---
title: "Lilac and Gooseberries Perfume — $56K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/lilac-and-gooseberries-perfume"
last_updated: "2026-08-06T01:56:18.490Z"
locale: en
meta:
description: "Niche score 47/100 · $56K/yr market · 36K searches/yr · $38.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $56K/yr market · 36K searches/yr · $38.21 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lilac and Gooseberries Perfume — $56K/yr Amazon US Niche (2026) - Flapen"
---
# **lilac and gooseberries perfume**
**Skip it**
A small market ($56K/yr) — this niche doesn't clear our bar today.
Market size 14Growth 40Conversion 51Competition 23Returns 97Price range 90Avg price 95Brand share 15Review moat 57Quality gap 76
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$38.21**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.99–$99.33**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,224.85**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****4.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+12.3%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****$56K**
$56K/yr · 36K searches
According to Flapen's Amazon United States niche tracking, lilac and gooseberries perfume is a $56K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lilac and gooseberries perfume market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$48K–$57K**
- units × avg price
- **Conversion rate**
- **4.1%**
- **Avg BSR**
- **#3,394**
- **Page quality**
- **0%**
- **Prime**
- **54%**
- **Sponsored**
- **85%**
- **Out of stock**
- **8.6%**
- **Avg brand age**
- **60 months**
- **Avg seller age**
- **135 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**3%**
- BELLA DES NATURAL BEAUTY69% - SHAY & BLUE8% - Pink Parchment Soaps7% - Sol de Janeiro6% - Generic4% - Swiss Arabian4% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +12.3% search growth over the last 90 days.
2K1KPrime Day '24Spike '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/lilac-and-gooseberries-perfume/trend)
## **Top lilac and gooseberries perfume search terms**
- **lilac and gooseberries perfume**17K/yr+11.8%4.3% conv. - **shay and blue lilac and gooseberries**8K/yr+26.3%1.8% conv. - **bella des natural beauty**5K/yr+10.3%2.8% conv. - **lilac and gooseberries**3K/yr-1.9%3.3% conv. - **lilac and gooseberry perfume**3K/yr-2.0%4.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/lilac-and-gooseberries-perfume/search-terms)
## **Top lilac and gooseberries perfume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$8K30%$17K45%$25K60%$33K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BELLA DES NATURAL BEAUTY Lilac and Gooseberry Perfume Oil | .3 ounces Roll On Bottle | Phthalate Free Fragrance | Yennefer Perfume Scent of a Sorceress**BELLA DES NATURAL BEAUTY**$19.79**4.4★1,513 rev](https://www.amazon.com/dp/B07PF1Q485) [2**BELLA DES NATURAL BEAUTY Lilac and Gooseberry Perfume Spray | 2 ounce Glass Bottle | Yennefers Perfume | Phthalate Free Fragrance | Scent of a Sorceress**BELLA DES NATURAL BEAUTY**$69.52**4.6★133 rev](https://www.amazon.com/dp/B08K96M3MP) [3**Shay & Blue London English Cherry Blossom 3.4 oz Eau de Parfum Spray**SHAY & BLUE**$90.00**4.4★53 rev](https://www.amazon.com/dp/B01FW3K5VS) [4**Sol de Janeiro Cheirosa 59 Hair & Body Fragrance Mist Travel Size 90mL/3.0 fl oz.**Sol de Janeiro**$24.46**4.7★7,088 rev](https://www.amazon.com/dp/B0CN3QCQTD) [5**Lilac & Gooseberry Gift Set | Perfume with Soy Candle Tin and Lip Balm | Full Size Products | Yennefer Scent of a Sorceress by Bella Des Natural Beauty**BELLA DES NATURAL BEAUTY**$30.01**4.5★173 rev](https://www.amazon.com/dp/B07Q259C1Y)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BELLA DES NATURAL BEAUTY Lilac and Gooseberry Perfume Oil | Extra Large 1 ounce Roll On Bottle | Phthalate Free Fragrance | Yennefers Perfume Scent of a Sorceress**BELLA DES NATURAL BEAUTY**$44.28**0 rev10mo ago](https://www.amazon.com/dp/B0FQKZY7C5) [**Pink Parchment Soaps Lilac and Gooseberry Perfume Oil - .3 oz Rollerball Perfume | Phthalate Free | Perfume For Women**Pink Parchment Soaps**$15.90**23 rev2y ago](https://www.amazon.com/dp/B0CJ75J7M7) [**Sol de Janeiro Cheirosa 59 Hair & Body Fragrance Mist Travel Size 90mL/3.0 fl oz.**Sol de Janeiro**$24.46**7,088 rev2y ago](https://www.amazon.com/dp/B0CN3QCQTD) [**Yennefer-Inspired Lilac and Gooseberries Solid Perfume (1 oz / 30g)**Generic**$27.86**16 rev4y ago](https://www.amazon.com/dp/B09NCCS9RW) [**Pink Parchment Soaps Lilac and Gooseberry Spray On Perfume - 1.5 oz**Pink Parchment Soaps**$29.79**6 rev4y ago](https://www.amazon.com/dp/B0DCWT4L7P)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sol de Janeiro Cheirosa 59 Hair & Body Fragrance Mist Travel Size 90mL/3.0 fl oz.**Sol de Janeiro**$24.46**4.7★**▲ 93%**](https://www.amazon.com/dp/B0CN3QCQTD) [**Yennefer-Inspired Lilac and Gooseberries Solid Perfume (1 oz / 30g)**Generic**$27.86**4.0★**▲ 43%**](https://www.amazon.com/dp/B09NCCS9RW) [**BELLA DES NATURAL BEAUTY Lilac and Gooseberry Perfume Oil | Extra Large 1 ounce Roll On Bottle | Phthalate Free Fragrance | Yennefers Perfume Scent of a Sorceress**BELLA DES NATURAL BEAUTY**$44.28**0.0★**— 9%**](https://www.amazon.com/dp/B0FQKZY7C5) [**BELLA DES NATURAL BEAUTY Lilac and Gooseberry Perfume Oil | .3 ounces Roll On Bottle | Phthalate Free Fragrance | Yennefer Perfume Scent of a Sorceress**BELLA DES NATURAL BEAUTY**$19.79**4.4★**— 9%**](https://www.amazon.com/dp/B07PF1Q485) [**Shay & Blue London English Cherry Blossom 3.4 oz Eau de Parfum Spray**SHAY & BLUE**$90.00**4.4★**— 8%**](https://www.amazon.com/dp/B01FW3K5VS)
**~~View all trending →~~**
## **What buyers say about lilac and gooseberries perfume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**76%
*“Beautifully scented”*
**Value For Money**3%
*“Great price”*
**Size-Overall**3%
*“Beautiful bottle, nice size”*
**Durability**2%
*“lasts a while”*
**Advertised Vs Actual Product**2%
*“Better than expected”*
**Quality-Overall**2%
*“Excellent product”*
**Soft Feel**2%
*“It is soft, warm, slightly musky, powdery, rich, elegant with a very slight floral”*
**Color**1%
*“I love love love the hues”*
**Ease Of Use**1%
*“Easy to use”*
**Gifting Purpose**1%
*“Great gift”*
### **What buyers complain about **
**Smell**62%
*“it smelled rancid”*
**Durability**10%
*“Doesn't last”*
**Value For Money**4%
*“Overpriced”*
**Allergies**3%
*“This product caused me a huge allergic skin reaction on my neck and face”*
**Size-Overall**2%
*“A little small”*
**Leak-Proof**1%
*“every liquid was drained”*
**Product Condition**1%
*“It's a tester and half used”*
**Moist/Dry**1%
*“it dries I cant smell it anymore”*
**Hard Feel**1%
*“im sorry its a very HARD NO for me”*
**Oily/Greasy**1%
*“it smells oily”*
### **Top return reasons **
**Smell**78%
**Advertised Vs Actual Product**12%
**Leak-Proof**4%
**Size-Overall**1%
**Oily/Greasy**1%
**Durability**1%
**Product Condition**1%
**Adhesion/Stickiness**1%
**Functionality-Overall**0%
**Certifications**0%
## **Common questions**
- **Is lilac and gooseberries perfume profitable to sell on Amazon United States?**
- The niche generates $56K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +12.3%. Flapen's verdict: Skip it (47/100).
- **How competitive is the lilac and gooseberries perfume niche?**
- 7 brands and 20 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in lilac and gooseberries perfume?**
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.6%.
- **When does demand for lilac and gooseberries perfume peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the lilac and gooseberries perfume niche?**
- Listings span $8.99–$99.33; the average listing price is $38.21 (sweet spot $15–$100). The average incumbent carries 1,225 reviews — the moat a new listing must climb.
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