K/yr+13.5%0.9% conv. - **blush korean**24K/yr-4.3%0.7% conv. - **k beauty blush**15K/yr-2.0%0.1% conv. - **korean blush for cheeks**18K/yr-5.1%0.7% conv. - **kbeauty blush**14K/yr+3.2%0.1% conv. - **korean cream blush**12K/yr+5.6%0.5% conv. - **bbia lip tint**20K/yr-12.8%0.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/lilybyred/search-terms)
## **Top lilybyred products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$7734%$2K6%$2K8%$3K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BBIA Ready To Wear Downy Cheek Cream Blush 8 Color - Creamy Blendable & Buildable Blush Dewy Texture & Matte Finish High Pigment Longlasting Lightweight Natural Face Makeup 0.12oz (06 DOWNY FIG)**BBI@ BBIA**$9.11**4.1★420 rev](https://www.amazon.com/dp/B0C3LQJZLL) [2**ETUDE Lovely Cookie Blusher - Grapefruit Jelly 4g | Glowing & Natural Powder Blush with Long-Lasting Sebum Control | Easy Application | Korean Makeup Kbeauty Perfect for Gift**ETUDE**$10.23**4.3★434 rev](https://www.amazon.com/dp/B0CFXN7LZG) [3**PERIPERA SYRUPY TOK CHEEK Liquid Blush| Dewy Finish with Long-Lasting Hydration Buildable & Blendable Color Natural Glow for Cheeks Safe for Sensitive Skin (03 FRIENDSHIP MAUVE)**Peripera**$11.93**4.2★215 rev](https://www.amazon.com/dp/B0DYCFVD2Y) [4**SHEGLAM Color Bloom Liquid Blush Makeup for Cheeks Matte Finish-Love Cake**SHEGLAM**$6.64**4.6★16,890 rev](https://www.amazon.com/dp/B0BHFBBH25) [5**rom&nd Better Than Cheek Milk Series Blush W01 ODI MILK - K-Beauty Soft Blurring Matte Powder for Natural Buildable Flush & Poreless All-Day Wear**rom&nd**$11.62**4.4★1,738 rev](https://www.amazon.com/dp/B085QM6X2J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BBIA Chaltteok Blush Soft Blurring Jelly-Like Powder Texture Lightweight & Buildable Korean Blush Natural Matte Finish Long-Lasting Smooth Pore-Blurring Cheek Color (05 CHESTNUT CHALTTEOK)**BBI@ BBIA**$13.90**9 rev3mo ago](https://www.amazon.com/dp/B0GT4NWQT2) [**BBIA Chaltteok Blush Soft Blurring Jelly-Like Powder Texture Lightweight & Buildable Korean Blush Natural Matte Finish Long-Lasting Smooth Pore-Blurring Cheek Color (07 MEORU CHALTTEOK)**BBI@ BBIA**$13.98**9 rev3mo ago](https://www.amazon.com/dp/B0GT4K1KPK) [**JUNG SAEM MOOL Artist Cushion Blush | Easy to Blend with Puff Buildable Liquid Blush for Cheeks with a Natural & Matte Finish Korean Makeup (Blur | Merry Pink)**JUNG SAEM MOOL**$20.21**307 rev6mo ago](https://www.amazon.com/dp/B0GDP3VPCW) [**JUDYDOLL Glow Blush Balm 85% Essence-Infused Hydrating Buildable&Non-Patchy Cheek Color with Puff Dewy Finish Lightweight Blush for Cheeks Cool Toned Blush (02 Spring Blossom)**JUDYDOLL**$15.41**42 rev6mo ago](https://www.amazon.com/dp/B0GCNDH7G5) [**BBIA Over Glaze Lip Gloss - Plumping & Volumizing Glossy Lip Tint with High-Glow Glassy Shine Finish Naturally Moisturizing Non-Sticky Lightweight Vegan Korean Makeup (06 PEANUT SYRUP)**BBI@ BBIA**$11.68**7 rev12mo ago](https://www.amazon.com/dp/B0FHW79K8R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BBIA Chaltteok Blush Soft Blurring Jelly-Like Powder Texture Lightweight & Buildable Korean Blush Natural Matte Finish Long-Lasting Smooth Pore-Blurring Cheek Color (07 MEORU CHALTTEOK)**BBI@ BBIA**$13.98**4.9★**▲ 243%**](https://www.amazon.com/dp/B0GT4K1KPK) [**BBIA Chaltteok Blush Soft Blurring Jelly-Like Powder Texture Lightweight & Buildable Korean Blush Natural Matte Finish Long-Lasting Smooth Pore-Blurring Cheek Color (05 CHESTNUT CHALTTEOK)**BBI@ BBIA**$13.90**4.9★**▲ 219%**](https://www.amazon.com/dp/B0GT4NWQT2) [**Dasique Blending Mood Cheek #15 Rose Milk Tea | 4 Blendable Shades**dasique**$19.12**4.4★**▲ 218%**](https://www.amazon.com/dp/B0DGSV6RQC) [**rom&nd Better Than Cheek Milk Series Blush W01 ODI MILK - K-Beauty Soft Blurring Matte Powder for Natural Buildable Flush & Poreless All-Day Wear**rom&nd**$11.62**4.4★**▲ 214%**](https://www.amazon.com/dp/B085QM6X2J) [![APIEU Juicy-Pang Water Blusher [PK01] Fruity Liquid Blush for Cheeks Buildable & Blendable Color Hydrating Dewy Finish with Fruit Extract Blend & Rose Flower Water 0.31 fl oz](https://m.media-amazon.com/images/I/31r+fHNy03L.jpg)**APIEU Juicy-Pang Water Blusher \[PK01\] Fruity Liquid Blush for Cheeks Buildable & Blendable Color Hydrating Dewy Finish with Fruit Extract Blend & Rose Flower Water 0.31 fl oz**A'PIEU**$6.52**4.3★**▲ 179%**](https://www.amazon.com/dp/B078W6WC1Y)
**~~View all trending →~~**
## **What buyers say about lilybyred**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**32%
*“The color is cute”*
**Suitability Combination Skin**8%
*“it feels very nice on my skin”*
**Soft Feel**7%
*“It gives a soft”*
**Quality-Overall**7%
*“Beautiful shade and great quality”*
**Ease Of Application**6%
*“Apply Sparingly”*
**Brightness/Shine/Glow**4%
*“Wonderful gloss”*
**Value For Money**4%
*“Good for the price”*
**Ease Of Use**3%
*“Easy to use”*
**Durability**3%
*“lasting”*
**Weight Light**3%
*“Lightweight on the skin”*
### **What buyers complain about **
**Color**20%
*“Came Lot darker then j thought it was gonna be”*
**Product Condition**6%
*“Used product”*
**Durability**4%
*“I guess it easily breaks”*
**Functionality-Overall**4%
*“It works ok but doesnt do everything it claims to do.”*
**Oily/Greasy**4%
*“It usually makes me oily”*
**Value For Money**3%
*“Overpriced and underwhelmed”*
**Moist/Dry**3%
*“it felt dry”*
**Suitability Oily Skin**3%
*“Ineffective without oily skin”*
**Brightness/Shine/Glow**3%
*“very little shine”*
**Size-Overall**2%
*“Small”*
### **Top return reasons **
**Color**46%
**Advertised Vs Actual Product**12%
**Product Condition**8%
**Functionality-Overall**7%
**Value For Money**3%
**Moist/Dry**3%
**Texture/Consistency-Overall**2%
**Quality-Overall**2%
**Defective Material/Parts**2%
**Suitability Combination Skin**1%
## **Common questions**
- **Is lilybyred profitable to sell on Amazon United States?**
- The niche generates $39K/yr across 73 tracked products. 2 of 20 products launched in the last 360 days are still selling. 90-day search growth is -0.4%. Flapen's verdict: Skip it (49/100).
- **How competitive is the lilybyred niche?**
- 27 brands and 88 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in lilybyred?**
- Top complaints mined from reviews: Color, Product Condition, Durability. The return rate is 2.1%.
- **When does demand for lilybyred peak?**
- Demand peaks in Aug–Sep; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the lilybyred niche?**
- Listings span $4.87–$20.48; the average listing price is $12.71 (sweet spot $15–$100). The average incumbent carries 871 reviews — the moat a new listing must climb.
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